Data-Driven SEO with Python: Solve SEO Challenges with Data Science Using Python
£27.60
Solve SEO problems using data science. This hands-on book is packed with Python code and data science techniques to help you generate data-driven recommendations and automate the SEO workload.
This book is a practical, modern introduction to data science in the SEO context using Python. With social media, mobile, changing search engine algorithms, and ever-increasing expectations of users for super web experiences, too much data is generated for an SEO professional to make sense of in spreadsheets. For any modern-day SEO professional to succeed, it is relevant to find an alternate solution, and data science equips SEOs to grasp the issue at hand and solve it. From machine learning to Natural Language Processing (NLP) techniques, Data-Driven SEO with Python provides tried and tested techniques with full explanations for solving both everyday and complex SEO problems.
This book is ideal for SEO professionals who want to take their industry skills to the next level and enhance their business value, whether they are a new starter or highly experienced in SEO, Python programming, or both.
What You’ll Learn
- See how data science works in the SEO context
- Think about SEO challenges in a data driven way
- Apply the range of data science techniques to solve SEO issues
- Understand site migration and relaunches are
Who This Book Is For
SEO practitioners, either at the department head level or all the way to the new career starter looking to improve their skills. Readers should have basic knowledge of Python to perform tasks like querying an API with some data exploration and visualization.
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Additional information
| Publisher | Apress (24 Mar. 2023) |
|---|---|
| Language | English |
| File size | 57006 KB |
| Text-to-Speech | Enabled |
| Enhanced typesetting | Enabled |
| X-Ray | Not Enabled |
| Word Wise | Not Enabled |
| Sticky notes | On Kindle Scribe |
| Print length | 784 pages |
by Peter Jacobs
I started learning Python as I wanted to improve my SEO only to find that that while I was able to automate some tasks, I didn’t feel very satisfied. I saw Andreas the author on some Duda YouTube Livestream on ‘Python for SEO’ and the stuff he was showing on there was phenomenal and really gave me inspiration on how my SEO could be taken to the next level. It doesn’t pretend to be a book on data science nor python per se. But it helped me apply Python and Data Science thinking to SEO, gave me loads of ideas on how I could think of SEO from a search engine point of view, and come up with next level recommendations. After they use statistics, so why shouldn’t we?
by seoras kirkpatrick
This book is ahead of its time. The technical complexity here can be a bit intimidating for a non expert in the topic, but overall this is a serious thought leader signalling a new approach, and an approach that looks likely to be the new normal for effective SEO. Well worth a read.
by Nathan
A fantastic book for anyone wanting to dive deep into the world of data-driven SEO. It’s packed full of techniques for advanced analysis, plus the actual python code you need to execute and automate them. Would highly recommend!
by Simon
Definitely not for the faint hearted. Solid textbook on how data scientists can use data and programming to power charge their SEO effort and increase conversions. I think prior or knowledge of Python and familiarity with data gathering, collection and analysis is fundamental to be able to appreciate this book.
by Simon
Whether you’re an SEO who has already started experimenting with Python or a data scientist looking to expand your knowledge of SEO – this thick book is jam packed with guidance, detailed code snippets and examples to get you started. More than that, Andreas has shared so so much insight, on the science of SEO.
by Kindle Customer
This book is a great way to take your SEO skills and knowledge to the next level, especially if you know the basics of Python. It gets straight into the meat with no fluff, and will have you writing helpful scripts and automations right away. Recommend to experienced SEOs who want to get more hands on with code and data analytics!