• Understanding Decision-Making in Nursing Practice

    A clear, accessible and evidence-based introduction to effective decision-making in nursing. It discusses the processes and frameworks that support clinical reasoning and applies theory and knowledge to the nursing context.

    Activities and case studies provide regular opportunities to apply theory to practice with real-world examples of decision making in action encourage students to reflect on and draw from their own lived experiences.

    The book has been carefully developed to support students in meeting the NMC Future Nurse Standards of Proficiency and draws from many of the lessons learned during the Covid-19 pandemic, making it a rich learning resource for all student and qualified nurses.

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    £19.50£23.70
  • Understanding Decision-Making in Nursing Practice

    A clear, accessible and evidence-based introduction to effective decision-making in nursing. It discusses the processes and frameworks that support clinical reasoning and applies theory and knowledge to the nursing context.

    Activities and case studies provide regular opportunities to apply theory to practice with real-world examples of decision making in action encourage students to reflect on and draw from their own lived experiences.

    The book has been carefully developed to support students in meeting the NMC Future Nurse Standards of Proficiency and draws from many of the lessons learned during the Covid-19 pandemic, making it a rich learning resource for all student and qualified nurses.

    Read more

    £20.90
  • Understanding Digital Marketing: A Complete Guide to Engaging Customers and Implementing Successful Digital Campaigns

    Gain essential grounding in SEO, email marketing, social media, content marketing, performance marketing and much more, with this practical and essential guide to digital marketing.

    The world of digital media is constantly changing, as technologies continue to transform the way we interact and communicate on a global scale. In this climate, Understanding Digital Marketing provides a practical, no-nonsense guide to digital marketing, from strategy and digital transformation to best-practice basics and trends, packed with clear and informative case studies and examples.

    This fifth edition of the bestselling Understanding Digital Marketing is fully updated to reflect the latest global developments in the industry including martech, consumer data and privacy considerations, influencer marketing and voice marketing. Complete with first-hand accounts of what success in digital marketing looks like, this book is an essential resource for practitioners and students alike. It is now required reading for more than 100 universities and colleges, and has received endorsements from Harvard University, Hult Business School and the Chartered Institute of Marketing.

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    £23.70
  • Understanding Disease: A Health Practitioner’s Handbook

    08

    This book explains with a minimum of jargon how diseases start, what that main symptoms are and how they may affect us.

    It is intended as a concise guide for those working in alternative medicine and also for those without a medical background who want a clearer understanding of the ways in which common illnesses develop and the terms used to describe them.

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    £13.10£15.20
  • Understanding Islam: Its Spirit and Values

    Most of the great religions of the world began with the need to reform individuals and society, especially when there was large-scale moral degeneration. But over time, their essence became obscured by politics and rhetoric, leading to misinterpretation and fundamentalism. Islam is no exception.

    Understanding Islam examines the true spirit and essence of the religion based on its original scripture, the Holy Quran, and how far it has moved away from its spirit and values. Using Abdullah Yusuf Ali’s translation, The Meaning of Glorious Quran: Text, Translation and Commentary, as well as Wahiduddin Khan and Farida Khanam’s translation, The Quran, the author discusses the Quranic invalidity of the interpretation of the religion by hardliners and counters prevailing distortions in the interpretation of some of the verses that only serve divisive and extremist agendas. The book also sheds light on simple yet profound questions of right and wrong, divine mercy and wrath, trials and prayer, life and the afterlife.

    A moving and deeply spiritual read, Understanding Islam is a must-read to comprehend the true nature of Islam.

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    £17.10
  • Understanding Leadership for Nursing Associates (Understanding Nursing Associate Practice)

    Demonstrating leadership is entwined with many aspects of the nursing associate role. It is found in your workload management, prioritisation and delegation. It is found in the way you contribute to your team and supervise others. It is found in the way you deliver care and implement quality improvement. In short, understanding leadership is key to your future career. This book offers a first step into the world of leadership. Introducing the theory and principles of leadership you need to know, it shows you how to apply them to your every day role and build confidence in yourself as a leader.

    Key features

    – Fully mapped to the NMC Standards of Proficiency for Nursing Associates (2018)
    – Explains the theory and principles of leadership in clear, straightforward language
    – Case studies and activities illustrate leadership across a range of scenarios and care settings 
    – Written specifically to address the unique experiences, challenges and requirements of the nursing associate role
     

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    £15.20£17.10
  • Understanding Medical Education: Evidence, Theory, and Practice, 3rd Edition

    02

    Created in partnership with the Association for the Study of Medical Education (ASME), this completely revised and updated new edition of Understanding Medical Education synthesizes the latest knowledge, evidence and best practice across the continuum of medical education.

    Written and edited by an international team, this latest edition continues to cover a wide range of subject matter within five broad areas – Foundations, Teaching and Learning, Assessment and Selection, Research and Evaluation, and Faculty and Learners – as well as featuring a wealth of new material, including new chapters on the science of learning, knowledge synthesis, and learner support and well-being.

    The third edition of Understanding Medical Education:

    • Provides a comprehensive and authoritative resource summarizing the theoretical and academic bases to modern medical education practice
    • Meets the needs of all newcomers to medical education whether undergraduate or postgraduate, including those studying at certificate, diploma or masters level
    • Offers a global perspective on medical education from leading experts from across the world

    Providing practical guidance and exploring medical education in all its diversity, Understanding Medical Education continues to be an essential resource for both established educators and all those new to the field.

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    £44.60£49.40
  • Understanding Medicines Management for Nursing Students (Transforming Nursing Practice Series)

    Understanding medicines management is central to the nursing role. As a nurse, you will need to make informed decisions about medicine use and optimisation, tailored to each patient. This book equips you with the theoretical and practical foundation to do just that. It covers all key components of medicines management, using a scenario-based approach to illustrate how each topic relates to your practice.

    Key features
    ·       Fully mapped to the NMC standards of proficiency for registered nurses (2018)
    ·       Scenarios and activities help you to translate the theory into nursing practice
    ·       Acts as a stepping stone to support your readiness to undertake a prescribing qualification upon registration

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    £15.20£19.00
  • Understanding Religion and Spirituality in Clinical Practice (The Society of Analytical Psychology Monograph Series)

    Understanding Religion and Spirituality in Clinical Practice is a volume in the clinical practice monograph series from the Society of Analytical Psychology. This series is intended primarily for trainees on psychotherapy and psychodynamic counselling courses, and for those who are newly qualified. Here, the author considers the difficulties clinicians may encounter when patients talk about God or about their spiritual life, and how necessary it is for therapists to examine their own image of God and their own understanding of spirituality, so that they can distinguish these from those of their patients. She emphasizes how varied are people’s images and understanding of what “God” stands for, and how in healthy development these will change over time. The book demonstrates, through numerous clinical vignettes, how clinicians can understand a patient’s talking about religion or about God – hearing the voice of God, having a vision of God, or being convinced that God wants them to act in a particular way; or, equally, seeing the Devil.

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    £21.40
  • Understanding Research for Nursing Students (Transforming Nursing Practice Series)

    08
    Get to grips with all aspects of research that you need to succeed in your nursing degree. Learn why research is so important to nursing, develop your knowledge of key methods and terminology and build your confidence in applying research principles to your nursing practice.

    Key features
    o Each chapter is mapped to the 2018 NMC standards, showing how research relates to the requirements of a registered nurse
    o Straightforward language and a step-by-step approach introduce you to key concepts and guide you through all aspects of the research process
    o Filled with activities and case studies to help you apply research principles and methods to your studies and practice

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    £17.60£20.90
  • Understanding SEO: A Systematic Approach to Search Engine Optimization

    03
    I’m trying to pull a Wittgenstein here, and by that, I mean writing the definitive book on a topic and then declaring the matter solved. Similar to Wittgenstein, I will fail, however while doing so, I will enhance the status quo of an entire discipline: Search Engine Optimization – SEO.

    The primary goal of this book is to deliver a framework – that is, a way to think about – SEO. If you have online experience, whether you are a manager, developer, editor, product owner, or hacker, you should be able to read and comprehend this book. You should then be able to use what you have learned to make informed SEO decisions for your business. Be aware this book does not waste space replicating any technical specs (those you can easily google yourself), but it will explain what you need to do, when you need to do it, and why you need to do it. Also, this book is about SEO, organic search engine optimization, and not about SEA, AdWords or PPC.

    This book is heavy on theory and light on examples. It is up to you to use your imagination, your experience, and your initiative to combine it all in a way that is suitable for your company.

    If you are an SEO manager within an SEO agency, then this book is not for you. You are part of the problem, not part of the solution. This book exists to make you redundant.

    Reviews for the print edition:
    “an absolute recommendation” -Helge Fahrnberger (@helge)

    “This book won’t make SEO-consultants happy. Bloggers, authors, shop-operators, marketing directors as well as developers, however, should have read it […]” – jam (at) ct.de c’t magazin 04/18

    “After reading it front to back last night, it is definitely the best resource of its kind out there, and does exactly as it says on the cover. Congratulations, and thank you, for putting together such a kick ass book.” -Sebastian Pertosi, Head of SEO at www.tourradar.com

    “Understanding SEO is a book on how to think about SEO without all the BS. Best SEO resource I ever got my hands on.” – Christian Moreyh, Developer turned Travelling Online Markteer

    “Instead of delivering a bulky 800 page book that no one ever reads, Franz puts everything there is to know about SEO into 152 pages which are both entertaining and profound. Use it as your printed consultant and it will save you tons of $$$.” David Kitzmüller , CEO at oktav.com

    “If you read this excellent book Understanding SEO and start to execute the learnings right now, your digital business will have a great time […]. Thank you Franz for eliminating all the BS, and putting together those 150 pages of pure SEO knowledge, which every business owner – from individual bloggers to CEOs – should be aware of.” Thomas Sommeregger, BA, Digital Marketing Professional, Google Certified Trainer, digitalbuero.at

    “[…] Understanding SEO is something completely different. A required reading!” – Sebastian Prohaska, SEO Agency ithelps

    “It brings Search Engine Optimization exactly to the point and elimantes all the bullshit. Enough theory to understand the matter and enough practical advice to get started. Must-read for everybody who wants to boost search traffic for the own website.” – Michael Knoll – Project Lead websites in agency and businesses

    “The one and only SEO-book you need to read! Why didn’t Franz Enzenhofer publish this earlier? Would have saved me a lot of time and money.” – Martin Staudinger, Herausgeber @ www.mamilade.net

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    £1.90
  • Understanding Sikhism: A Guide for Teachers (Teaching Religions and Worldviews)

    Sikhism is often the religion that teachers have the least confidence in teaching, despite being the fifth largest religion in the world, and being commonly regarded as one of the six main religions to be taught in schools. This book fills that gap in knowledge and expertise by exploring the beliefs and practices of Sikhism as a lived religion in the modern world. It engages with Sikh beliefs and practices, and provides students and teachers with the confidence to address misconceptions and recognise the importance of beliefs in the lives of believers, in a way that will enable readers to go forward with confidence.

    Aspects of Sikhism explored include the concepts that form the central beliefs of Sikhism, and the expression of these beliefs in worship and daily life, and the ethics of Sikhs in the modern day. Each chapter includes authentic voices of believers today and provides opportunities for the reader to consider the concepts and how they can be respected and taught in the classroom.

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    £16.70
  • Understanding Your Dog For Dummies

    08
    If you’re feeling overwhelmed by the prospect of getting a dog or nervous about caring for the one you’ve already brought home, now you can relax. Understanding Your Dog for Dummies helps you recognize not only why your dog behaves the way she does, but in a way that enables you to parlay that into a well-behaved companion who listens (and sits, and speaks, and comes, etc.).

    Whether your pooch is a mixed breed or purebred, she has a distinct identity that makes her unique. The first step in understanding your dog is to respect the honorable task she was originally bred for and to identify how these inbred impulses influence her personality and behavior. In essence, you need to speak her language if you expect her to learn to understand yours.

    Understanding Your Dog for Dummies gives you everything you need to learn to understand your pooch’s unique dialect of “Doglish”―and shows you how to take on the role as pack leader to give your dog the cues, guidance, and consistency she needs to shape and develop good behaviors. Inside you’ll discover how to:

    • Read your dog’s body language
    • Communicate with your dog
    • Interpret your dog’s breed-specific traits
    • Correct dog-behavior-gone-bad
    • Counter anxiety-based behavior
    • Understand and resolve aggressive behavior
    • And so much more!

    Think of this book as Doglish 101―a prerequisite for every human member of your dog’s family. Now, let the training begin!

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    £9.60£11.40
  • Understanding Your ZX81 ROM (28) (Retro Reproductions)

    Launched in 1981, Sir Clive Sinclair’s ZX81 – successor to his ZX80 released the year before – was designed to be a low-cost introduction to home computing for the general public. It was a hugely successful machine, with over one and a half million ‘official’ units being sold; many more unauthorised ‘clones’ were also produced, particularly in Russia and other Eastern Bloc countries of the era. One could either purchase the machine pre-built, or – as a significant number of consumers did – buy it in kit form for assembly at home at a slightly cheaper price. This ‘DIY’ approach, encouraged by Sinclair Research, became a core element of the computer’s genetic make-up. Those who were comfortable putting together the four silicon chips and other such components were just as keen to poke around the machine’s memory, learning as much as they could about its capability; the programs they would write could easily be shared once saved onto a standard audio cassette.

    This book helps the reader truly understand how the ZX81 works, with sections covering everything from the structure of the Z80 microprocessor used in the machine to the computer’s registers, ALU and more.

    With an introduction to both binary and hex, Understanding Your ZX81 ROM helped many people get the most out of their machine in the very earliest days of home computing.

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    £9.50
  • Une Semaine De Bonté: A Surrealistic Novel in Collage

    08
    The great surrealist’s collage masterpiece was printed in 1934 in a limited edition of five now-priceless pamphlets. This single-volume edition contains all of the original publication’s 182 bizarre, darkly humorous scenes of violent dreams and erotic fantasies. “One of the clandestine classics of our century.”― The New York Times.

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    £17.70£19.90
  • Unequal Childhoods: Class, Race, and Family Life, Second Edition with an Update a Decade Later

    03
    Class does make a difference in the lives and futures of American children. Drawing on in-depth observations of black and white middle-class, working-class, and poor families, Unequal Childhoods explores this fact, offering a picture of childhood today. Here are the frenetic families managing their children’s hectic schedules of “leisure” activities; and here are families with plenty of time but little economic security. Lareau shows how middle-class parents, whether black or white, engage in a process of “concerted cultivation” designed to draw out children’s talents and skills, while working-class and poor families rely on “the accomplishment of natural growth,” in which a child’s development unfolds spontaneously-as long as basic comfort, food, and shelter are provided. Each of these approaches to childrearing brings its own benefits and its own drawbacks. In identifying and analyzing differences between the two, Lareau demonstrates the power, and limits, of social class in shaping the lives of America’s children.

    The first edition of Unequal Childhoods was an instant classic, portraying in riveting detail the unexpected ways in which social class influences parenting in white and African American families. A decade later, Annette Lareau has revisited the same families and interviewed the original subjects to examine the impact of social class in the transition to adulthood.

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    £23.80
  • Unexpected Tears: Trusting God through a Painful Adoption Process (Surviving the Valley)

    In the first book in the Surviving the Valley series, Rachelle D. Alspaugh leads readers on a poetic journey with incredible transparency of both faith and despair as her international adoption pursuit crumbles before her eyes. “Unexpected Tears” takes readers through the valley where Rachelle learns only through experiencing the pain of the valley could she enjoy the breathtaking beauty of God’s handiwork.

    More in the Surviving the Valley Series:
    Just a few months after Rachelle D. Alspaugh finished writing “Unexpected Tears,” it became apparent that her story wasn’t over. In “Painful Waiting,” follow Rachelle as God takes her on yet another trek of faith through the valley on her journey toward international adoption. “Painful Waiting” picks up where “Unexpected Tears” leaves off.

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    £4.90
  • Unfabling the East: The Enlightenment’s Encounter with Asia

    01

    How Enlightenment Europe rediscovered its identity by measuring itself against the great civilizations of Asia

    During the long eighteenth century, Europe’s travelers, scholars, and intellectuals looked to Asia in a spirit of puzzlement, irony, and openness. In this panoramic book, Jürgen Osterhammel tells the story of the European Enlightenment’s nuanced encounter with the great civilizations of the East, from the Ottoman Empire and India to China and Japan. He shows how major figures such as Leibniz, Voltaire, and Gibbon took a keen interest in Asian culture and challenges the notion that Europe’s formative engagement with the non-European world was invariably marred by an imperial gaze and presumptions of Western superiority. A momentous work by one of Europe’s most eminent historians, Unfabling the East brings the sights and sounds of this tumultuous age vividly to life. It takes readers on a thrilling voyage to the farthest shores, bringing back vital insights for our own multicultural age.

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    £19.80£20.90
  • UNFAIR: Christians and the LGBT Question

    03
    John Shore is widely credited with being central to the sea change that has occurred in recent years in the Christian understanding of homosexuality. Besides his own original and highly influential writings on that topic, UNFAIR offers heart-wrenching and inspiring personal letters from gay people telling what it’s like to grow up, and live, both gay and Christian. The book’s opening essay, “Taking God at His Word: The Bible and Homosexuality,” is a must-read for anyone seeking clarity on the relationship between the Bible, Christianity, and LGBT people. If you read only one book on this subject, make it this one. (This is the revised and updated edition of Shore’s book, “UNFAIR: Why the ‘Christian’ View of Gays Doesn’t Work.”)

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    £5.50
  • Unfinished Business – The Life & Times of Danny Gatton

    08
    (Book). Danny Gatton was a players’ guitar player, hailed by both Rolling Stone and Guitar Player as the greatest unknown guitarist anywhere. His legend has only grown since his untimely suicide in 1994, along with appreciation for his blinding speed, effortless genre-hopping, flawless technique, and never-ending appetite for tinkering and problem-solving. Drawing from first-hand interviews with dozens of friends, family members and fellow musicians, Unfinished Business places Gatton’s musical contributions into context, and documents his influence on those peers who admired him most, including Albert Lee, Vince Gill, Arlen Roth and Lou Reed.

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    £9.90
  • Unfit and Improper Persons: An Idiot’s Guide to Owning a Football Club FROM THE PRICE OF FOOTBALL PODCAST

    07

    ‘A very funny book that tackles some serious football issues.’ Gary Lineker

    ‘Witty and wise.’ Clare Balding

    ‘Brilliant. Blows the lid off football. Hilarious, detailed and insightful.’ Alan Davies

    Ever dreamed of setting up your own football club?

    Join the team behind The Price of Football podcast as they start a (fictional) football club and discover what’s really going on behind the scenes of the beautiful game.

    Buying a football club will set you back a few quid, but you’ve also got to pass the Premier League and EFL’s ‘fit and proper persons test’. That all seems like a bit of a faff to the team behind the award-winning podcast The Price of Football, so acclaimed comedy writer Kevin Day, football finance expert Kieran Maguire and producer Guy Kilty start an imaginary club instead.

    In Unfit and Improper Persons they take West Park Rovers on a hilarious journey from the lowest level of the FA pyramid right up to the English Football League, the Premier League and, if fortune favours the fictional, into the heart of Europe.

    At least that’s the plan, but inevitably they face a few challenges along the way. Where to find a shirt sponsor? What should the mascot be – is a dog called Rover too obvious? Can they pay the women’s team the same as the men’s team? (Spoiler alert: hardly anyone else does.) And how can they get Messi to the Kleanwell Stadium next season, like they promised the fans?

    Roofing over the toilets, paying the electric on the floodlights, salary caps, parachute payments and avoiding bankruptcy, never mind relegation – owning a football club isn’t all about stuffing prawn sarnies and quaffing champagne in the directors’ box.

    Unfit and Improper Persons is informed, funny and, thanks to exclusive interviews with those who’ve been there, done that, it lays bare the labyrinthine world of football finance.

    Read more

    £13.30£16.10
  • Unforgettable: Winner of the Sunday Times Sports Book of the Year Award

    08
    **Winner of the Sunday Times Sports Book of the Year Award 2023**
    **Winner of the Rugby Book of the Year Award 2023**
    **Longlisted for the William Hill Sports Book of the Year Award 2022**
    **A perfect gift for Father’s Day**

    ‘Powerful, moving’ – The Guardian

    ‘A deeply affecting read […] among the most important ever’ – Daily Mail

    ‘So powerful. This book might just change the way you think about sport forever’ – Sir Clive Woodward

    ‘As brave as they come’ – Gareth Thomas

    ‘Moving and profound’ – The Times

    ‘Heartbreaking’ – Owen Slot, The Times

    ‘I’m in my early forties. There are days when I don’t remember the names of my wife and four kids . . .’

    RUGBY, DEMENTIA AND THE FIGHT OF MY LIFE

    In 2003, England won the Rugby World Cup. Steve Thompson was in England’s front row, at the heart of the match, and at the heart of the scrum – one of sport’s most violent battlegrounds.

    But triumph came at a cost. Today, he remembers nothing about playing in that final. In his words, watching the tape back is like watching a ghost.

    The years of hurt, and the culture of sucking up punishment and coming back for more, have taken a terrible toll. Steve has been diagnosed with early onset dementia, and serious progressive brain damage. Steve and his wife Steph had a happy family life planned, with decades ahead of them. Now he needs to capture these elusive memories for the sake of his children, before they disappear forever.

    With stories contributed by his world-cup winning teammates and his former manager, Sir Clive Woodward, Unforgettable is raw, powerful storytelling. This tale of hope and courage stands as testament to the ultimate strength of the human mind – and to a man no longer pushing himself to the limit for competition, but for his own place in the world.

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    £8.60£9.50
  • Unholy Union: When Rugby Collided with the Modern World

    06

    What is the state of rugby?
    Is the game on the brink of expansion?
    Or is it on the brink of implosion?

    No game has undergone so traumatic a transformation since the turn of the century. The last of the major sports to embrace professionalism, rugby was propelled on a trajectory that has twisted its cumbersome frame to the limit in a drama compelling and appalling to behold. After a hundred years defying the future, rugby now shudders with the turmoil of its sudden leap into the modern world, attaining heights hitherto undreamed of, even as the strains – financial, political, social and medical – threaten to tear it apart.

    With a global focus (and a particular lens on Australasian and South African rugby), Unholy Union is a fascinating and in-depth analysis of the sport, examining the journey so far and speculating on where it will go next. It is irreverent and provocative, asking uncomfortable questions of rugby, but imbued throughout with affection for a game that integrates all human life, as beautiful as it is ugly, as in love with itself as it is terrified.

    Sports enter periods that make or break them.

    Rugby is in one now . . .

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    £9.60£10.40
  • Unicorn Academy: Sophia’s Invitation: The First Book of the Netflix Series

    06

    The official companion title for the premiere of the Netflix series, launching globally in November 2023!

    At Unicorn Academy, Sophia can’t wait to discover her destiny and become a Unicorn Rider. First, she must bond with Wildstar to unlock the unicorn’s magical powers.

    But evil Queen Ravenzella wants to destroy Unicorn Island, the academy and its unicorns. Will Sophia and her new friends have the courage to fight to protect everything they love?

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    £3.80£6.60
  • Unintentional Injuries and First Aid: Injury Prevention Planning to Avoiding Unintentional Injuries, Safety and Accessing Individualised Risk

    “Unintentional Injuries and First Aid” by Shelby Devin is a comprehensive guide that equips readers with essential knowledge to prevent, manage, and respond to unintentional injuries effectively.

    In Chapter 1, gain insights into the world of unintentional injuries, exploring their types, causes, and effective prevention strategies. Chapter 2 delves into understanding risk factors, helping you assess personal and environmental elements that may contribute to accidents.

    Create a safe home environment with Chapter 3, which offers strategies to avoid common household accidents, ensuring the well-being of your loved ones. Chapter 4 provides crucial tips for staying safe on the road, whether driving, cycling, or walking.

    Discover workplace safety measures in Chapter 5, empowering you to avoid injuries while on the job. Chapter 6 emphasizes the importance of injury prevention during playtime, sports, and outdoor activities.

    Be prepared for emergencies with Chapter 7, as you acquire basic first aid skills and techniques to respond promptly to injuries. In Chapter 8, learn to recognize and respond to more serious injuries like burns, fractures, and other emergencies with confidence.

    Address the emotional impact of injury and trauma with Chapter 9, offering valuable insights into mental health and recovery strategies to cope with the aftermath of accidents.

    “Unintentional Injuries and First Aid” is a vital resource for individuals, families, and communities, promoting safety, risk awareness, and the well-being of all. Whether you seek to prevent accidents or respond effectively in emergencies, this book empowers you with the knowledge and skills necessary to protect and care for yourself and others.

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    £2.20
  • United Counties Buses: A Fleet History, 1921-2014

    02
    United Counties Buses – A Fleet History begins by taking a brief look at the expansion of the United Counties Omnibus Company since its formation in September 1921 through to its demise in October 2014. The company acquired over fifty independent operators between 1922 and 1938 giving the company prominence in Northamptonshire and surrounding areas. May 1952 saw the fleet double in size with the acquisition of the Midland area of the Eastern National Omnibus Company, encompassing Bedfordshire, north Buckinghamshire and north Hertfordshire. The National Bus Company split United Counties into three operating companies in 1986, United Counties, Luton & District and MK Citybus, halving the size of the fleet. After being acquired by the Stagecoach Group in 1987, the company was largely left untouched. The main focus of the book looks at the vehicles operated by the company, covering the numerous types operated by United Counties themselves. The various liveries, both fleet and advertising liveries are also listed with in the book.

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    £14.20£28.50
  • United Kingdom Pet Passport & Medical Record: Vaccination and Medical Record for Pet Health and Travel Size 4×6 Normal British Passport Size | Animal Health Vaccine logBook

    Do you know that keeping your pets’ health and vaccination record details can help provide the necessary information to enable your pet to travel with you?

    The UK Pet Passport and medical record book is designed to capture all your pets Vaccine and medical details all in one place.

    It is an organized and convenient way to keep all your pets travel documents safe.

    Our Pet Passport Contains :

    • Pet Owner Information Section
    • Pet Information Section
    • Photo section for easy identification
    • Vaccination record
    • Medical record
    • Pet daily checklist
    • Travel stamp section
    • Physical observation record
    • Pet vital signs record
    • Veterinarian visit record
    • Space for notes

    Features :

    • UK Passport Size 4×6 inch
    • 100 pages of quality paper
    • Navy blue Matt cover

    This Pet Passport is spacious and a must have for all pet owners and pet lovers who frequently travel with their pets. BUY NOW!!!

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    £5.70
  • Universal Principles of Branding: 100 Key Concepts for Defining, Building, and Delivering Brands (6) (Rockport Universal)

    Universal Principles of Branding presents 100 concepts, theories, and guidelines that are critical for defining, building, and delivering brands today.

    Richly illustrated and easy to navigate, this comprehensive reference pairs clear explanations of each principle with visual examples of it applied in practice. By considering these concepts and examples, you can learn to make more informed, and ultimately better, branding decisions.

    Featured principles are as diverse as:
     

    • Authenticity
    • Social Responsibility
    • World Building
    • Gatekeepers
    • Rituals and routine

    Each principle is presented in a two-page format. The left-hand page contains a succinct definition, a full description of the principle, examples of its use, and guidelines for use. Sidenotes appear to the right of the text, and provide elaborations and references. The right-hand page contains visual examples and related graphics to support a deeper understanding of the principle.

    The titles in the Rockport Universal series offer comprehensive and authoritative information and edifying and inspiring visual examples on multidisciplinary subjects for designers, architects, engineers, students, and anyone who is interested in expanding and enriching their design knowledge.

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    £21.00£26.60
  • University Challenge: The Ultimate Questions: Over 3000 Brand-New Quiz Questions from the Hit BBC TV Show

    08
    It’s back! And this time it’s the ultimate challenge, with over 3000 brand-new questions from the popular BBC2 show.It’s been on television for over five decades, and it’s still loved by viewers of all ages. University Challenge is a firm favourite on BBC2 screens for 10 months of the year.This brand-new quiz book saves you having to shout answers at the screen – you can shout them at your family and friends instead! Featuring over 3000 new questions, University Challenge: The Ultimate Questions will have everyone racking their brains and sharpening their wits.Regularly the third most popular show on BBC2, and with Jeremy Paxman its iconic host, it’s not all about the students. University Challenge: The Professionals and Christmas University Challenge have proved equally popular, with the great and the good queuing up to participate; previous contestants have included Kate Adie, Jonathan Coe, Lynne Truss, Rory Bremner, Charlie Higson and Louis Theroux.

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    £3.20
  • University of Success

    08
    The greatest success authorities in the world share their most treasured success secrets.

    Each powerful lesson will bring you closer to your life’s goals: – How to conquer the ten most common causes of failure – How to make the most of your abilities – How to find the courage to take risks – How to stop putting things off – How to build your financial nest egg – How to look like a winner – How to take charge of your life – And much more in fifty memorable presentations by the greatest success authorities.

    Dean of this unique University of Success is Og Mandino, the most acclaimed self-help writer of this generation. The faculty he has assembled includes such celebrities as Dr. Wayne W. Dyer, Dale Carnegie, W. Clement Stone, Napoleon Hill, George S. Clason, Nena and George O’Neil, Dr. Joyce Brothers, Michael Korda, Lord Beaverbrook, Dr. Norman Vincent Peale, and many more winners in life.

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    £13.20£18.00

    University of Success

    £13.20£18.00
  • Unlawful Killings: Life, Love and Murder: Trials at the Old Bailey – The instant Sunday Times bestseller

    08

    THE INSTANT SUNDAY TIMES BESTSELLER
    WINNER OF THE CWA GOLD DAGGER FOR NON-FICTION 2023

    ‘Wendy Joseph’s gripping account of the law at work reads like a cliffhanger.’ Sunday Times

    ‘Absolutely superb. 5 stars for sheer readability alone. Her Honour entertains as she educates us about murder, about the law and about how we human beings are shaped as we create the culture we live with.’ PHILIPPA PERRY, author of THE BOOK YOU WISH YOUR PARENTS HAD READ

    ___________________________________________________________________________________
    ‘Every day in the UK lives are suddenly, brutally, wickedly taken away. Victims are shot or stabbed. Less often they are strangled or suffocated or beaten to death. Rarely they are poisoned, pushed off high buildings, drowned or set alight. Then there are the many who are killed by dangerous drivers, or corporate gross negligence. There are a lot of ways you can kill someone. I know because I’ve seen most of them at close quarters.’

    High-profile murder cases all too often grab our attention in dramatic media headlines – for every unlawful death tells a story. But, unlike most of us, a judge doesn’t get to turn the page and move on. Nor does the defendant, or the family of the victim, nor the many other people who populate the court room.

    And yet, each of us has a vested interest in what happens there. And while most people have only the sketchiest idea of what happens inside a Crown Court, any one of us could end up in the witness-box or even in the dock.

    With breath-taking skill and deep compassion, the author describes how cases unfold and illustrates exactly what it’s like to be a murder trial judge and a witness to human good and bad. Sometimes very bad.

    The fracture lines that run through our society are becoming harder and harder to ignore. From a unique vantage point, the author warns that we do so at our peril.
    _____________________________________________________________________________________________
    ‘The most exceptional book I have read in a long time.’ CLARE MACKINTOSH

    ‘A very rare gem. written with authority, humility and compassion. Compellingly clever and sharply honest.’ PROFESSOR DAME SUE BLACK, author of ALL THAT REMAINS

    ‘Riveting, thought-provoking, and very, very entertaining. I loved it.’ RODDY DOYLE

    ‘Will make you question all the fundamentals that you’ve come to take for granted about offenders, the crimes that they commit – especially murder – and the punishment they deserve. A page turner that will leave you wanting to know more.’ EMERITUS PROFESSOR DAVID WILSON, author of MY LIFE WITH MURDERERS

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    £8.99£10.99
  • UNLEASH THE POWER OF SEO: Innovative Strategies for Dominating Search Engine Results. (Essential SEO Strategies Books)

    UNLEASH THE POWER OF SEO:Innovative Strategies for Dominating Search Engine Results.

    In today’s digital age, having a strong online presence is crucial for businesses of all sizes. And at the heart of online visibility lies Search Engine Optimization (SEO). But with ever-changing algorithms and an abundance of information, mastering SEO can seem like an overwhelming task.

    Fear not! “Unleash the Power of SEO” is here to demystify the world of search engine optimization and provide you with a comprehensive guide to dominating the digital landscape. This book is your roadmap to understanding the fundamental principles, implementing effective strategies, and staying ahead in the dynamic world of SEO.

    Written in a clear and accessible manner, this book takes you step-by-step through the process of optimizing your website for search engines. From conducting in-depth keyword research to optimizing on-page elements, from technical SEO to off-page optimization and link building, each chapter is filled with practical insights, real-world examples, and actionable tips to help you achieve tangible results.

    But SEO is not just about keywords and rankings. “Unleash the Power of SEO” goes beyond the basics, delving into advanced topics such as website audits, analytics, measuring performance, and adapting to the ever-changing SEO landscape. You’ll discover how to leverage analytical tools, interpret data, and make data-driven decisions to continuously improve your SEO efforts.

    With this book as your guide, you’ll learn:

    • The fundamental principles of SEO and why it matters in today’s digital world
    • How to conduct keyword research and identify the right target keywords for your website
    • Techniques for optimizing on-page elements such as titles, meta descriptions, and content
    • Strategies for improving website performance, including site speed and mobile-friendliness
    • The art of link building and off-page optimization to boost your website’s authority
    • The importance of analytics and measurement in tracking SEO success
    • Steps to stay ahead in the ever-evolving SEO landscape and embrace emerging trends

    Whether you’re a business owner looking to enhance your online presence, a digital marketer wanting to expand your SEO knowledge, or an aspiring SEO professional aiming to make a mark in the industry, “Unleash the Power of SEO” provides you with the tools and knowledge to succeed.

    Don’t let your website get lost in the vast digital sea. Take control of your online visibility, attract organic traffic, and unlock the true power of SEO.

    Get ready to dominate the digital landscape with “Unleash the Power of SEO”!

    You can purchase more books by GERARD STAFFORD for your SEO strategies.

    SCROLL UP AND PURCHASE.

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    £5.30
  • Unleash your sales Superpower: Emotionally Intelligent Selling

    03
    Salecology Unleash your sales superpower.

    This book will empower you with a range of tools and
    techniques to cultivate strong relationships, build trust,
    and create an irresistible value proposition that leaves your
    competitors in the dust.

    If you’re ready to boost your sales numbers, create lasting
    customer loyalty, and unlock your ultimate selling potential, then
    “Salecology Unleash Your Sales Superpower!” is the one book
    you cannot afford to miss.

    This book isn’t about following the same, worn-out scripts,
    tactics and cliches; instead, it offers a unique, scientifically
    backed approach that weaves together insights from psychology,
    neuroscience, and behavioural economics to supercharge your
    sales strategies.

    With “Salecology,” you’ll learn how to tap into your innate selling
    abilities, hone your influencing techniques, and truly connect with
    your customers on a deeply personal level. Step into the shoes
    of the world’s most successful salespeople as you discover the
    secrets to their unbeatable sales acumen.

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    £6.60
  • Unlocking Leadership Mindtraps: How to Thrive in Complexity

    08

    Author and consultant Jennifer Garvey Berger has worked with all types of leaders―from top executives at Google to nonprofit directors who are trying to make a dent in social change. She hears a version of the same plea from every client in nearly every sector around the world: “I know that complexity and uncertainty are testing my instincts, but I don’t know which to trust. Is there some way to know what to do when I can’t know what’s next?”

    Her newest work is an answer to this plea. Using her background in adult development, complexity theories, and leadership consultancy, Garvey Berger discerns five pernicious and pervasive “mind traps” to frame the book. These are: the desire for simple stories, our sense that we are right, our desire to get along with others in our group, our fixation with control, and our constant quest to protect and defend our egos. In addition to understanding why these natural impulses steer us wrong in a fast-moving world, leaders will get powerful questions and approaches that help them escape these patterns.

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    £10.80£11.40
  • Unlocking the English Legal System (Unlocking the Law)

    Unlocking the English Legal System will help you grasp the main concepts of the legal system in England and Wales with ease. Containing accessible explanations in clear and precise terms that are easy to understand, it provides an excellent foundation for learning and revising.

    This new edition offers a brand-new chapter on ‘Ethics and Law’ which details the duties and responsibilities of lawyers and introduces law students to the kinds of ethical dilemmas that they may encounter when they are lawyers. The up-to-date ongoing debates surrounding UK law are discussed, such as the impact Brexit and the coronavirus pandemic have, and continue to have, upon the English Legal System. Further detail on the devolution settlements in Northern Ireland, Scotland, and Wales is provided as well as looking at the question of Scottish independence. Learn how to read cases and statutes, about career skills and interview preparation, and find out further information on how the new Solicitors Qualifying Examination (SQE) will operate and the reaction it’s received from law schools. There is also focus on the impact of racism in the criminal justice system, the new Sentencing Code introduced in 2020, and how technology is changing the way the English Legal System operates.

    The books in the Unlocking the Law series get straight to the point and offer clear and concise coverage of the law, broken down into bite-size sections with regular recaps to boost your confidence. They provide complete coverage of both core and popular optional law modules, presented in an innovative and visual format.

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    £28.50£34.20
  • Unlocking the World of British Sign Language: A Visual Language of Expression and Inclusion

    01

    Unlocking thе World of British Sign Languagе: A Visual Languagе of Exprеssion and Inclusion is a comprеhеnsivе and еnlightеning еxploration of thе rich tapеstry of British Sign Languagе (BSL). This mеticulously craftеd book is dеsignеd to еmpowеr rеadеrs with a profound undеrstanding of BSL, еnsuring thеy not only grasp thе languagе but also thе cultural nuancеs that undеrpin it.

    Within thе pagеs of this book, rеadеrs will еmbark on a journеy through thе mеsmеrizing world of BSL, dеlving into its history, structurе, and thе intricaciеs of еffеctivе communication through sign. Thе book includеs:

    1. Foundations of BSL: A dеtailеd introduction to thе history and significancе of British Sign Languagе, providing a solid grounding for lеarnеrs.

    2. Linguistic Insights: In-dеpth еxploration of BSL’s grammatical and syntactical fеaturеs, making it accеssiblе to both bеginnеrs and advancеd lеarnеrs.

    3. Practical Vocabulary: A vast array of signs and phrasеs, from еvеryday convеrsation to spеcializеd tеrminology, to facilitatе еffеctivе communication.

    4. Cultural Contеxt: An undеrstanding of Dеaf culturе and thе nuancеs of communication, еnsuring a wеll-roundеd apprеciation of BSL.

    5. Inclusivе Lеarning: This book is dеsignеd to bе an inclusivе rеsourcе, suitablе for sеlf-lеarnеrs, еducators, and profеssionals sееking to еnhancе thеir communicativе abilitiеs.

    Thе bеnеfits of Unlocking thе World of British Sign Languagе arе manifold. By dеlving into thе world of BSL through this comprеhеnsivе guidе, rеadеrs will:

    Enhancе Communication: Acquirе thе skills nеcеssary to communicatе with Dеaf individuals, fostеring inclusion and brеaking down communication barriеrs.

    Cultural Apprеciation: Gain insights into Dеaf culturе, promoting cultural sеnsitivity and rеspеct.

    Carееr Advancеmеnt: Opеn up nеw carееr opportunitiеs by adding BSL proficiеncy to your skill sеt.

    Pеrsonal Growth: Embark on a journеy of sеlf-improvеmеnt, broadеning your horizons and еmbracing a uniquе form of еxprеssion.

    This book is a valuablе rеsourcе for anyonе sееking to lеarn, undеrstand, and mastеr British Sign Languagе. It is not mеrеly a book; it is a kеy to unlocking a world of еxprеssion and inclusion. Whеthеr you arе a studеnt, profеssional, or an individual intеrеstеd in еnriching your lifе through communication and cultural apprеciation, Unlocking thе World of British Sign Languagе is thе indispеnsablе guidе that will hеlp you achiеvе your goals. Invеst in this book, and you’ll find thе doors of a vibrant and inclusivе world opеning bеforе you.

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    £7.60
  • Unlocking Women’s Art: Pioneers, Visionaries & Radicals of Paint

    Who were the pioneering female painters? Who are the best contemporary women painters around today? Offers a perceptive journey through Western art history, highlighting artists from Gentileschi to Kahlo, from Amrita Sher-gil to Jenny Saville, exploring the fascinating lives of diverse female painters and their artworks within often-challenging cultural contexts. In chapters which consider identity, muses and models, the domestic space, the avant-garde, in addition to war, peace and protest, the world of women who paint is intriguingly unlocked. Includes over 20 interviews with contemporary women artists, providing unique insights into their practices, themes and personal motivation.

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    £14.20£19.00
  • UNMASKED: The Ultimate Guide to ADHD, Autism and Neurodivergence

    08

    ‘This book will change lives! A cracking read and a must for folks with brains who do things differently’ Heidi Mavir, author of Your Child is Not Broken

    ‘I loved it. I’m so impressed by Ellie’s courage and wisdom, this book is comforting and clever, but most of all kind’ Daisy Buchanan, author of Insatiable and Careering

    *****
    Whether you are neurodivergent, suspect you might be, or want to be a better ally, UNMASKED will help you make sense of it all, and put the power in your hands.

    Ellie was 24 when she learned she wasn’t broken. She wasn’t a bad person, she was neurodivergent. Her late diagnosis of ADHD and autism was like a lightbulb being switched on and she could finally start to heal from the trauma of being un-diagnosed and mis-understood for so long.

    Since getting her diagnosis, Ellie has made it her mission to change the way we think about autism, ADHD and neurodivergence and in UNMASKED she shares what she has learned along her journey.

    Written in a bite-sized style for whizzy brains like hers, Ellie shares chapters on mental health, pretty privilege, how to navigate the workplace and the importance of self-diagnosis so that we can all better understand and celebrate neurodivergence, and ultimately make the world a more inclusive place.

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    £13.00£16.10
  • Unnatural Death: The gripping new Kay Scarpetta thriller

    THE BREATHTAKING NEW KAY SCARPETTA THRILLER FROM THE 120-MILLION-COPY BESTSELLER

    Two mauled bodies in the woods. Two top secret autopsies. The most chilling case of Scarpetta’s career . . .

    In this thrilling new instalment of the #1 bestselling series, chief medical examiner Dr Kay Scarpetta finds herself in a Northern Virginia wilderness examining the remains of two campers wanted by federal law enforcement.

    The victims have been savaged beyond recognition, and other evidence is terrifying and baffling, including a larger-than-life footprint.

    After one of the most frightening body retrievals of her career, Scarpetta must discover who would commit murders this brutal, and why.

    ‘A chilling, thrilling, macabre masterpiece. Unnatural Death is Patricia Cornwell at her mesmerising finest. The best just got better’
    CHRIS WHITAKER, author of WE BEGIN AT THE END

    ‘Sinister, surprising and utterly unputdownable. Cornwell at her brilliant best’
    M. J. ARLIDGE, author of EYE FOR AN EYE

    ‘Classic Cornwell with an up-to-the-minute twenty-first-century plot. An intoxicating blend that proves Scarpetta is still queen of the autopsy and Cornwell is still queen of crime fiction’
    ANDREA MARA, author of NO ONE SAW A THING

    ‘One of the best crime writers writing today’
    GUARDIAN

    ‘Thirty years on, there’s still no other crime writer like her’
    SUNDAY TIMES

    ‘The top gun in this field’
    DAILY TELEGRAPH

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    £17.46£22.00

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