• A Really Basic Introduction to English Law and the English Legal System (Really Basic Introductions)

    08
    *** UPDATED TO JULY 2023 ***
    This is a great starter book for those who are new to the subject of English law. Are you starting any kind of course of study in law or a related subject? Maybe you have always had an interest in law and just want an accessible book to start you off. Perhaps you have a friend or relative who is studying law and you want to see what they are learning about. Whatever your reasons, this easy to read book covers the basics for you. Written by a university lecturer and qualified solicitor, it is short enough to read in several sittings and won’t bog you down in unnecessary details. I hope it will encourage you to read further into the subject, and who knows where that may lead you…?The book covers topics such as the court system, lawyers, the common law, legislation, the European Union, human rights, contract law, tort, criminal law and more, all in an easy-to-read, straightforward way and at an introductory level.The “Really Basic Introductions” series includes the following titles:- A Really Basic Introduction to Accountancy- A Really Basic Introduction to Value Added Tax- A Really Basic Introduction to English Law and the English Legal System- A Really Basic Introduction to English Contract Law- A Really Basic Introduction to Company Law The above titles are all available in Kindle format.

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    £9.50
  • Master Legal Email Writing: Legal Writing in Use- A Practical Guide for Lawyers, Paralegals, and Legal Professionals + 100 Expert Email & Letter … Legal Writing, Vocabulary &…

    Embrace the Power of Email and Use it to its FULL Potential. “Lawyers possess only one tool to convey their thoughts: language . . . They must love words and use them exactly.”

    – Antonin Scalia

    Clear communication is the cornerstone of a successful legal career. It is what sets you apart as a professional, and it is what allows you to build trust and credibility with your clients and colleagues.

    Effective email communication in the legal profession requires attention to detail, professionalism, and the ability to convey complex information in a concise and easily understandable manner.

    Emailing for Law: Mastering Legal Email Writing Like a Pro
    A Practical Guide for Lawyers, Paralegals, and Legal Professionals + 100 Expert Email & Letter Templates

    This comprehensive guide is perfect for new lawyers, solicitors, paralegals, and legal secretaries looking to take their professional communication to the next level.

    With 100 downloadable expert email and letter templates, you’ll have all the tools you need to write clear, concise, and effective legal emails. And with a focus on language clarity, this book is also great for non-native English speakers looking to improve their legal writing skills. Don’t let poor email communication hold you back in your legal career – add “Master Legal Email Writing: Legal Writing in Use” to your library today.

    Master Legal Email Writing: Legal Writing in Use is the ultimate guide for attorneys, paralegals, and other legal professionals looking to improve their email communication skills. Written by the IDM Law team and business and legal English writing teacher Marc Roche, this book covers all the essential elements of effective email writing, including:

    • Crafting clear and concise subject lines
    • Organizing and formatting messages
    • Using appropriate tone and language
    • Taking control of your inbox and using email more effectively and efficiently in your daily life.
    • With a focus on professionalism and efficiency, this book teaches you how to communicate effectively with clients, colleagues, and other legal professionals through email.
    • You’ll learn how to effectively convey important information, respond to inquiries, and negotiate deals through the written word.
    • Don’t miss out on the opportunity to improve your legal email writing skills and advance your career. “Master Legal Email Writing: Legal Writing in Use” is the perfect resource for anyone looking to excel in the legal profession. Order your copy today and start mastering legal email writing like a pro.

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    £9.50
  • The Car Sales Planner: Win The Day

    This daily planner allows you to organise and plan each day so you never miss a task.

    All of your Follow Ups, Handovers, Critical Tasks and Enquiries in one place.

    Stay ahead of the game by listing your daily tasks, follow ups, leads and problems needing solved. Tick them off as you go and go home each day safe in the knowledge that you left no stone unturned!

    Happy selling!

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    £9.50
  • Deals of a Lifetime: The true adventures of an antiques dealer over seven decades

    03
    A young entrepreneur living in Grantchester, Cambridge in the 1960s finds support from friends, colleagues and family as he begins a fledgling antiques business. Over more than 60 years he develops his passion into a successful small business supporting his wife and 6 children, through the highs and lows of life right up until the Pandemic in 2020 and beyond into the brave new world of dealing online. Follow the story through decades of auction houses, antiques fairs, colourful characters and incredible finds, as a real life Lovejoy tells you the tricks of the trade.

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    £9.50
  • HOW TO DEAL WITH DIFFICULT PEOPLE (Thorsons Business S)

    03

    A concise, straightforward book on how to handle difficult people in your personal or professional life.

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    £9.50
  • Teenpreneur: How to build a business in your teens

    07
    Teenpreneur is a manual and a guide for every young person that wants to start their own business, create some wealth and make a difference in the world. “As a teenager I had natural entrepreneurial and leadership skills but I found it difficult to focus at school. There were no resources available to teach me how to channel my natural skills and talents positively. So, I went off track. This new book Teenpreneur will help book smart and street smart you people to start their businesses right now. A must read for any young person or young adult, anywhere in the world.”The book provides practical, inspiring information for young adults to be able to get started and succeed in business.

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    £9.50
  • Cognitive Biases Mastery – 2 Books In 1: How To Outsmart Mental Pitfalls And Make Smarter Choices To Elevate Work Performance (Decision Making Mastery)

    04

    Your subconscious is working against you – a simple tweak to your thought process can fix that.

    We’re all biased.

    You may have read the above and already your mind is raising its defenses. No… I don’t have a biased bone in my body.

    The fact is: you do. So does everyone around you.

    Scientific studies, in fact, suggest that certain forms of bias may be hardwired into the human psyche.

    For instance, Professor Stephen Neuberg published research in the Journal of Personality and Social Psychology in 2005, showing that we evolved as a species to quickly assess dangers posed by those outside our group for survival.

    The ability to process information rapidly was a life-or-death evolutionary advantage to our ancestors in their hostile environment.

    As our environmental landscape changed, we still needed to process information with speed, but the decisions became increasingly nuanced.

    The swift system that evolved to identify and mitigate threats in hunter-gatherer societies became faulty, resulting in several cognitive biases everyone harbors.

    Cognitive biases – or mental shortcuts – help you sift through the massive volumes of information available at each given time.

    One comes to appreciate this thought process when confronted with the fact that, according to Professor Timothy Wilson from the University of Virginia, we face about 11,000,000 pieces of information simultaneously.

    However, these mental shortcuts can lead to irrational, false, or even harmful conclusions.

    For example, an HR manager – overestimating their understanding of a subject – could neglect to consult knowledge specialists during their hunt for new tech solutions.

    This could lead to a loss of crucial time required for operational tasks.

    Worse, this decision could lead to losing company money on ineffective tech solutions.

    Such cognitive processes can consequently prove detrimental to your professional and personal life.

    But wait – you didn’t think we’d leave you without good news, did you?

    All the techniques that give you control over subconscious cognitive activities are within your reach.

    This book bundle will help you to identify and correct the cognitive biases you fall prey to in your everyday life.

    This book bundle includes:

    1. Cognitive Biases In A Nutshell: How To Spot And Stop The Hiccups In Our Thinking Process
    2. Lay Off Your Cognitive Biases: How To Identify Them And Ways To Prevent Disastrous Mistakes And Missed Opportunities At Work

    Here’s just a fraction of what you’ll discover inside:

    • How wanting something to be true influences you to “find” evidence that it is and how to avoid this
    • Elon Musk’s secret behind professional and personal growth
    • The 5 ways your ego tricks you into thinking you know more than you do
    • How bias exists along a scale and where yours falls on it
    • What are the Halo and the Horn effects and how you can reduce their impact on your decisions
    • Why this crucial mistake could cost you your job and land you at the “Peak of Mount Stupid” (And 6 strategies to help you overcome it)
    • These 6 thought-provoking questions can eliminate any unconscious cognitive biases at play during your decision-making process

    …and much, much more.

    We’re not telling you we have a magic potion to eliminate your cognitive biases completely, but we sure do have a recipe filled with strategies you can eventually turn into habits.

    This book bundle will set you apart because you will know what they are and how to steer clear of the traps they set for your reasoning.

    Don’t let your brain become the biggest hurdle to your success. Scroll up and click “Add to Cart” now!

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    £9.50
  • 1-Page Marketing Plan: Get New Customers, Make More Money, And Stand out From The Crowd

    08
    WARNING: Do Not Read This Book If You Hate Money

    To build a successful business, you need to stop doing random acts of marketing and start following a reliable plan for rapid business growth. Traditionally, creating a marketing plan has been a difficult and time-consuming process, which is why it often doesn’t get done.

    In The 1-Page Marketing Plan, serial entrepreneur and rebellious marketer Allan Dib reveals a marketing implementation breakthrough that makes creating a marketing plan simple and fast. It’s literally a single page, divided up into nine squares. With it, you’ll be able to map out your own sophisticated marketing plan and go from zero to marketing hero.

    Whether you’re just starting out or are an experienced entrepreneur, The 1-Page Marketing Plan is the easiest and fastest way to create a marketing plan that will propel your business growth.

    In this groundbreaking new book you’ll discover:
    • How to get new customers, clients or patients and how to make more profit from existing ones.
    • Why “big business” style marketing could kill your business and strategies that actually work for small and medium-sized businesses.
    • How to close sales without being pushy, needy, or obnoxious while turning the tables and having prospects begging you to take their money.
    • A simple step-by-step process for creating your own personalized marketing plan that is literally one page. Simply follow along and fill in each of the nine squares that make up your own 1-Page Marketing Plan.
    • How to annihilate competitors and make yourself the only logical choice.
    • How to get amazing results on a small budget using the secrets of direct response marketing.
    • How to charge high prices for your products and services and have customers actually thank you for it.

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    £9.50£11.40
  • Principles and Practice of Marketing

    08

    The fully updated eighth edition of Principles and Practice of Marketingcontinues to provide a contemporary and modern introduction to marketing. With a renewed focus that covers the importance of customer value alongside the 4Ps, this authoritative text provides students with a core understanding of the wider context and latest developments taking place within marketing. A stimulating range of new resources and real world examples help to bring marketing to life.

    Find out:

    · How the bandwagon effect has contributed to the success of online group buying

    · How IKEA delivers sustainable cotton and timber products to millions of customers

    · How social marketing is combatting an obesity crisis

    · How the relaunch of Netto became a case of fighter branding

    · How crowdsourcing is evolving advertising

    · How Abercrombie & Fitch’s store environment could be heading it into the dark

    Key Features:

    · A brand new chapter on Relationship Marketing

    · Newly updated structure to focus on the importance of Customer Value

    · Fully updated to cover the latest technologies and digital developments

    · New Marketing in Action boxes and Mini Cases focusing on European and Global companies including Spotify, Rovio, Decathlon, Zara and Amazon

    · 44 new and updated end-of-chapter cases provide insights from across a range of businesses; from high street fashion stores and supermarkets (H&M, The Co-operative) and Airlines and services (EasyJet, Pret A Manger), to digital companies (ASOS, Google) and the music and film industries (Apple, Disney).

    · Fully updated and streamlined pedagogy including refocused recommended readings at the end of each chapter, allowing you to expand your knowledge

    · New AdInsight boxes including active QR codes to keep you up-to-date with the latest marketing campaigns and examples

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    £9.50£54.10
  • The Ultimate Marketing Plan: Target Your Audience! Get Out Your Message! Build Your Brand!

    08
    The ultimate, no-nonsense guide to help you market your product, build buzz, and make more money than ever from marketing expert Dan S. Kennedy.

    Let’s face it—the business world today is nothing like it was ten years ago. Marketing budgets are tighter, consumers are more skeptical, and social media has changed forever the way we talk to our customers.

    In this new edition of his bestselling The Ultimate Marketing Plan, industry expert Dan S. Kennedy integrates such tools as social media marketing, networking, and strategic memberships into a complete plan that will strengthen your customer base without breaking your budget.

    Packed with updated examples, marketing techniques, and contributions from experts, Kennedy shows you how to catapult your company to the cutting edge.

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    £9.50£11.40
  • El Plan de Marketing de 1-Página: Consigue Nuevos Clientes, Gana Más Dinero, Y Destaca Entre La Multitud

    ADVERTENCIA: No Leas Este Libro Si Odias El Dinero

    Para crear un negocio exitoso tienes que dejar de hacer acciones aleatorias de marketing y seguir un plan riguroso que garantice el rápido crecimiento de tu empresa. Tradicionalmente, crear un buen plan de marketing ha sido un proceso complejo que consume mucho tiempo, razón por la cual muchos deciden no hacerlo.

    En El Plan de Marketing de 1-Página, el emprendedor en serie y mercadólogo rebelde Allan Dib revela un nuevo enfoque en la implementación del marketing que facilita y simplifica la creación de un plan. Es literalmente una sola página dividida en nueve cuadrados. Con ella, tendrás la oportunidad de crear un mapa para así construir un sofisticado plan de marketing y partir desde cero hasta convertirte en un héroe.

    Aunque sólo estés comenzando o si ya eres un emprendedor con experiencia, El Plan de Marketing de 1-Página es la manera más fácil y rápida de crear un plan que impulsará el crecimiento de tu negocio.

    Con este innovador libro descubrirás:

    • Cómo conseguir nuevos clientes o prospectos, y cómo ganar más dinero con los que ya tienes.
    • Por qué el marketing de los “grandes negocios” puede destruir tu negocio y definir qué estrategias realmente funcionan para pequeñas y medianas empresas.
    • Cómo cerrar una venta sin necesidad de acosar a los clientes y sin parecer tener mucha necesidad, dándole la vuelta a la situación para que sean ellos quienes busquen ansiosamente tus servicios.
    • Un sencillo proceso paso a paso para crear su propio plan de marketing que consta de una sola página. Simplemente llena cada uno de los cuadros que conformarán tu Plan de Marketing de 1-Página.
    • Cómo aniquilar a la competencia y hacer que seas la única opción.
    • Cómo conseguir resultados increíbles con un presupuesto pequeño, utilizando los secretos del marketing de respuesta directa.
    • Cómo cobrar precios altos por tus productos y servicios, y lograr que tus clientes te lo agradezcan.

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      £9.50
    • Awareness Days Social Media Content Planner 2024: For small business owners and entrepreneurs to help plan, organise and create social media content

      From the serious to the sublime – there’s an awareness day for practically anything these days. This planner will make creating your social media content a breeze! Over 1000 social media content prompt ideas using awareness days, to help you create trending, on-brand, relevant content for your business niche.

      The Awareness Days Content Planner 2024 is a fantastic book to add to your business toolkit, helping to take the stress out of creating your social media content. Use the planner to find out more about what’s celebrated throughout the world, what topics might be trending at different times of the year, and help you to plan the content for your business every month, or simply find out some of the more comical days just for fun!

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      £9.50
    • Cold Calling: What You Should Actually Do!

      02
      It’s ringing! This could be it. The next big client. But what are you going to say to them? You’ve done the training and read the books and they all seem to say the same thing. But there’s something not quite right. It’s difficult to put your finger on it. But surely, it can’t be this hard?

      You’re right. It’s not. Read this book and it won’t ever be again. You’ve been told wrongly. And because of that, the majority of those dreadful calls you’re forced to make end abruptly. Leaving you with that little jolt, which you put to one side. As usual.

      Cold Calling: What You Should Actually Do is a concise, clearly written, guide to move you past all that. It’ll help you know exactly what to say and exactly when to say it. And it’ll show you how to take control of those nerves as well! It’s a fast read. And once you know it, you’ll see how much easier it makes things.

      Just imagine: going to work knowing that the calls you make will either end in the prospect moving along the sales funnel or, at the very least, a new contact being made. No more annoyed prospects. No more being told where to go. Just sales, sales, sales…Imagine that!

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      £9.50
    • How to Grow Your eCommerce Business: The Essential Guide to Building a Successful Multi-Channel Online Business with Google, Shopify, eBay, Amazon & Facebook

      08
      Do you want to take your eCommerce sales and profits to the next level?

      How to Grow Your eCommerce Business will show you all the techniques and know-how needed to grow your online business. Learn how to turn your eCommerce store into a multi-channel business with customers worldwide.
      Written in plain English and full of practical advice, each of its 11 chapters focuses on a different aspect of trading online. Topics include selecting winning products, optimising channels such as Shopify, Amazon, Facebook, eBay and Google and delighting customers.

      The book is divided into three parts, each containing a focused set of chapters dealing with a different aspect of running a successful multi-channel online business.

      Part 1: The business of eCommerce

      Part one explains how to win at the business of eCommerce. It takes a bird’s eye view of the strategies eCommerce businesses use to succeed and how to measure and understand your business performance. Topics include:

      • Business metrics, including profit and margin calculation
      • Customer retention using email and other strategies
      • Inventory management, including purchasing and stock management
      • Inventory strategies, including dropshipping, white and own labelling

      Part 2: Increasing Website Sales

      Part two covers building a successful eCommerce site, measuring your website performance and using this information to maximise your online sales. Topics include:

      • Conversion rate optimisation
      • Search engine optimisation (SEO)
      • Paid Search, including Google Ads
      • Email marketing
      • Affiliate marketing
      • Social Media, including Facebook, Twitter, Pinterest and Instagram
      • Web Analytics using Google Analytics

      Part 3: Increasing sales through Online Marketplaces

      Part three focuses on Marketplaces, including eBay and Amazon. Online Marketplaces are great places to do business because they have millions of loyal customers and an international reach. Set-up costs are low and by publishing your inventory on these marketplaces, you will quickly get incremental sales. Topics include:

      • Amazon, including Amazon advertising and Fulfilled by Amazon (FBA)
      • eBay, including eBay Sponsored Products
      • International marketplaces, including Walmart, Bol.com, Tmall and Cdiscount

      Byfollowing this book’s advice, you will learn how to optimise your existing sales channels and find new sources of growth from an expert.

      ——-

      About the Author

      Trevor Ginn is a successful eCommerce entrepreneur and host of the eCommerce Odyssey Podcast. In this book, he has distilled his 15 years of hands-on experience into this digestible, jargon-free guide to building a thriving multi-channel online business.

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      £9.50
    • The eCommerce Formula: Blow up your business with a Unique Product, Simple Marketing Plan and SEO Strategies to Rank On Google (Internet Mastery)

      01

      ◆Do you want to learn how to build a successful online business?
      ◆When you see other eCommerce businesses, do you think to yourself, ‘Hey, I can do that too!’?
      ◆Do you have an idea but are struggling to get it launched to the marketplace?

      Well, you’ve come to the right place; with this book, we aim to empower you and give you all the tools and skills you require to launch the business you know you can! We’ll give you the latest tips and tricks to build and scale your business exponentially.

      As you know, the eCommerce industry has been around since the late 1900s (dot com boom), but most people have been reluctant to change, as we can tell by the stores that shut down in 2020. The truth is that commerce is ever-growing, and it’s time we make a change! So how do you keep up with an industry that’s ever-growing?

      You play the game differently. As an entrepreneur, it’s your job to know about the latest strategies to grow your business. You need to develop unique marketing campaigns, develop a hot-selling product and lead customers to your page daily! Because if you don’t, you’ll soon be shutting down your website.

      Consider this your call to action, your opportunity to change your life, career, and business trajectory. We introduce you to The eCommerce Formula™.

      The formula will teach you how you can leverage your time and impact and set up your business for massive success. So the question is, will you risk it all and go at it alone? Or will you follow the formula to eCommerce success?

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      £9.50£14.20
    • Mastering SEO: A Guide to Building and Growing Your Own SEO Business

      Embark on a transformative journey in the dynamic world of SEO entrepreneurship with “Mastering SEO: A Guide to Building and Growing Your Own SEO Business.” Whether you’re starting your venture or seeking to elevate your existing agency, this comprehensive guide is your roadmap to success. Discover the core skills that define SEO excellence, from technical wizardry to content mastery, and unleash the power of data-driven strategies. Establish a solid foundation with expert insights on business setup, client acquisition, and project management. Leverage the wisdom of SEO luminaries and dive into real-world case studies for inspiration.

      Get ready to conquer challenges and pitfalls with resilience, and cultivate work-life balance. “Mastering SEO” is more than a guide; it’s a companion in your SEO odyssey. Crafted by experts, this book equips you with actionable advice and additional resources that fuel your growth and keep you on the cutting edge of the industry. Start your journey today and master the art of SEO entrepreneurship!

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      £9.50
    • 1 Page Online Marketing Gameplan: Get More Leads and Make More Money Using Social Media & Online

      08
      If I were to give any other title to this book, I would’ve called it ‘A guide to social media marketing for new businesses and entrepreneurs’ or probably ‘Digital Marketing, How to do it right!’. However, I had to settle for a catchier title for obvious marketing reasons.

      Look, we all know the challenges with our business. When I talk to a new businesses, in majority of the cases I come across a pre-set number of queries. ‘How I grow my company’, ‘how I get more leads’, ‘how much budget should I allocate to digital marketing’ are some of the questions which should be addressed even before you start your online marketing journey. These questions should be addressed a as part of your strategy. Because strategy should dictate your competitive advantage and it is important to keep your strategy simple if you are a start-up, a new business or a small business. As your business grows, your strategy will inevitably grow more complex over time.

      We’ve talked about execution too. Find out which campaign works well on Social Media / PPC and SEO and throughout the book I addressed many of the prevalent queries. These are typically budget, audience targeting, client retention, and most importantly getting your online marketing strategy (and execution) right, so that you don’t diverge from your core business objectives.

      Selling a product is very different then selling a service online. The underlying objective and difference here is that a product is a tangible object whereas service is value added through time intangible skills and expertise.

      • Products are designed to meet the needs of the customer. So when you’re selling a product you would want to highlight the features / attributes and display the items appropriately online or in store. With product it’s easier for customers to appreciates its value. In the unlikely circumstances if they don’t like a product they can simply return it. They can also leave a review online for prospective customers and in turn the prospective customers can make a decision on the back of the reviews as well.
      • Service based selling: are usually less expensive to operate than product businesses because you’re not having to maintain an inventory and it typically requires building relationship with the customers when necessary. Getting the pricing right for a service based service is often time consuming. This will vary between industries and experience of those operating in these industries. It is also more difficult to get ratings because it takes longer to get a service completed or to take effect.

      In this amazing book you will also discover:

      • The type of social media marketing campaigns you can use to dissect your marketing strategy
      • How to use PPC, SEO and Social Media ads effectively for your digital marketing campaigns
      • A step by step guide to create your own personalised online marketing plan that fits within a page (hence the name1 Page Online Marketing Gameplan)
      • Get results on your digital marketing efforts from get go
      • Find the budget and pricing that’s right for you

      More about the Author
      Sam and his ability to observe, capture, leverage and optimise the customer buying experience through data-driven strategy and decisions, and translate this into meticulously efficient, high-return campaigns that drive conversions. This no doubt stems from his years of experience in the streamlined financial industries, and it translates into a scientific yet pragmatic approach to marketing strategy and implementation. The result is an unrivalled success, whatever your KPI — Dillan Gandhi, Searchlight London

      Sam Mahmud takes the intrigues of social media to a new level of understanding — Anita Amoa, Business Coach

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      £9.50
    • Myths of Social Media: Dispel the Misconceptions and Master Social Media: 11 (Business Myths)

      Everyone knows that social media is free, millennials are all adept social media experts, that businesses always have to be available 24/7 and ultimately none of it really matters, as the digital space is full of fake news and online messaging is seen as inauthentic. Don’t they?

      The use of social media as a business tool is dominated by falsehoods, fictions and fabrications. In Myths of Social Media, digital consultant Michelle Carvill and workplace psychologist Ian MacRae dismiss many of the most keenly-held misconceptions and instead, present the reality of social media best practice. Using helpful and instructive, sometimes entertaining and occasionally eye-watering examples of what you should and should not do, Myths of Social Mediadebunks the most commonly held myths and shows you how to use social media effectively for work and at work.

      About the Business Myths series…

      The Business Myths series tackles the falsehoods that pervade the business world. From leadership and management to social media, strategy and the workplace, these accessible books overturn out-of-date assumptions, skewer stereotypes and put oft-repeated slogans to the test. Entertaining and rigorously researched, these books will equip you with the insight and no-nonsense wisdom you need to succeed.

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      £9.50
    • How To Write Your Book Without The Fuss: The definitive guide to planning, writing and publishing your business or self-help book

      08
      If you’re an entrepreneur with a message and you want to reach your best clients, raise your credibility as an expert and become an authority in your industry, then writing your book and getting it published is vital. Now it’s easier than ever to get published, it’s even more important that the book you write is not just good, but exceptional. ‘How To Write Your Book Without The Fuss’ will show you exactly how to write for maximum impact, influence and income, so that you will have a book that brings business. This incisive guide for expert entrepreneurs will enable you to:

      • Plan and write your best book by applying the AUTHOR Model
      • Craft a winning title and sub-title to maximise interest and impact
      • Overcome writer’s block for good with the WRITER Process
      • Write a book that brings business and positions you as an authority
      • Know your publishing options and choose the right route for you
      • Develop and protect your valuable intellectual property. Lucy McCarraher is Managing Editor of Rethink Press and has published over 350 niche non-fiction books. She is the Publish Mentor for Key Person of Influence UK and Singapore where she coaches several hundred entrepreneurs each year on planning, writing and publishing books that bring business. Joe Gregory has a background in advertising and marketing and is Managing Publisher of Rethink Press. In 2003, after seeing first hand what writing and publishing a book could do for his own business, he decided to focus exclusively on publishing books by experts to increase their income and raise their authority.

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      £9.50
    • Warren Buffett Accounting Book: Reading Financial Statements for Value Investing

      01
      The Warren Buffett Accounting Book is the second volume learning experience to Warren Buffett’s Three Favorite Books. This book teaches: 1. Two methods for calculating the intrinsic value of a company 2. What is a discount rate and how does it work 3. Detailed instructions on how to read an income statement, Balance sheet, and cash flow statement 4. How to calculate important ratios to properly value any business

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      £9.50£11.20
    • UK Accounting & Reporting: An Introduction

      UK Accounting & Reporting: An Introduction provides a practical overview of accounting, reporting and audit requirements for companies within the UK.

      Written in a user-friendly style and packed full of examples it covers topics including:

      • The Companies Act 2006;
      • How to determine the size of a company or group;
      • Narrative reporting requirements;
      • An overview of UK accounting standards;
      • Key differences between accounting standards;
      • The form and content of company accounts;
      • Whether group accounts are required;
      • Whether an audit is required; and
      • Filing options and deadlines.

      This book is perfect for you if you have a little accounting knowledge already or you have previously studied International Financial Reporting Standards (IFRSs) and want to learn more about how accounting and reporting works for UK companies.

      A Quick Start Accounting publication.

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      £9.50
    • Accounting for AQA A level Part 1 – Question Bank

      01
      Comments – New Store StockBecause we have over 2 million items for sale, we have to use stock images, not actual images of the items for sale. Unless explicitly mentioned in this listing, the purchase of this specific item is made with the understanding that the image is a stock image and not the actual item for sale. For example, some of our stock images include stickers, labels, price tags, hyper stickers, obi’s, promotional messages, and or writing on the sleeve or disk label. When possible we will add details of the items we are selling to help buyers know what is included in the item for sale. The details are provided automatically from our central master database and can sometimes be wrong. Books are released in many editions and variations, such as standard edition, re-issue, not for sale, promotional, special edition, limited edition, and many other editions and versions.  The Book you receive could be any of these editions or variations. If you are looking for a specific edition or version please contact us to verify what we are selling.   Christmas Gift Ideas This is a great gift idea.   Hours of Service We have many warehouses, some of the warehouses process orders seven days a week, but the Administration Support Staff are located at a head office location, outside of the warehouses, and typically work only Monday to Friday.   Contact Us Please contact us to check and verify the details of the item before purchasing if there is a specific image, edition, or variation you are looking for. If we have resources available we will share images. Location ID 245ziHaveit SKU ID 149855164Unique Reference Number 1999063137

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      £9.50
    • Charity Accounting & Reporting: An Introduction

      02
      CHARITY ACCOUNTING & REPORTING: An Introduction provides a practical overview of charities in the UK, focussing on their accounting and reporting obligations.

      Written in a user-friendly style and packed full of examples it covers topics including:

      • What a charity is;
      • Legal structures for charities;
      • Charity legislation and regulation;
      • The trustees’ annual report;
      • Fund accounting;
      • Receipts and payments accounts;
      • Accruals accounts;
      • External scrutiny of charity accounts; and
      • Taxation of charities.

      Perhaps you’re already familiar with accounting and want to know more about the charitable sector or maybe you’re about to start working or volunteering for a charity as a treasurer or trustee – this is the head start you need.

      A Quick Start Accounting publication.

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      £9.50
    • CIMA BA2 Fundamentals of Management Accounting: Passcards

      Passcards are a handy and portable revision tool. They are A6, spiral bound revision aids which students can carry to revise wherever, whenever.

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      £9.50
    • Accounting for AQA A-level Part 2 – Question Bank

      01
      Comments – New Store StockBecause we have over 2 million items for sale, we have to use stock images, not actual images of the items for sale. Unless explicitly mentioned in this listing, the purchase of this specific item is made with the understanding that the image is a stock image and not the actual item for sale. For example, some of our stock images include stickers, labels, price tags, hyper stickers, obi’s, promotional messages, and or writing on the sleeve or disk label. When possible we will add details of the items we are selling to help buyers know what is included in the item for sale. The details are provided automatically from our central master database and can sometimes be wrong. Books are released in many editions and variations, such as standard edition, re-issue, not for sale, promotional, special edition, limited edition, and many other editions and versions.  The Book you receive could be any of these editions or variations. If you are looking for a specific edition or version please contact us to verify what we are selling.   Christmas Gift Ideas This is a great gift idea.   Hours of Service We have many warehouses, some of the warehouses process orders seven days a week, but the Administration Support Staff are located at a head office location, outside of the warehouses, and typically work only Monday to Friday.   Contact Us Please contact us to check and verify the details of the item before purchasing if there is a specific image, edition, or variation you are looking for. If we have resources available we will share images. Location ID 245ziHaveit SKU ID 149863876Unique Reference Number 1999072285

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      £9.50
    • Macroeconomics for Emerging East Asia (Elements of Paleontology)

      Macroeconomics for Emerging East Asia presents a distinctive approach to the study of macroeconomic theory and policy. The author develops a unique analytical framework that incorporates: (1) both internal and external balance as aspects of macroeconomic stability; (2) both the exchange rate and the interest rate as monetary policy instruments, (3) government debt sustainability as a concern of fiscal policy, and (4) global capital flows as a force to be reckoned with. The framework provides students with the foundational knowledge to analyze macroeconomic issues common to emerging economies. Concepts are illustrated using the latest empirical data and extensive case study analysis for thirteen economies of Northeast and Southeast Asia (Cambodia, China, Hong Kong, Indonesia, Korea, Laos, Myanmar, Malaysia, the Philippines, Singapore, Taiwan, Thailand, and Vietnam). The book’s lucid exposition accommodates students of differing levels of preparation.

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      £9.60£21.80
    • Quiet: The Power of Introverts in a World That Can’t Stop Talking

      04

      A SUNDAY TIMES AND NEW YORK TIMES BESTSELLER, THIS BOOK WILL CHANGE HOW YOU SEE INTROVERTS – AND YOURSELF – FOREVER.

      Our lives are driven by a fact that most of us can’t name and don’t understand. It defines who our friends and lovers are, which careers we choose, and whether we blush when we’re embarrassed.

      That fact is whether we’re an introvert or an extrovert.

      The most fundamental dimension of personality, at least a third of us are introverts, and yet shyness, sensitivity and seriousness are often seen as a negative. Some of the world’s most talented people are introverts – without them we wouldn’t have the Apple computer, the theory of relativity and Van Gogh’s sunflowers. In Quiet, Susan Cain shows how society misunderstands and undervalues introverts while giving them the tools to better understand themselves and take full advantage of their strengths.

      Passionately argued, superbly researched, and filled with real stories, whether an introvert or extrovert, this book will change how you see human beings for good.

      *****

      ‘I can’t get Quiet out of my head. It is an important book – so persuasive and timely and heartfelt it should inevitably effect change in schools and offices’ Jon Ronson, The Guardian

      ‘Susan Cain’s Quiet has sparked a quiet revolution . . . Perhaps rather than sitting back and asking people to speak up, managers and company leaders might lean forward and listen’ Megan Walsh, The Times

      ‘Maybe the extrovert ideal is no longer as powerful as it was; perhaps it is time we all stopped to listen to the still, small voice of calm’ Daisy Goodwin, The Sunday Times

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      £9.64£10.99
    • The Missing Reel: The Untold Story of the Lost Inventor of Moving Pictures

      02
      In September 1890, on his way to Washington, DC, to file a patent on the first moving picture camera and projector, French inventor Augustin Le Prince vanished. No trace of him has ever been found. Shortly after Le Prince’s disappearance, Thomas Alva Edison was granted the patent for the same instruments that would revolutionize the motion picture industry. This is an account of Rawlence’s quest to discover what happened to Le Prince and why. Annotation copyright Book News, Inc. Portland, Or.

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      £9.70
    • The Strategy Book: How to think and act strategically to deliver outstanding results

      08

      “This book will help readers tackle the really important challenges they face both in developing strategies and putting them into action” Consulting Magazine

      Strategy is about shaping the future. Thinking strategically is what separates good managers and great leaders. Learn the fundamentals about how to create winning strategy and lead your team to deliver it. From understanding what strategy can do for you, through to creating a strategy and engaging others with strategy, this book offers practical guidance and expert tips. It is peppered with punchy, memorable examples from real leaders winning (and losing) with real world strategies.

      Strategy is simple, but simple is complex. The Third Edition includes updated examples and a new set of practical future-focused tools including the Quick Strategy Canvas and the Big Picture. These will help any manager, regardless of experience, to better develop their inner strategic potential for outstanding results in our ever changing world.

      People who wanted to shape the future have created our present. With over 7 billion fellow humans sharing our planet, things are not going to slow down or get simpler. At the heart of strategy is the mind of the individual strategist, and by nurturing your ability to see the big picture you can get better at adapting successfully. You can get better at shaping events to get to somewhere better. Using available means to desirable ends.

      Expectations keep shifting, new competitors keep appearing, rules change and then change again, technologies disrupt and then politics shake up the nature of the landscape in which you compete, work and live. Being more strategic is about our-thinking both competitors and limitations.

      Strategy is not a solo sport. The Strategy Book focuses on how you can create powerful strategies with other people to deliver success together in a competitive world. It answers the following questions:

      · What do we know about strategy?

      · What can creative strategy do for you?

      · How can you create winning strategies?

      · How to think and act strategically?

      · How can you engage people with strategy?

      · How do you avoid pitfalls and screw-ups?

      It can be read as a whole or you can dip into the easy-to-read, bite-size sections as and when you need to deal with a particular issue. The structure has been specially designed to make sections quick and easy to use – you’ll find yourself referring to them again and again.

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      £9.70£14.20
    • Chart Logic – Technical Analysis Handbook (Black and White Edition): The Comprehensive Guide to Trading Cryptocurrencies and Tools to Outperform Your Basic Buy and Hold Investor

      07

      The A-Z Guide to Trading Cryptocurrencies:

      • Learn all procedure, technical analysis, and essential trade strategies necessary to trade crypto markets with confidence and discipline.
      • Chart Logic is the only resource for statistical performance of commonly occurring chart patterns in the cryptocurrency markets.
      • Study theory and strategies for all market conditions and adopt an evidence-based approach to tackling each trade.

      Chart Logic is the comprehensive guide for anyone wishing to learn to trade cryptocurrencies and offers experienced traders a go-to technical analysis refresher with unique insights. The handbook covers core concepts of cryptocurrencies and walks traders through wallets, exchanges, and trade procedure; trader terminology and technical analysis techniques; and extensive strategies and theory. Together, the procedure, technical skill-building, and essential trade strategies create the holy trinity necessary trade cryptocurrency markets with confidence and discipline. Best of all, it’s written simply and eloquently so anyone can learn to trade!

      Taken from five years of successful trading, the author, a lawyer turned crypto-fanatic, teaches crypto-centric interpretations of classical technical analysis and offers useful insights into the highly volatile cryptocurrency markets. R.S. Varnes leverages his pragmatism and strategic thinking from his legal background to profitably trade cryptocurrencies and teaches in a manner suitable for all readers. Traders will learn a structured and evidence-based trade approach, and this handbook emphasizes techniques to profit under all market conditions maximizing both long-term and short-term gains. All examples are carefully cherry-picked from the cryptocurrency markets and many reflect real trades and applications.

      Notably, Chart Logic also offers the first chart pattern performance statistics specific to the cryptocurrency markets (both for Bitcoin and USD traded pairs), and the handbook is peppered with data-driven insights. All top 100 cryptocurrencies were examined and nearly 400 charts and 1,800 patterns were sourced for analysis. While, in the spirit of transparency and knowledge sharing, all charts and some of the findings are public for all traders to see at Chartlogic.io, handbook readers get exclusive additional statistics, insights, analysis, and detailed finding summaries for each pattern.

      Readers can go from never having used a cryptocurrency or seen a technical chart before to actively trading, mastering chart construction, and building confidence in essential technical analysis techniques. The technical methodology includes fluency in fundamental candlestick formations, chart patterns, trend lines, momentum gauges and divergences, and more. Furthermore, Chart Logic includes strategies and theory covering risk management, tactics for trading different types of cryptocurrencies, Bitcoin’s impact on altcoins, avoiding gamblers’ mentality, dealing with losses, and other useful insights every crypto trader can appreciate.

      About the Author:

      R.S. Varnes holds a Juris Doctor and Master of Arts from the American University in Washington, DC. In 2016, he passed the esteemed California Bar Examination and was admitted to practice law; however, in 2020, he chose to switch from active attorney status to voluntary inactive status. R.S. has been mining and profitably trading cryptocurrencies since 2015. What started as a law school hobby turned into a passion and full-time career. He credits his success in the cryptocurrency markets to his methodical trade approach formed from the groundwork of his legal training. As you will see, he takes an evidence-based approach using multiple indicators to corroborate or dispel trade theories.

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      £9.70
    • How To Build A Kick-Ass Advertising Agency

      01
      How To Build A Kick-Ass Advertising Agency is the first book that delivers a comprehensive guide on to how to design, build, grow, and manage a kick-ass advertising agency. The book is built to help all sizes of agencies from one person to multinationals.

      Peter’s first advertising agency book, The Levitan Pitch. Buy This Book. Win More Pitches.has helped hundreds of agencies, you guessed it, win more new business.

      The new book goes deeper into 27 agency management subject areas to provide a detailed glide path to winning the advertising game in the ever-expanding and highly competitive marketing universe.

      Peter’s experience in managing the world’s largest advertising agency, building his own agency, founding two Internet companies, and consulting with over 100 ad agency clients will help you build a happy, healthy, unignorable, successful lead generation agency. In this smart, entertaining book you will learn:

      • What the heck is advertising today and how to create a powerful brand.
      • How to build a one-page profit-oriented business plan.
      • How to craft a stand-out positioning and business development plan.
      • The superpower of delivering unignorable thought leadership.
      • A detailed approach to lead generation.
      • Account-based marketing vs. inbound.
      • The importance of intellectual property.
      • Talent recruitment and management.
      • How to create the right personal branding.
      • How to build long-term client relationships.
      • Financial management.
      • How to name your agency.
      • How to buy and sell your agency.
      • Dozens of supporting facts and figures.

      This is the new Levitan Pitch… Buy this book. Grow your advertising agency faster.

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      £9.70
    • Climate Crisis and the Global Green New Deal: The Political Economy of Saving the Planet

      05
      The environmental crisis under way is unique in human history. It is a true existential crisis. Those alive today will decide the fate of humanity. Meanwhile, the leaders of the most powerful state in human history are dedicating themselves with passion to destroying the prospects for organized human life. At the same time, there is a solution at hand, which is the Green New Deal. Putting meat on the bones of the Green New Deal starts with a single simple idea: we have to absolutely stop burning fossil fuels to produce energy within the next 30 years at most; and we have to do this in a way that also supports rising living standards and expanding opportunities for working people and the poor throughout the world. This version of a Green New Deal program is, in fact, entirely realistic in terms of its purely economic and technical features. The real question is whether it is politically feasible. Chomsky and Pollin examine how we can build the political force to make a global Green New Deal a reality.

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      £9.80£12.30
    • Radical Candor: Fully Revised and Updated Edition: How to Get What You Want by Saying What You Mean

      08

      Featuring a new preface, afterword and Radically Candid Performance Review Bonus Chapter, the fully revised & updated edition of Radical Candor is packed with even more guidance to help you improve your relationships at work.

      ‘Reading Radical Candor will help you build, lead, and inspire teams to do the best work of their lives.’ – Sheryl Sandberg, author of Lean In.

      If you don’t have anything nice to say then don’t say anything at all . . . right?

      While this advice may work for home life, as Kim Scott has seen first hand, it is a disaster when adopted by managers in the work place.

      Scott earned her stripes as a highly successful manager at Google before moving to Apple where she developed a class on optimal management. Radical Candor draws directly on her experiences at these cutting edge companies to reveal a new approach to effective management that delivers huge success by inspiring teams to work better together by embracing fierce conversations.

      Radical Candor is the sweet spot between managers who are obnoxiously aggressive on the one side and ruinously empathetic on the other. It is about providing guidance, which involves a mix of praise as well as criticism – delivered to produce better results and help your employees develop their skills and increase success.

      Great bosses have a strong relationship with their employees, and Scott has identified three simple principles for building better relationships with your employees: make it personal, get stuff done, and understand why it matters.

      Radical Candor offers a guide to those bewildered or exhausted by management, written for bosses and those who manage bosses. Drawing on years of first-hand experience, and distilled clearly to give practical advice to the reader, Radical Candor shows you how to be successful while retaining your integrity and humanity.

      Radical Candor is the perfect handbook for those who are looking to find meaning in their job and create an environment where people love both their work and their colleagues, and are motivated to strive to ever greater success.

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      £9.85£10.99
    • Think Again: The Power of Knowing What You Don’t Know

      08

      THE MILLION-COPY BESTSELLER

      If you can change your mind you can do anything.

      Why do we refresh our wardrobes every year, renovate our kitchens every decade, but never update our beliefs and our views? Why do we laugh at people using computers that are ten years old, but yet still cling to opinions we formed ten years ago?

      There’s a new skill for the modern world that matters more than raw intelligence – the ability to change your mind. To have the edge we all need to develop the flexibility to unlearn old beliefs and adapt when the evidence and the world changes before us.

      Told through fascinating stories, informed by cutting-edge research and illustratedwith amazing insights from Adam Grant’s conversations with people such as Elon Musk, Hilary Clinton’s campaign team, top CEOs and leading scientists, this is the ultimate guide to keeping your thinking fresh, learning when to question your ideas and update your own opinions, and how to inspire those around you to do the same.

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      £9.85£10.99
    • How to Join the British Transport Police

      How to Join the British Transport Police: The Ultimate Guide to Passing the BTP Selection Process – UPDATED FOR THE NEW ONLINE ASSESSMENT TESTS.
      Are you looking to build a career with one of the UK’s most esteemed organisations? Well then, How to Join the British Transport Police is the perfect fit for you! In this guide, we’ll tell you everything you need to know about joining Britain’s elite railway policing service. Packed full of application form advice, interview tips and even practice tests for the online assessment tests, this book has all of the information you need to ace the selection process. If you are passionate about safeguarding the interest of British rail passengers, then look no further than our guide.
      This book contains:

      • A comprehensive breakdown of the new core competencies, and how you can demonstrate them throughout the selection process.
      • Multiple interview questions and answers, to help you impress the assessment panel.
      • Tried and tested application form advice, guaranteeing your progression to the next stage of the selection process.
      • Sample exam questions for the online assessments, all tailored to the British Transport Police selection process.
      • Insider tips and advice.

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      £9.90£12.40
    • Revise SQE Criminal Law: SQE1 Revision Guide

      Up to date for the 2023 SQE1 specification, Revise SQE Criminal Law will guide you through the core legal principles and rules to be tested by the Solicitors Qualifying Examination (SQE1) Functioning Legal Knowledge (FLK) assessment in criminal law.

      It will help you revise the fundamental principles and test your knowledge throughout by the use of SQE-style multiple-choice (single best answer) questions, as well as with practical examples of the application of the law.

      Case law and legislation will be provided where necessary, with the text focusing on the fundamental principles behind those common law and statutory statements.

      Revise SQE, we’re here to help you pass the SQE, simple as that!

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      £9.90£14.30
    • Navigating Offshore Tax Havens: Legal Insights and Financial Strategies: Demystifying the Legal Aspects of Global Tax Havens for Informed Financial Decision-Making

      Embark on a voyage of financial exploration with “Navigating Offshore Tax Havens: Legal Insights and Financial Strategies.” This comprehensive guide invites you to delve into the intriguing world of international taxation, offering you clarity on the often-misunderstood topic of offshore tax havens. Discover how to navigate the intricate legal landscapes that surround offshore financial centers. With meticulous research and expert analysis, this book unveils the legal frameworks that underpin these financial strategies. Whether you’re a seasoned investor, a business owner, or someone looking to make informed financial choices, this guide empowers you with the knowledge needed to make confident decisions. We delve into the benefits and potential pitfalls of utilizing offshore tax havens, providing a balanced view that helps you understand the legitimate ways to optimize your financial situation. From asset protection to tax efficiency, our insights illuminate the opportunities available within the bounds of the law. “Navigating Offshore Tax Havens” is your key to unraveling the complexities and myths surrounding offshore financial strategies. We address common misconceptions, offering clarity on compliance, reporting requirements, and the evolving global regulations that impact these practices. This book is not just a legal manual; it’s a resource that equips you to approach offshore tax planning with transparency and integrity. We empower you to ask the right questions, make informed choices, and ensure your financial decisions align with your ethical and legal values. Whether you’re looking to diversify your investments, establish an international business presence, or simply gain a deeper understanding of the global financial landscape, this guide is your compass. It’s time to demystify offshore tax havens and unlock the potential they hold for your financial future. Don’t miss your chance to gain a comprehensive understanding of offshore tax havens from a legal and ethical perspective. Purchase “Navigating Offshore Tax Havens” today and take control of your financial journey.

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      £9.90
    • P3 Selling: The Essentials of B2B Sales Success

      “Probably the most complete update on B2B selling strategies in years.”

      P3 Selling is an easy-to-follow framework that explains what you need to do and why you need to do it to achieve consistent B2B sales success. Navigate today’s complex B2B environment with confidence as you win more deals, receive more referrals, make more money, and advance your way up the corporate ladder.

      Stop hoping for lucky breaks, and take control of your sales results. Develop a deep understanding of the three most critical predictors of B2B sales success—without the jargon and complexity of other sales training programs. Then, learn how to apply them through non-manipulative techniques that work, closing more deals without sacrificing your integrity.

      With specific activities at the end of each chapter to help you tailor these strategies and techniques to your own unique situation, P3 Selling is the must-have resource you’ll turn to again and again, helping you overcome every B2B sales challenge.

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      £9.90£10.50
    • Product Marketing, Simplified: A Customer-Centric Approach to Take a Product to Market

      “A must-read for anybody that wants to learn about the art and science of this role.”
      — Jeevan Patil, Head of Product Marketing, Cisco Meraki

      “Whether you’re starting out or are a product marketing leader already, this book will really help you [..] make an impact.”
      — Anuneet Kumar, VP of Product Marketing, Salesforce

      Launch Products the Right Way.

      A comprehensive guide to product marketing — from messaging to influencing the product roadmap. Learn how to launch products, deliver value to the right customer, and grow your business.

      Whether you’re looking to become a product marketer, a product manager, or an entrepreneur, this is the handbook you need to learn how to deliver value and take a product to market the right way.

      Product Marketing, Simplified covers:

      • Understanding the customer journey
      • Creating personas
      • Building positioning statements
      • Writing compelling messaging
      • Building a go-to-market strategy
      • Determining pricing and packaging
      • Launching products
      • Working with analysts and the press
      • Enabling sales and creating demand
      • Influencing the product roadmap

      Read more

      £9.90
    • Mastering SEO for Newcomers with Passion: Unlock the Power of SEO with Expert Techniques and Propel Your Online Success

      Are you ready to unlock the secrets of SEO and take your online presence to new heights? Look no further than “Mastering SEO for Newcomers with Passion.” This comprehensive guide is tailor-made for beginners who are eager to learn the art of Search Engine Optimization. Packed with valuable information and practical strategies, this book is your ticket to mastering the ever-evolving world of SEO.

      Results you can expect from reading “Mastering SEO for Newcomers with Passion”:
      – Improve the visibility of your website on search engines
      – Drive targeted traffic to your online platform
      – Boost your online brand and establish credibility
      – Increase your website’s conversion rate and revenue
      – Stay ahead of your competition by understanding the latest SEO trends

      Featured in this book:
      – Step-by-step instructions and easy-to-follow techniques
      – Proven strategies to optimize your website for higher rankings
      – Tips for keyword research and content optimization
      – How to harness the power of backlinks and social media
      – The importance of user experience and mobile optimization

      Don’t miss out on this opportunity to take your online game to the next level. Purchase “Mastering SEO for Newcomers with Passion” today and start dominating the search engine rankings!

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      £9.90

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