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The MindBody Workbook: a thirty day program of insight and understanding for people with back pain and other disorders
This Workbook offers the reader a thirty-day structured journal to identify and express psychological issues that may be causing back pain, neck pain, fibromyalgia, irritable bowel syndrome, tension headaches, TMJ, and other disorders. The author, Dr. David Schechter, a former student of Dr. John Sarno, has developed a Workbook that guides the reader through a process of insight and awareness to harness the mindbody connection.From the Author: I’ve been fascinated by the mindbody connection since before medical school. The seminal event of my medical education in this regard was my own cure from chronic, unexplained knee pain with the guidance of John Sarno, MD from NYU’s Rusk Institute. After this personal success, I performed a follow-up study of his patients, under his auspices and determined that this approach proved successful in a remarkably high 77% of chronic back sufferers.
As my career has progressed, I’ve developed my own program of treatment that includes an office consultation and educational materials on this subject for my patients. This Workbook is a resource for people suffering from mindbody disorders that I may not personally be able to treat. With the help of a local physician to exclude more serious disease, they should be able to benefit greatly from the thirty-day structured journal approach, on their own, as my own patients do in my office. This Workbook has been used successfully by over 30,000 individuals as of 2022 and in published research studies. Author note:
If you order the ebook, be prepared to answer the questions in a notebook, computer or tablet, or by voice recording. Research has shown the effectiveness of journaling is based upon your doing something with the answers (writing, recording), not just thinking about the answers.
While the process of journaling can be challenging, the rewards are great and it is a still you can come back to, in the future, when needed to process other emotional challenges.
You can utilize this Workbook before or after the newer MindBody Workbook Volume Two published in 2023.
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Gluten Free Christmas: 80 Easy Gluten-Free Recipes for a Stress-Free Festive Season
Fuss-free, simple and delicious recipes to see you through the festive season, that all of the family will love!
Gluten Free Christmas will show you just how simple it is to recreate all your festive favourites, from Christmas Eve nibbles and the main event, to sweet treats, edible gifts and a Boxing Day feast.
Best-selling author Becky Excell has spent years developing delicious dishes and sharing them with her followers on Instagram. She is here to show you that a gluten-free Christmas can be enjoyable and easy, without having to miss out on anything. An essential book when it comes to gluten-free home cooking, Gluten Free Christmas will ensure that you have the best Christmas ever.
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How Do I Do That In Photoshop?: The Quickest Ways to Do the Things You Want to Do, Right Now! (2nd Edition)
The simplest, easiest, and quickest ways to learn over 250 Photoshop tips, tricks, and techniques! Scott Kelby, the world s #1 best-selling photography technique books author, is back with a totally updated and revised new edition of his bestselling book How Do I Do That In Photoshop? The first edition of this bestselling book presented an entirely new concept in Photoshop books one that s designed from the ground up to get you straight to whatever it is you need to do in Photoshop right now, get your answer fast, and get you back to editing your images in Photoshop. Thanks to Adobe s incredibly popular Creative Cloud Photography plan, which includes Photoshop and Lightroom, photographers are extending the depth and power of Lightroom by jumping over to Photoshop to do all those things Lightroom just can t do (or Lightroom can do, but in Photoshop, it s faster and easier, or the results are just better). Because Photoshop has so much power and depth, sometimes the things you need are well kinda hidden or not really obvious. There will be a lot of times when you need to get something done in Photoshop, and you know Photoshop can do it (because Photoshop can do just about anything), but you have no idea where Adobe hid that feature, or what the secret handshake is to do that thing you need now so you can get back to working on your images. That s why this book was created: to quickly get you to the technique, the shortcut, the setting, or exactly the right thing you need to do right now. Here s how it works: When you need to know how to do a particular thing, you turn to the chapter where it would be found (Layers, Printing, Fixing Problems, Special Effects, etc.), find the thing you need to do (it s easy, each page covers just one single topic), and Scott tells you exactly how to do it just like he was sitting there beside you, using the same casual style as if he were telling a friend. That way, you get back to editing your images fast. This isn t a book of theory, full of confusing jargon and detailed multi-step concepts. This is a book on which button to click, which setting to use, and exactly how and when to use it, so you re never stuck in Photoshop again. This will be your go to book that sits within reach any time you re working in Photoshop, and you are going to love having this type of help right at your fingertips.Read more
£20.60£27.10 -
Five Nights at Freddy’s: Fazbear Frights Graphic Novel Collection #1
Five Nights at Freddy’s: Fazbear Frights come to life in these pulse-pounding graphic novel stories!
What do you wish for most?
It’s a question that Oswald, Sarah, and Oscar think they know the answer to. Oswald wishes his summer wasn’t so boring, Sarah wishes to be beautiful, and Oscar wishes to get his hands on the mechanical toy that’s out of stock all over town.
But in the twisted world of Five Nights at Freddy’s, their hearts’ deepest desires have an unexpected cost.
- Told through delightfully scary artwork
- Three novella-length comic stories that will keep even the bravest player up at night
- This collection of terrifying tales is enough to unsettle even the most hardened Five Nights at Freddy’s fans.
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Management accounting techniques: Question book (Accountancy Revision Workbooks)
This question book contains 50 questions, with answers, to help with revision for management accounting.Read more
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Worldes Blis: A Savernake Novel (The Savernake Forest Medieval Murder Mysteries Book 1)
A scorching summer. A melancholic merchant. A mysterious murder.
The date is 1208.Sir Aumary Belvoir, Lord of Durley and a king’s constable and the warden of Savernake Forest, receives the strangest request. The self-important and vituperative vintner, Aldous of Pitchcott, needs protection, claiming he is about to be murdered.
Aumary is sceptical but moves Pitchcott to Marlborough Castle, where he is locked in a room in the castle wall. No one can possibly reach him, but within the day, Aldous Pitchcott is dead.
Aumary discovers that many in the town wished Pitchcott harm, but how did the killer reach him? Aumary and his friends are baffled! Can Aumary reveal the guilty party before the murderer strikes again?Worldes Blis, a strange thirteenth-century song, provides the backdrop to the fourteenth novel in Susanna M. Newstead’s Savernake Medieval Murder Mystery Novel series.
Author Interview
1) How difficult is it to research settings for a Medieval Murder Mystery?
I’ve been doing it so long, I don’t really know. When I first started there was no web. Much of the history was a bit of a mystery even to experts. The manuscripts one might have needed were difficult to access but with the help of many people and institutions like libraries, I managed the investigation I needed. I’m still researching – it never ends. One has to play detective oneself never mind write about secrets and intrigue.
2) This is the fourteenth novel in your series. How do you keep the stories so fresh and exciting?
Ah, this is just practice I think. Clues have to be eked out and red herrings buried deep in the mystery. Pacing is very important and the investigation has to go on at the right speed, with little moments of humour to lift the intrigue.
3) Did you discover anything fascinating when researching this book?
Yes. All about Medieval scaffolding! Who knew exactly how the builders put together a castle? And the fact that some of that Medieval work is sometimes still there! I’ve seen it with my own eyes.
SAVERNAKE FOREST BOOK ORDER
- Belvoir’s Promise
- She Moved Through the Fair
- Down By the Salley Gardens
- I Will Give My Love an Apple
- Black is the Colour of My True Love’s Hair
- Long Lankyn
- One Misty Moisty Morning
- The Unquiet Grave
- The Lark in the Morning
- A Parcel of Rogues
- Bushes & Briars
- Though I Live Not Where I Love
- Wynter Wakeneth
- Worldes Blis
- Alysoun
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Marketing Imagination, New, Expanded Edition
Since its publication in 1983, The Marketing Imagination has been widely praised as the classic, all-inclusive “Levitt on Marketing” Now Theodore Levitt – renowned as the Harvard Business School’s “guru of marketing” – has newly expanded his original work to recap the developing globalization debate and to respond to his critics. He has also added his famed McKinsey Award-winning essay “Marketing Myopia” and included detailed accounts of how to maximize the product life cycle and achieve the delicate balance between innovation and imitation. As before, this new edition of The Marketing Imagination shows Levitt at his best – sharp, knowledgeable, erudite, and, yes, as imaginative as ever.Read more
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Jim The Dog and Santa Claus
Jim and Dad Tim are the best of friends. Always there to lend a helping hand for anyone and anything in need. This Christmas, Jim calls on some of his animal friends to help Santa back on his sleigh and save Christmas for children everywhere.Read more
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Level 1/Level 2 Cambridge National in Enterprise & Marketing (J837): Second Edition
Trust highly experienced authors, Tess Bayley and Leanna Oliver to guide your students through the refreshed Cambridge National Level 1/Level 2 in Marketing and Enterprise (for first teaching in September 2022). This brand-new edition will strengthen students’ understanding of the content and boost the skills required to tackle the NEA with confidence.
This Student Textbook is:
> Comprehensive – gain in-depth knowledge of the examined unit with clear explanations of every concept and topic, plus improve understanding of the non-examined units with easy-to-follow chapters.
> Accessible, reliable and trusted – structured to match the specification and provide the information required to build knowledge, understanding and skills.
> Designed to support you – boost confidence when tackling the internal and external assessment with plenty of activities to test and consolidate knowledge.
> Your go-to guide – expert authors have carefully designed tasks and activities to build skillset in order to aid progression and questions to assess understanding.Read more
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The One-Page Content Marketing Blueprint: Step by Step Guide to Launch a Winning Content Marketing Strategy in 90 Days or Less and Double Your Inbound Traffic, Leads, and Sales
Martin Lindstrom calls the One-Page Marketing Blueprint “One page of gold! This book offers a simple and valuable one-page blueprint that essentially guides you on how to create a targeted content marketing strategy to achieve long-term success.” — NY Times best-selling author of Buyology, Time magazine influential 100 honoree.Imagine being given a map when you first did content marketing.
Imagine knowing a clear path that shows you how to get from Point A (no results) to Point B (more traffic, more qualified leads, more sales).
Imagine having a guide that teaches you how to focus on the 20% of the things that produce 80% of the results.
Imagine no more.
Every marketer knows that “Content is King.” However, with a single Google search, you get a ton of information on how to plan, create, and publish content. It’s easy to get lost and overwhelmed. Most of the time, the information you find is complicated and it’s very rare that you find information on how the different content marketing pieces fit and work together.
Content marketing SIMPLIFIED — this is the crux of this book!
The “One-Page Content Marketing Blueprint” is a map to help you see where each piece of the content marketing puzzle fits and how the different elements work together. The one-page blueprint shows the interdependencies among these content marketing tactics and how they contribute to achieving content marketing success.It’s a map. If you ever feel lost while going through this book, you can always go back to the one-page blueprint and instantly regain a sense of where you are.
What awaits you in this book?
- The one-page content marketing blueprint that gives you the bigger picture of how the entire content marketing discipline works
- The “Content Marketing Success Roadmap” showing you what to expect at each stage of the journey
- 19 chapters of actionable and simplified content marketing strategies and tactics that will start giving you results in 90 days
- Free templates and tools you can use to jumpstart your renewed content marketing campaigns
- Actionable next steps and metrics to track at the end of each chapter so you know exactly what to do and what to measure to indicate progress
TAKE ACTION!
This is what this book will inspire you to do. With a clear understanding of where you are and where you need to go, and what you should do to get the most out of content marketing, there’s really no room anymore for overwhelm, frustration, and hesitation. Just room for you to take action.Find out why marketing experts agree: “The One-Page Content Marketing Blueprint simplifies a complex process so that any company, of any size, in any industry can develop an action-oriented plan that delivers results.” — Joe Pulizzi, Founder of CMI and author of Epic Content Marketing
Get the content marketing resources you need: “A well-crafted, well-researched, and insightful book. Content Marketing is challenging, this book equips you with the right tools to drive success.” — Jonah Berger, NY Times best-selling author of Contagious
So…
If you’ve been an outsider looking in, watching your competitors get results from their content marketing efforts while you get left behind, wondering what it is that you’re doing wrong…If you’ve been wasting resources and time creating content that goes to waste…
If you’ve been feeling that you’re doing content marketing in a dark cave, scrambling around and not really sure if you’ll see the light in the end…
The One-Page Content Marketing Blueprint is for you. Read the book today and change your content marketing destiny forever.
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Global Marketing
Learn and develop skills involving strategic global marketing decision-making
Global Marketing, 8th Edition, by Hollensen continues to be the most up-to-date and comprehensive text of its kind, with cutting-edge case studies and a focus on the impact of new technologies and perspectives on international marketing. For nearly twenty years this title has been the definitive, truly international guide to marketing. During that time, borders have become ever more transient and this book more central to the work of marketers all around the world.
Key Features include:
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A clear part structure, organised around the five main decisions that marketing people in companies face in connection to the global marketing process
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Numerous pedagogical features such as Exhibits, Key Terms and Questions for Discussion to help you comprehend theory and apply it to the real world
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End of part and end of chapter case studies to help you understand how the theory relates to real world application
New to this edition:
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The 8th Edition is concentrated around three major themes: ‘glocalization’, ‘internet of everything’ and ‘social media marketing’
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Fully updated to cover the latest technologies, trends and practices in global marketing including AI, the shared economy, subscription-based pricing and omni-channel strategies
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Case studies are updated throughout the book including new chapter cases on Bumble, Jissbon and Waymo
This book is ideal for undergraduate and postgraduate students studying international marketing, and for any practitioners who wish to take their global marketing strategies to the next level.
Svend Hollensen is Associate Professor of International Marketing at the University of Southern Denmark and has worked as a marketing consultant for several international companies and organizations. As well as this book, he is the author of other Pearson texts, including Marketing Management and Essentials of Global Marketing.
Pearson, the world’s learning company.
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£51.30Global Marketing
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Content Marketing Strategy: Harness the Power of Your Brand’s Voice
Do you know how to turn the attention your content receives into profit? With a meaningful content marketing strategy, you can.
An organization’s content communicates everything to consumers. Content marketing is one of the most important pieces of the marketing plan, but many businesses do not take approach it strategically. As Chief Strategy Advisor for the Content Marketing Institute and CEO and Chief Strategy Officer for The Content Advisory, Robert Rose helps transform brands by honing their content marketing. In this book, he walks readers through his scalable, strategic approach.
Content Marketing Strategy explains what top brands are doing to streamline their content and how marketing strategists can scale their methods to create business success. The chapters cover stacking a team, working with marketing and branding professionals on a consistent tone and message, setting meaningful goals for the content strategy, implementing it, and measuring the resulting outcomes. Filled with compelling examples from leaders in content marketing, including Salesforce, Cleveland Clinics, Amazon, and Arrow Electronics, the book offers a new model that will transform and optimize your content marketing.
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A-Z of Product Research : Find Winning Products in Hot Niche Markets to Sell on Amazon and Beyond, Amazon FBA Ecommerce Book for Startup Success, Financial Freedom, Business…
INTERNATIONAL BEST SELLER OF “AMAZON FBA MASTERY”
A-Z OF AMAZON PRODUCT RESEARCH
Prepare to immerse yourself in the dynamic realm of Amazon FBA and product research with this comprehensive guide. Whether you’re a newcomer venturing into Amazon selling or a seasoned seller seeking innovative strategies, this book is your ultimate resource.
Understanding Amazon Selling:
Before delving into product research, grasp the fundamentals. Explore diverse Amazon business models, navigate product restrictions, and identify categories to avoid. This knowledge lays the foundation for your journey toward becoming a successful Amazon seller.
Mastering Product Research:
Uncover the intricacies of product research using both manual and automated techniques. Harness social media platforms like TikTok, Pinterest, Instagram, Facebook, Twitter, Reddit, and Quora to find unique product opportunities.
Learn to leverage ChatGPT:
ChatGPT as a powerful research tool. Explore consumable products to reduce advertising costs and encourage customer loyalty, and delve into private labeling for effective branding.
Leveraging Data:
Dive into the world of product research tools and automated methodologies, sourcing invaluable data to guide your product selection and product validation in the competitive Amazon marketplace.
Pricing for Success:
Understand how to determine the optimal price point to maximize profits.
Protecting Intellectual Property:
Learn strategies to safeguard your unique concepts and designs.
Product Sourcing Mastery:
Discover the ins and outs of sourcing, from finding reliable suppliers to negotiating pricing effectively, with templates and guidance for streamlined interactions.
Unlock your Amazon success with strategic product research! In previous years, after dedicating 4 months to rigorous analysis, I launched my first Amazon product. Countless hours were invested in identifying the most profitable product with private label potential to expandable into a lucrative, sustainable brand. In this book, I’ll share the secrets that fast-track success.
Whether you’re beginning your Amazon journey or growing your business, this guide serves as your roadmap to achieving success in online commerce.
Start your journey today, unlocking the limitless potential of Amazon FBA, and initiate your path to success!
Scroll up, click on “Buy Now”, and Get Your Copy Today!
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£0.80 -
I’ve Got Your Back: The Essential Guide to Marketing Your Therapy Business
Promoting Your Therapy Business with Confidence I’ve Got Your Back is for you if you love the therapy part of your job but feel uncomfortable when it comes to selling what you do. Helen Bullen shares five principles which will enable you to feel good about your marketing while making a great income from doing what you enjoy. When you’ve read this book you will: Know exactly what you want from your business Recognise and release the beliefs that are holding you back Understand the importance of your well-being for your success Understand the marketing methods you need to grow your business Overcome procrastination, fear and imposter syndrome to take effective action that gets resultsRead more
£6.20£12.30 -
Social Media Marketing
**Winner of the TAA 2017 Textbook Excellence Award**‘Social Media Marketing deserves special kudos for its courage in tackling the new frontier of social media marketing. This textbook challenges its readers to grapple with the daunting task of understanding rapidly evolving social media and its users.’
TAA Judges PanelSocial Media Marketing was the first textbook to cover this vital subject and has quickly become the market leader. It melds essential theory with practical application and covers core skills such as strategic planning for social media applications, incorporating these platforms into the brand’s marketing communications, and harnessing social media data to yield consumer insights. The authors outline the ‘four zones’ of social media that marketers can use to help achieve their strategic objectives:
1. Community
2. Publishing
4. Entertainment
5/ CommerceThe new third edition has been extensively updated to include new content on tactical planning and execution and coverage of the latest research within social media marketing. Expanded new case studies and examples including Facebook, Instagram, Twitter and Snapchat are discussed in relation to globally recognized brands such as Pokemon Go, Nike, Amazon Kindle and Lady Gaga.
The book is complemented by a companion website that offers valuable additional resources for both instructors and students, including author videos discussing key social media marketing ideas and concepts, author-selected YouTube video playlists, additional case studies, further weblinks, PowerPoint slides and Testbank.
Suitable for modules and courses on social media marketing.
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£3.60Social Media Marketing
£3.60 -
Transforming the B2B Buyer Journey: Maximize brand value, improve conversion rates and build loyalty
Boost lead generation, improve pipeline conversion and build loyalty with clients using this guide to designing a successful end-to-end B2B marketing buyer journey.
Changes in B2B buying have heralded a new age of B2B marketing. Transforming the B2B Buyer Journey offers a new way of thinking that accommodates the many nuances in buyer behaviour. It provides a step-by-step guide to mapping the buyer journey, aligning channels, metrics and tactics according to their needs at each stage. The framework shows how to get more value out of brand investments, choosing and using technology and how to gauge return on investment. It also shows how to develop marketing as a real lever for business growth and how to reengineer marketing’s relationship with sales.
Written by a highly experienced and award-winning Chief Marketing Officer, as well as containing case studies and examples from organizations including PwC, Accenture, EY, Salesforce, ServiceNow and NCR, it features tips and templates as well as common pitfalls to avoid.
This is an essential resource for ambitious B2B marketing professionals looking to achieve the competitive edge and change the traditional marketing relationship with buyers.
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£27.70£28.50 -
Why Fonts Matter: a multisensory analysis of typography and its influence from graphic designer and academic Sarah Hyndman
Discover the incredible power of fonts – how they influence your decisions, alter your perceptions, stir your emotions and change how you understand the world. Graphic designer Sarah Hyndman shares her infectious enthusiasm for fonts in this visually inspiring, beautifully designed, immersive and interactive study, including quizzes, tests and case-studies.
‘A fascinating insight into how type can influence our feelings, our senses, and even our taste’ — Professor Charles Spence, University of Oxford
‘Most books about fonts are written for designers – Sarah brings the power of fonts to everyone’ — Patrick Burgoyne, Editor of Creative Review
‘This book is an inspiration’ — ***** Reader review
‘Ground-breaking’ — ***** Reader review
‘Beautiful and fun! A fantastic read’ — ***** Reader review
‘Love this book! Couldn’t put it down and read it from cover to cover’ — ***** Reader review
‘A really interesting and insightful book’ — ***** Reader review
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We all constantly interact with type in almost every aspect of our lives. But how do fonts affect what we read and influence the choices we make?This book opens up the science and the art behind how fonts influence you. It explains why certain fonts or styles evoke particular experiences and associations. Fonts have different personalities that can create trust, mistrust, give you confidence, make things seem easier to do or make a product taste better. They’re hidden in plain sight, they trigger memories, associations and multisensory experiences in your imagination.
* Fonts can alter the meanings of words right before your very eyes.
* See what personalities fonts have, and what they reveal about YOUR personality.
* Explore how you respond to fonts emotionally and can make fonts work for your message.
* Be amazed that a font has the power to alter the taste of your food.This book is a must-read for anyone interested in typography and graphic design professionally but also a fascinating insight for anyone interested in giving words impact or anyone wanting to know more about how type can be used to influence us.
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£12.10£16.10 -
Marketing Communications: A Brand Narrative Approach
Marketing Communications: A Brand Narrative Approach is a mainstream, student-driven text which gives prominence to the driving force of all Marketing Communications: the imperative of Branding. The book aims to engage students in an entertaining, informative way, setting the conceptual mechanics of Marketing Communications in a contemporary, dynamic context. It includes key current trends such as:- Brand narrative approach – Cases such as Dove, Harley-Davidson, Nike and World of War Craft feature real-life, salient examples which are engaging for students and reflect the growth of co-authored brand ‘stories’ to help build and maintain brands by customer engagement through meaningful dialogues.
- Media neutral/multi-media approach – This text has a sound exploration of online and offline synergy combining one-message delivery and multi-media exposures, through examples of companies and political campaigns using ‘non-traditional’ media to reach groups not locking into ‘normal channels’.
This brand new text features an impressive mixture of real-life brand case studies underpinned with recent academic research and market place dynamics. The format is structured into three sections covering analysis, planning and implementation and control of Marketing Communications. Using full colour examples of brands, and student-friendly diagrams, the book acknowledges that the modern student learns visually as well as through text.
***COMPANION WEBSITE – www.marketing-comms.com ***
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£45.50£53.20Marketing Communications: A Brand Narrative Approach
£45.50£53.20 -
An Offer They Can’t Refuse: 14 Tools to Create Better Offers for Network Marketing
Two offers
One offer is okay. The other offer? Wow!
Which offer will we choose?
It won’t take a rocket scientist to figure this out. Better offers rock!
We make offers every day in our network marketing businesses. What would happen if our offers were better?
Our prospects would say “yes” immediately. Isn’t that what we want?
So how good are our offers now?
Symptoms of a bad offer:
· Prospects say they are not interested
· No one gives us an appointment
· Friends walk on the other side of the street
· Prospects roll their eyes before falling asleep
Signs of a great offer:
· Prospects want to know more
· Smiles
· Drooling
· Eyes dilate with excitement
Let our competition work hard trying to sell their mediocre offers. Let them plead, beg and suffer frustration. We don’t have to join them.
Instead, let’s take our present offers and use the 14 tools in this book to make them … awesome!
There is magic in offers. We could be just one awesome offer away from changing our careers forever.
Let’s discover how to create that “life-changing” offer now.
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£12.60 -
ChatGPT for Social Media Marketing: The Ultimate Guide- 4 Books In 1: The Total Guide to Winning on Social Media and Becoming the Best Social Media Manager Through Utilizing…
Skyrocket Your Social Media ROI with ChatGPT
Introducing “The Ultimate ChatGPT Guide For Social Media Marketing: The Total Guide to Winning on Social Media and Becoming the Best Social Media Manager Through Utilizing Artificial Intelligence – 4 Books In 1!” This is your indispensable toolkit for leveraging ChatGPT to maximize your social media performance.
Inside this comprehensive guide with over 400 pages, you’ll find 4 parts packed with invaluable insights and actionable strategies:
Part 1: The Foundations of ChatGPT and Social Media Marketing
- Introduction to ChatGPT and Social Media Marketing
- Exploring Social Media Platforms: Facebook, Instagram, and Beyond
- Setting Up and Customizing Your ChatGPT
Part 2: Content Creation and Visual Storytelling with ChatGPT
- Content Creation with ChatGPT for Facebook and Instagram
- AI-Enhanced Visual Storytelling for Instagram
- ChatGPT for Community Management and Engagement on Facebook and Instagram
Part 3: Advanced Strategies and Analytics in ChatGPT Social Media Marketing
- Harnessing the Power of ChatGPT in Influencer Marketing and Collaborations on Instagram
- ChatGPT for Facebook Advertising, and how to get the most profit from your ads
- Deep Dive into Social Media Analytics and Leveraging ChatGPT for Facebook and Instagram domination
- Crisis Management and Reputation Control with ChatGPT on Facebook and Instagram, and exactly how to use AI to keep everything under control
Part 4: Future Trends and Implementation Strategies in Social Media Marketing with ChatGPT
- AI-Powered Content Curation and Scheduling for Facebook and Instagram
- Capitalizing on Social Media Trends with ChatGPT on Facebook and Instagram
- ChatGPT and the Future of Social Media Marketing… and how to stay ahead
- Case Studies: Success Stories of ChatGPT in Facebook and Instagram Marketing
- Building a Comprehensive Social Media Marketing Plan with ChatGPT
Harness AI-Powered Innovation! Use the power of AI to create high-impact content that resonates with your audience. Unlock creative avenues that can translate into increased engagement and conversions.
Apply Data-Driven Strategies: Equip yourself with proven tactics, analyze data with precision, and optimize your campaigns for maximum results. Learn how to collaborate effectively with influencers and handle challenges with poise.
Future-Proof Your Strategy: Stay ahead of the curve with ChatGPT. Understand and adapt to the trends that will shape the future of social media. Build a resilient brand that evolves with the times.
“The Ultimate ChatGPT Guide For Social Media Marketing: 4 Books In 1!” is more than just a book; it’s an investment in knowledge that can yield exponential returns. It’s where cutting-edge AI meets strategic brilliance.
Whether you’re an aspiring marketer, an established professional, or an ambitious entrepreneur, this book is your gateway to unparalleled social media success.
Boost your brand. Maximize your ROI. Dominate the market.
And set sail on your journey to social media excellence with “The Ultimate ChatGPT Guide For Social Media Marketing: 4 Books In 1!”. Get started NOW.
Secure your copy NOW.
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£18.10 -
The Digital Marketing Handbook: Deliver Powerful Digital Campaigns
Build, implement and optimize your digital marketing campaigns, with this indispensable guide which covers everything from SEO, social media, paid search and display advertising.
The Digital Marketing Handbook takes the reader step by step through the various components of B2B and B2C online marketing, making it an essential companion to every marketer’s desk. Highly practical in approach, it features tips, platform recommendations and common pitfalls to watch out for, as well as examples from global brands including Google, Amazon and Nissan. Detailed guidance is provided for key areas such as creating content that excites, informs and converts, using marketing automation and analyzing your results to maximize performance.
Written by recognized industry expert and bestselling author, Simon Kingsnorth, The Digital Marketing Handbook brings together reliable and actionable insights into one complete resource. Also covering how to manage affiliates and partnerships to deliver highly targeted leads and provide customer service that achieves high review scores and builds loyalty, it is accompanied by online templates and interactive tools to use in practice. This book is an essential blueprint for marketing professionals to deliver the best results from their digital marketing campaigns.
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£20.90 -
Renegade Marketing: 12 Steps to Building Unbeatable B2B Brands
Marketing has become ridiculously complicated, but yours doesn’t have to be.
With decades of hands-on experience, expert strategist and writer Drew Neisser has witnessed the dramatic evolution of business-to-business marketing. Working alongside giant brands like IBM, as well as start-ups and midsize companies, and interviewing over four hundred top practitioners, Neisser uncovered the top four characteristics that all successful marketers have in common: they are Courageous, Artful, Thoughtful, and Scientific (CATS).
These four characteristics form the basis for the framework in Renegade Marketing. Over the years, Neisser created a twelve-step formula to radically simplify B2B marketing and build an unbeatable brand. In his book, he shares the stories of marketing CATS as he gives you the tools to:
- Walk through a highly refined discovery process that culminates in finding your brand’s purpose
- Define your company’s purpose in eight words or fewer
- Build team support for new marketing initiatives while establishing your unique brand story, voice, and design
- Assemble effective marketing plans that engage employees, inspire customers, and attract new business
- Drive perpetual growth by creating a culture with metrics, marketing technology, and experimentation
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£13.30 -
3 Months to No.1: The “No-Nonsense” SEO Playbook for Getting Your Website Found on Google
“What Can You Expect From This Book?”
Learn the SEO tactics that saw one Airline Pilot quit his flying career. The same ones he used to build a Top SEO Agency in London. 9 Years & 500 clients later, he hands you the Playbook.
“SEO For 2021 Onwards…”
Is This You?
- Total SEO Virgin?
- Entrepreneur?
- Business or Blog Owner with Big Plans?
Or Perhaps THIS is You…
- Mom & Pop store owner
- Hard worker in need of technical knowledge
- Frustrated Google Ads spender
- SEO professional looking for time-saving hacks
- Affiliate marketer
- SEO forum & blog reader in need of some structure
…If So, This Book Was Written For You
“Features FREE Video Series + SEO Blueprint”
What Does This Book Deliver?
Over 3 hours of invaluable ‘walk through’ video tutorials to SHOW you what to do, as well provide you with a step-by-step, week-by-week SEO Blueprint and Checklist.
If you’ve got a solid work ethic, you’re eager to learn, and your business model is sound, ‘3 Months to No.1’ will give you all the tools and know-how required to get your website to the very top of Google where the profit is.
Through a refreshingly no-nonsense plain English approach to SEO, successful London SEO Agency owner Will Coombe unveils how to…
- Discover SEO’s greatest secret – that it isn’t rocket science!
- Save thousands by doing SEO yourself, or with your in-house team
- Filter profitable traffic to your site
- Learn what on earth to do with your social media
- Effectively direct and monitor people doing SEO for you
- Gain the industry knowledge to call out anyone full of ‘BS’
Who is Will Coombe?
Before co-founding a successful Digital Marketing Agency in London over 10 years ago, Will Coombe flew passengers round the world for a living. Working for a major UK Airline he helped over 250,000 people reach their final destination. In the end though, his was Google.
Now a professional speaker on the subject of making businesses profitable through SEO, Will reveals how and why he went from ‘airline’, to ‘online’; and how you too can leverage his years of experience getting clients’ websites to the very top of Google.
He may have hung up his wings, but Will’s years of experience making technical jargon easily accessible to anyone who entered his cockpit is put to good use in ‘3 Months to No.1’.
“Learn. Take Action. Get Results.”
A Carefully Curated SEO Guide for 2021 Onwards
This book doesn’t hold ‘secrets’ you can’t find scattered throughout the Internet. Instead, it cuts through the noise and guides you to the ultimate return on time investment for SEO. It tells you what to focus on and when.
‘3 Months to No.1’ finally gives you a step-by-step Playbook. One with the fresh and down to earth approach of someone who came from no background in SEO or digital marketing at all.
“How High Will Your Revenue Go in 12 Weeks?”
You’ll Discover…
- Online marketing 101
- Personal advice for your business
- How to uncover money-making keywords
- Configuring WordPress for SEO success
- How to nail the technical elements
- How to win links
- A crash course in content marketing
- Social media account use (finally!)
- SEO if you’re a local business
- eCommerce SEO (inc. Shopify, Magento, & WooCommerce)
- Google penalty diagnosis & avoidance
- Why it’s quicker to go ‘white hat’ and not try to cheat Google
- + more…
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£15.20 -
Instagram Marketing 2023: How to Find Your Dream Clients, Build a Community of Raving Fans, and Catapult Your Business in Just 7 Steps (Start Your Business)
7 Steps to Build a Reliable Fanbase, Stand Out From the Competition, and Find Success Like Never Before
Are you looking to take your business to the next level? Do you want to learn how to market your business on Instagram like a pro? Do you only want the best for your business?
Of course, you do!
Imagine what it would be like to have a thriving Instagram account that attracts new customers and helps your business grow faster than ever before. With this book, that’s exactly what you can achieve.
Instagram Marketing 2023 is the perfect guide for anyone who wants to learn how to use Instagram to find new customers and grow their business. It’s packed with all the information and step-by-step instructions you need to get started!
Find expert tips, tricks, and strategies that will help you build a community of raving fans and catapult your business in just 7 steps.
In this book, you’ll discover:
- The top secrets to conquer Instagram marketing: Learn exactly how to create an irresistible offer, design beautiful graphics that capture attention, and write powerful captions that inspire action
- Step-by-step guidance: Know exactly what to do and how to do it – Leave all the guesswork behind and know that establishing your business on Instagram doesn’t have to be so hard.
- How to grow your business like a pro: Know the ins and out’s of Instagram and use that to your advantage. Master Instagram and reap insane benefits.
- Attract success like never before: All the information in this book is up-to-date and perfect for modern times. You’ll never have to waste time with outdated marketing strategies again.
- And so much more
With this guide, you can finally achieve the success you deserve using one of the most powerful social media platforms on the planet.
If You’re Ready to Start, Get Your Copy Today.
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£8.90 -
Social Media Marketing 2020: A Guide to Brand Building Using Instagram, YouTube, Facebook, Twitter, and Snapchat, Including Specific Advice on Personal Branding for Beginners
If you have always wanted to use social media for your marketing purposes, but have always felt lost, then keep reading…Are you sick and tired of not being able to use the world’s most valuable marketing platforms?
Do you want to say goodbye to throwing away money in ineffective marketing plans and discover something that works for you?
If so, then you’ve come to the right place.
Two manuscripts in one book:
- Social Media Marketing: An Essential Guide to Building a Brand Using Facebook, YouTube, Instagram, Snapchat, and Twitter, Including Tips on Personal Branding, Advertising and Using Influencers
- Instagram Marketing: Unlock the Secrets to Using this Social Media Platform for Personal Branding, Growing Your Small Business and Connecting with Influencers Who Will Grow Your Brand
Making social media work for your marketing purposes does not have to be difficult, even if you’ve tried to hire a social media specialist who bombards you with terminology and rarely brings about results.
In fact, it is easier than you think.
In part 1 of this book you will discover:
- The top social media trends of 2020 and the changes to expect
- Which platform will work best for you
- How to know and grow with your audience
- How to use Facebook, YouTube, Twitter, Instagram, and Snapchat
- The top 7 social media tools for 2020
- … and much, much more!
In part 2 of this book you will learn:
- The Instagram changes you need to know to stay one step ahead
- Why you’re missing out by not having a proper Instagram presence and the 6 best ways to use stories to build your brand
- How to use hashtags to your advantage (the right way)
- Creating consistent content (that converts)
- How to sell your products on Instagram
- How Instagram advertising is different from other platforms and what to do to run ads effectively
- The little-known secrets to leveraging other users with a massive fan following to skyrocket your own success on Instagram
- The future of influencer marketing so you can always be ahead of the curve
Take a second to imagine how you’ll feel once you see the fruits of your labor, and how your family and friends will react when you show them how well you’ve been able to make social media work for you!
So even if you are completely new to the game, you can achieve success with the knowledge you’ll get from this book.
If you have a burning desire to leverage social media platforms and make them work for you and your success, then scroll up and click “add to cart.”
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£11.50 -
How To Build Your Network Marketing Nutrition Business Fast
Do we sell nutrition products? Diet products? Other health products?
Let’s make our business easy. How? By learning exactly what to say and exactly what to do.
This book contains step-by-step instructions on how to get quick “yes” decisions, with no rejection. When we remove the “feeling nervous” factor, we can approach anyone.
Afraid to make a call for an appointment? No problem. We can make it easy for our prospects to say “yes” by customizing what we say to the three unique types of prospects. We don’t want to say the same things to a close friend that we would say to a cold prospect.
Once we have people to talk to, and they feel excited about our message, we must customize what we say for the decision steps in their brains. That is how we eliminate our prospects’ anxiety – by completing the four core steps in seconds.
With clear examples of a one-minute presentation, a two-minute story, where to get great prospects, and how to handle the most common objections, this is the complete starter manual for a successful health and nutrition network marketing business.
Prospects have questions. This approach naturally answers their questions before they arise. They will elevate us to “mind-reader” status and instantly connect with our message.
Prepare yourself for magic conversations that put your business into momentum.
Order your copy now!
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£12.30 -
Course Creation Simplified: The 6-Phase System To Profitable Online Courses
Learn How To Build World-Class Online Courses – From Jimmy Naraine, Mindvalley Author and Udemy Partner who has taught over 400,000 people through his online coursesIf you want to create an online course, but fear or complexity is holding you back, this book was written for you.
“Course Creation Simplified” offers a comprehensive yet straightforward, step-by-step process for building world-class online courses on any budget. It will give you all the crucial ingredients and the courage to publish your course.
You already have an expert “in you,” and this book will help you unleash it. Stop missing out on the tremendous opportunities an online course presence can give you.
In this book, you will learn:
- everything you need to know to create a top-quality digital product,
- scale your impact,
- strengthen your brand,
- and generate passive income while helping people from around the world.
Start Creating Your Profitable Online Course Today.
Based on the proven 6-Phase System developed by Udemy Partner Jimmy Naraine.“Jimmy is a true teaching savant”
James W. Skotchdopole, Oscar-winning ProducerRead more
£0.90 -
The Commercial Charity: How Business Thinking Can Help Non-Profits Grow Impact and Income
Contrary to popular perception, charities and non-profits now generate over half their total income by selling goods and professional services.
Charities of all shapes and sizes are increasingly targeting commercial growth to help fulfil their aims, and commercial income within the sector has doubled since the year 2000. Big opportunities exist, and The Commercial Charity will help any professional in the sector to take advantage of them and increase the social and financial impact of their organization.
Using a wealth of examples, The Commercial Charity demonstrates the wider societal benefits of taking a professional approach to commercial income and harnessing business to bring about change. It provides a process for creating a clear, integrated strategy, outlining a methodology for developing ideas and scaling innovations, while providing an ethical model for marketing and selling them. With interviews from leaders of many of the most successful charities including the National Autistic Society, NSPCC and British Asian Trust, this book will show readers how to evolve their organization into a professional, commercially-adept non-profit. Ultimately, readers will learn how to successfully use business principles and techniques not just to raise money, but to create long lasting and self-sustaining social impact.
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£20.90 -
Digital Marketing Strategies for Value Co-creation: Models and Approaches for Online Brand Communities
Online brand communities (OBCs) are hugely important in the development of marketing strategy, but it is unclear how marketers can effectively utilise these platforms to enhance and develop consumer engagement. For an online brand community to be successful, it should allow members to feel a connection to the brand and with other members while forming a disconnection from those not belonging to the community. It should also have rituals and traditions that join members together over a revered commonality, and moral responsibility in contributing to the community. Indeed, brands play active roles in securing degrees of activity in OBCs’ through content that offers members the quality of engagement they seek.
This book focuses on contemporary digital marketing issues in OBCs, offering a comprehensive examination of consumers’ response to active engagement in such communities. It discusses how brands can tap into the various levels of participation, engagement and online conversations in the development of marketing strategy and ultimately examines how an online brand community strengthens value co-creation.
Balancing theory with practical approaches, this book gives serious treatment to an important yet until now overlooked area of digital marketing strategy, providing an important resource for scholars, students and practitioners.
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£85.50 -
Email Marketing That Doesn’t Suck: Have Fun Writing Emails Your Subscribers Will Want to Read (and That Will Actually Make You Money!)
Email marketing sucks…at least the way most marketers do it.
Conventional advice tells you to always be selling—or at least always be going for the click— but chances are, you hate writing emails, your audience hates reading them, and they aren’t making you any money.
But what if email didn’t suck? What if you enjoyed writing emails that your audience would binge-read like they watch Netflix? What if email actually made you money?
In Email Marketing That Doesn’t Suck, Harvard Law–grad-turned-online-entrepreneur Bobby Klinck uses his lawyering skills to convince you that the old-school rules for email marketing are just plain dumb. He shows you how to do email right, teaching you the five phases of email marketing and how to infuse purpose into your message. You’ll learn how to tell a really good story that people want to read. But fair warning, if you’re a conversion copywriter, you’re an online marketing guru, or you have a serious problem with laughing at yourself, you probably should not read this book. If the occasional curse word makes you cringe, then you DEFINITELY should not read this book. Consider yourself warned.
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£3.80 -
From Nothing: Everything You Need to Profit from Affiliate Marketing, Internet Marketing, Blogging, Online Business, e-Commerce and More… Starting With
We’re all fed up with bogus “make money online” bulls**t.
Isn’t this industry long overdue for a legitimate, step-by-step guide to building an internet business?
Not a crappy $97 PDF delivered via email. Just the age-old gold standard: a reasonably priced book.
These pages contain EVERYTHING you need to start an online business in the affiliate marketing, internet marketing, blogging, and e-commerce industries… using less than $100.
It doesn’t matter if you’re brand new to this or if you’ve tried for years without seeing success.
If you can bring yourself to trust a ginger millennial as your guide (difficult, I know), you’ll be on your way to first-time success in online business the moment you begin reading.
What Our Community Members Are Saying About Our Training…
“Three lessons in and I put this on my shortlist as one of the most valuable courses I’ve taken, and that includes college, grad school, and studying law.” ~ Andre D.
“I already rank you as one of the best instructors I’ve had… As a former USAF pilot and currently one for a major airline I can get a sense when a guy has the right stuff. You do.” ~ John C.
“I already bought trainings for several hundred dollars and nothing worked…. I found Ian’s training and I was speechless.” ~ Gonde L.
“This is training you could easily charge $2,000 for.” ~ Danyon T.
“I’ve probably doubled the organic traffic we get to our site.” ~ Paul G.
“Your training is by far the #1 best training for anyone to succeed in this industry… I know deep down you are one of the most honest marketers I have EVER SEEN.” ~ Zahra A.
“I wish I found this four years ago.” ~ Rino S.
“Up until now it was just one scam after another! I am very excited to get the ball rolling and I can’t begin to explain to you how relieved I am that I found you…” ~ Jesse-Deana D.
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£14.20 -
Affiliate Marketing Crash Course: The Complete Step-by-Step Guide for Beginners to Generate Passive Income by Selling Other People’s Products | Includes Most Profitable Niches
Unearth the Ultimate Crash Course on Affiliate Marketing – A Journey from Novice to Pro with Effective, Profit-Driven Strategies to Earn Passive Income, Even on a Small Budget!
Do you dream of a lucrative avenue that you can master in just a few minutes a day, regardless of your background or experience?
Would you like to step into the world of affiliate marketing with strategies that are data-backed and have been proven to work, time and again?
If so, Affiliate Marketing Crash Course is what you need!
With Affiliate Marketing Crash Course, you’re not just handed theoretical knowledge. Instead, you’re given a robust system, brimming with actionable, reliable strategies that you can set into motion straight away. Dive in, and you’ll soon be setting up an avenue of passive income that keeps on giving!
In this comprehensive collection, every chapter is a stepping stone, guiding you effortlessly from understanding the basics to implementing advanced tactics. This guide is committed to molding you from an eager beginner, who’s treading unfamiliar territory, to a confident affiliate marketer with a toolkit of effective strategies.
Here is what you will find inside the Affiliate Marketing Crash Course:
– The Ins and Outs of a Successful Affiliate Marketing Strategy: Dive deep into the core mechanics of building a robust affiliate blueprint, and ensure maximum conversions and recurring passive income.
– The Most Profitable Niches and How to Enter Them: Uncover the goldmines in the affiliate marketing landscape, and more importantly, learn the strategic steps to position yourself as a leading affiliate in these high-demand areas.
– Three Steps to Diversify Your Affiliate Marketing Business: Explore a triad of proven strategies that will not only protect your earnings from market fluctuations but will also optimize them, ensuring you reap benefits from multiple sources.
– A 7-Steps Checklist of the Successful Affiliate Marketer: This essential checklist is the roadmap every budding affiliate needs. Follow these seven steps meticulously, and watch your affiliate journey transition from a hobby to a full-blown income source.
– The Top Case Studies in the Industry: Real success stories are the best learning tools. Delve into detailed analyses of some of the most triumphant affiliates in the business. Extract invaluable lessons, avoid common pitfalls, and model your strategies after proven winners.
The freshly curated edition of Affiliate Marketing Crash Course also brings you 2 special BONUS, detailing innovative strategies, and the secrets of the experts.
Scroll up and Hit the “Buy Now” Button to Grow an Income with Affiliate Marketing!
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£27.50 -
The Social Media Marketing Master: Surefire Strategies to Go Viral and Spot Trends So You Can Boost Brand Awareness, Increase Profits, Stay Current and Win Loyal Customers in 30…
Revolutionize your brand’s online presence: Master social media marketing and become a viral sensation in 30 days, even if you’ve struggled with social media engagement before!
Many small business owners and marketing professionals find themselves in your shoes, exhausted and frustrated, believing that meaningful online engagement and reliable ROI are elusive, almost mythical, concepts.
Meet “The Social Media Marketing Master”: This one-stop guide is the ultimate tool you need to transform your social media marketing game!
Within the power-packed pages of this transformative book, you’ll discover:
- How to decipher the unique language of each social media platform and utilize it to catapult your brand!
- A detailed, practical guide to creating content that drives engagement, boosts followership and catapults your brand’s online visibility
- Foolproof techniques to stay on top of trends, ensuring your brand stays relevant and in conversations
- Proven strategies that are helping businesses go viral, with examples and a breakdown of why they worked
- A comprehensive guide to interpreting analytics, providing you with insights to refine and revamp your strategies
- The smart way to manage your time effectively across various platforms – all the while keeping the consistency up and the burnout down
- How to effectively respond to negative feedback, converting critics into advocates
- A deep dive into the secret world of influencers: When and how to collaborate for a wider reach
…and so much more!
Despite past challenges, this book provides a fresh, data-driven approach. Don’t let your brand’s posts be lost in the sea of content. Equip yourself with this tool to stand out, control your brand’s trajectory, and elevate its online presence. If you’re ready to go viral, spot trends, and see a dramatic difference in just 30 days, scroll up and click the ‘Add to Cart’ button right away!
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£2.80 -
Marketing. The Bottom Line: Moving marketing from a perceived cost centre into a strategic driver of profit
Marketing needs a wake-up call or risks fading away!
While most business functions continue to advance and evolve, it seems marketing is hidden in a cloud of ‘digital everything’. The illusion of shiny new objects lures the industry to make quick, confused grabs and use old philosophies backed by aimless statistics.
This book aims to shake marketing by the collar. To pull it from the precipice and encourage action… before it’s too late.
If you’re a marketer, you’ll understand – marketing is powerful. But unless you have the courage and conviction for using that power effectively, it will remain undervalued, underutilised, and underperforming in the broader business community.
Previously a confessed anti-marketing salesman who pulls no punches, Richard has redirected a lifetime passion for sales into the marketing lane. Now, he humbly shares how his perspective changed, and his eyes were opened to marketing’s unrivalled commercial importance.
Using a non-jargon narrative, the book is a provocative pep talk with actionable strategies to guide marketers of all levels and aspirations towards their best performance and help tip the scales in marketing’s favour. Your marketing efforts must evolve. Using his book, you can take the first step towards making that happen therefore improving your and your organisation’s marketing efforts.
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£2.90£19.00 -
Packed – The Food Entrepreneur’s Guide: How to Get Noticed and How to be Loved
Are you a food producer entrepreneur?Then this book is for you!How did the founders of innocent drinks, G’NOSH and MOMA! beat thousands of other fabulous food entrepreneurs to win a space on supermarket shelves? And once they were there, how did they win the battle to convince sceptical, time-strapped shoppers to try them over more established brands?Tessa Stuart knows how, because she helped them do it. In this practical, inspirational book, she draws on her 15 years in the food industry to reveal a tried and tested set of principles for getting you from idea, to a product on the shelf, and to being THE next household name.“Got a great food or drink product that no one knows about? Need to grow sales?This book will show you how to ROCK your pack’s on-shelf impact, to give your business the very best chance of being seen, heard, noticed and bought.”Charlotte Knight, founder and owner of G’NOSH DipsRead more
£11.90 -
Perfect Planner Company – Social Media Planner – Undated A4 Weekly Planner for Work Schedule – Social Media Insights – for Marketers, Social Media Experts, Entrepreneurs – 100…
- WEEKLY CONTENT – Our social media planner provides you with ample room for outlining ideas and organising social media posts across various online platforms, including email marketing and website updates.
- EFFECTIVE PLANNING – Perfect for marketing professionals, social media experts, and entrepreneurs, this social media planner is the ideal companion for effective content management and business growth.
- ACHIEVE YOUR GOALS – Keep track of your statistics and insights and make sure you are on track to achieve your goals whether that is to increase your followers on YouTube or grow your social media accounts.
- PREMIUM QUALITY – Experience our premium quality social media planner with a beautiful artboard flexi cover with gold foiling, featuring gold spiral binding and 90 gsm paper, with a double page spread.
- PERFECT PLANNER COMPANY – We are the planning and organisation experts for busy parents, time-poor entrepreneurs, and stationery enthusiasts. Find your perfect planner with us, because every goal needs a plan!
£9.00 -
Social Media Marketing 2024: Mastering New Trends & Strategies for Online Success
Prepare to take your social media marketing to the next level with “Social Media Marketing 2024.”This book edition is your definitive guide to the ever-evolving landscape of social media marketing in the year 2024 and beyond. With social media platforms constantly changing and user behaviors evolving, this book is your compass to navigate the complex terrain of online engagement. It offers valuable insights into emerging trends, innovative strategies, and the latest tools that will define the social media marketing landscape in 2024.
Inside, you’ll discover:
- In-depth analyses of the newest platforms and technologies shaping the digital sphere.
- Proven methods for creating captivating content that resonates with your target audience.
- Strategies for leveraging data analytics to make informed marketing decisions and optimize your campaigns.
- Expert insights into the transformative power of influencer marketing, AI-driven automation, and video marketing.
With practical tips, real-world case studies, and actionable advice, “Social Media Marketing 2024” is an indispensable resource for marketers, business owners, and digital enthusiasts. Whether you’re a seasoned professional or just beginning your journey, this book will equip you to create winning strategies and thrive in the dynamic world of social media marketing. Embrace the future of marketing with confidence and success. Are you interested? If you replied affirmatively, CLICK ON THE BUY BUTTON IMMEDIATELY!
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£2.30 -
Instagram Marketing: A Guide to Growing Your Brand with Instagram
INSTAGRAM MARKETING
Introducing the ultimate guide to Instagram marketing!
Are you struggling to grow your Instagram following for your personal brand, business, or just for fun? Look no further! This book, “Instagram Marketing: A Guide to Growing Your Brand with Instagram” is here to teach you the ins and outs of promoting your brand on the world’s largest photo-sharing platform.
In this comprehensive guide, you’ll learn how to:
- Run effective Instagram ads to reach your target audience
- Create visually stunning, engaging content that will keep your followers coming back for more
- Understand and analyze your Instagram analytics to track your growth and success
We’ve compiled years of experience and expertise into this easy-to-follow guide, making it the perfect resource for anyone looking to take their Instagram marketing to the next level. Whether you’re a small business owner, a social media influencer, or just looking to boost your personal brand, this book has something for everyone.
Don’t let your Instagram presence fall behind the competition. Purchase this book today, available in both print and digital formats, and start seeing real results on your account!
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£11.40 -
Let’s Grow, Girl!: Your Network Marketing Playbook Where You Get Paid to Be You
Do you long for a lucrative career free from the constraints of the nine to five work world while affording you and your family the lifestyle you dream of?In this fun, irreverent, and highly practical playbook, mascara millionaire and network marketing maven Shari Owen Brown gives you the insight and know-how you need to start and grow a successful career in direct sales.
It all starts with how you think. Let’s Grow, Girl! introduces you to the five aspects of mindset that set you up for success. Through personal stories from Brown’s stellar career journey and examples of the remarkable women she has coached, she shows you how to establish a rock-solid foundation for your business. You will learn:
- how what makes you weird is your greatest gift and to embrace that special quirk that makes you different
- how to move from insecurities to influence and impact by showing how to create a community that empowers people and opens up space for magic to happen!
- how to move in the direction of every opportunity, harnessing fear to work for you not against you
- and, most importantly, the nuts and bolts of how to build your network and make serious MONEY.
Brown shows you her step-by-step process to achieve success, including the necessary skills of network building, duplicating, and power-house selling—even if you hate sales.
Based on the curriculum Brown teaches in workshops online and around the world, Let’s Grow, Girl! is a direct-selling bible for success! These lessons WORK and the thousands of women who have already followed Shari Brown’s coaching have the businesses to prove it. Now, it’s your turn!
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£2.00£13.30 -
Video Marketing: Create Engaging Video Campaigns to Drive Brand Growth and Sales
In a ‘video first’ world, video is one of the most effective tools marketers can use to raise brand awareness, engage consumers, drive website traffic and increase sales.
Video Marketing takes a step-by-step and in-depth look at planning and creating great video campaigns, as well as activating, testing and measuring their success. Featuring case studies from global household names such as adidas, Kleenex, and Red Bull, it explores which video types and platforms brands should use, using multi-video campaigns, live videos and webinars, as well as creating and editing video campaigns on a budget using DSLRs and smartphones.
Updated with the latest developments, this second edition of Video Marketing contains new chapters on understanding your audience and buying media space on ad networks and social media, as well as further content on personal and personalized content and avoiding potential pitfalls such as frauds, fake views and updates. Accompanying online resources consist of video links for campaigns discussed in the book and a downloadable strategy planner for readers to complete and put into action.
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£20.90 -
Digital Marketing in Practice: Design, Implement and Measure Effective Campaigns
Learn how to create effective digital marketing campaigns, analyze competitor behaviour and conduct digital marketing in a responsible and accountable way with this real-life focussed and streamlined textbook.
Digital Marketing in Practice balances step-by-step practical coverage with academic theoretical context throughout to offer a definitive and easy-to-understand resource. Exploring key definitions and best-practice for tools, channels and platforms including SEO, social media marketing, email marketing and online advertising, it shows how to create plans and set objectives, design digital marketing campaigns and evaluate their success for improvement.
Digital Marketing in Practice also describes how to incorporate accountability, inclusivity and meaningful sustainability messaging. Featuring interviews with industry professionals and case study examples from a range of brands including Nielsen and the Met Office, it also contains how-to guides, check lists and critical thought pieces.
Supported by online resources consisting of lecture slides, self-test questions, group activities, worksheets, additional interactive case studies and further resource links, it is an indispensable text to equip students with the tools to develop and implement successful digital marketing.
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£33.20 -
Web3 Marketing: A Handbook for the Next Internet Revolution
THE ESSENTIAL WEB3 MARKETING BOOK
For a limited time, claim an NFT with a copy of your book!
Web3 Marketing: A Handbook for the Next Internet Revolution is the essential book for anyone looking to understand the next era of the internet and start building. Beyond the sensational hype and headlines around crypto and NFTs, a real revolution is taking place: new technologies for owning, moving, and organizing value spell the overdue end of an internet where a few huge companies hoard data and power, and open a new frontier for products, services, and applications in which ownership and control belongs to creators, builders, and users.
As former CMO of ConsenSys then Founder and CEO of top web3 marketing firm Serotonin―Amanda Cassatt is in a unique position to tell this story, and delivers a remarkably clear, nontechnical guide to the history, key concepts, and still-evolving landscape of Web3. Cassatt explains how Web3 transforms time-tested approaches to marketing and brand-building, including how to build a Web3 community. This book is a must-read for professionals at any level in their Web3 careers―already working or investing in Web3, exploring what it means for their business, or considering a jump into something new―and for anyone who wants to understand the next internet revolution.
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£15.50£20.90 -
SEO in 2023: 101 of the world’s leading SEOs share their number 1, actionable tip for 2023
We asked 101! of the world’s leading SEOs to share their number one actionable tip for 2023. Check out our SEO in 2022 guide to learn from the best in the business, helping you stay one-step ahead of your competitors as we head into a new year…
You would have thought that if we asked 101 SEOs the same question (What is your number 1 SEO tip for 2023?) then we would receive lots of similar answers. Not at all. The industry is now so rich and varied that most contributors came up with an entirely different answer. Even where the topics were similar, the perspectives were very different. The advice in this book ranges from doubling-down on evergreen strategies to finding new and better ways to identify opportunities, how the SERP is changing, next generation tech, and so much more.
What’s covered?
CHAPTER 1: Key Considerations – chapter one intends to provide an overview of what’s changed and where SEO is going in general
CHAPTER 2: Auditing – what drives technical success in 2023 and what you should be looking out for that may harm your technical success
CHAPTER 3: Content Structure – why E-A-T is important, and how to structure your content in a way that appeals to people as well as search engines
CHAPTER 4: Targeting – why intent matters and how to focus your efforts on reaching the right person at the right time
CHAPTER 5: Content Planning – the key elements to incorporate as part of a content strategy
CHAPTER 6: Content Production – what to include in your content specifically, and what type of content works best
CHAPTER 7: Guide the Bots – how to help Google and other search engines more quickly and more easily understand, and be confident in the meaning of your content
CHAPTER 8: SERP SEO – why you need to stay on top of what the SERP looks like for your target queries and how to use the SERP to style your content
CHAPTER 9: User Centricity – why focusing on users is important for SEO and how user experience impacts SEO
CHAPTER 10: Links – what link building looks like in 2023 and how to optimize your internal links
CHAPTER 11: Local SEO – how Google Business Profile is changing and thoughts around location schema
CHAPTER 12: Integrate – how you can be more effective at SEO by working more closely with other digital marketing channels
CHAPTER 13: Think Outside the Box – opportunities that could radically change the way that you do SEO over the coming year
CHAPTER 14: Analytics & Testing – what to measure, how to measure it and how to improve what you do through testing
CHAPTER 15: Evergreen Advice – Key elements that you shouldn’t forget about – and if all else fails, how to find a new SEO job!
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£14.20 -
Community Is Your Currency: 10 Steps to Creating A Thriving Online Community & Growing Your Business
Are you looking to supercharge your business and grow your online community?
The key to a booming business is your community. Founder of social media consultancy The Selfhood, Daisy Morris, is here with the ultimate guide for all the side-hustlers, creators, business owners and freelancers looking to build a genuine community on social media.
This book drops the jargon – Daisy will teach you how to take your community on a journey. From brand awareness through to conversion, you will have the confidence to expand your reach while nurturing your existing fans, followers, subscribers and customers to turn them in to loyal and repeat customers. You will learn how to create meaningful connections with your audience, through real-life case studies, simple exercises and top-notch business advice. A must-read for any business owner.
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£13.20£16.10 -
Principles of Marketing
Create market value through innovative customer connections and engagement
Principles of Marketing, 8th European Edition, by Kotler et al. admirably covers a wide range of theoretical concepts and practical issues and accurately reflects the fast-moving pace of marketing in the modern world – examining traditional aspects of marketing and blending them with modern and future concepts. The authors of this European Edition present fundamental marketing information within an innovative customer-value framework, to help you understand how to create value and build customer relationships.
In a fast-changing, increasingly digital and social marketplace, it is more vital than ever for marketers to develop meaningful connections with their customers. Principles of Marketing, 8th European Edition, helps you master today’s key marketing challenge: to create vibrant, interactive communities of consumers who make products and brands an integral part of their daily lives.
New to this edition
Thoroughly revised to reflect the major trends impacting contemporary marketing, the 8th Edition is packed with examples illustrating how companies use new digital technologies to maximize customer engagement and shape brand conversations, experiences, and communities.
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New coverage and fresh examples throughout the text addressing the latest developments in customer engagement tools, practices and developments including real time research and customer co-creation product development
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Updated coverage of emergent online, mobile and social media technologies including real-time listening and social selling
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Improved learning design with chapter-opening stories, clear learning outcomes and explanatory author comments on major chapter sections
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New end-of-chapter case studies and video cases to apply learning to actual companies.
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Increased coverage of sustainable marketing and global marketing
This is a key text for both undergraduate and postgraduate marketing programmes.
Philip Kotler is S. C. Johnson & Son Distinguished Professor of International Marketing at the Kellogg Graduate School of Management, Northwestern University.
Gary Armstrong is Crist W. Blackwell Distinguished Professor Emeritus of Undergraduate Education in the Kenan-Flagler Business School at the University of North Carolina at Chapel Hill.
Lloyd C. Harris is Head of the Marketing Department and Professor of Marketing at Birmingham Business School, University of Birmingham. His research has been widely disseminated via a range of marketing, strategy, retailing and general management journals.
Hongwei He is Professor of Marketing at Alliance Manchester Business School, University of Manchester, and as Associate Editor for Journal of Business Research.
Pearson, the world’s learning company.
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£50.30Principles of Marketing
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High-Impact Content Marketing: Strategies to Make Your Content Intentional, Engaging and Effective
Create meaningful engagement, drive conversion rates and boost customer retention with this crucial resource to unlocking the true potential of your content marketing strategy.
In an era of user-generated, human-generated and machine-generated content, mistakes are increasingly costlier to make. And more difficult to recover from. To succeed in the highly competitive creator economy of today and the future, content marketers need to rethink their approach or go the way of the dinosaurs.
High-Impact Content Marketing shows how to succeed by taking a simplified yet strategic approach to standing out and driving revenue impact. It covers time-proven strategies to create video, audio, social media and longer-form content that audiences will actually want to consume and how to do so in a genuinely inclusive way. It also shows how to master content distribution across channels such as websites, blogs, email and social media networks to maximize reach, engagement and impact.
What makes High-Impact Content Marketing unique is how it weaves in behavioral science and adult learning principles to maximize and measure impact. It features easy-to-implement frameworks and actionable guides throughout as well as examples of best-in-class content marketing from the likes of Patagonia, Microsoft, Spotify and Google plus interviews with top industry experts from across the globe. Guidance is also included on how to align content with various stages of the customer journey. This is an essential blueprint for ensuring the long-term success of your content marketing strategy to increase brand awareness, build relationships and boost conversions.
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£15.00£23.70
