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LA Woman
Estevan Oriol is hailed as the eye of the new wave Latino aesthetic. Coming up from the streets and the Hip Hop scene, his rough and ready images of his neighborhood homies caught the attention of major media and music players. Oriol has since been commissioned by Nike and Cadillac, as well as directing music videos for Eminem, Linkin Park, D12 and Xzibit. He began taking pictures of his neighborhood and low-rider culture and soon discovered his incredible talent for capturing raw street life. He is now one of the most sought after photographers in the urban community.Read more
£543.90LA Woman
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Nancy Drew Complete Set 1-56 (Nancy Drew Mystery Stories)
Nancy Drew Hardcover Set 1-56 HardcoverRead more
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SQE Bundle FLK 1 & 2: 3e (SQE1)
The Law & Professional Practice (FLK1 & FLK2) bundle contains all 15 study manuals that have been specially collated to focus on the Law area of the Solicitors Regulation Authority (SRA) syllabus for the Solicitors Qualifying Examination (SQE1) in a concise and tightly focused manner.
Published and updated regularly, these user-friendly study manuals are designed to help you successfully prepare for the SQE1 exams. They provide solid knowledge and understanding of fundamental legal principles and rules, while bringing the law and practice to life with example scenarios based on realistic client problems.
Each title is complemented by worked examples and sample assessment questions that enable you to test your knowledge and understanding through single best answer questions that have been modelled on the SRA’s sample assessment questions.
For students at The University of Law, the study manuals are used alongside other learning resources and the University’s assessment bank to prepare students not only for the SQE1 exams, but also for a future life in professional legal practice.
The legal principles and rules contained within this study manual are stated as at 1 April 2023 (titles with tax elements to 30 April 2023)
Titles included in this bundle:
- Business Law and Practice
- Dispute Resolution
- Contract
- Tort
- Legal System of England and Wales
- Constitutional and Administrative Law and EU Law
- Legal Services
- Property Practice
- Wills and the Administration of Estates
- Solicitors Accounts
- Land Law
- Trusts
- Criminal Law
- Criminal Practice
- Ethics and Professional Conduct
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£407.80£455.90SQE Bundle FLK 1 & 2: 3e (SQE1)
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Personal Injury Pleadings
Personal Injury Pleadings is the authoritative stand-alone source to assist the professional draftsman settling claimants and defendants statements of case. The sixth edition deals with contemporary challenges in litigation as diverse and demanding as the requirements for pleadings in fundamentally dishonest QOCS cases; relief from sanctions applications; cases involving foreign travel; the consequences of BREXIT in Personal Injury litigation; post-ERRA pleadings requirements as to breach of statutory duty; and much more. It provides informed, accurate, in-depth model pleadings, covering the whole gamut of personal injury work, drawn from many years practical experience of real cases. Comprehensive subject coverage is combined with up-to-date informed analysis of recent case law, legislation and subordinate legislation, changes in the Civil Procedure Rules, costs issues, and the minutiae of troublesome practical problems such as the special difficulties involved in fatal accident and late-onset terminal disease claims.Read more
£248.00Personal Injury Pleadings
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Tolley’s Health & Safety at Work Handbook 2022
This essential title provides an authoritative reference source covering key aspects of health and safety law and practice. Adopting a user-friendly A-Z format, the handbook presents clear narrative on the latest legislative changes, how to comply with current law and practice, and how they affect the role of the health and safety manager. Leading experts in health and safety offer insight and guidance on a range of subjects, from accident reporting, welfare facilities, mental ill-health, an aging workforce, absenteeism, travel safety and personal safety. This essential handbook also provides an authoritative reference source covering key aspects of health and safety law and practice, as well as related environmental and employment information. Updated annually, this title fully equips busy practitioners with everything to deal with day-to-day issues quickly.Read more
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Diagnostic Pathology: Kidney Diseases
This expert volume in the Diagnostic Pathology series is an excellent point-of-care resource for practitioners at all levels of experience and training. Covering the full range of common and rare nonneoplastic renal diseases, it incorporates the most recent scientific and technical knowledge in the field to provide a comprehensive overview of all key issues relevant to today’s practice. Richly illustrated and easy to use, Diagnostic Pathology: Kidney Diseases, fourth edition, is a visually stunning, one-stop resource for every practicing pathologist, nephrologist, resident, student, or fellow as an ideal day-to-day reference or as a reliable training resource.-
Provides a comprehensive source for key pathologies and clinical features of more than 265 kidney diseases
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Features two dozen new chapters on a variety of timely topics, including COVID-19 nephropathies, xenografts, artificial intelligence (AI), digital pathology analysis, harmonized nephropathology terminology, newly identified types of amyloidosis, common artifacts and pitfalls on kidney biopsy, vaccination-associated renal disease, crystal nephropathies, and much more
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Includes updates from the International Kidney and Monoclonal Gammopathy (IKMG) research group, the American College of Rheumatology/European League Against Rheumatism (ACR/EULAR) classification criteria for IgG4-related disease, Banff Foundation for Allograft Pathology, and others
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Details updated genetic causes of nephrotic syndromes and antinephrin antibodies in podocytopathies-by the investigator who discovered it
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Discusses the newly identified variant IgG nephropathy and novel membranous autoantigens
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Contains chapters on techniques, including immunofluorescence on paraffin sections, C4d staining, and polyomavirus detection in tissue
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Contains more than 4,300 print and online images, including high-resolution photographs and histologic images, full-color medical illustrations, radiologic images, and more
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Employs consistently templated chapters, bulleted content, key facts, a variety of tables, annotated images, pertinent references, and an extensive index for quick, expert reference at the point of care
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Shares the expertise of internationally recognized authors who provide fresh perspectives on multiple topics, with a particular emphasis on practical information that directly assists in making and supporting a diagnosis
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Includes an eBook version that enables you to access all text, figures, and references, with the ability to search, customize your content, make notes and highlights, and have content read aloud
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£220.70£237.50Diagnostic Pathology: Kidney Diseases
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Handbook of Conspiracy Theory and Contemporary Religion: 17 (Brill Handbooks on Contemporary Religion)
The Handbook of Conspiracy Theories and Contemporary Religion is the first collection to offer a comprehensive overview of conspiracy theories and their relationship with religion(s), taking a global and interdisciplinary perspective.Read more
£195.40
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The Textbook of Non-Medical Prescribing
The Textbook of Non-Medical Prescribing is an authoritative and accessible overview of the vital skills, contemporary issues and essential knowledge relevant to both students and healthcare practitioners. Written as a response to the growing emphasis placed on prescribing in the modern health service, this text provides up-to-date information on safe and effective prescribing. This wide-ranging book helps students and trainees develop foundational knowledge of the key areas and prescribing competencies and provides healthcare professionals with a continued source of current information.
Now in its third edition, this text has been fully updated and revised to reflect changes in legislation, current practices and new guidelines. New and updated topics include independent prescribing for therapeutic radiologists, supplementary prescribing for dietitians, paramedics working in advanced roles to independently prescribe and the Royal Pharmaceutical Society’s Competency Framework for all Prescribers.
- Provides up-to-date information essential to safe and effective prescribing in a clear, easy-to-understand style
- Discusses current issues and practices in pharmacology, prescribing and therapeutics and medicine management
- Links to the Royal Pharmaceutical Society’s Competency Framework for all Prescribers for non-medical prescribers
- Presents learning objectives, key theme summaries, activities and numerous case studies
- Offers access to additional online resources including interactive exercises, quizzes, self-assessment tests and web links
The Textbook of Non-Medical Prescribing is an essential resource for students, nurses, dieticians, pharmacists, and allied health practitioners pursuing a prescribing qualification or looking for an updated refresher on the subject.
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£26.40£30.40The Textbook of Non-Medical Prescribing
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Art and Science of Mental Health Nursing
This well-established textbook is a must-buy for all mental health nursing students and nurses in registered practice. Comprehensive and broad, it explores how mental health nursing has a positive impact on the lives of people with mental health difficulties.Read more
£33.20£37.00Art and Science of Mental Health Nursing
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Oxford Handbook of Critical Care Nursing 2/e (Oxford Handbooks in Nursing)
Focused on the practical issues of nursing care and nursing procedures, the Oxford Handbook of Critical Care Nursing has been written by nurses, for nursesReflecting current best practice, this handbook is an easily accessible and evidence-based guide for all levels of nursing staff working in critical care environments. It provides the nurse at the bedside with the answers to day-to-day problems experienced when caring for critically ill patients, and is also a guide to some of the less commonly encountered issues.
Now including more detail on the psychological issues facing critically ill patients and further information on the intricacies of receiving and transferring critically ill patients to and from critical care environments, this handbook is a concise, practical, evidence-based guide for nursing professionals caring for critically ill patients
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Nursing & Health Survival Guide: Dental Nursing (Nursing and Health Survival Guides)
The dental workplace is always busy, whether in a dental surgery or a dental department in a hospital. This pocket-size reference book puts all the vital facts and information at your fingertips.
The Nursing & Health Survival Guides have evolved – take a look at our our app for iPhone and iPad.
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Rituals & Myths in Nursing: A Social History
Nursing is a complex profession steeped in tradition and history. Tried and tested ways of working have been the mainstay of how and why nurses do what they do. Completing tasks in a certain way because Sister says so describes the custom and practice of nursing, passed on through the generations that existed for most of the 20th Century and can still hold sway today. Science and evidence-based practice have weakened the hold on tradition but ritual is still part of the fabric of nursing. Packed with amusing and sometimes poignant reminiscences this book paints a picture of nursing from the first registration of SRN No 1, Ethel Bedford Fenwick in 1919, to the present day. Each chapter follows a theme, explores the historical background and brings it to life with stories told by nurses from different eras. We have tales of alcohol prescribed to dilate blood vessels or simply for the feel good factor. Enemas were less fun, given for almost all bowel conditions; High, hot and a helluva lot!’ was the phrase for remembering this ritual. Written with humour and a light touch, readers don’t need a nursing background to enjoy these stories, but those who trained as nurses will identify with many of the amusing and often eccentric traditions retold by generations of nurses.Read more
£10.10£14.20Rituals & Myths in Nursing: A Social History
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Accounting in a Nutshell: Accounting for the non-specialist (CIMA Professional Handbook)
Designed primarily for middle and junior management who deal with financial information without really understanding the content; students who are studying accounting as a non-specialist subject, for example on a business studies or engineering course. The book serves as a basic reference to be used throughout the course. It will also be particularly helpful in providing the basic grounding that is required before moving on to the more technical and in-depth study of the subject that may be required on some courses. Students who are embarking on a course of study to become a professional accountant will also find this book of major benefit. In addition to revisions through out, a new new chapter ‘Making long-term investment decisions’ covering capital investment decisions, extends and rounds out the final part of the book: using Financial Information to Manage a Business. The chapter deals with the investment appraisal process and covers the main investment appraisal techniques from the point of view of a non-specialist: payback periods, accounting rate of return and discounted cash flow methods are just some of the new topics covered. The focus will be on the level of understanding that a non-specialist requires in the work place as such, in keeping with the rest of the book, the chapter includes practical examples and exercises to enhance the reader’s understanding.Read more
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Frank Wood’s Business Accounting Volume 1 with MyAccountingLab access card
Every year, thousands of students rely on Frank Wood’s best-selling books to help them pass their accountancy exams.
Used on a wide variety of courses in accounting and business, both at secondary and tertiary level and for those studying for professional qualifications, Business Accounting Volume 1has become the worldÂ’s best-selling textbook on bookkeeping and accounting.
With the addition of a MyAccountingLab, students using this twelfth edition will have even more support when preparing for their exams.
What is MyAccountingLab?
It is an online tutorial and assessment system that has been gaining popularity with students and instructors across the globe for over ten years. With more than 300,000 registered students in 2010 doing 4 million assignments, MyAccountingLab is the most effective and reliable learning solution for accounting available today. Features include:- A personalised study plan for each student
- Guided solutions that take students step-by-step through solving a problem
- Exam board-style questions
- An eBook for quick reference
To learn more, visit www.myaccountinglab.com
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Corporate Finance For Dummies – UK
The maths, the formulas, and the problems associated with corporate finance can be daunting to the uninitiated, but help is at hand.
Corporate Finance For Dummies, UK Edition covers all the basics of corporate finance, including: accounting statements; cash flow; raising and managing capital; choosing investments; managing risk; determining dividends; mergers and acquisitions; and valuation. It also serves as an excellent resource to supplement corporate finance coursework and as a primer for exams. Â
Inside you’ll discover:
- The tools and expert advice you need to understand corporate finance principles and strategies
- Introductions to the practices of determining an operating budget, calculating future cash flow, and scenario analysis – in plain English
- Information on the risks and rewards associated with corporate finance and lending
- Easy–to–understand explanations and examples
- Help to pass your corporate finance exam!
Read more
£17.70£20.90Corporate Finance For Dummies – UK
£17.70£20.90 -
AQA Accounting AS 2nd Edition
Reflecting the changes to the AQA AS Accounting specification, this revised second edition includes updated assessment practice questions and IAS terminology throughout to help your students prepare accurately for the exam. Learning Objectives, clearly referenced to the related statements in the AQA specification, let students know exactly what they’ll need to learn and understand in that topic. Worked Examples show layouts and step-by-step guides for accounting procedures. Study tips provide essential advice on common errors and exam preparation. Summary questions promote independent learning and develop students’ exam techniques.Read more
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Bookkeeping Transactions Workbook (AAT Foundation Certificate in Accounting)
An essential text for the AAT AQ2016 Foundation Certificate in Accounting (Level 2) Unit ‘Bookkeeping Transactions’. This practical book contains practice activities, assessment material and answers.Read more
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Advertising and Promotion: An Integrated Marketing Communications Perspective
Belch/Belch 9th edition continues its Advertising focus with an emphasis on IMC. It includes very comprehensive coverage of Agency issues and creative work and how it is related to the IMC mix. The authors understand that marketers must look beyond traditional media in order to achieve success. In order to best communicate with consumers, advertisers must utilize a myriad of tools (advertising, public relations, direct marketing, interactive/Internet marketing, sales promotion, and personal selling); Belch/Belch is the first book to reflect the shift from the conventional methods of advertising to the more widely recognized approach of implementing an integrated marketing communications strategy. The text underscores the importance of recognizing that a firm must use all promotional tools available to convey a unified message to the consumer. The integrated marketing communications perspective (the theme of the text) catapults the reader into the business practices of the 21st century.Read more
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Decoding Advertisements: Ideology and Meaning in Advertising: 0001 (Open Forum S.)
This book sets out not simply to criticize advertisements on the grounds of dishonesty and exploitation, but to examine in detail, through over a hundred illustrations, their undoubted attractiveness and appeal. The overt economic function of this appeal is to make us buy things. Its ideological function, however, is to involve us as ‘individuals’ in perpetuating the ideas which endorse the economic basis of our society. If it is economic conditions which make ideology necessary, it is ideology which makes those conditions seem necessary.Read more
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Powers of Persuasion: The Inside Story of British Advertising: 1951-2000
During much of the second half of the 20th century advertising in Britain led the world. Yet no history of British advertising covering this heady period has previously been published. During those years advertising increasingly came to touch upon almost every aspect of every individual’s life, and reached its peak as a proportion of the Gross National Product. It boosted economic growth and peoples’ affluence. But at the same time the advertising industry was frequently under siege, as politicians, pressure groups, and others constantly sought to restrain its influence – and often succeeded.For several decades the creativity of British campaigns was preeminent around the globe. But Powers of Persuasion is not just about advertisements – it is about advertising. During those years Britain was also a world leader in setting industry benchmarks – innovating the account planning discipline, setting the standard for public service advertising, launching global advertising awards festivals, introducing the best system of advertising regulation, setting up both the world’s largest advertising archive and the world’s most comprehensive on-line advertising research databank. These were the keystones on which British creativity was built. Simultaneously, major British advertising companies – particularly Saatchi & Saatchi and WPP – raced to the top of the global league.
Powers of Persuasion tells the authoritative story of this dynamic, exhilarating era, with pen portraits of the personalities involved, anecdotes, case histories, and essential data. Written (from the inside) by one of the industry’s leaders, this is a book for all interested in advertising and its role in society, business, and the media.
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£19.90 -
Truth, Lies, and Advertising: The Art of Account Planning: 3 (Adweek Magazine Series)
“Account planning exists for the sole purpose of creating advertising that truly connects with consumers. While many in the industry are still dissecting consumer behavior, extrapolating demographic trends, developing complex behavioral models, and measuring Pavlovian salivary responses, Steel advocates an approach to consumer research that is based on simplicity, common sense, and creativity–an approach that gains access to consumers’ hearts and minds, develops ongoing relationships with them, and, most important, embraces them as partners in the process of developing and advertising.A witty, erudite raconteur and teacher, Steel describes how successful account planners work in partnership with clients, consumer, and agency creatives. He criticizes research practices that, far from creating relationships, drive a wedge between agencies and the people they aim to persuade; he suggests new ways of approaching research to cut through the BS and get people to show their true selves; and he shows how the right research, when translated into a motivating and inspiring brief, can be the catalyst for great creative ideas. He draws upon his own experiences and those of colleagues in the United States and abroad to illustrate those points, and includes examples of some of the most successful campaigns in recent years, including Polaroid, Norwegian Cruise Line, Porsche, Isuzu, “got milk?” and others.
The message of this book is that well-thought-out account planning results in better, more effective marketing and advertising for both agencies and clients. And also makes an evening in front of the television easier to bear for the population at large.”
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£28.40£37.10 -
Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing
Practical techniques for applying neuroscience and behavior research to attract new customersBrainfluence explains how to practically apply neuroscience and behavior research to better market to consumers by understanding their decision patterns. This application, called neuromarketing, studies the way the brain responds to various cognitive and sensory marketing stimuli. Analysts use this to measure a consumer’s preference, what a customer reacts to, and why consumers make certain decisions. With quick and easy takeaways offered in 60 short chapters, this book contains key strategies for targeting consumers through in-person sales, online and print ads, and other marketing mediums.
This scientific approach to marketing has helped many well-known brands and companies determine how to best market their products to different demographics and consumer groups. Brainfluence offers short, easy-to-digest ideas that can be accessed in any order.
- Discover ways for brands and products to form emotional bonds with customers
- Includes ideas for small businesses and non-profits
- Roger Dooley is the creator and publisher of Neuromarketing, the most popular blog on using brain and behavior research in marketing, advertising, and sales
Brainfluence delivers the latest insights and research, giving you an edge in your marketing, advertising, and sales efforts.
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£13.70 -
Hegarty on Advertising: Turning Intelligence into Magic
First published by Thames & Hudson in 2011, this is a book that no creative professional should be without. Written by one of the world’s leading advertising men, it contains over four decades of wisdom and insight from the man who put Nick Kamen into a laundrette for Levi Strauss and gave Audi the immortal ‘Vorsprung durch Technik’, among many, many other highly successful campaigns for major brands.This revised and expanded edition discusses the changes that have taken place in the advertising industry and Hegarty’s own career since the original book was first published in 2011. One new section – ‘Why I’m now parking my ideas in a garage’ – discusses Hegarty’s new company, The Garage. In the other new section – ‘From Unilever to the UN via a llama’ – Hegarty talks predominantly about the ad he did for the UN’s ‘Global Goals for their Sustainable Development’ campaign.
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£14.10 -
Search Engine Optimization (SEO) Secrets: Do What You Never Thought Possible with SEO
Tips, tricks, and little-known methods used by professional SEO consultants to rank in some of the most competitive search phrasesSearch engine optimization (SEO) is the process of creating, formatting and promoting web pages in a manner that ensures that they are ranked highly for chosen keyword phrases after a user performs a Web search. This unique book taps the relatively unknown market of advanced SEO knowledge, and reveals secrets used by only the best SEO consultants.
You’ll take your Internet marketing skills to the next level as you gain a thorough understanding of standard SEO techniques such as on-page optimization, off-page optimization, and link building. Packed with real-world examples, this essential guide demonstrates how real SEO consultants work with Fortune 500 companies to get the results they desire.
Coverage includes:
- Understanding Search Engine Optimization
- Relearning How You See the Web
- Picking the Right SEO Tools
- Finding SEO Problems
- Solving SEO Problems
- SEO Best Practices
- The SEO Consulting Process
- Comprehensive Site Audit (Informational Website)
- Comprehensive Site Audit (E-Commerce Website)
- Understanding the SEO Industry
- Search Engine Verticals
- Optimizing for Alternative Search Engines
- Setting Up a Testing Platform
- SEO Resources
- Attending SEO Conferences
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£24.40 -
Brand Flip, The: Why customers now run companies and how to profit from it (Voices That Matter)
Best-selling brand expert Marty Neumeier shows you how to make the leap from a company-driven past to the consumer-driven future. You’ll learn how to flip your brand from offering products to offering meaning, from value protection to value creation, from cost-based pricing to relationship pricing, from market segments to brand tribes, and from customer satisfaction to customer empowerment.
In the 13 years since Neumeier wrote The Brand Gap, the influence of social media has proven his core theory: “A brand isn’t what you say it is – it’s what they say it is.” People are no longer consumers or market segments or tiny blips in big data. They don’t buy brands. They join brands. They want a vote in what gets produced and how it gets delivered. They’re willing to roll up their sleeves and help out – not only by promoting the brand to their friends, but by contributing content, volunteering ideas, and even selling products or services.
At the center of the book is the Brand Commitment Matrix, a simple tool for organizing the six primary components of a brand. Your brand community is your tribe. How will you lead it?
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£15.20 -
The Product Marketing Manager: Responsibilities and Best Practices in a Technology Company
The Product Marketing Manager plays the crucial role of defining the positioning, messaging, and unique selling proposition of a product or product line. This involves taking detailed and technical product information and distilling it into key marketing and sales messages as well as working among several teams in an organization to plan and execute product releases and launches. This book is a must-have for anyone who works as, or with, a Product Marketing Manager. It not only explains the role but focuses on practical applications of the information presented and ties everything together with entertaining life lessons and anecdotes collected through years of experience by the author as well as interviews with his colleagues and other industry experts. If you are considering a career as a Product Marketing Manager, are new to the profession and looking for guidance and clarification, already have many years of experience in the role and are looking for new inspiration and ideas, or are interested in learning what a Product Marketing Manager colleague of yours is responsible for within your organization, this book is for you.Read more
£5.00 -
Marketing the Professional Services Firm: Applying the Principles and the Science of Marketing to the Professions
Professional services are estimated to be worth up to $700 billion worldwide, but as the market matures there is an urgent need for new marketing thinking for global players or small businesses alike. This book applies the core principles of strategic marketing to professional services for the first time, in an approach that is at once accessible and compelling. With case studies from a range of companies including J. Walter Thompson, market research companies, the ?big four? accounting firms, Headhunters, Interbrand and large US legal firms, it is intended to become the definitive book for effective strategic marketing in professional services.Read more
£35.20 -
Graphic Design For Everyone: Understand the Building Blocks so You can Do It Yourself
Use design to transform your ideas into powerful visuals that connect with the right audience, define your brand, or take your project to the next level.
Students, entrepreneurs, community groups, social media influencers, bloggers or campaigners: this practical guide is for you, and everyone else who wants to learn how to communicate visually, combining the building blocks of type, photography, illustration, and colour to create designs that inform, influence, and enthral.
All the key principles of graphic design are explained via a series of specially created, beautifully streamlined graphics that show, rather than tell, you what you need to know. In addition, detailed how-to demonstrations, hands-on workshops, and inspirational galleries of the best design will help you to achieve your aims, from creating a brand identity or setting the right mood by choosing the best typeface, to organizing the elements of a layout to boost your message and meaning.
Ten step-by-step projects help you create your own bespoke designs – for websites, digital newsletters, e-commerce, invitations, posters, sales materials, and more. There’s also plenty of practical advice, including tips on publishing online, dealing with printers, commissioning professionals, and finding free design tools.
If you’re ready to use the power of design to take your personal project or burgeoning business to the next level, Graphic Design for Everyone is a one-stop resource to becoming an effective, inspirational visual communicator.
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£13.50£16.10 -
Marketing Plans: How to prepare them, how to profit from them
A fully revised and updated 8th edition of the highly renowned international bestseller The 8th edition of this highly acclaimed bestseller is thoroughly revised with every chapter having been updated with special attention to the latest developments in marketing. Marketing Plans is designed as a tool and a user friendly learning resource. Every point illustrated by powerful practical examples and made actionable through simple, step by step templates and exercises. The book is established as essential reading for all serious professional marketers and students of marketing, from undergraduate and postgraduate to professional courses for bodies such as CIM. Above all it provides a practical, hands on guide to implementing every single concept included in the text. New chapters and content include: * A Does it Work feature throughout demonstrating examples of real successes using the processes in the book * More substantial coverage of consumer behaviour to balance the book s focus with B2B planning * Digital techniques and practices brought fully up to date * Also includes a comprehensive online Tutors Guide and Market2Win Simulator for those who teach marketing strategyRead more
£36.00£37.00 -
Your First Year in Network Marketing: Overcome Your Fears, Experience Success, and Achieve Your Dreams!
How to Keep the Dream Alive!
Network marketing is one of the fastest-growing career opportunities in the United States. Millions of people just like you have abandoned dead-end jobs for the chance to achieve the dream of growing their own businesses. What many of them find, however, is that the first year in network marketing is often the most challenging–and, for some, the most discouraging.
Here, Mark Yarnell and Rene Reid Yarnell, two of the industry’s most respected and successful professionals, offer you strategies on how to overcome those first-year obstacles and position yourself for lifelong success. The Yarnells provide you with a wealth of savvy advice on everything you need to know to succeed in network marketing, such as proven systems for recruiting, training, growing and supporting your downline, and much more.
In an easy, step-by-step approach, you will learn how to:
-Deal with rejection
-Recruit and train
-Avoid overmanaging your downline
-Remain focused
-Stay enthusiastic
-Avoid unrealistic expectations
-Conduct those in-home meetings
-Ease out of another profession
You owe it to yourself to read this inspiring book!
“This will be the Bible of Network Marketing.”
— Doug Wead, former special assistant to the president, the Bush AdministrationRead more
£12.60£16.10 -
Marketing: A Love Story: How to Matter to Your Customers
“Bernadette’s back, and just in time. This is her finest work, a book that ought to be read by everyone on your team, and somehow hidden from your competitors.”—SETH GODIN
One of the biggest challenges we face as entrepreneurs and innovators is understanding how to make our ideas resonate. We tend to have no shortage of ideas, but we struggle to tell the story of how they are going to be useful in the world and why they will matter to people. Marketing is the way we communicate how our ideas translate to value for people in a marketplace.
Marketing has become a necessary evil for every business, but what if we adopted a different view of it?
What if marketing was less about promotion or coercion and more about reaching out to people and helping them to solve problems?
What if marketing was how we found more ways to do better work and to matter to our customers?
What if marketing was where we began our journey towards understanding what people need and want?
What if it was our vantage point for seeing the world through the eyes of our customers?
How different would marketing be then?
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£6.60 -
Eating the Big Fish: How Challenger Brands Can Compete Against Brand Leaders (Second Edition)
EATING THE BIG FISH : How Challenger Brands Can Compete Against Brand Leaders, Second Edition, Revised and ExpandedThe second edition of the international bestseller, now revised and updated for 2009, just in time for the business challenges ahead.
It contains over 25 new interviews and case histories, two completely new chapters, introduces a new typology of 12 different kinds of Challengers, has extensive updates of the main chapters, a range of new exercises, supplies weblinks to view interviews online and offers supplementary downloadable information.
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£20.90£26.60 -
TikTok Marketing Secrets: The Simple Step By Step Guide To Unlock Millions Of Views For Your Business
You already know that TikTok is HUGE and it’s going to get even bigger…
By picking up this book, you’ll be taking the first step into learning how to carve off just a slice of this ENORMOUS pie to begin making a significantly positive change in your marketing and your wider life.
TikTok Marketing Secrets is a guide written solely to help brands, business owners and marketers achieve their goal of viral success in the scary ocean that is the TikTok algorithm.
After 100s of millions of views across various accounts, this book will provide you with everything you need to get BIG numbers fast… before the gold rush ends.
TikTok, right now, is a once-in-a-lifetime opportunity and this handbook has been created to do the hard work for you.
You’ll discover how to:
- Get MILLIONS of views on your TikToks so you can show off jaw-dropping numbers at your next team meeting
- Write easy-to-film ideas on autopilot and never have to worry about “I don’t know what to post” again
- Turn big views into sales so you get money in your pocket, boost your business or rocket your career.
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£5.70 -
How To Get To The Top of Google: The Plain English Guide to SEO
Revised and updated for 2023 — now with FREE downloadable checklists ✅Become one of the 10,000+ business owners and marketers who have used this bestselling no-nonsense SEO book to increase their rankings and sell more.
Whether you’ve dabbled in Search Engine Optimisation (SEO) and been disappointed with the results, a complete SEO newbie looking for a large slice of the ranking pie or you’re a seasoned professional looking to stay up to date with the best SEO practices, this book is for you.
How would it feel to…
- Understand how Google chooses which websites to rank?
- Know which keywords to target to attract people who are ready to buy?
- Have your most profitable keywords rank top?
- Confidently tweak your website and its structure (no technical know-how needed!) for fast gains?
- Be able to write killer content that Google and your visitors love?
- Build relationships with key publishers in your industry and have them begging for your content?
- Have crafted a complete SEO strategy to get big results?
What kind of results can you achieve?
One of our clients came to us in 2015 asking for help. His business was making $2k per month in sales, and he was contemplating closing shop. Today, that business turns over $3.4million per month, thanks to the strategies in this book. You’ll read about and learn from this business and others in this book.
What’s inside?
Section 1: Foundations
You’ll learn:
- F free ways to appear on the first page of Google
- How to identify keywords that will drive hordes of hungry traffic
- The key to seeing ranking gains in just weeks
- Why snooping on your competitors is crucial, and how to steal the good bits.
Section 2: Your Website
Transform your website’s ranking by:
- Structuring it to make it easy for Google AND visitors to use
- Using content to 10x your traffic
- Transforming your blog into a sales generator
- Avoiding the SEO pitfalls that do more harm than good
Section 3: Promoting Your Website
You’ll find out:
- The exact process that took one business from 35 to 3,450 leads a month
- How to get links from national newspaper websites
- The easy way to pitch content without sounding desperate
- How to get links from social media
Section 4: Designing Your SEO Strategy
SEO can be overwhelming. Replace panic with calm as you:
- Put everything into a comprehensive strategy
- Pick the key tasks to get results if you’re low on time
- Learn which metrics to track and which to ignore
- Implement three key practices that will ensure long-term improvement, whatever Google throws at you
“But how do I know all this is possible?”
Tim Cameron-Kitchen started out as a professional drummer. After building and ranking a website for his next-door neighbour, he got bitten by the SEO bug. Thousands of clients later and a team of 100 at his agency, Exposure Ninja, Tim’s story shows that anyone can learn what it takes to rank their website on Google. We update the book every year to reflect the latest changes to the algorithm, so you’re always in the know. Lifetime updates are included with purchase, so this is the last SEO book you’ll ever need to buy!
Bonuses worth over £400
You’ll also receive a FREE video review of your website’s SEO and marketing, carried out by one of our experts at Exposure Ninja. They’ll build you a prioritised plan to follow to improve your ranking and sales.
PLUS — Download 10 Free SEO Checklists and Templates
Get all the SEO templates mentioned in the book, plus extras to help you with your marketing, including:
- Keyword Research
- Content Planning
- Content Outreach
- Influencer Outreach
- …and more!
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£6.60 -
Go Pro – 7 Steps to Becoming a Network Marketing Professional (Book)
Over twenty years ago at a company convention, Eric Worre had an aha moment that changed his life forever. At that event he made the decision to Go Pro and become a Network Marketing expert. Since that time, he has focused on developing the skills to do just that. In doing so, Eric has touched and been touched by hundreds of thousands of people around the world. Now he shares his wisdom in a guide that will ignite your passion for this profession and help you make the decision to Go Pro and create the life of your dreams. In this definitive guidebook, you will learn to: -Find prospects -Invite them to your product or opportunity -Present your product -Follow up with your prospects -Help them become customers or distributors -Help them get started right -Grow your team by promoting events -And much, much more. Eric’s wish is for you to make the decision to become a Network Marketing Professional. For you to truly Go Pro. Because it is a stone-cold fact that Network Marketing is a better way. Now let’s go tell the world.Read more
£1.40 -
500 Social Media Marketing Tips: Essential Advice, Hints and Strategy for Business: Facebook, Twitter, Instagram, Pinterest, LinkedIn, YouTube, Snapchat, and More!
*** Updated FALL 2023! OVER 100,000 COPIES SOLD *** The most up-to-date social media book for small businesses and entrepreneurs!***
Tired of navigating the ever-changing landscape of social media marketing alone? Want to skyrocket your business growth with proven, actionable tips and strategies?
500 Social Media Marketing Tips is your one-stop solution, bringing together expert advice, essential insights, and innovative strategies for Facebook, Twitter, Instagram, LinkedIn, Pinterest, YouTube, Snapchat, TikTok, and beyond!
➤ INSTANT DOWNLOAD: Get access to 500 Social Media Marketing Tips right now and start transforming your social media game today.
500 Social Media Marketing Tips is written for busy business owners like you: a complete guide packed with expert knowledge written in simple English and with zero fluff. Focus on one social network at a time or choose any random page to discover new knowledge to help grow your business!
You will learn:
- Why Your Business Needs A Social Media Marketing Strategy
- The Key Foundations For Every Successful Social Media Marketing Plan
- The Most Effective Content to Share on Social Media (And How to Make It)
- Hundreds of Tips to Get More Followers and Grow Your Audience
- How to Use Text, Images, Stories, and Live Video to Grab the Attention of your Ideal Customer
- How to Use Paid Advertising to Supercharge Your Content And Reach A Massive Audience
- … and more!
»» Ready to Unlock Your Social Media Potential? ««
Join the ranks of over 100,000 business owners who have tapped into the power of 500 Social Media Marketing Tips to magnetize customers and multiply their sales.
Time to revolutionize your social media marketing strategy? Scroll to the top and hit the “Buy Now” button to embark on this game-changing journey.
Get your copy now to give your business the social media marketing advantage it deserves.
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£12.30£12.80 -
Digital Marketing
Digital Marketing provides the most comprehensive guide to all aspects of using the Internet, digital media and marketing technology to achieve the goals of integrated multichannel marketing.
This streamlined seventh edition provides comprehensive, practical guidance on how companies can get the most out of digital media and technology to meet their marketing goals. Digital Marketing links marketing theory with practical business experience through case studies from cutting edge companies
such as ASOS, Spotify, Zalando and Zappos, to help students understand digital marketing in the real world. To support this, new ‘Essential Digital Skills’ boxes give students guidance on how to develop key skills they will need in the workplace.Readers will learn best practice frameworks for developing a digital marketing strategy, plus success
factors for key digital marketing techniques including search marketing, conversion optimisation and
digital communications using social media including Twitter and Facebook.Read more
£19.00£53.20Digital Marketing
£19.00£53.20 -
The Beast Eddie Hall Gym Diary
The Beast – Eddie Hall – Gym Diary To get bigger, stronger and better… You need a plan! It’s not just raw power that earned me the title of Worlds Strongest Man. It’s planning, positive thinking, staying focused and training your mind for the next task ahead. Your mind set and organisation is just as important as the great feeling you get “Throwing those weights around”. You need to be organised and have a game plan… If you want gains, you need to continuously up your game and lift more! Using a clever and organised Gym Diary to track your progress is a key factor to “Moving forever forward”. Especially if it’s laid out like my Diary. See your progress on a single page… Know what you lifted last week, the previous week and the weeks before that. See your results unfold week to week… Up your game and lift more…Read more
£7.60 -
Punk in the Gym
Andy Pollitt is as close to a Hollywood A-lister as the climbing world will ever get. He had the looks, and he starred in all the big roles in the 1980s and 1990s Tremadog, Pen Trwyn, the big Gogarth climbs, Raven Tor and the cult Australian adventures.
Alongside co-stars like Jerry Moffatt, John Redhead and Malcolm ‘HB’ Matheson, he brought us sexy climbing gone were the beards, the woolly socks and the fibre pile. Andy was all skin-tight pink Lycra, vests and brooding looks.
For those watching, Andy Pollitt had it all.
But Punk in the Gym gives us the whole truth.
The self-doubt, the depression, the drinking, the fags, the womanising, the injuries, the loss of a father and the trouble that brings, and a need for something for recognition, a release for the pain, and, for Andy, more drinking, more tears, bigger run-outs.
With nothing held back, Andy tells his roller-coaster story from the UK to Australia, exactly as it happened. Exposing his fragile ego and leaving us to laugh, cry, marvel and judge, this is a sports autobiography like no other.
The legendary routes are all here The Bells, The Bells!, Skinhead Moonstomp, The Hollow Man, Boot Boys, The Whore of Babylon and Knockin’ on Heaven’s Door. And the route that broke him and robbed the climbing world of its Hollywood star Punks in the Gym.
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£6.70£22.80Punk in the Gym
£6.70£22.80 -
Jim’s Weight Training Guide, Superset Style!: A Resistance Training Method For Weight loss, Muscle Growth, Endurance and Strength Training (Home Workout, Weight Loss & Fitness…
Hi, I’m James Atkinson (Jim to my friends and readers). I’m a qualified fitness coach, competing bodybuilder and have a burning desire to help others reach their fitness goals.I have been training for nearly 20 years and this training has taken me from long distance running to bodybuilding competition.
It is fair to say that I have learned the secrets of weight loss and fitness from my own personal journey. I have been fat, skinny and muscle bound throughout my fitness career and I really feel fulfillment from helping and advising others when it comes to their goals.
This book is all about the very well-known but little practiced (correctly) method of training known as “Supersets”.
My aim with this book is to give you the knowledge so you will:•Be able to identify the workload that best suits your training goal
•Effectively add supersets to your existing workouts
•Use the method “full time”
•Plan to use supersets to target your weaknesses
•Be in a position to devise your own workout routine using this methodFrom my first year of resistance training I knew of the superset concept but it was many years later that I started to use it to good effect in my training and later, my clients training too.
It was through my own exercise and learning that I was able to fashion this method into something that could be used in all types of workout.
Whether you are looking to build muscle, burn fat or even train for endurance, you can:•Use supersets to shorten your workouts
•Increase intensity
•Add volume to your training
•Add variety to your average training sessionThis book includes examples of full workout routines for different levels of fitness and different fitness goals. These can be followed directly from the book, but my main focus is to pass on my knowledge so you can adapt your training or tweak the featured routines to great effect.
I will wish you good look and IL see you on the inside. Let’s get started!……Read more
£3.80 -
The Total Gym Ball Workout: Trade Secrets of a Personal Trainer
The ultimate ‘one stop’ guide to using this bestselling piece of equipment – not just in the gym but at home too. Practical and easily accessible, The Total Gym Ball Workout is perfect for the fitness enthusiast or fitness professional who wants to lightly improve their knowledge and heavily improve the range of exercises they can use in their training. Tried and tested exercises are accompanied by clear photos and illustrations presented in a modern and logical way.
The Total Gym Ball Workout is brimming with ideas for using this popular piece of fitness equipment. Packed with clear and easy to use exercises, this how-to reference book also provides adaptations of basic and advanced exercises making it ideal for anyone who wants to get the most out of their fitness gear.
– Each exercise idea is organised by fitness level and includes follow-up and extension ideas.
– Written in a jargon-free and concise style, this book is light on the science and background, heavy on practicality.
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£13.20£16.10 -
Things I Want To Say At Work But Can’t: Adult Coloring Book: Stress Relievers For Adults at Work | Gag Gift For Co-Workers
Transform Your Work Rants into Colorful Art with ‘Things I Want To Say At Work But Can’t’ Coloring Book!”
Ever caught yourself wishing you could say what’s really on your mind at work? Now you can… with colors! Dive into the pages of the ‘Things I Want To Say At Work But Can’t’ Coloring Book and turn your 9-to-5 gripes into a colorful escape.
Why You’ll Love This Book:
- Unleash Your Inner Sarcasm: Filled with hilariously relatable quotes, this book is your chance to color the things you only dare think about.
- The Perfect Gag Gift: Ideal for Secret Santa, a unique birthday present, or an office party hit. It’s not just a coloring book, it’s a conversation starter.
- Therapeutic and Fun: Let laughter be your stress relief. Color away the workplace blues and find joy in every sassy line.
- Expert Craftsmanship: Each page is printed on a single side and is a masterpiece of humor and creativity, perfectly resonating with every worker’s inner monologue.
- Quality Design: Measuring 8.5 x 11 inches with single-sided pages to ensure your artwork stays pristine.
Unique, Relatable, and Hilariously Honest
‘Things I Want To Say At Work But Can’t’ is more than just a coloring book; it’s a testament to the lighter side of the daily grind. A delightful blend of humor, relaxation, and creativity, it’s the stress reliever you didn’t know you needed.
Ready to Add Some Color to Your Workday?
Don’t just endure work, color it out loud! Your workday will never be the same again!
Click ‘Add to Basket’ for your dose of laughter and relaxation.
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£4.70 -
Dementia For Dummies – UK, UK Edition
Your hands-on guide to dealing with dementia within the UK healthcare systemIf a loved one has recently been diagnosed with dementia, Dementia For Dummies, UK Edition provides trusted, no-nonsense guidance on what this may mean for you and your family. You’ll get an understanding of the symptoms of dementia, make sense of the stages of the illness and grasp the differences between the various types of dementia, including Alzheimer’s disease and vascular dementia.
Dementia is an increasingly common condition that can have a significant impact on family life. Each person diagnosed is unique, and your loved one’s symptoms can range from loss of memory to mood changes to communication problems and beyond. This sensitive, authoritative guide walks you through the different scenarios you may encounter as a family member or carer and explains step-by-step how you can keep your loved one as safe and as comfortable as possible―no matter how severe their symptoms are.
- Gives you the straight facts on dementia
- Covers the symptoms, causes and risk factors of dementia
- Helps identify and address the fears as you face a diagnosis
- Provides carers and family members with the information needed to help manage the illness
If you’re looking for support as you adjust to caring for a loved one with dementia, Dementia For Dummies helps make it easier.
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£13.30£15.20Dementia For Dummies – UK, UK Edition
£13.30£15.20 -
Calculus Essentials For Dummies
Calculus Essentials For Dummies (9781119591207) was previously published as Calculus Essentials For Dummies (9780470618356). While this version features a new Dummies cover and design, the content is the same as the prior release and should not be considered a new or updated product.
Many colleges and universities require students to take at least one math course, and Calculus I is often the chosen option. Calculus Essentials For Dummies provides explanations of key concepts for students who may have taken calculus in high school and want to review the most important concepts as they gear up for a faster-paced college course. Free of review and ramp-up material, Calculus Essentials For Dummies sticks to the point with content focused on key topics only. It provides discrete explanations of critical concepts taught in a typical two-semester high school calculus class or a college level Calculus I course, from limits and differentiation to integration and infinite series. This guide is also a perfect reference for parents who need to review critical calculus concepts as they help high school students with homework assignments, as well as for adult learners headed back into the classroom who just need a refresher of the core concepts.
The Essentials For Dummies Series
Dummies is proud to present our new series, The Essentials For Dummies. Now students who are prepping for exams, preparing to study new material, or who just need a refresher can have a concise, easy-to-understand review guide that covers an entire course by concentrating solely on the most important concepts. From algebra and chemistry to grammar and Spanish, our expert authors focus on the skills students most need to succeed in a subject.Read more
£8.50 -
German Essentials For Dummies
The core concepts you need to write and speak GermanLearning a new language is a fun and challenging feat for students at every level. Perfect for those just starting out or returning to German after some time away, German Essentials For Dummies focuses on core concepts taught (and tested on!) in a typical introductory German course. From adjectives and adverbs to understanding tenses and asking questions, you’ll skip the suffering and score high marks at exam time with the help of German Essentials For Dummies.
Designed for students (and parents) who want the key concepts and a few examples―without the review, ramp-up, and anecdotal content―German Essentials For Dummies is a perfect solution for exam-cramming, homework help, and reference.
- Focuses on everything from grammar, vocabulary, and pronunciations to verb forms and tenses
- Perfect for a refresher or a quick reference
- Aids you in writing assignments, tests, and conversational German
If you have some knowledge of German and want to polish your skills, German Essentials For Dummies focuses on just the core concepts you need to communicate effectively.
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£8.10£9.50German Essentials For Dummies
£8.10£9.50 -
PCs For Dummies
The bestselling PC reference on the planet―now available in its 13th editionCompletely updated to cover the latest technology and software, the 13th edition of PCs For Dummies tackles using a computer in friendly, human terms. Focusing on the needs of the beginning computer user, while also targeting those who are familiar with PCs, but need to get up to speed on the latest version of Windows. This hands-on guide takes the dread out of working with a personal computer.
Leaving painful jargon and confusing terminology behind, it covers Windows 10 OS, connecting to and using services and data in the cloud, and so much more. Written by Dan Gookin, the original For Dummies author, it tells you how to make a PC purchase, what to look for in a new PC, how to work with the latest operating system, ways to protect your files, what you can do online, media management tips, and even basic topics you’re probably too shy to ask a friend about.
- Determine what you need in a PC and how to set it up
- Configure your PC, hook up a printer, and connect to the Internet
- Find your way around Windows 10 OS with ease and confidence
- Play movies and music, view photos, and explore social media
If you’re a first-time PC user at home or at work or just need to brush up on the latest technological advancements, the new edition of this bestselling guide gets you up and running fast.
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£17.70£20.90PCs For Dummies
£17.70£20.90 -
Sewing For Dummies
The most complete guide to sewing basicsPeople are always looking for ways to cut expenses and be creative and stylish at the same time. Learning to sew is a great way to arm yourself with the skills to repair and create clothing and furnishings for yourself and your family for little to no cost. But learning how to sew and how to choose the tools and supplies to begin sewing can be confusing.
Now, you can turn to this hands-on, friendly guide for the most up-to-date information, the best techniques, and fun projects for learning (or brushing up on) the art of sewing.
- Easy-to-follow instructions and step-by-step illustrations make it easier to learn
- Fresh new patterns, projects, stitches, and techniques for fashion and the home
- Budget-conscious tips for breathing new life into existing garments
Complete with a section on common sewing mistakes and how to avoid them, Sewing For Dummies, 3rd edition gives you the confidence and know-how to sew like a pro.
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£17.20£18.00Sewing For Dummies
£17.20£18.00
