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LA Woman
Estevan Oriol is hailed as the eye of the new wave Latino aesthetic. Coming up from the streets and the Hip Hop scene, his rough and ready images of his neighborhood homies caught the attention of major media and music players. Oriol has since been commissioned by Nike and Cadillac, as well as directing music videos for Eminem, Linkin Park, D12 and Xzibit. He began taking pictures of his neighborhood and low-rider culture and soon discovered his incredible talent for capturing raw street life. He is now one of the most sought after photographers in the urban community.Read more
£543.90LA Woman
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Nancy Drew Complete Set 1-56 (Nancy Drew Mystery Stories)
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SQE Bundle FLK 1 & 2: 3e (SQE1)
The Law & Professional Practice (FLK1 & FLK2) bundle contains all 15 study manuals that have been specially collated to focus on the Law area of the Solicitors Regulation Authority (SRA) syllabus for the Solicitors Qualifying Examination (SQE1) in a concise and tightly focused manner.
Published and updated regularly, these user-friendly study manuals are designed to help you successfully prepare for the SQE1 exams. They provide solid knowledge and understanding of fundamental legal principles and rules, while bringing the law and practice to life with example scenarios based on realistic client problems.
Each title is complemented by worked examples and sample assessment questions that enable you to test your knowledge and understanding through single best answer questions that have been modelled on the SRA’s sample assessment questions.
For students at The University of Law, the study manuals are used alongside other learning resources and the University’s assessment bank to prepare students not only for the SQE1 exams, but also for a future life in professional legal practice.
The legal principles and rules contained within this study manual are stated as at 1 April 2023 (titles with tax elements to 30 April 2023)
Titles included in this bundle:
- Business Law and Practice
- Dispute Resolution
- Contract
- Tort
- Legal System of England and Wales
- Constitutional and Administrative Law and EU Law
- Legal Services
- Property Practice
- Wills and the Administration of Estates
- Solicitors Accounts
- Land Law
- Trusts
- Criminal Law
- Criminal Practice
- Ethics and Professional Conduct
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£407.80£455.90SQE Bundle FLK 1 & 2: 3e (SQE1)
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Personal Injury Pleadings
Personal Injury Pleadings is the authoritative stand-alone source to assist the professional draftsman settling claimants and defendants statements of case. The sixth edition deals with contemporary challenges in litigation as diverse and demanding as the requirements for pleadings in fundamentally dishonest QOCS cases; relief from sanctions applications; cases involving foreign travel; the consequences of BREXIT in Personal Injury litigation; post-ERRA pleadings requirements as to breach of statutory duty; and much more. It provides informed, accurate, in-depth model pleadings, covering the whole gamut of personal injury work, drawn from many years practical experience of real cases. Comprehensive subject coverage is combined with up-to-date informed analysis of recent case law, legislation and subordinate legislation, changes in the Civil Procedure Rules, costs issues, and the minutiae of troublesome practical problems such as the special difficulties involved in fatal accident and late-onset terminal disease claims.Read more
£248.00Personal Injury Pleadings
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Tolley’s Health & Safety at Work Handbook 2022
This essential title provides an authoritative reference source covering key aspects of health and safety law and practice. Adopting a user-friendly A-Z format, the handbook presents clear narrative on the latest legislative changes, how to comply with current law and practice, and how they affect the role of the health and safety manager. Leading experts in health and safety offer insight and guidance on a range of subjects, from accident reporting, welfare facilities, mental ill-health, an aging workforce, absenteeism, travel safety and personal safety. This essential handbook also provides an authoritative reference source covering key aspects of health and safety law and practice, as well as related environmental and employment information. Updated annually, this title fully equips busy practitioners with everything to deal with day-to-day issues quickly.Read more
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Diagnostic Pathology: Kidney Diseases
This expert volume in the Diagnostic Pathology series is an excellent point-of-care resource for practitioners at all levels of experience and training. Covering the full range of common and rare nonneoplastic renal diseases, it incorporates the most recent scientific and technical knowledge in the field to provide a comprehensive overview of all key issues relevant to today’s practice. Richly illustrated and easy to use, Diagnostic Pathology: Kidney Diseases, fourth edition, is a visually stunning, one-stop resource for every practicing pathologist, nephrologist, resident, student, or fellow as an ideal day-to-day reference or as a reliable training resource.-
Provides a comprehensive source for key pathologies and clinical features of more than 265 kidney diseases
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Features two dozen new chapters on a variety of timely topics, including COVID-19 nephropathies, xenografts, artificial intelligence (AI), digital pathology analysis, harmonized nephropathology terminology, newly identified types of amyloidosis, common artifacts and pitfalls on kidney biopsy, vaccination-associated renal disease, crystal nephropathies, and much more
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Includes updates from the International Kidney and Monoclonal Gammopathy (IKMG) research group, the American College of Rheumatology/European League Against Rheumatism (ACR/EULAR) classification criteria for IgG4-related disease, Banff Foundation for Allograft Pathology, and others
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Details updated genetic causes of nephrotic syndromes and antinephrin antibodies in podocytopathies-by the investigator who discovered it
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Discusses the newly identified variant IgG nephropathy and novel membranous autoantigens
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Contains chapters on techniques, including immunofluorescence on paraffin sections, C4d staining, and polyomavirus detection in tissue
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Contains more than 4,300 print and online images, including high-resolution photographs and histologic images, full-color medical illustrations, radiologic images, and more
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Employs consistently templated chapters, bulleted content, key facts, a variety of tables, annotated images, pertinent references, and an extensive index for quick, expert reference at the point of care
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Shares the expertise of internationally recognized authors who provide fresh perspectives on multiple topics, with a particular emphasis on practical information that directly assists in making and supporting a diagnosis
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Includes an eBook version that enables you to access all text, figures, and references, with the ability to search, customize your content, make notes and highlights, and have content read aloud
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£220.70£237.50Diagnostic Pathology: Kidney Diseases
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Handbook of Conspiracy Theory and Contemporary Religion: 17 (Brill Handbooks on Contemporary Religion)
The Handbook of Conspiracy Theories and Contemporary Religion is the first collection to offer a comprehensive overview of conspiracy theories and their relationship with religion(s), taking a global and interdisciplinary perspective.Read more
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Advertising For Dummies
So, you need to create an advertising campaign that brings in more customers, adds more dollars to your bottom line, and validates all the reasons you went into business in the first place. But how can you make your ad look and sound like champagne if your budget can only afford beer? Are you wasting your time trying to sell ice to an Eskimo?The world of advertising can seem like a daunting place—but it doesn’t have to be. Advertising for Dummies coaches you through the process and shows you how to:
- Identify and reach your target audience
- Define and position your message
- Get the most bang for your buck
- Produce great ads for every medium
- Buy the different media
- Create buzz and use publicity
- Research and evaluate your competition
Advertising for Dummies offers newbies a real-world look at the ins and outs of advertising—from online and print to TV, radio, and outdoor formats—to show you how you can easily develop and execute a successful campaign on any budget. Plus, you’ll find a glossary of common buzzwords you may encounter along the way so you can talk the talk like the advertising guru you (almost) are! With simple tips on how to write memorable ads and timeless lessons from the legends, this book is packed with everything you need to have people from New York to Los Angeles whistling your jingle.
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£11.40Advertising For Dummies
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Outrageous Advertising That’s Outrageously Successful: Created for the 99% of Small Business Owners Who Are Dissatisfied with the Results They Get
When a sprinkler malfunctioned at a Baltimore menswear store, three inches of water sat on the floor and much of the merchandise was wet. The owner, the author of this book, could have done the normal thing and sell the wet merchandise to a Jobber–a business that buys damaged goods in bulk for cheap. Instead, he did the OUTRAGEOUS thing–he advert
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Decoded: The Science Behind Why We Buy
A groundbreaking exploration of purchasing behaviour and its essential role in smarter marketing practices to benefit your organizationIf you understand why people buy, you are already one step ahead in reaching out to them effectively with your products and services. Decoded: The Science Behind Why We Buy offers a groundbreaking exploration into the science of purchasing. The book specifically demonstrates why decision science has proven invaluable to the field of marketing by helping to explain purchasing behaviours.
Decoded delivers a practical framework and guidelines for applying science to the marketing practices you use every day. As a marketing professional, you can look to this book for behavioural knowledge, timely case studies, and an understanding of methodologies. You’ll gain advice on how to employ knowledge about behaviours for more effective brand management, from strategy to implementation to new product development.
You’ll also gain useful insight into the latest research on consumer motivations that lead to purchasing decisions. Learn more about what happens in the human brain as buyers make their choices. This updated edition of Decoded provides new material that marketers can apply to informed, successful practices.
- Gain an understanding of the Jobs to Be Done (JTBD) approach
- Take a closer look at the Ferrero neuroscience study that supports JTBD
- See updated and relevant case studies of JTBD at work
- Discover how to engage customers through digital touchpoints
If you’re a marketing practitioner, an understanding of decision science will enhance your day-to-day work. Decoded helps you see how science and marketing come together. Immerse yourself in the science of why people buy and gain a stronger base of knowledge as you develop strategies, implement marketing plans, and meet customer needs through innovation.
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£13.60£17.10Decoded: The Science Behind Why We Buy
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How to Make It as an Advertising Creative
This book is aimed at anyone who is considering becoming an advertising creative, is studying to become one or would like to become a better one.
Packed with invaluable advice and insights from the author and other industry insiders, the book explains everything you need to know about working as an advertising creative but don’t get taught at college. Its engaging, straight-talking text explains the diverse set of skills that you need to make it as an advertising creative above-and-beyond the ability to write good adverts, and demonstrates: how to get the best out of the people you work with; how to present your work to clients; how to manage your career; even how to start your own agency.
Getting a job as an advertising creative is not easy. This book teaches you the intangible skills that are essential to get a job, survive, thrive and ultimately make it big in one of the most exciting industries on the planet.
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How To Get To The Top Of Google in 2021: The Plain English Guide to SEO (Digital Marketing by Exposure Ninja)
Revised and updated for 2021 with new case studies and covering the latest Google updates!
Become one of the 10,000+ business owners and marketers who have used this bestselling no-nonsense SEO book to increase their rankings and sell more.
Whether you’ve dabbled in Search Engine Optimisation (SEO) and been disappointed with the results, are a complete SEO newbie looking for a large slice of the ranking pie or you’re a seasoned professional looking to stay up to date with the best SEO practices, this book is for you.
How would it feel to…
- Understand how Google chooses which websites to rank?
- Know exactly what keywords to target to attract people who are ready to buy what you sell?
- Have your most profitable keywords hit the top spot?
- Confidently be able to tweak your website and its structure (no technical know-how needed!) for fast gains?
- Be able to write killer content that Google and your visitors love?
- Build relationships with key publication players in your industry and have them begging for your content?
- Have crafted a complete SEO strategy to laser-target your focus and get big results?
What kind of results can you achieve?
One of our clients came to us in 2015 asking for help. His business was making $2k per month in sales, and he was contemplating closing shop. Today, that business turns over $3.4million per month, thanks to the strategies in this book.You’ll read about this business and others in the book. Every strategy is data-backed and battle-tested by the Exposure Ninja team, who grow real businesses like yours.
What’s inside?
Section 1: The Foundations
You’ll learn:
- The four free ways to appear on the first page of Google
- How to identify keywords that will drive hordes of hungry traffic to your website
- The key to seeing ranking gains in just weeks
- Why snooping on your competitors is crucial, and how to steal the good bits.
Section 2: Your Website
Transform your website’s ranking by:
- Structuring it to make it easy for Google AND visitors to use
- Using content to 10x your traffic
- Transforming your blog into a sales generator
- Avoiding the SEO pitfalls that can do more harm to your website than good
Section 3: Promoting Your Website
You’ll find out:
- The exact process that took one business from 35 to 3,450 leads a month
- How to get links from national newspaper websites
- The easy way to pitch content sounding desperate
- How to get links from social media
Section 4: Designing Your SEO Strategy
SEO can be overwhelming. Replace panic with serene calm as you:
- Put everything into a comprehensive strategy
- Pick the key tasks to get results if you’re low on time
- Learn which metrics to track and which to ignore
- Implement three key practices that will ensure long-term improvement, whatever Google throws at you
“But how do I know all this is possible?”
Tim Cameron-Kitchen started out as a professional drummer. After building and ranking a website for his next-door neighbour, he got bitten by the SEO bug. Hundreds of clients later and with a team of 100 at his agency Exposure Ninja, Tim’s story shows that anyone, even if you don’t have a background in SEO, can learn what it takes to rank their website on Google.We update the book at least once a year to reflect the latest changes to the algorithm, so you’re always in the know. Lifetime updates are included with purchase, so this is the last SEO book you’ll ever need to buy!
Bonuses worth over £400
You’ll also receive a FREE video review of your website’s SEO, carried out by one of the SEO experts at Exposure Ninja. They’ll build you a prioritised plan to follow to improve your ranking and sales.
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Affiliate Marketing: The Beginner’s Step By Step Guide To Making Money Online With Affiliate Marketing: 2 (Brief Guides on Passive Income, Affiliate … Small Business Ideas,…
Have you ever dreamed of something more than the typical 9-5? Are you tired of being a slave to your alarm clock?
Then put on some new underwear and prepare yourself to live a very different life with this brief step-by-step beginner’s guide to Affiliate marketing!
Why Start With Affiliate Marketing?
Affiliate marketing offers you a chance to start an online business with minimal capital. If you implement it successfully, you may add a few thousand dollars into your monthly income. This can give you the freedom to spend more time with your loved ones and do whatever it is you are truly passionate about. This can also provide you with the freedom to work from wherever your heart desires most.
This book provides you with all the tips and strategies you need to start your business. It provides you with the fundamental skills and knowledge needed in internet marketing. It also teaches you the process on how to become an affiliate marketer and how to make your business a success.
Here Is A Preview Of What You’ll Learn…
- Affiliate Marketing Definition
- Benefits of Starting with Affiliate Marketing
- Common Mistakes of Beginner Affiliate Marketers
- Affiliate Marketing Fundamentals
- Getting Started With Affiliate Marketing
- And Much More
Take action now and get this book if you dream of something more!
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Foundations of Marketing
Foundations of Marketing, Fourth Edition, is a fully revised and updated edition of the highly successful text by John Fahy and David Jobber.
Devised to offer comprehensive coverage for a short course in marketing, Foundations of Marketing retains its concise twelve chapter structure. The book offers a rigorous but accessible introduction, covering the core marketing curriculum in an engaging style that routinely demonstrates how marketing affects our everyday lives, considering both the decisions we make as consumers, and decisions marketing professionals would make in response to their customers.
Fully revised and updated, this edition offers a closer focus on the value of marketing and its impact. The new edition also takes a more critical approach that questions and engages with current debates. Topic highlights of the fourth edition include widespread coverage of the huge impact of social media on the sphere of marketing, a fresh look at new techniques of marketing research used in real organizations, and a contemporary perspective on the growing service segment of the world economy.
Bang up to date with new cases and examples, the book covers European examples from all corners of the region, including Germany, Sweden, Denmark, France, Switzerland, the UK and Ireland, without ignoring the prevalence of US and global brands in contemporary culture.
The book retains the popular Marketing Spotlight and Marketing in Action features, showcasing brands as diverse as Lady Gaga, Guinness and Gap. New Social Media boxes cover LinkedIn, Facebook, Groupon and more. The fourth edition’s case studies are all new, featuring brands from varying segments and countries, including H and M, Subway, Carlsberg, Rolex and Jamie Oliver.
The new edition is supported by a superlative resource package to support lecturers and students, with exciting new videos linked to the case material, case and tutorial support and the integration of McGraw-Hill’s Connect learning solution. Connect offers gradeable interactive activities, cases, self study quizzes, and a variety of tools to help students to master their marketing module.
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£3.40Foundations of Marketing
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Marketing Communications: Interactivity, Communities and Content
Marketing Communications, 5th edition is the most complete and accessible introduction to marketing communications on the market. It combines breadth of coverage with a student-friendly style; and is an essential resource for Marketing and business degree students studying Marketing modules at undergraduate and postgraduate level.
This new edition has an exciting and modern new design and is structured into 6-parts: the first 2 sections focus on what Marketing Communications is and how it works; Parts 3 and 4 look at the practical management and tools of Marketing Communications; and, new to this edition, Part 5 covers its emerging relationships with the media. Finally part 6 covers its connection to special audiences.
Offered with this new 5th edition at www.pearsoned.co.uk/fill are podcasts by the author, video cases that accompany each part, and direction to key adademic papers in marketing communications. Students and tutors can also share their marketing communications essays, thoughts, ideas, and favourite campaigns and papers.
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£1.60 -
Marketing An Introduction
The third European edition of this classic text has been updated with the latest ideas in marketing and with numerous new European marketing examples and case studies. The authors prompt students to discover the concepts of marketing and translate them into real commercial practice for themselves.
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Ogilvy on Advertising
David Ogilvy is well known and respected as the most successful adman of all time. His bestselling book, Ogilvy on Advertising, gives valuable advice to young hopefuls and veterans of the industry wanting to improve their success rate
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£9.00£14.20Ogilvy on Advertising
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Guerrilla Marketing: Cutting-edge strategies for the 21st century
The book every small-business owner should own
First published in 1983, Jay Levinson’s Guerrilla Marketing has become a classic in the field of business, revolutionising marketing for small businesses all over the world and creating a new way to understand market share and how to gain it.
In this completely updated and expanded fourth edition of Levinson’s first Guerrilla Marketing book, his take-no-prisoners approach to finding clients is on full display, as he offers hundreds of marketing ideas that really work and a new roadmap for small-business success in the global marketplace.
Filled with leading-edge strategies for marketing on the Internet, putting new technologies to work, targeting prospects, cultivating repeat and referral business, and managing in the age of telecommuting and freelance employees, among others, Guerrilla Marketing will be the entrepreneur’s marketing bible for the twenty-first century.
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£12.20£13.30 -
Marketing 4.0: Moving from Traditional to Digital
Marketing has changed forever―this is what comes nextMarketing 4.0: Moving from Traditional to Digital is the much-needed handbook for next-generation marketing. Written by the world’s leading marketing authorities, this book helps you navigate the increasingly connected world and changing consumer landscape to reach more customers, more effectively. Today’s customers have less time and attention to devote to your brand―and they are surrounded by alternatives every step of the way. You need to stand up, get their attention, and deliver the message they want to hear. This book examines the marketplace’s shifting power dynamics, the paradoxes wrought by connectivity, and the increasing sub-culture splintering that will shape tomorrow’s consumer; this foundation shows why Marketing 4.0 is becoming imperative for productivity, and this book shows you how to apply it to your brand today.
Marketing 4.0 takes advantage of the shifting consumer mood to reach more customers and engage them more fully than ever before. Exploit the changes that are tripping up traditional approaches, and make them an integral part of your methodology. This book gives you the world-class insight you need to make it happen.
- Discover the new rules of marketing
- Stand out and create WOW moments
- Build a loyal and vocal customer base
- Learn who will shape the future of customer choice
Every few years brings a “new” marketing movement, but experienced marketers know that this time its different; it’s not just the rules that have changed, it’s the customers themselves. Marketing 4.0 provides a solid framework based on a real-world vision of the consumer as they are today, and as they will be tomorrow. Marketing 4.0 gives you the edge you need to reach them more effectively than ever before.
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£16.20£20.00Marketing 4.0: Moving from Traditional to Digital
£16.20£20.00 -
PROIRON Extra Thick Exercise Ball with Postures, Yoga Ball 55cm 65cm 75cm, Anti-Burst Gym Ball, Swiss Ball with Pump for Yoga, Pilates, Fitness
- ✅ 【Exercises Printed On Exercise Ball】 For easy reference, exercises are printed right on the gym ball, making it a great equipment for both beginners and those more advanced. These gym balls are the ideal replacement for your old weight lifting bench and can be used with various free weights and dumbbells to improve stability and range of motion
- ✅ 【Anti-Burst】 Our gym balls is made of high-quality PVC material and Anti-burst honey comb structure. Anti-burst system mean PROIRON exercise ball only slowly deflate instead of bursting when exercise ball is pierced by sharp objects
- ✅ 【Anti-slip surface】 The fitness ball has a non-slip surface, which is essential for a safe workout. Eco-friendly material for gym ball won’t irritate your skin. Each PROIRON gym ball comes with an easy-to-use hand pump. When the swiss ball is not in use, you can release the gas, fold the ball and store it
- ✅ 【Extra thick exercise ball】Our exercise ball have thicker wall in 2mm than normal yoga ball (withstand up to 300kg), made with top quality material, free of BPA & heavy metals
- ✅ 【Improve Core Strength, Balance & Fitness】 Swiss ball are perfect for yoga or pilates workouts, sit ups and other abdominal exercises, stretching or as an office ball chair to improve your Core Strength. Fitness ball is a versatile piece of exercise equipment for both home, the gym and even the office!
£13.70 -
Work: A History of How We Spend Our Time
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‘A fascinating exploration that challenges our basic assumptions of what work means’ – Yuval Noah Harari
‘There is eminently underlinable stuff on most pages … Fascinating’ – The Times
‘One of those few books that will turn your customary ways of thinking upside down’ – Susan Cain
‘Illuminating’ – New Statesman
_______________A revolutionary new history of humankind through the prism of work, from the origins of life on Earth to our ever more automated present
The work we do brings us meaning, moulds our values, determines our social status and dictates how we spend most of our time. But this wasn’t always the case: for 95% of our species’ history, work held a radically different importance.
How, then, did work become the central organisational principle of our societies? How did it transform our bodies, our environments, our views on equality and our sense of time? And why, in a time of material abundance, are we working more than ever before?
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£10.70£12.30Work: A History of How We Spend Our Time
£10.70£12.30 -
To Do List Notebook, A5 Weekly Planner Undated, Planning Pad Checklist Productivity Organizer 52 Pages for Students, Work, Fitness(Pink)
- 【Undated Weekly Planner】This weekly planner diary is not dated, which can help plan 52 weeks without causing waste of pages.
- 【Spiral Binding Design】The weekly planner is bound in double spirals, which is convenient for turning pages or tearing off used pages to make plans again.
- 【Premium Quality】The cover page is classic and stylish, the inner page is made of smooth white paper, easy to write on, suitable for many types of pens, such as pencils, pens, gel pens, etc.
- 【Size】The weekly planner pad is A5 size, very suitable for carrying around, with some stickers can be used to decorate the planner, full of color and fun.
- 【Widely used】The weekly planner notebookhas weekly goals, to-do lists, habit tracking and other spaces to effectively manage your time and cultivate good habits. It is suitable for men and women to plan their studies or life.
£5.40£6.60 -
Electronics Projects For Dummies
These projects are fun to build and fun to use Make lights dance to music, play with radio remote control, or build your own metal detector Who says the Science Fair has to end? If you love building gadgets, this book belongs on your radar. Here are complete directions for building ten cool creations that involve light, sound, or vibrations – a weird microphone, remote control gizmos, talking toys, and more, with full parts and tools lists, safety guidelines, and wiring schematics. Check out ten cool electronics projects, including; Chapter 8 – Surfing the Radio Waves (how to make your own radio); Chapter 9 – Scary Pumpkins (crazy Halloween decorations that have sound, light, and movement); Chapter 12 – Hitting Paydirt with an Electronic Metal Detector (a project that can pay for itself) Discover how to; Handle electronic components safely; Read a circuit diagram; Troubleshoot circuits with a multimeter; Build light-activated gadgets; Set up a motion detector; Transform electromagnetic waves into sound Companion Web site; Go to www.dummies.com/go/electronicsprojectsfd; Explore new projects with other electronics hobbyists; Find additional information and project opportunitiesRead more
£17.70£20.90Electronics Projects For Dummies
£17.70£20.90 -
Ghost-Hunting For Dummies
Dive into the ghostly world of the supernatural with America’s leading paranormal investigator
Inside, paranormal investigator, star, and executive producer of The Travel Channel’s hit series, Ghost Adventures and founder of the award-winning Haunted Museum (Las Vegas’ most popular attraction), Zak Bagans takes readers on an exciting journey into the supernatural world. With insider information on the history of ghost-hunting to learning about ghosts with all kinds of temperaments, Ghost-Hunting For Dummies is peppered with true accounts and stories from Bagans’ famous cases and investigations.
Featuring expert advice on picking a haunted location, setting up cameras, and dealing with unwieldy ghosts, this book shows how today’s investigators use the tools of modern science to study a wide range of paranormal activity.
- Take an exciting adventure into the supernatural world
- Explore haunted sites
- Get messages from beyond the grave
- Read true accounts from famous cases and investigations
If you’re one of the countless fans of Ghost Adventures itching to get off the couch and track some spirits on your own, this book provides everything you need to know to conduct a successful paranormal investigation.
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£17.10Ghost-Hunting For Dummies
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Keto Diet For Dummies
Millions of people have lost weight and become healthier on the keto diet, and you can too!
Keto Diet For Dummies is your all-in-one resource for learning about the keto diet, getting started and reaping the full benefits like so many others have. The keto diet has gained immense popularity due to its effectiveness and the ever-growing science backing it. Keto Diet For Dummies provides you with the information and resources you need to succeed and achieve your goals.
With the Keto Diet For Dummies book you’ll learn how to:
- Stock a keto kitchen
- Prepare more than 40 tasty keto recipes
- Eat right while dining out
- Overcome any obstacles
- Enjoy a healthier and more rewarding lifestyle
Recipes in Keto Diet For Dummies include: Blueberry Almond Pancakes, Avocado Cloud Toast, Meatball Marinara Bake, Cashew Chicken Stir-Fry, Salmon with Avocado Lime Puree, Pan-Seared Pork Chops with Apple, Creamy Cookie Dough Mousse, Lemon Jello Cake, Key Lime Panna Cotta and much more!
The keto diet (also known as ketogenic diet, low carb diet and LCHF diet) is a low-carbohydrate, high-fat diet that shares many similarities with the Atkins and low-carb diets. Maintaining this diet is a great tool for weight loss. More importantly though, according to an increasing number of studies, it helps reduce risk factors for diabetes, heart diseases, stroke, Alzheimer’s, epilepsy, and more. On the keto diet, your body enters a metabolic state called ketosis. While in ketosis your body is using ketone bodies for energy instead of glucose.
For anyone looking to lose weight, become healthier, improve and stabilize their daily energy levels, and understand and benefits of the complex nutritional sciences of the keto diet, this book has it all.
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£13.10£16.10Keto Diet For Dummies
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Switching to a Mac For Dummies
Thinking of making the switch from your PC to a Mac? Congratulations! You’re in for a great, virus-free ride. And Switching to Mac For Dummies makes it smoother than you ever imagined. From buying the Mac that’s right for you to transferring your files to breaking your old Windows habits and learning to do things the (much easier) Mac way, it makes the whole process practically effortless.Whether you’ve been using Windows XP, Vista, or even Linux, you’ll find simple, straightforward ways to make your transition go smoothly. That will leave you plenty of time to get familiar with Mac’s prodigious and dynamic OS X capabilities. You’ll also connect with iLife, Mac’s amazing integrated software suite that lets you turn your computer into a powerful media center—not just for listening and watching, but for creating music, video, and much more. Discover how to:
- Decide whether the switch to Mac is right for you
- Choose the Mac that will change your life
- Keep and reuse elements of your old setup
- Go online with your Mac
- Connect to your home network—even that old PC
- Go media crazy with iTunes, iPhoto and more
- Take advantage of Mac’s business capabilities
Complete with handy cheat sheet of common Mac short cuts and commands as well as a glossary of Mac world lingo, Switching to Mac For Dummies ensures that your switch will be the smartest thing you ever do.
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£11.40 -
Business Plans For Dummies, 3rd Edition
Your one-stop guide to creating a winning business plan from scratch
Whether you’re starting a new business or growing an established one, you’ll need a solid business plan to get you where you want to go. Revised for today’s rocky economic climate, this edition of the UK’s bestselling business plan guide gives you what you need to map out your business strategy and stay on course – including a complete sample plan that you can easily adapt for your business!
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Chart your course – assess the current state of your business and where you’d like to take it, and establish clear, achievable objectives
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Get to know your customers – learn the latest techniques for getting a better idea of who your customers are and what they want
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Scope out the competition – find out who your competitors are and what it’ll take to get your share of the market pie (and theirs)
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Sort out your finances – construct a value chain, examine your cash flow and calculate a sensible budget
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Enter the Dragons’ Den – convince bankers, investors, venture capitalists and other funding sources your business is a good investment
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Read the tea leaves – learn to decipher changing cultural, political and technological trends and to alter your strategies as needed
Open the book and find:
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Tips on developing a sure-fire business strategy
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How to set realistic objectives
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Forecasting and budgeting strategies
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Keys to writing a motivational mission statement
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How to decipher the latest consumer trends
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Advice on building your brand and brand loyalty
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Tips for seeing and seizing opportunities before the competition
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Ways to adapt your plan to economic change
Learn to:
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Prepare a watertight business strategy
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Assess the marketplace
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Devise a sensible forecast and budget
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£13.70£17.10Business Plans For Dummies, 3rd Edition
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Marketing For Dummies, 5th Edition
The classic, bestselling marketing guide, updated for the digital eraMarketing For Dummies, 5th Edition is the ultimate handbook for boosting your business. Whether you’re a small mom-and-pop shop, a local nonprofit, or a mid-size business looking to grow, the right marketing approach can make your company or organization stand out from the crowd. This book shows you how to find, reach, and engage with your customers in a way that brings in business. This new edition, updated to align with the latest marketing revolution, introduces you to essential techniques including search engine, guerilla, global, and behavior marketing. You’ll learn where to find your people, and how to give them what they want—how they want it—using behavioral techniques. You’ll discover inexpensive online marketing and promotion tools, proving that budget doesn’t have to be an insurmountable obstacle. You’ll find up-to-date marketing plans, resources, and examples throughout to help you get out there and get your business noticed today!
Today’s marketing treats every aspect of customer interaction—including customer service and the product itself—as an opportunity to grow. This book shows you how to harness the power of these techniques to drive traffic, boost sales, and move your business forward.
- Turn web visibility into real-world traffic and sales
- Reach the right people at the right time
- Develop a cohesive marketing plan for any budget
- Source locally, market dynamically, and connect with your community
Whether you’re looking for fundamental marketing skills, seeking guidance on social media and analytics, or need a full-blown comprehensive web marketing strategy, this book has you covered. Marketing For Dummies, 5th Edition helps you open the door to a new, more successful phase of business.
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Night Of The Living Dummy 2 (Goosebumps)
They’re baa-ack! Make way for the bestselling children’s series of all time! With a fresh new look, GOOSEBUMPS is set to scare a whole new generation of kids. So reader beware–you’re in for a scare! He’s still walking. He’s still stalking. Amy’s ventriloquist dummy, Dennis, keeps losing his head — for real. So Amy begs her family for a new dummy. That’s when her dad finds Slappy in a local pawnshop. Slappy’s kind of ugly, but at least his head stays on! And besides, Amy’s having fun practising her new routine. It’s like this dummy knows what she’s thinking. Like he can move on his own. And it’s great – until Slappy starts a routine of his own. A nasty, horrible routine. And Amy can’t control him…Read more
£5.50£5.70Night Of The Living Dummy 2 (Goosebumps)
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Thyroid for Dummies UK Edition
Includes information on the latest thyroid treatmentsUnderstand and manage your thyroid condition
Don’t get pushed around by the little gland in your neck. Whether you suffer from an underactive or overactive thyroid, nodules, or a goitre, Thyroid For Dummies has all the jargon-free information you need to get to grips with the problem and expert advice on how to get your condition under control.
Discover how to
* Tell if you have a thyroid problem
* Understand the treatments on offer
* Deal with your condition day-to-day
* Get the right diet and exercise
* Manage thyroid conditions in children and older peopleRead more
£12.70£15.20Thyroid for Dummies UK Edition
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Business Studies For Dummies
Your hands-on introduction to modern business and business educationWhether you’re deciding on a course of study, headed to university, or settling down to your first year, Business Studies For Dummies provides you with a thorough overview of the subjects that form the foundation of a business studies degree.
You’ll get trusted, easy-to-follow coverage of all the topics you’ll encounter: business start-up, accounting and finance, operations, human resources, management, analytics, business environment, and economics.
- Includes a clear, engaging, and concise overview of the key topics you’ll encounter in your studies
- The perfect study companion for students
With Business Studies For Dummies, you’ll be one step ahead of the competition―at university and on the job.
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£16.60£18.00Business Studies For Dummies
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Cooking Basics For Dummies, 5th Edition
Get started cooking now with Cooking Basics For Dummies, 5th Edition!Are you looking to dig yourself out of microwave dinners and learn the ropes of home cooking? Cooking Basics For Dummies, 5th Edition takes the intimidation out of cooking and helps you start cultivating your culinary prowess in no time. From learning fundamental cooking techniques like dicing, chopping, and saut?ing to creating delicious, easy-to-follow recipes, you’ll discover how to cook up crowd-pleasing meals the whole family will enjoy―all without breaking a sweat!
Even if you’ve never cracked an egg, this friendly, practical guide gives you all the ingredients to become a superior home cook. In plain English, it explains step-by-step how to master popular cooking techniques, such as dicing vegetables, hard boiling an egg, making quick and delicious sauces, planning menus, stocking your pantry, and so much more.
- Packed with more than 150 easy-to-follow recipes for every meal of the day, from mouth-watering mains to sumptuous sides to delectable desserts
- Helps you master grilling, slow cooking, baking, roasting, pressure cooking, and more
- Includes tips on adapting meals to meet the latest dietary trends, such as low-sugar, low-sodium, low-fat, plant-based, and vegetarian diets
- Covers shopping at farmer’s markets and buying organic foods
Cooking Basics For Dummies, 5th edition is for every beginner cook or polished chef looking for a refresher on breathing new life into home-cooked meals.
P.S. If you think this book seems familiar, you’re probably right. The Dummies team updated the cover and design to give the book a fresh feel, but the content is the same as the previous release of Cooking Basics For Dummies (9781118922316). The book you see here shouldn’t be considered a new or updated product. But if you’re in the mood to learn something new, check out some of our other books. We’re always writing about new topics!
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£16.20£18.00Cooking Basics For Dummies, 5th Edition
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Beekeeping For Dummies (UK Edition)
The fast and easy way to start and maintain a hive
Beekeeping For Dummies is a practical, step-by-step beginner’s guide to beekeeping. It gives you plain-English guidance on everything you need to know to start your own beehive, from buying the right equipment, sourcing bees, and locating your hive to maintaining a healthy colony and harvesting honey. Plus, you’ll get the latest information on the causes and effects of bee disease, colony collapse disorder, and the impact the sudden disappearance of the honeybee has on our environment and economy.
Here, you’ll get trusted information on beekeeping in the UK, specifically written to address climate, buying equipment, locating hives, the local impact of colony collapse disorder and ways to avoid or minimise the risk to your hive, seasonal beekeeping tasks, local beekeeping associations, and updated content on urban beekeeping.
- Understand the anatomy of your bees
- Learn techniques and tips for harvesting, bottling, packaging, and selling honey
- Discover the benefits of beekeeping
- Learn techniques on obtaining and hiving your bees
If you’re a beginner beekeeper, taking a beekeeping course, or just have an interest in the plight of the honeybee, Beekeeping For Dummies has you covered!
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£15.20£18.00Beekeeping For Dummies (UK Edition)
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Statistics For Dummies, 2nd Edition (For Dummies (Lifestyle))
The fun and easy way to get down to business with statisticsStymied by statistics? No fear? this friendly guide offers clear, practical explanations of statistical ideas, techniques, formulas, and calculations, with lots of examples that show you how these concepts apply to your everyday life.
Statistics For Dummies shows you how to interpret and critique graphs and charts, determine the odds with probability, guesstimate with confidence using confidence intervals, set up and carry out a hypothesis test, compute statistical formulas, and more.
- Tracks to a typical first semester statistics course
- Updated examples resonate with today’s students
- Explanations mirror teaching methods and classroom protocol
Packed with practical advice and real-world problems, Statistics For Dummies gives you everything you need to analyze and interpret data for improved classroom or on-the-job performance.
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Scottish History For Dummies
Explore the fascinating history of Scotland in an easy-to-read guide Want to discover how a small country on the edge of Northern Europe packs an almighty historical punch? Scottish History For Dummies is your guide to the story of Scotland and its place within the historical narratives of Britain, Europe and the rest of the world. You’ll find out how Scotland rose from the ashes to forge its own destiny, understand the impact of Scottish historical figures such as William Wallace, Robert the Bruce and David Hume and be introduced to the wonderful world of Celtic religion, architecture and monuments. History can help us make connections with people and events, and it gives us an understanding of why the world is like it is today. Scottish History For Dummies pulls back the curtain on how the story of Scotland has shaped the world far beyond its borders. From its turbulent past to the present day, this informative guide sheds a new and timely light on the story of Scotland and its people. Dig into a wealth of fascinating facts on the Stone, Bronze and Iron ages Get to know how Scotland was built into an industrial economy by inventors, explorers and missionaries Discover the impact of the world wars on Scotland and how the country has responded to challenges created by them Find up-to-the-minute information on Scotland’s referendum on independence If you’re a lifelong learner looking for a fun, factual exploration of the grand scope of Scotland or a traveler wanting to make the most of your trip to this captivating country, Scottish History For Dummies has you covered.Read more
£15.60£18.00Scottish History For Dummies
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Student Cookbook For Dummies
Are you a student who’s fed up with making do with greasy food and monotonous ingredients? A parent who worries about your son or daughter’s mounting tendency to nip to the fast-food van at all times of the day? Then look no further! Taking into account thepressures and stresses of university life – the work, the exams, the parties – this entertaining guide takes students through the essential skills, techniques and ingredients they need to make over 160 delicious, healthy meals on a budget and on the go. Packed with top tips on frugal shopping, diet maintenance and healthy-microwave cooking, as well as the low-down on hosting dinner parties, choosing wines and mixing cocktails, baked-bean-living will become a thing of the past!Student Cookbook For Dummies includes:
Part 1: Getting Started
- Chapter 1: Saying ‘Hello’ To Your Kitchen
- Chapter 2: Going Shopping
- Chapter 3: Knowing What You’re Eating
Part 2: Breakfast, Lunch & Snacks
- Chapter 4: Bigging up Breakfast
- Chapter 5: Making great Lunches
- Chapter 6: Snacks
Part 3: Bring On The Main Course
- Chapter 7: Cooking For One
- Chapter 8: Eating the Right Food To Get You Going
- Chapter 9: Mastering Microwave Cooking
- Chapter 10: Making the Most of Time and Money
- Chapter 11: Decadent Desserts and Treats
Part 4: Entertaining
- Chapter 12: Lads and Girls Nights’ In
- Chapter 13: Pulling Together a Sunday Roast
- Chapter 14: Food To Impress: Cooking for a Date
- Chapter 15: Getting into the Party Spirit
Part 5: The Part Of Tens
- Chapter 16: Ten Tips For Cooking At Uni
- Chapter 17: Ten Ways to Eat On The Cheap
- Chapter 18: Ten Replacements for Expensive Ingredients
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£13.20£17.10Student Cookbook For Dummies
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Research Methods in Psychology For Dummies
Your hands-on introduction to research methods in psychologyLooking for an easily accessible overview of research methods in psychology? This is the book for you! Whether you need to get ahead in class, you’re pressed for time, or you just want a take on a topic that’s not covered in your textbook, Research Methods in Psychology For Dummies has you covered.
Written in plain English and packed with easy-to-follow instruction, this friendly guide takes the intimidation out of the subject and tackles the fundamentals of psychology research in a way that makes it approachable and comprehensible, no matter your background. Inside, you’ll find expert coverage of qualitative and quantitative research methods, including surveys, case studies, laboratory observations, tests and experiments―and much more.
- Serves as an excellent supplement to course textbooks
- Provides a clear introduction to the scientific method
- Presents the methodologies and techniques used in psychology research
- Written by the authors of Psychology Statistics For Dummies
If you’re a first or second year psychology student and want to supplement your doorstop-sized psychology textbook―and boost your chances of scoring higher at exam time―this hands-on guide breaks down the subject into easily digestible bits and propels you towards success.
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£14.80£19.00Research Methods in Psychology For Dummies
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Spanish For Dummies (European Spanish)
329 million people speak Spanish as a native language, it’s the third most spoken language in the world and is one of the six official languages of the United Nations.Packed with practical lessons, cultural facts and handy references, this essential guide teaches learners everything they need to be able to speak mainland Spanish quickly and confidently. The book contains Spanish conversations spoken by native Spanish speakers in a variety of everyday contexts and is perfect for learning Spanish on the go.
Spanish For Dummies:
Is for those looking to learn European Spanish
Allows readers to learn how to use their skills in a variety of everyday contexts and discover common expressions and important holidays phrases that’ll make them sound fluent
Contains a list of ten ways to speak Spanish quickly and ten favourite Spanish expressions
Includes a Spanish-English mini-dictionary and common verb lists
learners can download the audio to an iPod and listen while on the move
Note – CD-ROM/DVD and other supplementary materials are not included as part of the e-book file, but are available for download after purchase.
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£11.00£16.10Spanish For Dummies (European Spanish)
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Forensic Psychology For Dummies
A fascinating guide on the psychology of crimeThinking of a career that indulges your CSI fantasies? Want to understand the psychology of crime? Whether studying it for the first time or an interested spectator, Forensic Psychology For Dummies gives you all the essentials for understanding this exciting field, complemented with fascinating case examples from around the world.
Inside you’ll find out why people commit crime, how psychology helps in the investigative process, the ways psychologists work with criminals behind bars – and how you too can become a forensic psychologist. You’ll discover what a typical day is like for a forensic psychologist, how they work with the police to build offender profiles, interview suspects or witnesses, and detect lies!
- Covers the important role psychology plays in assessing offenders
- Explains how psychology is applied in the courtroom
- Explains complicated psychology concepts in easy-to-understand terms
If you’re a student considering taking forensic psychology or just love to learn about the science behind crime, Forensic Psychology For Dummies is everything you need to get up-to-speed on this fascinating subject.
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£12.70£15.20Forensic Psychology For Dummies
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Thermodynamics For Dummies
Take some heat off the complexity of thermodynamicsDoes the mere thought of thermodynamics make you sweat? It doesn’t have to! This hands-on guide helps you score your highest in a thermodynamics course by offering easily understood, plain-English explanations of how energy is used in things like automobiles, airplanes, air conditioners, and electric power plants.
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Thermodynamics 101 ― take a look at some examples of both natural and man-made thermodynamic systems and get a handle on how energy can be used to perform work
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Turn up the heat ― discover how to use the first and second laws of thermodynamics to determine (and improve upon) the efficiency of machines
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Oh, behave ― get the 411 on how gases behave and relate to one another in different situations, from ideal-gas laws to real gases
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Burn with desire ― find out everything you need to know about conserving mass and energy in combustion processes
Open the book and find:
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The laws of thermodynamics
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Important properties and their relationships
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The lowdown on solids, liquids, and gases
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How work and heat go handin hand
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The cycles that power thermodynamic processes
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Chemical mixtures and reactions
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Ten pioneers in thermodynamics
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Real-world applications of thermodynamic laws and concepts
Learn to:
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Master the concepts and principles of thermodynamics
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Develop the problem-solving skills used by professional engineers
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Ace your thermodynamics course
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£16.20£18.00Thermodynamics For Dummies
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The Civil War Volume I: Fort Sumter to Perryville
A narrative history of the American Civil War, which covers not only the battles and the troop movements but also the social background that brought on the war and led, in the end, to the South’s defeat.Read more
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Great Hatred: The Assassination of Field Marshal Sir Henry Wilson MP
THE IRISH TOP 10 BESTSELLER
A gripping investigation into one of Irish history’s greatest mysteries, Great Hatred reveals the true story behind one of the most significant political assassinations to ever have been committed on British soil.
‘Heart-stopping . . . The book is both forensic and a page-turner, and ultimately deeply tragic, for Ireland as much as for the murder victim.’
MICHAEL PORTILLO‘Gripping from start to finish. McGreevy turns a forensic mind to a political assassination that changed the course of history, uncovering a trove of unseen evidence in the process.’
ANITA ANAND, author of The Patient Assassin‘Invaluable.’ IRISH TIMES
‘Intelligent and insightful.’ IRISH INDEPENDENT
On 22 June 1922, Sir Henry Wilson – the former head of the British army and one of those credited with winning the First World War – was shot and killed by two veterans of that war turned IRA members in what was the most significant political murder to have taken place on British soil for more than a century. His assassins were well-educated and pious men. One had lost a leg during the Battle of Passchendaele. Shocking British society to the core, the shooting caused consternation in the government and almost restarted the conflict between Britain and Ireland that had ended with the Anglo-Irish Treaty just five months earlier. Wilson’s assassination triggered the Irish Civil War, which cast the darkest of shadows over the new Irish State.
Who ordered the killing? Why did two English-born Irish nationalists kill an Irish-born British imperialist? What was Wilson’s role in the Northern Ireland government and the violence which matched the intensity of the Troubles fifty years later? Why would Michael Collins, who risked his life to sign a peace treaty with Great Britain, want one of its most famous soldiers dead, and how did the Wilson assassination lead to Collins’ tragic death in an ambush two months later?
Drawing upon newly released archival material and never-before-seen documentation, Great Hatred is a revelatory work that sheds light on a moment that changed the course of Irish and British history for ever.
‘McGreevy provides more than the anatomy of a political murder; in reconstructing this era of blood, poverty and wartime trauma, he also gives full expression to the terrible forces that WB Yeats once called the “fanatic heart” and the “great hatred”.’
THE TIMES‘Thoughtful and well-researched . . . an important and valuable addition to the library of the Irish Revolution.’
PROFESSOR DIARMAID FERRITER, University College DublinRead more
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The First World War
The definitive account of the Great War and a national bestseller from eminent military historian John Keegan
2018 marks the centenary of the First World War – the war that created the modern world. It destroyed a century of relative peace and prosperity and saw a continent at the height of its success descend into slaughter. It unleashed both the demons of the twentieth century – political hatred, military destruction and mass death – and the ideas which continue to shape our world today: modernism in the arts, new approaches to psychology and medicine, and radical ideas about economics and society.
By the end of the war, three great empires – the Austro-Hungarian, the Russian and the Ottoman – had collapsed. But as Keegan expertly shows, the devastation extended over the entirety over Europe and still profoundly informs the politics and culture of the continent today. Pertinent, authoritative and gripping, this panoramic account of WW1 is regarded as a world history classic.
‘The best and most approachable introduction to the war’ Guardian
‘Nobody describes a battle as Keegan does, vividly relating the unfolding events to the contours of the field of combat… This book is a kind of war memorial. As first-hand memory fades, The First World War honours the dead as only true history can’ Sunday Times
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£15.20£19.00The First World War
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Blackpool at War: A History of the Fylde Coast During the Second World War
Although it escaped bombing raids, Blackpool played an important role in World War Ii as a center for training, with numerous airfields and factories surrounding the area. This book is the first to offer a dedicated history of the town during this period. It includes interesting stories such as the people’s playground, the Freckleton Air Disaster, and an eventbyevent account of activities. Despite being less affected than some other areas, the difficult war years still impacted the local people. Filled with true tales of local courage and of the spirit of the people of Blackpool during these tumultuous years, this nostalgic volume will be of interest to all who know and love Blackpool.Read more
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Unwinnable: Britain’s War in Afghanistan
Afghanistan was an unwinnable war. As British and American troops withdraw, discover this definitive account that explains why.
It could have been a very different story. British forces could have successfully withdrawn from Afghanistan in 2002, having done the job they set out to do: to defeat al-Qaeda. Instead, in the years that followed, Britain paid a devastating price for their presence in Helmand province.
So why did Britain enter, and remain, in an ill-fated war? Why did it fail so dramatically, and was this expedition doomed from the beginning? Drawing on unprecedented access to military reports, government documents and senior individuals, Professor Theo Farrell provides an extraordinary work of scholarship. He explains the origins of the war, details the campaigns over the subsequent years, and examines the West’s failure to understand the dynamics of local conflict and learn the lessons of history that ultimately led to devastating costs and repercussions still relevant today.
‘The best book so far on Britain’s…war in Afghanistan’ International Affairs
‘Masterful, irrefutable… Farrell records all these military encounters with the irresistible pace of a novelist’ Sunday Times
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£9.60£10.40Unwinnable: Britain’s War in Afghanistan
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GCSE History Edexcel Topic Guide – Medicine in Britain, c1250-Present: for the 2024 and 2025 exams (CGP Edexcel GCSE History)
Perfect for achieving the best grades in 2024 and 2025. From CGP ― the GCSE experts!
There’s no better way to learn everything for Edexcel 9-1 GCSE History – Medicine in Britain (c1250-present) than with this unbeatable CGP Topic Guide. It’s packed with crystal-clear revision notes and heaps of activities. There are exam-style questions to test students understanding of the topic and the skills they’ll need for the Thematic Study and Historic Environment section of the exam – as well as practice using sources for the Historic Environment section of the exam. Our handy worked answers and advice mean students can walk into the exam feeling confident they know what good answers look like. Plus there are exam tips throughout the book and answers at the back.
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