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LA Woman
Estevan Oriol is hailed as the eye of the new wave Latino aesthetic. Coming up from the streets and the Hip Hop scene, his rough and ready images of his neighborhood homies caught the attention of major media and music players. Oriol has since been commissioned by Nike and Cadillac, as well as directing music videos for Eminem, Linkin Park, D12 and Xzibit. He began taking pictures of his neighborhood and low-rider culture and soon discovered his incredible talent for capturing raw street life. He is now one of the most sought after photographers in the urban community.Read more
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Nancy Drew Complete Set 1-56 (Nancy Drew Mystery Stories)
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SQE Bundle FLK 1 & 2: 3e (SQE1)
The Law & Professional Practice (FLK1 & FLK2) bundle contains all 15 study manuals that have been specially collated to focus on the Law area of the Solicitors Regulation Authority (SRA) syllabus for the Solicitors Qualifying Examination (SQE1) in a concise and tightly focused manner.
Published and updated regularly, these user-friendly study manuals are designed to help you successfully prepare for the SQE1 exams. They provide solid knowledge and understanding of fundamental legal principles and rules, while bringing the law and practice to life with example scenarios based on realistic client problems.
Each title is complemented by worked examples and sample assessment questions that enable you to test your knowledge and understanding through single best answer questions that have been modelled on the SRA’s sample assessment questions.
For students at The University of Law, the study manuals are used alongside other learning resources and the University’s assessment bank to prepare students not only for the SQE1 exams, but also for a future life in professional legal practice.
The legal principles and rules contained within this study manual are stated as at 1 April 2023 (titles with tax elements to 30 April 2023)
Titles included in this bundle:
- Business Law and Practice
- Dispute Resolution
- Contract
- Tort
- Legal System of England and Wales
- Constitutional and Administrative Law and EU Law
- Legal Services
- Property Practice
- Wills and the Administration of Estates
- Solicitors Accounts
- Land Law
- Trusts
- Criminal Law
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£407.80£455.90SQE Bundle FLK 1 & 2: 3e (SQE1)
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Personal Injury Pleadings
Personal Injury Pleadings is the authoritative stand-alone source to assist the professional draftsman settling claimants and defendants statements of case. The sixth edition deals with contemporary challenges in litigation as diverse and demanding as the requirements for pleadings in fundamentally dishonest QOCS cases; relief from sanctions applications; cases involving foreign travel; the consequences of BREXIT in Personal Injury litigation; post-ERRA pleadings requirements as to breach of statutory duty; and much more. It provides informed, accurate, in-depth model pleadings, covering the whole gamut of personal injury work, drawn from many years practical experience of real cases. Comprehensive subject coverage is combined with up-to-date informed analysis of recent case law, legislation and subordinate legislation, changes in the Civil Procedure Rules, costs issues, and the minutiae of troublesome practical problems such as the special difficulties involved in fatal accident and late-onset terminal disease claims.Read more
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Tolley’s Health & Safety at Work Handbook 2022
This essential title provides an authoritative reference source covering key aspects of health and safety law and practice. Adopting a user-friendly A-Z format, the handbook presents clear narrative on the latest legislative changes, how to comply with current law and practice, and how they affect the role of the health and safety manager. Leading experts in health and safety offer insight and guidance on a range of subjects, from accident reporting, welfare facilities, mental ill-health, an aging workforce, absenteeism, travel safety and personal safety. This essential handbook also provides an authoritative reference source covering key aspects of health and safety law and practice, as well as related environmental and employment information. Updated annually, this title fully equips busy practitioners with everything to deal with day-to-day issues quickly.Read more
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Diagnostic Pathology: Kidney Diseases
This expert volume in the Diagnostic Pathology series is an excellent point-of-care resource for practitioners at all levels of experience and training. Covering the full range of common and rare nonneoplastic renal diseases, it incorporates the most recent scientific and technical knowledge in the field to provide a comprehensive overview of all key issues relevant to today’s practice. Richly illustrated and easy to use, Diagnostic Pathology: Kidney Diseases, fourth edition, is a visually stunning, one-stop resource for every practicing pathologist, nephrologist, resident, student, or fellow as an ideal day-to-day reference or as a reliable training resource.-
Provides a comprehensive source for key pathologies and clinical features of more than 265 kidney diseases
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Features two dozen new chapters on a variety of timely topics, including COVID-19 nephropathies, xenografts, artificial intelligence (AI), digital pathology analysis, harmonized nephropathology terminology, newly identified types of amyloidosis, common artifacts and pitfalls on kidney biopsy, vaccination-associated renal disease, crystal nephropathies, and much more
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Includes updates from the International Kidney and Monoclonal Gammopathy (IKMG) research group, the American College of Rheumatology/European League Against Rheumatism (ACR/EULAR) classification criteria for IgG4-related disease, Banff Foundation for Allograft Pathology, and others
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Details updated genetic causes of nephrotic syndromes and antinephrin antibodies in podocytopathies-by the investigator who discovered it
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Discusses the newly identified variant IgG nephropathy and novel membranous autoantigens
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Contains chapters on techniques, including immunofluorescence on paraffin sections, C4d staining, and polyomavirus detection in tissue
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Contains more than 4,300 print and online images, including high-resolution photographs and histologic images, full-color medical illustrations, radiologic images, and more
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Employs consistently templated chapters, bulleted content, key facts, a variety of tables, annotated images, pertinent references, and an extensive index for quick, expert reference at the point of care
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Shares the expertise of internationally recognized authors who provide fresh perspectives on multiple topics, with a particular emphasis on practical information that directly assists in making and supporting a diagnosis
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Includes an eBook version that enables you to access all text, figures, and references, with the ability to search, customize your content, make notes and highlights, and have content read aloud
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£220.70£237.50Diagnostic Pathology: Kidney Diseases
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Handbook of Conspiracy Theory and Contemporary Religion: 17 (Brill Handbooks on Contemporary Religion)
The Handbook of Conspiracy Theories and Contemporary Religion is the first collection to offer a comprehensive overview of conspiracy theories and their relationship with religion(s), taking a global and interdisciplinary perspective.Read more
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Gym Climbing 2E: Improve Technique, Movement, and Performance
Climbing has become a mainstream sport with more participants than skiing or snowboarding and, among the different types of climbing, gym climbing is the most popular. Where gyms were once a training ground for rock and alpine climbers, many participants now regularly climb indoors with no plans beyond tackling the ever-changing routes of their neighborhood hangout. When Mountaineers Books published the first edition of this title in 2004 there were approximately 250 climbing gyms in the United States. Today there are more than 650.In this completely revised second edition, author Matt Burbach focuses his instruction on climbers who want to excel on indoor routes and problems. The new edition includes:
- Step-by-step training for beginners
- Strategies for progressing to dynamic movements to top out on ever more difficult new-school routes and problems
- Both bouldering and top-roping instruction
- Physical conditioning, mental training, and kinesiological assessment and theory
- The latest belay and safety techniques
- Explanation of equipment, which is safer, lighter, and more comfortable than ever
This edition also includes entirely new photos (now in color), with professional climbers Emily Harrington and Matt Segal demonstrating the moves and gym climbing techniques throughout the book.
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mar·ket·ing: Everything you need to know in a bite-sized pocket guide.
No more jargon, no more fluff – Your straightforward pocket guide to marketing has arrived!
- “Not everyone has a $100 million Barbie marketing budget. I wish I could learn about more budget-friendly strategies.”
- “I am looking for more guidance on identifying and targeting our specific audience.”
- “Measuring the success of our campaigns is still a challenge. I wish there were more practical examples or tools to help us calculate our ROI accurately.”
- “Where should I advertise? I struggled to find a clear direction to strike the right balance between digital and more traditional channels. I’m not sure where to allocate our resources effectively.”
- “I’m looking for specific case studies or real-life examples of businesses that faced similar challenges and successfully overcame them.”
- “Building a brand is already hard enough, but how do I achieve consistency across all activities?”
If all this sounds familiar, then you should check out:
mar·ket·ing: Everything you need to know in a bite-sized pocket guide.
Written by award-winning marketer Sonya Gonzalez Mier, mar·ket·ing offers a wealth of insights from the marketing giants, including Unilever, P&G, Henkel, Nestle, L’Oréal, and TikTok, alongside cutting-edge research from academic literature. With easy-to-read and bite-sized chapters, this guide provides actionable insights on maximising your marketing efforts and achieving business success.
This guide covers a wide range of marketing aspects, including how to effectively set budgets, find and target receptive target audiences, outshine the competition, set up campaigns and measure success effectively, and find the perfect balance between traditional and digital marketing methods.
Inside this accessible pocket guide, you’ll learn:
- How to set an effective marketing budget and overcome objections by key stakeholders
- 5 fundamental techniques to remove bias from your marketing research
- Handy tools and frameworks to analyse your competition and business
- How to identify what marketing strategies are needed to grow sales
- The secret to utilising behavioural psychology to supercharge your marketing efforts
- How to make your packaging stand out
- The truth about how pricing your product makes all the difference
- How to navigate a price war … and win
- Actionable how-to guides on how to set up campaigns across all main channels
- What the 80/20 rule actually means and how to use it
- How to measure success and make the right decisions with the data available
- Never get confused by jargon again, with the comprehensive acronym list provided
- Over 45 concepts explained in bite-sized 5min chapters
… and so much more.
Whether you’re a seasoned professional seeking to sharpen your skills or a novice marketer hungry for knowledge, this pocket guide is all you need.
Pick up your copy today!
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Digital Marketing for Businesses in easy steps
Nowadays, just having a website or an app is not enough. Potential customers aren t going to stumble across you by accident you need to employ digital marketing tools and techniques to help them find you and keep you front of mind, and have them coming back again and again.
Marketing your products and services online doesn t have to cost the earth. Lots of digital marketing activities can be done for free, or very little, and are very effective. You may also save costs for advertising in magazines, and creating, printing, and distributing brochures. Furthermore, there are no geographical boundaries on the internet you can target customers around the globe.
Digital marketing for businesses in easy steps guides you through the essential steps you need to take to set your digital strategy and get it right first time. It covers all the key digital marketing channels you should consider deploying to generate a larger, stronger, and a more loyal customer base. It covers:
- The fundamentals of digital marketing.
- Getting more from your website and getting your digital house in order .
- The social network sites where your customers are most likely to be active: Facebook, Twitter, Instagram, Pinterest, and LinkedIn.
- The art of blogging to get customer loyalty.
- How to create and launch a powerful Content Marketing Strategy.
- How to use Search Engine Marketing to ensure customers find you and buy from you.
- How to measure and optimize the effectiveness of your digital marketing.
Whether you are new to digital marketing or want to rethink your strategies, this book is for you. Digital marketing is now essential for businesses don t miss the trick!
Table of Contents
- Introduction to digital marketing
- Content is king
- Blogging
- SEM & SEO
- The customer journey
- Customer profiling
- Marketing automation
- Building landing pages that convert
- Optimizing your website
- Google Analytics
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£11.40£12.30Digital Marketing for Businesses in easy steps
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Instagram Marketing: A Guide to Growing Your Brand with Instagram
INSTAGRAM MARKETING
Introducing the ultimate guide to Instagram marketing!
Are you struggling to grow your Instagram following for your personal brand, business, or just for fun? Look no further! This book, “Instagram Marketing: A Guide to Growing Your Brand with Instagram” is here to teach you the ins and outs of promoting your brand on the world’s largest photo-sharing platform.
In this comprehensive guide, you’ll learn how to:
- Run effective Instagram ads to reach your target audience
- Create visually stunning, engaging content that will keep your followers coming back for more
- Understand and analyze your Instagram analytics to track your growth and success
We’ve compiled years of experience and expertise into this easy-to-follow guide, making it the perfect resource for anyone looking to take their Instagram marketing to the next level. Whether you’re a small business owner, a social media influencer, or just looking to boost your personal brand, this book has something for everyone.
Don’t let your Instagram presence fall behind the competition. Purchase this book today, available in both print and digital formats, and start seeing real results on your account!
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Scientific Advertising: Original Classic Edition
The essential guidebook on how to make your marketing and advertising more profitable—faster.You already have a great product or service—how do you build a narrative around it that speaks to your customers’ attitudes, interests, and needs? Drawing on established techniques and proven methods, Scientific Advertising by Claude Hopkins eliminates the guesswork from advertising so that you can actually get a measurable and substantive ROI. Students and experts alike will benefit from the timeless principles in this book, such as how to:
- Create a winning personality for your ads
- Incentivize people to buy without using sensationalism or empty rhetoric
- Strategically incorporate visual design elements into ads
- Harness the power of coupon advertising, product sampling, and direct-mail marketing
- Run test campaigns to make smarter decisions about your advertising dollars
Known as the “father of modern advertising techniques,” Claude C. Hopkins transformed the marketing industry when he published Scientific Advertising, which is largely considered to be the landmark book on direct response marketing and split testing. More relevant today than ever before, Scientific Advertising provides a solid foundation in branding, writing compelling marketing copy, and testing and measuring advertising campaigns that will enhance not only your print marketing plan, but also your digital marketing and e-commerce strategies.
Increase your company’s bottom line, stop wasting time and losing money on advertising focused merely on brand awareness or entertainment, and start leveraging salesmanship in advertising to boost sales and attract new customers.
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No B.S. Grassroots Marketing: The Ultimate No Holds Barred Take No Prisoner Guide to Growing Sales and Profits of Local Small Businesses
Millionaire maker Dan S. Kennedy and local-level marketing specialist Jeff Slutsky empower you to take on big box companies and distant discounters using your best asset—your ability to bond directly with your consumers. Armed to go “grassroots,†you’re given winning strategies to take your marketing to the street level resulting in higher customer retention, greater referrals, and a thriving business for the long-term.Read more
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Law Firm SEO: Convert Clicks to Caseload with Search Engine Optimization
Turn website traffic into real clients for your law practice. This comprehensive guide, Law Firm SEO: Convert Clicks to Caseload with Search Engine Optimization, teaches you how to boost visibility and attract more prospects online.
Master core SEO concepts to climb the rankings for valuable keywords. Optimize your site’s content, technical elements, reviews and citations to outperform the competition. Implement proven link-building and content marketing strategies to build authority. Measure progress with analytics and refine your approach over time.
Packed with sector-specific tips, this complete playbook on SEO for law firms will help you:
- Research the right keywords
- Structure your website for higher rankings
- Optimize for local SEO
- Get more 5-star online reviews
- Create compelling content to earn high-quality backlinks
- Identify and fix technical issues
- Continuously improve visibility and conversions.
Includes access to downloadable templates to get you started:
- Keyword Research Template
- On-Page SEO Content Audit Template
- Technical SEO Audit Template
- Citations Tracker.
Stop losing potential clients to firms outranking you. Follow the battle-tested tactics in Law Firm SEO to take the #1 spots for your practice areas.
Dan Verghese has over twenty years of digital marketing experience. He has held senior agency and in-house roles managing SEO campaigns, strategies and teams.
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So, You Want Your Website To Rank?: The Complete Guide To SEO
So, you want your website to rank? Well, you have made the first step by selecting my complete guide to SEO. This book is specifically designed to provide you with a thorough understanding of search engine optimisation. We will cover all aspects; from ensuring that your website is friendly to search engines, to understanding the behaviour of your traffic and building high quality backlinks. By implementing the suggested changes in this guide, your website will be fully optimised and you will soon start seeing positive results.Some will take to this like a duck to water, for others it might take some time, but with a willingness to learn and a desire to continue improving, there is no reason why you can’t make your website a success and develop it into the backbone of your business.Chapter 1 – Introduction to SEOChapter 2 – The Beginners GuideChapter 3 – Keyword ResearchChapter 4 – Content CreationChapter 5 – On-Page SEOChapter 6 – Technical SEOChapter 7 – Link BuildingChapter 8 – Tracking ResultsSearch engine optimisation is the art of increasing the number of visitors to a website by improving the online visibility to users on search engines such as Google or Bing. I want to be clear from the beginning, you do not pay for results with SEO, the results are free!Did you take note then? ‘the results are free’ – This is why so many businesses are investing their time in to getting this right. Who wouldn’t want sales or bookings that didn’t cost a penny to generate?What will you learn?1.Introduction to SEOIn this chapter, we delve deeper in to understanding exactly what SEO is and why it is so important. Here you are going to gain vital knowledge that will see you through the rest of the course and set you up to successfully market your website on search engines in the future.2.The Beginners GuideTo gain a real understanding of SEO, it is important to know exactly how a search engine works. Once completed you are going to have knowledge of how robots crawl the internet to find websites and add it to their indexes. Without this, all the other work is pointless.3.Keyword ResearchThis chapter allows you to understand exactly how to find out what your audience is searching for. Using a proven technique and helpful online tools, you will be able to set up your entire website strategy around the exact words and phrases that your customers are looking for.4.Content CreationIf your content is boring, your visitors will leave. This chapter is all about how to incorporate your Keyword Research in to high-quality, engaging page content that will not only appeal to readers, but increase conversion rates.5.On-Page SEOThis is most definitely the longest chapter and arguably one of the most important. I will show you how to optimise your website design, include the keyword research to full effect and improve the user experience.6.Technical SEOWhereas the on-page SEO focuses on human behaviour, technical SEO focuses on robots. This section covers the elements of a website and how to ensure that search engines can successfully read your website and understand exactly what it is about.7.Link BuildingNow that your website is in good health, it is time to find some traffic. This chapter will teach you all about how to find websites that will link back to you, the different types of backlinks and why this method is so vitally important to ensuring that you receive the right sort of attention.8.Tracking ResultsAn essential part of any change is understanding what works and what doesn’t. It is no difference for search engine optimisation. In this section you will learn all about how to set up, understand and learn from website analytics.Thank you for taking the time to read the description of my book on SEO. I sincerely believe that this publication will provide many benefits and will give you the confidence to begin work on your own website.Read more
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Etsy Marketing: Selling on Etsy with SEO, Facebook, Pinterest, Instagram, and Other Social Medias
Uncover the little-known secrets to selling your art and crafts online with Etsy, eliminate the guesswork out of dominating the Etsy marketplace and learn how to generate passive income
Are you a creative person, crafter, builder, artist, photographer or even baker looking for an effective way to make money off your art and crafts? Do you sell vintage items and digital art and are looking for a powerful platform to help you sell your products? All from the comfort of your home or workspace?
If your answer is yes to any of the questions above, then this book is for you.
Many creatives on Etsy often put up a mediocre listing without any strategy and wring their hands, hoping for sales. Little wonder they give up when they don’t see sales after months of waiting. But it doesn’t have to be that way.
In this book, Christopher Kent takes you by the hand and shows you how to build a profitable Etsy listing from scratch. You’ll learn how to optimize your listings for high visibility on Etsy, pull in massive traffic from outside Etsy with high-converting funnels and use social media marketing to attract prospects to your listings.
Here’s a snippet of what you’re going to uncover in Etsy Marketing:
- Everything you need to know to help you build and run a profitable Etsy business from your home
- Foolproof steps to help you find hot products that people are eager to buy with cash in hand
- A crash guide to differentiating your product with powerful branding techniques and tactics
- Surefire techniques and strategies to pull in massive traffic to your brand by harnessing the power of social media
- How to drive a ton of organic traffic and attract hot customer leads to your Etsy store using powerful SEO optimization techniques
- Steps to help you create a high-converting funnel that gets your potential customers to whip out their credit cards for your product
- Step-by-step instructions for marketing your brand with three of the most powerful social media marketing platforms (Facebook, Instagram, and Pinterest)
- How to build a hungry email list and promote your products effectively to your email list
- …and more!
Whether you’re a novice to Etsy marketing, or you have a listing that could do with some overhauling to maximize your profits, this book has everything you need to generate serious income selling your products on Etsy and help you gain financial freedom!
It’s time for your Etsy store to flourish! Scroll to the top of the page and click the “Buy Now” button to get started today!
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Social Media For Small Business: Marketing Strategies for Business Owners
Discover how social media can transform your business and help you attract more customers
Social Media For Small Business delivers a step-by-step guide to unlocking the potential of social media to grow your business. Award-winning author and entrepreneur Franziska Iseli walks you through how to use Facebook, LinkedIn, Instagram, YouTube, Twitter, and Pinterest to market your small-to medium-sized business. The book provides you with:
- Effective marketing strategies to get more out of your social media efforts.
- Systems to bring structure into your entire marketing approach.
- Tools to make your brand irresistible across your customer touchpoints.
- Case studies to highlight the application of the book’s principles to the real-world
- Practical strategies you can put in place immediately to see a rapid return on investment
Perfect for busy business owners, business managers and marketing teams wanting to find new and effective marketing tools to attract more customers, Social Media For Small Business also belongs on the bookshelves of anyone who has difficulty with or wants to learn more about how social media can have a positive impact on their business and brand.
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AI and the Future of Advertising: Precise Targeting and Real-Time Analytics
In a rapidly digitalizing world, Artificial Intelligence (AI) is making headway as a game-changer. This breakthrough is especially striking in the business-consumer relationship, chiefly in the domain of advertising. “AI and the Future of Advertising: Precise Targeting and Real-Time Analytics” is a Special Report that offers an intriguing exploration of the collision course between high-tech phenomena and strategic advertising.
Curiously intricate as AI may seem, despair not! This report has been designed to cut across layers of complexity and lay down the intricacies on a platter that’s as understandable as it is informative. From AI’s part in driving pinpointed targeting that aids businesses in tapping their desired market right on the nose, to the empowering role of real-time analytics for making calculated, intelligent choices – a deep dive is literally at your fingertips!
Report Highlights:
- The unfolding importance of AI in advertisement.
- The impact of precise targeting and real-time analytics.
- A plain-language introduction to the mechanics of AI and its algorithms in shaping ads.
- The ethical dilemmas posed by AI adoption in advertising.
- Preparing for a future where AI-driven strategies rule advertising.
Whether you’re an insider to the tech world, a marketing professional or simply curious about the future trajectory of advertising – this report is imperative reading. Join the author Sophie Andersen, a seasoned expert in the field, as she navigates the transformative currents AI is ushering in, and let her help you decode the future of advertising!
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Selling Local Advertising: The Best Kept Insider Secrets To Create Local Advertising Sales, FAST!
Unlock the Secrets of Successful Local Advertising Sales with Selling Local Advertising. This book is specifically designed for advertising sales reps and their managers selling to small business owners. Say goodbye to the myths and misinformation that are holding you back and start selling with confidence.
With insights from an experienced advertiser and business owner who has bought and sold hundreds of thousands of dollars in local advertising, Selling Local Advertising will give you a unique perspective on the mind of your prospects. Say goodbye to the common challenges faced by sales reps such as unqualified prospects, budget limitations, and price objections.
Transform yourself from a “pest” to a valuable business advisor and never run out of eager prospects again. The complete system for selling advertising is revealed in detail, from finding the right prospects to closing the sale. With a focus on real-world, tested, and proven methods, you’ll be able to sell more advertising and see better results for your clients.
Take advantage of the author’s personal experience and expertise in selling advertising to small businesses. No more trying to sell advertising to closed-minded prospects. Concentrate on easy and effortless sales, and see your clients look forward to your visits and refer you to their business friends.
Discover:
- The insider’s guide to selling advertising to local small businesses
- The truth behind the lies and myths holding you back from success
- A unique perspective on the mindset of small business owners
- Strategies for overcoming common sales challenges
- How to transform yourself into a valuable business advisor
- A comprehensive system for selling advertising
- Proven methods for boosting your sales
- Personal insights from an experienced advertiser and business owner
- A streamlined guide that only includes what works
- The key to closing more sales and building lasting relationships with clients.
This book is not 300 pages because it only includes what works. Read it fast, take notes, and hit the ground running. You’ll be glad you did. Order your copy of Selling Local Advertising today.
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£11.40 -
Advertising For Dummies
So, you need to create an advertising campaign that brings in more customers, adds more dollars to your bottom line, and validates all the reasons you went into business in the first place. But how can you make your ad look and sound like champagne if your budget can only afford beer? Are you wasting your time trying to sell ice to an Eskimo?The world of advertising can seem like a daunting place—but it doesn’t have to be. Advertising for Dummies coaches you through the process and shows you how to:
- Identify and reach your target audience
- Define and position your message
- Get the most bang for your buck
- Produce great ads for every medium
- Buy the different media
- Create buzz and use publicity
- Research and evaluate your competition
Advertising for Dummies offers newbies a real-world look at the ins and outs of advertising—from online and print to TV, radio, and outdoor formats—to show you how you can easily develop and execute a successful campaign on any budget. Plus, you’ll find a glossary of common buzzwords you may encounter along the way so you can talk the talk like the advertising guru you (almost) are! With simple tips on how to write memorable ads and timeless lessons from the legends, this book is packed with everything you need to have people from New York to Los Angeles whistling your jingle.
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£11.40Advertising For Dummies
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Made You Look: How Advertising Works and Why You Should Know
THE kids’ survival guide to advertising, revised and updated for the digital age. Ads are everywhere these days: they are trying to be your friend on Facebook, popping up in the background of your videogame, and even messaging your phone when you walk by a store. More than ever before, kids are the prime target of these marketing messages. But they also have more power than ever to fight back. For ten years, Made You Look has been an essential self-defense guide for anyone trying to make sense of the complex world of advertising. Now fully revised and with a fresh new look, the book has been updated to reflect the modern ad landscape, from digital tracking and cookies (not the chocolate chip kind!) to social media, viral videos, and reality television. From the earliest roots of advertising to the undercover marketers of the 21st century, this revealing book shows readers where ads come from, how they work, and why kids need to be informed. Bursting with real-life examples, thought-provoking questions, hip illustrations, and plenty of tips to empower young consumers, Made You Look is every kid’s ultimate guide to the advertising universe.Read more
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Pick Me: Breaking Into Advertising and Staying There
Advertising is a fantastic industry, but actually getting a job (or even your foot in the door) can seem next to impossible. Whether you’re a student or a young professional loaded with questions, this one-of-a-kind guide shows you how to land a job and how to thrive once you’re in and the pressure is on. Authors Nancy Vonk and Janet Kestin are seasoned creative directors and longtime creative partners. In Pick Me, these industry leaders answer your toughest ad career questions, like: Is advertising right for me? How do I build a killer portfolio? How do I get an interview with the elusive creative director? Should I accept an unpaid internship? How do I find the right partner? How do I beat creative block? How do I avoid burnout? Plus, fourteen industry superstars share their insights and explain how they broke into the business. You’ll hear from Bob Barrie, Rick Boyko, David Droga, Mark Fenske, Neil French, Sally Hogshead, Mike Hughes, Shane Hutton, Brian Millar, Tom Monahan, Chuck Porter, Bob Scarpelli, Chris Staples, and Lorraine Tao. Forget the clichs this is advertising as it really is. If you’re hell-bent on making it, this informative guide will put you on track for a career in one of the most exciting businesses on the planet.Read more
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Basic Accounting: The step-by-step course in elementary accountancy (Teach Yourself)
Is this the right book for me?
Basic Accounting is a complete, step-by-step course in elementary accounting. Giving clear and concise explanations of accounting principles and practice including PAYE, cashflow statements, accounting for share capital, accounting standards and non-financial reporting, it is perfect for the newcomer to basic accounting, the first- level accounting student or anybody needing to brush up their accounting skills.
No prior knowledge of bookkeeping or accounting is assumed. Clear explanations, diagrams and worked examples enable you to master the basic principles then apply them to practical examples to consolidate and test your knowledge.
Basic Accounting includes:
Chapter 1: Introduction
Chapter 2: Source documents
Chapter 3: The ledger system
Chapter 4: Balancing the cash book
Chapter 5: Double entry theory and practice
Chapter 6: The trial balance
Chapter 7: Gross profit and stock
Chapter 8: Trading and profit and loss and accounts
Chapter 9: The balance sheet
Chapter 10: Illustrative example
Chapter 11: Cash and bank transactions
Chapter 12: Bank reconciliation
Chapter 13: The petty cash book
Chapter 14: Credit transactions and suppliers’ accounts
Chapter 15: The accounts of credit customers
Chapter 16: Purchases and sales returns
Chapter 17: VAT and PAYE
Chapter 18: Classification of ledger accounts
Chapter 19: Final accounts of a sole trader
Chapter 20: Interpretation of accounts
Chapter 21: Cash flow statements
Chapter 22: Capital and revenue expenditure
Chapter 23: The genera; journal
Chapter 24: Depreciation of fixed assets
Chapter 25: Bad debts and provision for bad debts
Chapter 26: Year-end adjustments
Chapter 27: Incomplete records and single entry
Chapter 28: Non-trading concerns and club accounts
Chapter 29: Control Accounts
Chapter 30: Partnership accounts
Chapter 31: Accounting for management
Chapter 32: Costs of production and manufacturing accounts
Chapter 33: Introduction to limited companies
Chapter 34: Accounting for share capital
Chapter 35: The final accounts of a limited company
Chapter 36: Accounting standards
Chapter 37: Non-financial reporting
Chapter 38: Computerized accountingLearn effortlessly with easy-to-read page design and interactive features:
Not got much time?
One, five and ten-minute introductions to key principles to get you started.Author insights
Lots of instant help with common problems and quick tips for success, based on the authors’ many years of experience.Test yourself
Tests in the book and online to keep track of your progress.Extend your knowledge
Extra online articles to give you a richer understanding of accounting.Try this
Innovative exercises illustrate what you’ve learnt and how to use it.Read more
£11.40£14.20 -
Accounting for Beginners – The Basics: CakeShop Edition
The aim of this book is to teach you the core concepts of accounting in a simplified manner. Accounting can initially seem like a new language and this book is here to teach you just that. You will gain a high-level overview of accounting.This book is aimed at those who are completely new to accounting; ideally students who are interested in studying accounting or for those who wish to start an accountancy qualification such as the ACA. It is great for beginners but this book will also give insights into how much more there is to come.
Although this book will cover the basics of accounting, it will stimulate your brain. There will be many examples throughout. Given we have been through the very difficult COVID-19 pandemic and many people turned to baking, I have used a running example of starting a cake business.
The book will cover the following chapters:
1) An Introduction to Bookkeeping and Accounting
2) The Statement of Profit or Loss
3) The Statement of Financial Position
4) The Balance Sheet
5) The Dual Concept of Accounting
6) Double-Entry Bookkeeping
7) Trial Balance and Producing Financial StatementsThe book will not teach you how to set up a company or how to prepare your own accounts.
Accounting is not easy and can be overwhelming at first, but I am here to get you through it. Hopefully, you will enjoy it along the way too. Give it some time and practice, you will nail it.
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Anatomy & Physiology: The Best and Most Effective Way to Learn the Anatomy and Physiology of the Human Body: Workbook
Anatomy and Physiology WORKBOOKThis workbook contains well over 500 questions and exercises designed to test your knowledge and memory retention so that you can feel more confident that you have mastered this topic. Nobody likes failing an exam. So avoid feeling nervous and uncertain before the test by making sure you are thoroughly prepared. This book goes well with any textbook or pamphlet covering the topic of anatomy and physiology.
The fundamental blocks for any clinical career are rooted in the understanding of anatomy and physiology. Only when we have a good understanding of the normal structure and function of the human body can we identify any anomalies and pathology.
This Anatomy and Physiology workbook contains different types of exercises. Some examples are:
- Label the picture
- Match the columns
- True or false
- Multiple choice questions
- Fill in the blanks
Being a companion to any Anatomy and Physiology textbook, it can be used in the following ways:
- After you’ve finished the textbook, you can use this workbook to test your knowledge retention.
- If you have studied this topic in the past, and you’re feeling really confident, you can actually start off with the workbook first and see where you stand. If you find knowledge gaps, then you can go through the textbook to improve your grasp of the subject.
We hope you’ll find this workbook a good practice tool to improve your learning. Click on the “Add to Cart” button so that you can start testing your knowledge and maximize your chances of passing the exam!
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The Nurse′s Anatomy, Physiology and Pathophysiology Glossary: An A-Z quick reference with over 1900 essential terms explained
Designed with speed and simplicity in mind, this pocket-sized glossary provides an A-Z reference guide to over 1,900 key biological terms used in nursing.
Key Features:
1. Prepare for practice – Clear definitions of commonly used terminology
2. Learn the language – Phonics-based guidance on pronunciation
3. Deepen your knowledge – Breaks down complex terms to aid understanding
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Learning WalkThrus: Students & Parents – better learning, step by step
LEARNING WALKTHRUs is a visual guide to key aspects of learning and studying at home and at school. It features 70+ five-step techniques devised by Tom Sherrington and illustrated by Oliver Caviglioli, with guest authors including Sarah Cottingham, Peps Mccrea, Sara Milne Rowe, Christopher Such, Emma Turner and Jennifer Webb.
Students: this book is for you. It’s a guide to how we learn and how to study effectively, to help you make the most of your time at school.
Parents: this book is also for you. We hope it will support you in the vital role you play in your children’s education.Sections include: How we learn; In the classroom; Feedback and improvement; Study habits and techniques; Reading and writing; Independent learning; Learning in subjects.
Tom and Oliver are the creators of the internationally successful Teaching WalkThrus series, comprising three volumes of five-step instructional coaching techniques and a range of online resources. For more information visit www.walkthrus.co.uk
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The Earth Transformed: An Untold History
THE TIMES BEST HISTORY BOOK OF 2023
A BOOK OF THE YEAR PICK FOR THE TIMES, SUNDAY TIMES, BBC HISTORY MAGAZINE AND FINANCIAL TIMES
A BBC RADIO 4 BOOK OF THE WEEK | AN INSTANT #2 SUNDAY TIMES BESTSELLER
‘Humanity has transformed the Earth: Frankopan transforms our understanding of history’ Financial Times
‘Vast, learned and timely work’ Sunday Times
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From the international bestselling author of The Silk Roads comes a major history of how a changing climate has dramatically shaped the development-and demise-of civilisations across time.When we think about history, we rarely pay much attention to the most destructive floods, the worst winters, the most devastating droughts or the ways that ecosystems have changed over time.
In The Earth Transformed, Peter Frankopan, one of the world’s leading historians, shows that the natural environment is a crucial, if not the defining, factor in global history – and not just of humankind. Volcanic eruptions, solar activities, atmospheric, oceanic and other shifts, as well as anthropogenic behaviour, are fundamental parts of the past and the present. In this magnificent and groundbreaking book, we learn about the origins of our species: about the development of religion and language and their relationships with the environment; about how the desire to centralise agricultural surplus formed the origins of the bureaucratic state; about how growing demands for harvests resulted in the increased shipment of enslaved peoples; about how efforts to understand and manipulate the weather have a long and deep history. All provide lessons of profound importance as we face a precarious future of rapid global warming.
Taking us from the Big Bang to the present day and beyond, The Earth Transformed forces us to reckon with humankind’s continuing efforts to make sense of the natural world.
—–
‘This is epic, gripping, original history that leaps off the page’ Sathnam Sanghera, author of Empireland
‘All Historians aiming to tell a narrative face the problem of when exactly to start it. Only Peter Frankopan would go back 2.5 billion years to the Great Oxidation Event’ Tom HollandA 2023 HIGHLIGHT FOR: BBC NEWS * SUNDAY TIMES CULTURE * FINANCIAL TIMES * NEW EUROPEAN * GUARDIAN * NEW STATESMAN * THE TIMES * THE WEEK * WATERSTONES * BLACKWELL’S
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£11.40£12.30The Earth Transformed: An Untold History
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Eve: How The Female Body Drove 200 Million Years of Human Evolution
Women created life, then we erased their story. It’s time for science to tell it.
‘A page-turning whistle-stop tour … Eve recasts the traditional story of evolutionary biology by placing women at its center . . . Engaging, playful, erudite, discursive and rich with detail’ New York Times
‘Such a rare book: scholarly, funny, accessible and very important. A truly original history of humans that explains so much of who we are today’ Chris van Tulleken, bestselling author of Ultra-Processed People
‘Revolutionising our understanding of the human body . . . a book that’s packed full of surprising revelations’ Guardian
How did wet nurses drive civilization?
Are women always the weaker sex?
Is sexism useful for evolution? And are our bodies at war with our babies?A sweeping revision of human history, Eve is an urgent and necessary corrective for a world that has focused primarily on the male body for far too long. It will completely change what you think you know about evolution and why Homo sapiens have become such a successful and dominant species, from tool use to city building to the development of language.
‘An epic combination of science and speculation that places women at the centre of history’ Observer
‘Riveting, jaw-dropping, hilarious, exciting, enraging and deeply, deeply refreshing’ Lucy Jones, author of Matrescence
‘A smart, funny, scientific deep-dive . . . Educates and emboldens’ Bonnie Garmus, bestselling author of Lessons in Chemistry
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The World Almanac and Book of Facts 2024
#1 New York Times Bestseller! Get thousands of facts at your fingertips with this essential resource: sports, pop culture, science and technology, U.S. history and government, world geography, business, and so much more.The World Almanac® is America’s bestselling reference book of all time, with more than 83 million copies sold. For more than 150 years, this compendium of information has been the authoritative source for school, library, business, and home. The 2024 edition of The World Almanac reviews the biggest events of 2023 and will be your go-to source for questions on any topic in the upcoming year. Praised as a “treasure trove of political, economic, scientific and educational statistics and information” by The Wall Street Journal, The World Almanac and Book of Facts will answer all of your trivia needs effortlessly.
Features include:
- Special Feature: Election 2024: A new feature covers all voters need to know going into the 2024 presidential election season, including primary and caucus dates, candidate profiles, campaign finance numbers, and more.
- 2023—Top 10 News Topics: The editors of The World Almanac list the top stories that held the world’s attention in 2023, from wildfires and earthquakes to Israel, Ukraine, and the U.S. Congress.
- 2023—Year in Sports: Hundreds of pages of trivia and statistics that are essential for any sports fan, featuring complete coverage of the 2022 FIFA Men’s World Cup, 2023 FIFA Women’s World Cup, and 2023 World Series.
- 2023—Year in Pictures: Striking full-color images from around the world in 2023, covering news, entertainment, science, and sports.
- 2023—Offbeat News Stories: The World Almanac editors found some of the strangest news stories of the year.
- World Almanac Editors’ Picks: Time Capsule: The World Almanac lists the items that most came to symbolize the year 2023, including a Swiftie-created friendship bracelet and the House Speaker’s gavel.
- The World at a Glance: This annual feature of The World Almanac provides a quick look at the surprising stats and curious facts that define the changing world.
- Other Highlights: Stats and graphics across dozens of chapters show how the pandemic continues to affect the economy, work, family life, education, and culture. Plus more new data to help understand the world, including housing costs, public schools and test scores, streaming TV and movie ratings, and much more.
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£11.40£12.30The World Almanac and Book of Facts 2024
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The Almanac: A Seasonal Guide to 2025
The original and bestselling almanac
Reconnect with the seasons in Britain and Ireland with this month-by-month guide to the world around us – including tide tables, sunrises and moon phases; wildlife and folklore; seasonal recipes and more.
The Almanac: A Seasonal Guide to 2025 gives you the tools and inspiration you need to celebrate, mark and appreciate each month of the year in your own particular way.
Divided into the 12 months, a set of tables each month gives it the feel and weight of a traditional almanac, providing practical information that gives access to the outdoors and the seasons, perfect for expeditions, meteor-spotting nights and beach holidays. And it’s the ideal gift!
You will find yourself referring to The Almanac all year long, revisiting it again and again, and looking forward to the next edition as the year draws to a close.
PRAISE FOR THE ALMANAC:
‘Lia Leendertz’s classic almanac never fails to delight’ – The Herald
‘It’s a perfect Christmas present’ – Allan Jenkins, The Observer
‘The perfect companion to the seasons’ – India Knight
‘Indispensable’ – Sir Bob Geldof
‘This book is your bible’ – The Independent
‘I love this gem of a book’ – Cerys MatthewsRead more
£11.40£12.30The Almanac: A Seasonal Guide to 2025
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Mr. Men Little Miss Advent Calendar: Storybook collection containing 24 brilliantly funny illustrated kids books to count down to Christmas 2023
Count down to Christmas with the Mr Men and Little Miss!
Join your favourite Mr Men and Little Miss this Christmas for some festive fun and fairytales with this fantastic advent calendar featuring 24 individual stories. Reveal a special storybook every day during the Christmas countdown. The perfect gift for you to enjoy during the festive season and beyond.
With 24 individual pockets including mini editions of the following stories:
Mr. Christmas
Little Miss Sunshine and the Three Bears
Little Miss Christmas
Mr Jelly and the Pirates
Winter Sports
Little Miss Stubborn and the Unicorn
12 Days of Christmas
Mr Tickle and the Dragon
Winter Wonderland
Little Miss Princess and the Pea
The Christmas Tree
Mr Nosey and the Beanstalk
A Christmas Pantomime
Little Miss Trouble and the Mermaid
Mr Noisy and the Silent Night
All Aboard for Christmas
Mr Bump and the Knight
A Christmas Carol
The Three Little Misses and the Big Bad Wolf
A White Christmas
The Christmas Party
Mr Greedy and the Gingerbread Man
Meet Father Christmas
The Night before ChristmasThe perfect festive treat for all Mr Men and Little Miss fans!
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The Autistic Brain: understanding the autistic brain by one of the most accomplished and well-known adults with autism in the world
Want to read just one book about autism? Read this. Written by Temple Grandin, one of the world’s most accomplished and well-known adults with autism, this thought-provoking, insightful and inspirational book – with illustrative diagrams and key points pulled out for emphasis – will assist not only fellow autistics and families with affected members, but also researchers and physicians seeking to better understand the condition.
‘An extraordinary source of inspiration for autistic children, their parents – and all people’ — Time
‘The Autistic Brain can both enlighten readers with little exposure to autism and offer hope and compassion to those who live with the condition’ — Scientific American
‘Grandin has helped us understand autism not just as a phenomenon, but as a different but coherent mode of existence that otherwise confounds us…’ — New York Times
‘Enjoyable, insightful read’ — ***** Reader review
‘This book is a delight from start to finish’ — ***** Reader review
‘Superb, readable book’ — ***** Reader review
‘Great book. Very insightful and easy to follow’ — ***** Reader review********************************************************************************************
It’s estimated that one in almost a hundred people are diagnosed as being on the autistic spectrum but there is far more hope for them today than ever before thanks to ground-breaking new research.In this fascinating and highly readable book, Temple Grandin offers her own experience as an autistic person alongside remarkable new discoveries about the autistic brain, as well as genetic research.
She highlights long-ignored sensory problems as well as the need to treat autism symptom by symptom, rather than with an umbrella diagnosis. Most exciting of all, she argues that raising and educating children on the autistic spectrum needs to be less about focusing on their weaknesses, and more about fostering their unique contributions.Written in a clear, concise and accessible way, with illustrative diagrams and key points pulled out for emphasis, this is an all-encompassing guide that will change the perception of autism.
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Perfectly Imperfect Puppy: The ultimate life-changing programme for training a well-behaved, happy dog
THE NEW BOOK FROM GRAEME HALL, THE SUNDAY TIMES BESTSELLING DOGFATHER
I’ve been training puppies for years and I am yet to come across one who behaved perfectly at all times. With this book I really wanted to be realistic about the expectations we should have when training a puppy and demystify the process with clear, simple advice, based on science and experience.
In this stress-free guide you will learn how to:
· Choose the right puppy for your lifestyle, including the benefits of a rescue dog
· Introduce them to the family, other pets and children
· Tackle separation anxiety
· Train your puppy, while building understanding and trust
· Socialise them, so they grow into a happy, well-adjusted dog
· Prevent behavioural problems later in lifeI love working with puppies because there is so much potential to make a lasting difference to a dog’s life and to their owner’s. If you can get it right (or right-ish), you are paving the way for a lifetime of reliably good behaviour.
Happy training!
Graeme HallRead more
£11.50£16.10 -
Piano Adventures Lesson & Theory Level 1 (Faber Piano Adventures): Lesson & Theory – Anglicised Edition
Piano Adventures Lesson & Theory Level 1 contains sheet music, arranged for Piano, vocal and Guitar, for 54 elite songs and providing a snapshot of the changing times in popular music.Read more
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Head-On/Repossessed
Julian Cope’s highly acclaimed autobiography and its long-awaited sequel in one extraordinary volume.
Julian Cope shot to fame with eighties band ‘Teardrop Explodes’ during the Punk era. Hailed as a visionary by those people who recognise his genius and a madman by those who find him perplexing, he has become a cult figure in the music world.
Head-On/Repossessed is written in Cope’s own inimitable style and follows his journey through a time of incredible change within the music industry.
Head-on is the highly acclaimed autobiography that The Observer viewed as “book of the year” when it was first released. Repossesed picks up in 1983 where Head On ends and continues up until 1989.Read more
£11.50£12.30Head-On/Repossessed
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Native American History: An Enthralling Overview of the Cherokee, Chickasaw, Choctaw, Creek, and Seminole Tribes along with the Trail of Tears (Exploring the Past)
Two manuscripts in one book:- Native American Tribes: An Enthralling Guide to the Cherokee, Chickasaw, Choctaw, Creek, and Seminole
- Trail of Tears: An Enthralling Guide to the Choctaw and Chickasaw Removal, the Seminole Wars, Creek Dissolution, and Forced Relocation of the Cherokee Tribe
The “Five Civilized Tribes” tried to adapt to the American way of life, while others fought to keep their land. Which was more successful? This book will attempt to tell their story, the story of those five tribes. It will not go back into the distant past, and it will not be able to cover modern issues within the Native American community. But it will tell the story of how a group of people dealt with a world that had suddenly and drastically changed—and continued to change—and how they dealt with these changes as Native Americans.
In the first part of this book, you’ll know:
- The Five Civilized Tribes: Cherokee, Muscogee (Creek), Seminole, Choctaw, and Chickasaw
- The role of disease in the European colonization of America
- Great Native American fighters like Tecumseh, Crazy Horse, and Black Hawk
- Great Native American leaders like Pushmataha, Chief John Ross, and Blue Jacket
- What role Andrew Jackson played in the Indian Removal Act
- The reality of Native Americans who owned slaves
- The real story behind the Trail of Tears
- Great battles like Fallen Timbers, Tippecanoe, Little Bighorn, and St. Clair’s Defeat
- Massacres at Sand Creek and Wounded Knee and the devastation at Prospect Bluff
- How the Native Americans used and were used by the Americans, British, and Spanish in the southeastern United States
The removal of the Native Americans west of the Mississippi River during the 1800s to clear the way for settlers is a tragic story that involves human suffering on a grand scale.
In the second part of this book, you will discover:
- Why tribes developed various forms of Christianity
- The reasons behind chiefs signing treaties to give away native lands
- George Washington’s views on the Native Americans
- The Five Civilized Tribes and how they differed from each other
- How the average person viewed Native Americans in the 19th century
- Davey Crockett’s opinion on the relocation of Native Americans
- The Indian Removal Act of 1830 and how it impacted the Trail of Tears
- And so much more!
Scroll up and click the “add to cart” button to learn more about Native American History!
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Percy Jackson and the Lightning Thief – The Graphic Novel (Book 1 of Percy Jackson) (Percy Jackson Graphic Novels, 1)
Percy Jackson – now in stunning graphic novel form!
Look, I didn’t want to be a half-blood. I never asked to be the son of a Greek God. I was just a normal kid, going to school, playing basketball, skateboarding. The usual. Until I accidentally vaporized my maths teacher. That’s when things started really going wrong. Now I spend my time fighting with swords, battling monsters with my friends, and generally trying to stay alive.
This is the one where Zeus, God of the Sky, thinks I’ve stolen his lightning bolt – and making Zeus angry is a very bad idea.
Can Percy find the lightning bolt before a fully-fledged war of the Gods erupts?
Rick Riordan has now sold an incredible 55 million copies of his books worldwide
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Fascinating Facts to Blow Your Curious Mind: An awesome collection of the wildest trivia about everything on Earth … and beyond!
Did you know that the reason you can never find the end of a rainbow is because they are actually full circles?
Or that our fingers shrivel up when they get wet because our bodies are adapting to give us a better grip in the water?
Fascinating Facts to Blow Your Curious Mind features unlikely and hilarious trivia on everything from history and animals to the ocean and space, as well as a special section on little-known knowledge which one day just might save your life.
Inside, you can also find answers to such key questions as:
Are we all related?
What is more dangerous, a koala or a crocodile?
Did the Pope cause the Black Death?
Why was ‘New York’ once known as ‘New Orange’?
Should you use spiderwebs as a bandage?
How much bamboo would it take to cover the Taj Mahal?Read more
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Mental Toughness For Young Athletes: Eight Proven 5-Minute Mindset Exercises For Kids And Teens Who Play Competitive Sports
Finally! There is A Mental Toughness Book For Young Athletes!Moses and Troy Horne here. Your mental toughness guides! If you are reading this you probably have a young athlete who struggles with in-game stress and maybe even sports performance anxiety. That is why this version was mostly written by Moses. As of the time of the writing of this book Moses Horne is a 15-year-old elite athlete who can talk directly about the triumphs and struggles of working towards being mentally tough. This is the only book that I know of with input from an actual young athlete.
My name is Troy Horne. I’m his dad. I am here to help the parents understand how to help their kiddos navigate this mental toughness journey. For more on that make sure that you pick up the Parent’s guide version of this book – Mental Toughness for Young Athletes: Eight Proven 5-Minute Mindset Exercises For Kids And Teens In Competitive Sports (Parent’s Guide) It’s super necessary. We know where you are and we know how to help you help your young athlete find their mental fortitude. We have purchased a lot of books about mental toughness in sports.
Most of the books that we read were not a good fit for young athletes because they were either written for adults or not written for youth athletes in COMPETITIVE sports. There is a difference.
Since there wasn’t anything out there for elite athletes I did what every youth sports parent does when they want to help their kid. I started my own team! JUUUUST KIDDING! (I probably should have, but I didn’t believe that I would be able to do it well. I lacked mental confidence myself I guess. We talk about that in the parent’s version of this book too.)
We took the long journey of ups and downs. We struggled to help our young athlete find his mental toughness. IT WAS ROUGH! Luckily along the way, we found the winning formula thanks to being able to talk with sports icons personally.
We launched a podcast together called Hoopchalk Basketball Podcast and on it, we interviewed sports MENTAL TOUGHNESS GIANTS like…
- Chauncey Billups
- Tywanna Smith
- Keiko Yoshimine
- Earl Boykins
- Jason Richardson and
- Kobe Bryant!
We studied what they did and said based on our interviews and we came up with a mental toughness plan that worked! We wrote down what worked for our young athlete and we put it in this book so that you would be able to skip a lot of the struggle and failure part. No need for everyone to struggle right?
In this book, we are going to share with you what we learned from talking to NBA Athletes, NFL Athletes, EuroLeague Athletes, College Coaches, and College Athletes as well.
- Does your child perform better in practice than they do when the game or when the “Lights Come On”?
- Do they seem like they are losing their love for the game?
- Do you want to help them?
If you answered yes to these questions then you are in the right place. This book is the answer that you have been looking for! I can say this with confidence because I have used everything that I am going to share with you in this book with my son and it has worked.
What a blessing to get the keys to mental toughness straight from greats! I look forward to sharing what we learned with you!
This stuff is a game-changer and it’s made specifically for young athletes!
Order your copy now to improve your young athlete’s mental toughness level for good!
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Casino Gambling: How to Play Craps, Baccarat, How to Play Blackjack, Count Cards, Beginners Advanced Strategies, 3 Books in 1
This comprehensive guide, “Casino Gambling: How to Play Craps, Baccarat, Blackjack, Count Cards, Beginners to Advanced Strategies, 3 Books in 1,” is the ultimate handbook for anyone looking to improve their casino gambling skills.
The book includes in-depth instructions and tips on:
- How to play popular games like Craps, Baccarat, and Blackjack,
- Including advanced strategies for experienced players.
- You’ll also learn the technique of counting cards, making it easier for you to stay ahead of the game.
- Whether you’re a beginner or an experienced player, this book is packed with helpful tips and tricks that will take your gambling skills to the next level.
Get your copy now and start winning big at the casino!
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101 Dog Tricks: Step by Step Activities to Engage, Challenge, and Bond with Your Dog (Dog Tricks and Training)
101 Dog Tricks is the largest trick book on the market and the only one presenting fullcolor photos of each trick and its training steps. The stepbystep approach, difficulty rating, and prerequisites, allow readers to start training immediately. Tips and troubleshooting boxes cover common problems, while “buildon” ideas suggest more complicated tricks which build on each new skill. No special tools (such as clickers) or knowledge of specific training methods are required. Trick training is a great way to bond with your dog and help him integrate into your family. It keeps him mentally and physically challenged and helps to establish paths of communication between you. Many tricks build skills needed for common dog sports, dog dancing, and dog therapy work. It’s every dog lover’s privilege that Kyra and Chalcy took time from their performing schedule to share their secrets in 101 Dog Tricks.Read more
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