• Cat Family Christmas Lift-the-Flap Puzzle: Count down to Christmas: 12 flaps: 76 pieces (Volume 2)

    01
    New from the best-selling Cat Family advent books: Lift-the-flap puzzles!
    As seen in The Sun: ‘Feline lovers can count down to Christmas.’
     

    • Charming Christmas lift-the-flap puzzle: Count down the last 12 days till Christmas with the cozy Cat Family
    • Sturdy gift box contains: 76-piece puzzle with 64 regular pieces and 12 shaped lift-the-flap pieces, plus a 28-page booklet; finished puzzle measures 33 × 33 cm / 13 × 13 in. 
    • 12 flaps to open: On the completed puzzle, lift a flap each day to reveal sweet holiday scenes
    • Includes story and activity booklet: Read the Cat Family story and find ideas for sustainable holiday activities
    • Christmastime fun for kids ages 4–7: An activity-packed gift to engage kids in Christmas preparations

     
    Count down to Christmas with the Cat Family in this lift-the-flap puzzle with 12 flaps to open.

    Piece together the puzzle to create your Cat Family Christmas scene, based on the popular children’s book series. Open the 12 flaps on the shaped pieces to reveal what the Cat Family have been up to as they decorate, bake and prepare the house for the holiday. Every flap leads to a heart-warming miniature scene that will fill you and your family with Christmas cheer.
     
    Infused with the warm nostalgia of a traditional Victorian advent calendar, the puzzle image shows the adorable Cat Family decorating their Christmas tree next to their roaring fireplace, with knitted stockings hung from the evergreen garland–draped mantle.
     
    In the enchantingly illustrated booklet, join the Cat Family as they prepare for Christmas Day, decorating their home, baking treats, writing letters to Santa, making gifts and more. Along the way, find ideas for your own family-friendly holiday activities, such as making your own decorations and gift wrap, and spreading festive cheer in the community.
     
    Make your own holiday just as special as the Cat Family Christmas with this whimsical gift.
     
    Delight in even more Cat Family fun with the books:Cat Family Christmas and Cat Family at The Museum.

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    £13.10£14.20
  • Search Engine Optimization All-in-One For Dummies

    01
    The most comprehensive coverage of search engine optimization

    In Search Engine Optimization All-in-One For Dummies, 3rd Edition, Bruce Clay—whose search engine consultancy predates Google—shares everything you need to know about SEO. In minibooks that cover the entire topic, you’ll discover how search engines work, how to apply effective keyword strategies, ways to use SEO to position yourself competitively, the latest on international SEO practices, and more.

    If SEO makes your head spin, this no-nonsense guide makes it easier. You’ll get the lowdown on how to use search engine optimization to improve the quality and volume of traffic on your website via search engine results. Cutting through technical jargon, it gets you up to speed quickly on how to use SEO to get your website in the top of the rankings, target different kinds of searches, and win more industry-specific vertical search engine results!

    • Includes new and updated material, featuring the latest on Bing!, Google instant search, image search, and much more
    • Covers SEO and optimizing servers for SEO
    • Provides important information on SEO web design
    • Shows you how to use SEO to stay “above the fold”

    If you’re a website owner, developer, marketer, or SEO consultant, Search Engine Optimization All-in-One For Dummies, Third Edition is the only resource you need to beat the competition.

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    £2.20
  • Candle Making Business 102: Drive Growth through Social Media Marketing and In-person Selling. Leverage TikTok, Instagram, Pinterest, Etsy, SEO, Email … your Advantage….

    08
    Do you want to triple your candle sales every month but just don’t know how? Then keep reading…

    You have started your own candle business, everything is going well…you’ve nailed down the perfect recipe and your candles are ready to sell.

    Then disappointment looms… no one except family and friends buy your candles. You never anticipated putting so much time and effort for no sales.

    Here’s the problem: if you don’t market your business properly, no one will buy from you, simply because they don’t know you exist.

    You may feel disheartened and want to give up… but why should you? Candles are your passion. With an array of digital and offline marketing strategies you could exponentially increase your sales every month!

    According to Statistica (2021), 79% of marketers believe social media marketing increases their website traffic with 88% highlighting brand exposure as the number one benefit. These numbers are huge, and you can take advantage of marketing too.

    Creating a brand that people want to buy from isn’t an easy job, but it’s much easier than you think once its broken down into easy steps.

    Forbes (2021) lists poor marketing as one of the top reason businesses fails. But, don’t panic, you still have time to turn it around…This book teaches you everything you need to know regarding digital marketing and in person selling!

    Anyone can start this business and make it a success if you focus on marketing strategies. Take Leah for example, she started in her kitchen at the start of the pandemic and now her business is thriving making $2.2 million in 13 months with no outside capital! (mythologiecandles.com).

    In this book you will discover…

    • How to easily optimize your business and boost profits
    • The #1 secret which makes or breaks your candle business
    • The ultimate question answered, which is better: Etsy or your own website.
    • SEO strategies to help triple your income
    • How to go viral on TikTok
    • The best way to leverage Instagram to grow your business
    • The power of Pinterest as a lead generation tool
    • #1 way to keep your brand at the top of your customers minds
    • How to benefit most from Farmers markets
    • The quickest way to make over $10k a month
    • As a free bonus, you’ll have access to ‘11 easy tricks to master your candle launch and triple your sales within the first month!’.

    And much more…

    If know your candle brand has not reached its full potential or you want to hit the grown running before launch, then this book is for you.

    Yes! You can even get results. This 9 step guide is so easy to follow, that you can start gaining momentum and seeing results in as little as 30 days, even if you have no marketing experience!

    If you want to exponentially improve your candle business sales and profit then scroll up and click the ‘Add to Cart’ button now!

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    £13.30
  • SEO Freedom: A guide to understanding Search Engine Optimisation for normal people.

    01
    Cut through the fog of Search Engine Optimisation and discover exactly what you need to know in order to thrive on search engines. Learn the skills and principles that we use every day in our agencies to help our clients rank higher, get more enquires and increase their sales all through search engine optimisation.

    Who is this book for?
    This book is aimed at those that want to discover the basics of SEO and learn the things that will enable them them to lift their websites higher on Google.

    • Learn how to make your website rank higher in Google
    • Get more website visitors, and turn them into customers
    • Finally understand Search Engines and remove any confusion
    • Stop struggling with tech tools
    • This book will show you what you need to know

    Ideal for business owners, marketers or anyone starting out in SEO who needs a solid understanding of what is involved.

    Throughout the book there are actionable items that you can apply to your website.

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    £4.30
  • The eCommerce Formula: Blow up your business with a Unique Product, Simple Marketing Plan and SEO Strategies to Rank On Google (Internet Mastery)

    01

    ◆Do you want to learn how to build a successful online business?
    ◆When you see other eCommerce businesses, do you think to yourself, ‘Hey, I can do that too!’?
    ◆Do you have an idea but are struggling to get it launched to the marketplace?

    Well, you’ve come to the right place; with this book, we aim to empower you and give you all the tools and skills you require to launch the business you know you can! We’ll give you the latest tips and tricks to build and scale your business exponentially.

    As you know, the eCommerce industry has been around since the late 1900s (dot com boom), but most people have been reluctant to change, as we can tell by the stores that shut down in 2020. The truth is that commerce is ever-growing, and it’s time we make a change! So how do you keep up with an industry that’s ever-growing?

    You play the game differently. As an entrepreneur, it’s your job to know about the latest strategies to grow your business. You need to develop unique marketing campaigns, develop a hot-selling product and lead customers to your page daily! Because if you don’t, you’ll soon be shutting down your website.

    Consider this your call to action, your opportunity to change your life, career, and business trajectory. We introduce you to The eCommerce Formula™.

    The formula will teach you how you can leverage your time and impact and set up your business for massive success. So the question is, will you risk it all and go at it alone? Or will you follow the formula to eCommerce success?

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    £9.50£14.20
  • The Art of SXO: Placing UX Design Methods into SEO Best Practices (Design Thinking)

    03
    Search Experience Optimization (SXO) is a fast growing field that combines the disciplines of Search Engine Optimization (SEO), Conversion Rate Optimization (CRO) and User Experience (UX) Design. It’s a holistic approach to creating websites that are not only optimized for search engines and bots, but for users too, a highly effective method of converting a websites visitors into customers and subscribers, leading some to think of it as SEO 2.0. 
    Recent industry reports suggests that front-end developers and web designers need to embrace SXO best practices to not only ensure websites are optimized by the metadata and analytics that SEO provides, but also ensure a website or application is easy-to-use and behaves in a way the user expects because happy users drive higher retention rates and higher revenue, which is essential for commercial app creators. 
    The Art of SXO aims to be a comprehensive guide to this emerging field, explaining what it is, how it works, and how to use it to improve search rankings, increase conversions rates, and ultimately grow a company’s revenue. This guide will be packed with tips, tricks, and tactics making it an essential resource for anyone looking to get the most out of their search traffic.
    What You’ll Learn

    • Apply SXO best practices and how it differs from tradition SEO
    • Optimize websites for both search engine bots and users
    • Increase a website’s ranking in SERPs
    • Improve a website’s conversion rates
    • Grow revenue from organic traffic

    Who This Book Is For
    Web developers and UX designers, technical SEO specialists, digital marketers and business owners who may have a basic understanding of SEO, CRO, UX design and core digital marketing concepts, but are looking to take their practices to the next level with SXO. 

    Read more

    £34.80
  • SEO: A layman’s guide

    01

    The process for SEO is complicated, but it doesn’t have to be with this SEO book. Learn everything you need to know about SEO (search engine optimisation), with this book and get your website noticed!

    A website is just a website! That is why you need SEO. A website is only magical when it starts ranking on the first page of Google for the keywords, key terms, questions and phrases you believe, your customers will type or speak into Google. Your website can be your best employee or your worst.

    The goal of SEO is to rank higher, increase organic traffic, profits and sale. This is done by building backlinks, on-page SEO, technical SEO, refining the user experience, brand and more.

    So if you want a solid, no-nonsense, practical overview of SEO this is the book for you.

    The book includes explanations, strategies, citations lists, web resources and more.

    Let’s get to work, buy your copy, grab your laptop, it’s time to leave the competition behind.

    • Learn how to optimise your website
    • Learn how to research keywords, build traffic and increase visibility
    • Backlink strategies
    • Content strategies
    • Technical SEO overview
    • Increase speed
    • New search (Voice, Image & Featured SERPs)
    • GMB and local search
    • Citation/profile list included
    • Software, best websites and chrome extensions list included
    • A simple website action plan included.

    Testimonial
    As a web developer and designer, I found Robb’s take on the web and SEO refreshing rather than intimidating, giving me a way to learn, understand and develop my own skills and knowledge, while expanding my understanding of what it takes to grow my online business.

    Having now set up an adventure tour company based on my 20 year experience as an adventure activity guide and tour developer (consolidating all my skills into one business).

    I had some fantastic tours in some of the most scenic locations in Scotland, partnerships with some of the best chef’s and hotels but what I needed was customers – Robb helped my business become a reality.

    Just building a website and having a few social media pages are not enough anymore – you need Robb (all be it in printed form) to help you compete, find your voice, and get in front of the right people.

    Helping to take my online business presence to the next level, compete proactively, to ultimately engage and attract visitors/potential clients, Robb’s book SEO: A layman’s guide helped me turn my website & social media channels into productive team players in my small business empire, using a combination of elements to build up written and visual content to grow and develop my reach and ultimately my client base.

    I can whole heartedly say that without Robb and the knowledge his book shares, my business would still be lost in the sandpit at the end of the internet, the proof is throughout my digital footprint and online products.

    Chris Wain

    Owner & Operator (Sole Trader)

    Unique Adventure Tours Scotland

    Unique Adventure Tours Scotland

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    £4.70
  • The SEO Freelancer Survival Handbook: Dedicated to helping SEO freelancers build a successful business

    01
    Are you an SEO freelancing consultant, or are you thinking about giving your full-time job up to go freelancing? The SEO Freelancer Survival Handbook is the book you need! It goes into detail about the reality of the freelancing life, explained within twenty-five sections that you can dip in and out of when you come across those hard to solve challenges. This book will help you to grow a successful SEO freelance business.

    Read more

    £4.70
  • Chat GPT: The 3-Hours a Day Business. Master AI to Make Money Online. The Digital Entrepreneur’s Guide with 100+ Prompts for SEO, Blogging, Social Media, Affiliate, Email…

    01

    BONUS INCLUDED: Free access to a variety of advanced step-by-step guides and how-to processes to create Youtube videos, Tik Tok reels, stunning social media posts and more.

    Are you constantly hearing about AI but feel lost in a sea of jargon? Do you wish you could utilize the power of AI to make money online but have no idea where to start? Look no further.

    Just as YouTube exploded in 2006, Bitcoin in 2011, and TikTok in 2020, the current wave of AI presents a once-in-a-lifetime opportunity! With AI, you can:

    • Minimize your working hours
    • Slash your expenses
    • Maximize output and quality
    • Fully automate and upscale your business

    Imagine: AI, working relentlessly behind the scenes, optimizing every corner of your digital business. And with “Chat GPT: The 3-Hour a Day Business,” you won’t just be imagining – you’ll be living it.

    Inside this game-changing guide, you’ll discover:

    Prompt Engineering: Unleash the transformative power of prompts and watch how boring repetitive tasks are automated like magic.

    SEO Mastery: Skyrocket your website’s visibility, ranking higher and grabbing attention. Bring traffic to your website like never before with the power of AI.

    Blogging with AI: Generate gripping content that keeps readers hooked, from the first word to the last. You can create stunning, SEO-friendly blog posts that are filled with value for your readers in less than one hour.

    Social Media Domination: Turbocharge your online presence, from crafting viral-worthy posts, to stunning reels with high-quality voice overs to executing full-blown marketing strategies.

    Affiliate & Email Marketing: From compelling product descriptions to high-conversion emails, AI’s got your back. Learn how to monetize your website and social media channels and make money with affiliate marketing. No inventory to manage, no startup cost, no customer support needed!

    But we’re just scratching the surface. Dive deeper and uncover powerful tools like Perplexity AI, Midjourney, and more that will redefine what you thought was possible

    The digital landscape is shifting, and those who don’t adapt will be left behind. The pain of missing out on this monumental shift in business is too great. Don’t be one of them that gets left out. “Chat GPT: The 3-Hour a Day Business” is your golden ticket to riding the AI wave to unparalleled success.

    This isn’t just another guide – it’s your passport to the future of online business. Every moment you delay is a moment you’re letting this life-changing opportunity slip through your fingers. Others are already making their move. Where will you be?

    BONUS: Order now and gain exclusive access to invaluable bonus content, expert tutorials, and tools that will set your AI-driven business light years ahead of the competition.

    Your journey to AI mastery starts here. Don’t be left in the digital dust. Click on BUY NOW and secure your future today!

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    £14.20
  • Mastering In-House SEO – Second edition

    01

    Introducing the second edition of Mastering In House SEO!

    Last year our first edition was an Amazon best-seller, and we knew immediately we had to release a second edition this year to bring even more co-authors to be published. We’re extremely proud of this book at Blue Array and the contributions from our esteemed previous and new co-authors including;

    • Fabrizio Ballarini of Wise
    • Orit Mutznik of SilkFred
    • Mody Oberstein of Semrush
    • Steven van Vessum of Contentking

    An indispensable guide for in-house experts and SEO agency employees alike.

    • Blue Array’s second published book dedicated to the in-house SEO pro
    • Written for those working in-house, freelancers and agency side
    • Co-authored by 29 of the world’s leading SEO’s
    • All profits go to Samaritans – samaritans.org

    In praise of the book:

    The only book that really addresses the struggles in-house SEO specialists deal with. Not only is it invaluable for anyone with an in-house SEO role, but it provides those working agency-side with unique insights into the challenges in-house SEO specialists face.
    Steven van Vessum – VP of Community, ContentKing

    Creating the buy-in you need to be successful as an
    SEO within a large organization can be tricky at best. That’s why I highly recommend this book with real tips from real in-house SEOs.
    Mordy Oberstein – Head of Communications, SEMrush

    More information:
    Visit the book website at https://www.masteringinhouseseo.com/ for the full list of co-authors and snippets from their contributions.

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    £3.10
  • Local SEO Secrets: 20 Local SEO Strategies You Should be Using NOW

    01

    “Local SEO Secrets” brings together the top thought leaders in Local SEO who share their top strategies for ranking fast and driving organic traffic, including:

    Roger Bryan – Founder, Enfusen

    Roger Bryan is an investor, bestselling author, and sought after Enterprise SEO Consultant. He has run Local Marketing Campaigns for some of the world’s largest companies, including Microsoft’s© Partner Program, Goodwill Industries, MedStar Health, and over 1,000 companies of various sizes. He is best known for his work in the non-profit sector, where he’s helped raise more than $150,000,000.

    Mark Luckenbaugh – Owner, Growth Foundry

    Google My Business (GMB)

    Mark gives you an in-depth look at the importance of your GMB Listing and some great insights on how to rank your GMB.

    Allison Lee – Marketing Manager, Zentail

    Optimizing eCommerce Product Pages

    Allison shares practical tips for getting your product pages up to snuff and outranking your competitors’ sites.

    Richard Lorenzen – Founder and CEO, Fifth Avenue Brands

    4 Ways PR Can Help Your SEO Campaign

    Richard shares methods in which PR can help your SEO campaign, directly contributing to more organic exposure and website traffic.

    Justin Sanger – Chief Revenue Officer, OMG National

    Google Guarantee Program

    Justin will begin to unpack Google Local Services Ads (LSA), the Google Guaranteed for Home Services, and Google Screened for Professional Services programs, addressing the impact that these advertising programs will have on the local search landscape of the future.

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    £1.40
  • So, You Want Your Website To Rank?: The Complete Guide To SEO

    04
    So, you want your website to rank? Well, you have made the first step by selecting my complete guide to SEO. This book is specifically designed to provide you with a thorough understanding of search engine optimisation. We will cover all aspects; from ensuring that your website is friendly to search engines, to understanding the behaviour of your traffic and building high quality backlinks. By implementing the suggested changes in this guide, your website will be fully optimised and you will soon start seeing positive results.Some will take to this like a duck to water, for others it might take some time, but with a willingness to learn and a desire to continue improving, there is no reason why you can’t make your website a success and develop it into the backbone of your business.Chapter 1 – Introduction to SEOChapter 2 – The Beginners GuideChapter 3 – Keyword ResearchChapter 4 – Content CreationChapter 5 – On-Page SEOChapter 6 – Technical SEOChapter 7 – Link BuildingChapter 8 – Tracking ResultsSearch engine optimisation is the art of increasing the number of visitors to a website by improving the online visibility to users on search engines such as Google or Bing. I want to be clear from the beginning, you do not pay for results with SEO, the results are free!Did you take note then? ‘the results are free’ – This is why so many businesses are investing their time in to getting this right. Who wouldn’t want sales or bookings that didn’t cost a penny to generate?What will you learn?1.Introduction to SEOIn this chapter, we delve deeper in to understanding exactly what SEO is and why it is so important. Here you are going to gain vital knowledge that will see you through the rest of the course and set you up to successfully market your website on search engines in the future.2.The Beginners GuideTo gain a real understanding of SEO, it is important to know exactly how a search engine works. Once completed you are going to have knowledge of how robots crawl the internet to find websites and add it to their indexes. Without this, all the other work is pointless.3.Keyword ResearchThis chapter allows you to understand exactly how to find out what your audience is searching for. Using a proven technique and helpful online tools, you will be able to set up your entire website strategy around the exact words and phrases that your customers are looking for.4.Content CreationIf your content is boring, your visitors will leave. This chapter is all about how to incorporate your Keyword Research in to high-quality, engaging page content that will not only appeal to readers, but increase conversion rates.5.On-Page SEOThis is most definitely the longest chapter and arguably one of the most important. I will show you how to optimise your website design, include the keyword research to full effect and improve the user experience.6.Technical SEOWhereas the on-page SEO focuses on human behaviour, technical SEO focuses on robots. This section covers the elements of a website and how to ensure that search engines can successfully read your website and understand exactly what it is about.7.Link BuildingNow that your website is in good health, it is time to find some traffic. This chapter will teach you all about how to find websites that will link back to you, the different types of backlinks and why this method is so vitally important to ensuring that you receive the right sort of attention.8.Tracking ResultsAn essential part of any change is understanding what works and what doesn’t. It is no difference for search engine optimisation. In this section you will learn all about how to set up, understand and learn from website analytics.Thank you for taking the time to read the description of my book on SEO. I sincerely believe that this publication will provide many benefits and will give you the confidence to begin work on your own website.

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    £11.40
  • The Business Side of SEO: Building a Business Within the Digital Marketing Industry

    08
    Prior to becoming a professional SEO trainer & speaker, Mark A Preston has self-grown two successful SEO agencies with zero investment. This book is an honest overview of all the challenges he faced starting and growing an SEO agency, and after a few mistakes, the solutions he found to push things forward. If you are an SEO agency owner or an SEO freelancer who wants to take your business to the next level, this book is packed with proven lead generation and sales techniques Mark spent years perfecting. It guides you through the whole process from knowing who your clients are, right through to after-sales care.

    Read more

    £4.70
  • Keyword Accelerator Playbook: A Tactical SEO Keyword Research & Content Planning Guide for Boosting Your Website’s Rankings, Traffic & Earnings

    01

    The Best Keyword Research for SEO Book Is Here!

    This tactical keyword research & content planning guide was created specifically to help bloggers, niche website builders & affiliate marketers who are struggling to find the most optimal SEO keywords for their content and put them into a publishing schedule that can fuel their long-term goals.

    Inside the Keyword Accelerator Playbook, you’ll discover step-by-step strategies for accelerating your website rankings, traffic & earnings as fast as possible using proven systems for growth.

    If you want to know how to do SEO keyword research & content planning in a more intelligent—and profitable—way, then the Keyword Accelerator Playbook has exactly what you need to experience more predictable results.

    “I’m giving away my complete keyword research and content planning strategies that have fueled every successful website I’ve ever created.” – Stephen Hockman, Author & Founder of SEO Chatter

    By the end of this SEO keyword research book, you’ll know how to…

    • Choose the least competitive SEO keywords for your articles that can get you to the top of Google faster.
    • Sort through your initial list of keywords to find the best terms that offer the most traffic potential.
    • Spy on—and steal—your competitors’ top-performing keywords to help speed up your own website’s growth even faster.
    • Select the right time frame for publishing new batches of keyword-focused articles on your website.
    • Pick the best publishing strategy for your website based on SEO keyword topics and keyword types.
    • Properly arrange your list of optimal keywords in a content publishing plan that can help you stay on track with writing a steady flow of articles to achieve more predictable results.
    • Feel 100% confident in your ability to set up a long-term publishing plan.
    • Know exactly what keywords you’re going to write new articles about and in which order.
    • Have a solid schedule in place for when content will be published over the next 30 days, 3 months, 6 months, or even an entire year.
    • But most importantly, becoming the most proficient online publisher who you were truly meant to be.

    The Keyword Accelerator Playbook is 100% beginner-friendly with the ultimate goal of helping bloggers, niche website builders & affiliate marketers like you who want to achieve faster results from their publishing efforts with the fewest amount of headaches.

    You won’t find any other book on the market like it on the market. Guaranteed!

    Grab your copy today so you can put your website in the SEO fast lane!

    Note: Inside the book, you’ll be given the option to grab an add-on for the “Keyword Accelerator Cheatsheets & Tracking Templates”. These files can be helpful if you don’t want to create your own printable step-by-step guides or tracking spreadsheets from scratch that are explained in full detail in the playbook. Consider this optional add-on as a time-saver; however, you can get full value out of the Keyword Accelerator Playbook without it.

    Also, in the “Next Steps” section at the end of the book, you can learn how to book a 1:1 consultation with me if you ever need any extra help putting the SEO keyword research methods or content planning into practice. The playbook will teach you everything you need to succeed, but this opportunity is available if you want personalized help at any point in your website building journey.

    Read more

    £11.90
  • Joomla! 3 SEO and Performance

    03

    Joomla 3 SEO and Performance is a concise, 150-page book that helps you to build websites that dominate search engine rankings and have super-fast load times, giving your sites an increased audience. The book takes a very practical approach full of real-world examples. It does not just provide instructions, but also teaches you the logic behind what you are doing. It will make you breathe SEO while building your websites, which is the only way to success.

    Joomla 3 SEO and Performance starts with the Joomla core SEO possibilities. It shows how even if you are a relative newcomer to Joomla you will be able to build sites that rank high in Google without having to install complicated plugins. The remaining chapters dig much deeper, both into Joomla, and into the use of SEO plugins and extensions with a full chapter dedicated to SH404SEF, probably the best SEO extension for Joomla. In order to keep the visitors that you acquire, Joomla 3 SEO and Performance also shows you how to make your website load faster. This is achieved using Joomla core features as well as plugins. You will be stunned how easy it is to achieve massive improvements!

    Joomla 3 SEO & Performance:

    • Walks you through the Joomla SEO options, both basic and advanced

    • Teaches you to breathe SEO while building your websites

    • Teaches you how to make your websites screaming fast

    Read more

    £19.00
  • SEO for Growth: The Ultimate Guide for Marketers, Web Designers & Entrepreneurs

    03

    Search Engine Optimization, also known as SEO, is how people search and find your website on the Internet.

    (NOTE: Dozens of renowned marketing, SEO and social media experts have endorsed this SEO book. You can read these expert testimonials and claim the free bonus offers that come with this book at SEOforGrowth.com)

    SEO is a key growth channel for your business, but the rules of SEO have changed dramatically in recent years.

    To grow your business in today’s economy, you need a strong online presence. But what does that entail exactly?

    Marketing is no longer about mass-market advertising and outbound sales; it’s about capturing demand — grabbing the attention of people already looking to make a purchase or acquire specific knowledge. To do that, your content needs to be at the top of Internet search results.

    Many businesses and marketers toss up a brochure-style website, do a little social media and blog posting (if any), and think they’re “doing SEO” — but that’s not what it takes to get those coveted first page Google rankings.

    No longer just another tactic, search engine optimization has become a full-blown channel on par with PR and advertising — one you can’t afford to ignore. From website designers to business owners, marketers to entrepreneurs, everyone can benefit from understanding and applying SEO best practices.

    John Jantsch, author of the best-selling Duct Tape Marketing and creator of the Duct Tape Marketing System™, and Phil Singleton, an experienced SEO consultant with years of experience at the local, regional, and national levels, have teamed up to provide you with the only Internet marketing guide you need. In SEO for Growth, they teach you how to leverage the new rules of search engine optimization to make sure your website gets found online. Jantsch and Singleton harness the knowledge they’ve acquired through years of experience and extensive research, explaining SEO in a direct and accessible manner, to help you navigate this complex technical terrain with purpose and ease.

    SEO for Growth is Your One-Stop Digital Marketing Guide

    The first part of the book provides an in-depth overview of search engines, algorithms, and design changes, so you can understand the way that Google “thinks.” The book then takes you through the mindset and strategy you need to get SEO right and provides specific techniques that you can use at each stage of a new business: from finding the perfect match between the ideal customer and the market message (traction), to retaining customers and building relationships for growth (expansion); and leveraging the assets you build for payoff (conversion).

    From this book, you’ll learn how to:

    • create and re-purpose content and plan an editorial calendar
    • use different social media channels to generate engagement with your content
    • build and manage your online reputation, plus handle negative reviews
    • do quality link building without resorting to the shady practices Google now penalizes
    • conduct keyword research to optimize your website and all of your content
    • use pay-per-click advertising in the most cost-efficient way to get the biggest bang for your buck
    • build a revenue generating website that will help power your company’s growth for years to come

    Whether you want to adapt your small business to the digital age or you’re a marketer figuring out how to help your clients online, this indispensable guide has everything you need to plan and implement the right SEO strategy for your business.

    After you buy this book, be sure to visit the SEO for Growth website (SEOforGrowth.com) to claim and download the 3-eBook bonus pack on Local SEO, Traffic Generation Tactics, and WordPress Website Optimization, as well as special offers and discounts on various SEO tools, webinars and services.

    Read more

    £5.70£11.40
  • SEO Unlocked: A Beginner’s Guide to Dominating Google in 2023

    01
    Whether you’re an aspiring entrepreneur looking to start a successful business or a business owner aiming to grow your current venture, this guide will equip you with the knowledge and practical strategies to apply SEO effectively. No more confusion about backlinks, keyword research, or on-page optimisation techniques – this book has got you covered. Discover the importance of website structure, user experience, and mobile optimisation in achieving SEO success. Explore the power of link building, social media engagement, and content marketing to amplify your online presence. To inspire and inform you, real-life case studies of companies that have successfully applied SEO are also included.

    Unlock the potential of SEO and rise to the top of Google’s search results – your online success awaits!

    Read more

    £5.60
  • Masterful Marketing: How to Dominate Your Market With a Value-Based Approach

    01
    A concise yet expansive guide to the marketing strategies that lead to success in the competitive modern landscape.

    Masterful Marketing draws upon extensive case studies and research to provide practical guidance that will prove invaluable for any marketer, regardless of their seniority or sector. It focuses particularly on a value-based approach, providing insights that will allow the reader to recognise and effectively target the customers, platforms and approaches that will have the greatest returns.

    In today’s marketing world, your personal brand, the relationships you build and the expertise you share has the capacity to move you from best kept secret to highly sought expert. This is mainly contingent upon the value-based marketing you create. With this book, readers will gain the combined experience and wisdom of its co-authors Alan Weiss and Lisa Larter. Alan brings his decades of experience as a consultant and entrepreneur to provide practical, motivational guidance, while Lisa brings her expertise as a digital marketer and strategist to provide fascinating research-based insights into marketing strategy.

    Social and technological developments have transformed both the nature and impact of marketing. Previously, large sums of money could almost guarantee that a new campaign would be noticed, or that new branding would become iconic. Yet, with the onset of social media and the downturn in traditional media avenues, the primary platforms for marketing have become democratised. While access to such platforms may be easy and often cheap, they are competitive battlegrounds in which a marketer must vie for the customer’s attention with any number of distractions or competitors. Only through the value-based approaches outlined in Masterful Marketing will your marketing efforts stand out in this crowd and draw in customers.

    Read more

    £12.90
  • In-house SEO Success

    01
    The third edition of our best selling Mastering In-House SEO series… In-House SEO Success.
    Featuring insights from 29 more leading in-house SEOs!

    Blue Array are back with a 3rd edition of the Amazon best selling Mastering In-House SEO series! This year we’re bringing 28 more new and legacy contributors including:

    • Simon Glanville

    • Rejoice Ojiaku

    • Carly Steven

    • Steven van Vessum

    Read more

    £1.20
  • Google Ads (AdWords) Workbook (2023): Advertising on Google Ads, YouTube, & the Display Network (2023 Marketing – Social Media, SEO, & Online Ads Books)

    04
    2023 Updated Edition
    Learn Google Ads (AdWords) in Plain English – Step by Step!
    Buy the Workbook Used by Jason McDonald to Teach Google Ads (AdWords) Advertising.

    • Updated – Fully updated for 2023 – coverage of RSAs (Responsive Search Ads), Keyword Match Types, and AI-based Campaigns such as ‘Performance Max.’
    • Google Ads in all its Glory – master the Google Search Network, Google Display Network and Remarketing, Shopping Ads, and even YouTube
    • Read the Reviews – compare the REAL REVIEWS of this book compared to the REVIEWS (?) of other books
    • Learn to Advertise Your Business on Google without losing money
    • Watch Videos – view step-by-step companion VIDEOS that SHOW you how to use Google Ads effectively
    • Use the Worksheets – download WORKSHEETS that guide you step-by-step to AdWords success.
    • Access Free Tools – access the companion Marketing Almanac with free tools for Google AdWords!

    The #1 Bestselling Workbook on Google Ads Advertising for Your Business

    • Jason McDonald – written by a successful practitioner of AdWords. Just Google ‘Google Ads Expert Bay Area.’
    • Stanford University – used by Dr. McDonald in his courses, both online and in face-to-face workshops
    • Got Questions? – just Google ‘Jason McDonald’ and send a quick email or call.

    The author, Jason McDonald, has instructed thousands of people in his classes in the San Francisco Bay Area, including Stanford Continuing Studies, as well as online.
    Table of Contents

    1. Google Ads Basics – the basics matter, so begin at the beginning.
    2. Google Ads Gotchas – identify and fix the six main ‘Google Ads Gotchas’ that may be costing you a LOT OF MONEY.
    3. Keywords – find and leverage transactional keywords that make you money and nix ones that lose you money.
    4. The Search Network: Organization – organize your Search Network campaigns for ease-of-use and maximum effect.
    5. The Search Network: Ads & Bidding – write “attract / repel” ads and learn how to bid for highest ROI
    6. Google Display Network – avoid rip offs in the GDN, and optimize for placements and strategies that truly work
    7. YouTube – Google’s subsidiary, YouTube, is the #2 Search Engine. Master video advertising easily.
    8. Shopping – Shopping Ads on Google including the Google Merchant Center.
    9. Metrics – Learn what you can and should measure in Google Ads, and use this data to optimize your RETURN ON AD SPEND (ROAS)
    10. Tools – Includes a free companion Marketing Almanac, with hundreds of FREE tools to master Google Ads better, faster, cheaper.

    Google Advertising in PLAIN ENGLISH: let Jason guide you in SIMPLE language to INCREDIBLE return on investment via Google Ads / AdWords

    Read more

    £33.10
  • Link Building Mastery: How to Rank Higher, Grow Your SEO Traffic and Build Authority with Backlinks

    03
    Are you ready to dramatically increase your Google rankings fast?

    Do you want to get more SEO traffic with link building?

    Would you like to master the MOST important ranking factor for Google?

    If you ever struggle with getting more traffic from Google, you’re not alone…

    Maybe you’ve struggled to build backlinks, your website simply isn’t ranking on Google, or you have no idea what link building is.

    The truth is, link building isn’t easy. And it’s important to remember that this is not your fault!

    But the ‘publish and pray’ method doesn’t work…

    If you want higher Google rankings, you need backlinks to your website.

    And that’s how ‘Link Building Mastery’ will empower you.

    Here’s what you’ll learn:

    – 9 Tried, Tested And Proven Link Building Strategies That Actually Work
    – The Powerful FREE Link Building Technique That Grew My Client’s SEO Traffic From Out Of Nowhere To 70,000+ Per Month
    – How To Land Powerful Backlinks At Scale (Without Paying For Them)
    – How I Land Free DR80+ Backlinks In Less Than 5 Minutes
    – Why Backlinks Are The Most Important Ranking Factor For Your Website’s Google Rankings
    – 1 Easy Outreach Strategy That Will Land You Backlinks (Without Writing A Single Blog Post)
    – Why Over 90% Of Websites Don’t Rank On Google (And How You Can Rank Quickly)

    PLUS 3 bonus materials:
    – Bonus 1: 5 Internal Link Building Hacks To Skyrocket Your Organic Traffic
    – Bonus 2: How To Outsource Content Writing [And Save Hundreds Of Hours]
    – Bonus 3: FREE access to my link building mastery video course

    How would your life change if you could drive thousands of leads, customers and sales to your website WITHOUT spending a single penny on advertising?

    No matter how overwhelmed, doubtful or frustrated you may feel about SEO link building, you’ll learn how to finally land more backlinks and achieve the ‘Google love’ you truly deserve.

    Even if you’re already familiar with link building or you’ve been building backlinks for years, this book will still teach you some new techniques.

    So if you’re ready to increase your Google rankings and grow your website with link building today, then scroll up and click the “buy now” button.

    Read more

    £8.60
  • How to Grow Your eCommerce Business: The Essential Guide to Building a Successful Multi-Channel Online Business with Google, Shopify, eBay, Amazon & Facebook

    08
    Do you want to take your eCommerce sales and profits to the next level?

    How to Grow Your eCommerce Business will show you all the techniques and know-how needed to grow your online business. Learn how to turn your eCommerce store into a multi-channel business with customers worldwide.
    Written in plain English and full of practical advice, each of its 11 chapters focuses on a different aspect of trading online. Topics include selecting winning products, optimising channels such as Shopify, Amazon, Facebook, eBay and Google and delighting customers.

    The book is divided into three parts, each containing a focused set of chapters dealing with a different aspect of running a successful multi-channel online business.

    Part 1: The business of eCommerce

    Part one explains how to win at the business of eCommerce. It takes a bird’s eye view of the strategies eCommerce businesses use to succeed and how to measure and understand your business performance. Topics include:

    • Business metrics, including profit and margin calculation
    • Customer retention using email and other strategies
    • Inventory management, including purchasing and stock management
    • Inventory strategies, including dropshipping, white and own labelling

    Part 2: Increasing Website Sales

    Part two covers building a successful eCommerce site, measuring your website performance and using this information to maximise your online sales. Topics include:

    • Conversion rate optimisation
    • Search engine optimisation (SEO)
    • Paid Search, including Google Ads
    • Email marketing
    • Affiliate marketing
    • Social Media, including Facebook, Twitter, Pinterest and Instagram
    • Web Analytics using Google Analytics

    Part 3: Increasing sales through Online Marketplaces

    Part three focuses on Marketplaces, including eBay and Amazon. Online Marketplaces are great places to do business because they have millions of loyal customers and an international reach. Set-up costs are low and by publishing your inventory on these marketplaces, you will quickly get incremental sales. Topics include:

    • Amazon, including Amazon advertising and Fulfilled by Amazon (FBA)
    • eBay, including eBay Sponsored Products
    • International marketplaces, including Walmart, Bol.com, Tmall and Cdiscount

    Byfollowing this book’s advice, you will learn how to optimise your existing sales channels and find new sources of growth from an expert.

    ——-

    About the Author

    Trevor Ginn is a successful eCommerce entrepreneur and host of the eCommerce Odyssey Podcast. In this book, he has distilled his 15 years of hands-on experience into this digestible, jargon-free guide to building a thriving multi-channel online business.

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    £9.50
  • Ecommerce SEO: An advanced guide to on-page search engine optimization for ecommerce

    01
    Organic traffic from search engines through search engine optimization (SEO) is of paramount importance for ecommerce websites to be successful. Unfortunately, SEO advice targeted specifically towards ecommerce websites is scarce, not detailed and scattered in multiple places. As a result, people involved with ecommerce are likely to struggle to find relevant advice from SEO experts. The purpose of this book is to advise ecommerce business owners, executives, marketers and IT professionals on the ecommerce-specific tactics needed to increase organic search traffic.

    Read more

    £2.20
  • The Value of SEO: 100 ILLUSTRATED ESSAYS AND STORIES TO HELP ANYONE TO BETTER EXPLAIN THE IMPORTANCE OF SEO.

    06

    Is SEO worth doing? This question is what many business owners have asked themselves over the years. We all use the internet to help us make decisions; we all turn to search engines to better educate ourselves and explore brands, businesses, products, and services. Sadly, this has left search engine optimisation in a place that seems at odds with life.
    And yet, despite the overwhelming evidence surrounding us, businesses still see search engine optimisation as a risk. An investment that might not pay off.

    In this groundbreaking book, SEO specialist Andrew Holland turns the way we think about SEO on its head. Through 100 illustrated stories and essays, you will swallow the red pill and journey down the rabbit hole into SEO wonderland. Learning how to see and better explain the value of SEO to anyone in the process.

    The Value of SEO is the book you’ll want to send to your prospects. It provides part education, part entertainment. The book doesn’t tell you how to do SEO but reminds you of why SEO is a must-do for any business that wants to matter to the people they seek to serve.

    Read more

    £19.00
  • SEO for Marketing Managers: Get to #1 on Google and 10x your Website Traffic, Leads and Sales

    06
    I wrote this short book to give you a better understanding of how you can rank higher up on Google and start driving more web traffic, leads and sales from your site. There is a LOT of misinformation out there and although there are some great agencies in the industry, I’ve also come across plenty of agencies who are selling SEO services who have very little experience, with unfortunately not much integrity.My mission is to help educate people on what actually works and what doesn’t, so you can make an informed decision, whether you decide to build an in-house SEO team or hire an external agency to run your SEO.I hope you find this book of value.

    Read more

    £3.80
  • Data-Driven SEO with Python: Solve SEO Challenges with Data Science Using Python

    06

    Solve SEO problems using data science. This hands-on book is packed with Python code and data science techniques to help you generate data-driven recommendations and automate the SEO workload. 

    This book is a practical, modern introduction to data science in the SEO context using Python. With social media, mobile, changing search engine algorithms, and ever-increasing expectations of users for super web experiences, too much data is generated for an SEO professional to make sense of in spreadsheets. For any modern-day SEO professional to succeed, it is relevant to find an alternate solution, and data science equips SEOs to grasp the issue at hand and solve it. From machine learning to Natural Language Processing (NLP) techniques, Data-Driven SEO with Python provides tried and tested techniques with full explanations for solving both everyday and complex SEO problems.

    This book is ideal for SEO professionals who want to take their industry skills to the next level and enhance their business value, whether they are a new starter or highly experienced in SEO, Python programming, or both. 

    What You’ll Learn

    • See how data science works in the SEO context
    • Think about SEO challenges in a data driven way
    • Apply the range of data science techniques to solve SEO issues
    • Understand site migration and relaunches are

    Who This Book Is For
    SEO practitioners, either at the department head level or all the way to the new career starter looking to improve their skills. Readers should have basic knowledge of Python to perform tasks like querying an API with some data exploration and visualization.

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    £27.60
  • Keywords for SEO: Actionable Knowledge Bombs to Help you Rank on Google

    08
    Do you want to sustainably rank higher on Google?

    Two industry leaders within their respective professional disciples with over 30 years experience in SEO and Digital Marketing share their insight knowledge of what works online to get you found.

    With over 5.6 billion searches on Google every day, keywords command your online presence to reach page 1. Using the appropriate keywords that derive value for your brand is the “secret ingredient” to drawing engaged audiences that will fulfil your strategic goals.

    Contained within 9 chapters covering over 20,000 words, you understand from a standing position the importance of keywords, as well as how to wield them effectively to your own brand, and more importantly, derive 100% value in changing your online presence forever.

    Leaving no stone unturned, we take you on a complete step-by-step journey from an absolute beginner to an accomplished SEO manager – wielding keywords for SEO growth.

    This book features time-saving templates, knowledge bombs, and a no-nonsense approach to getting the job done right.

    Read more

    £9.50
  • SEO Workbook: Search Engine Optimization Success in Seven Steps

    01
    2023 Updated Edition
    Learn SEO in Plain English – Step by Step!
    Buy the Workbook Used at Stanford Continuing Studies to Teach Search Engine Optimization

    • Optimize your Website – learn ON PAGE SEO tactics to build an SEO-FRIENDLY WEBSITE.
    • Learn Link-building – master the art of getting inbound links, blog mentions, and social authority.
    • Watch Videos – view step-by-step companion VIDEOS that SHOW you how to do SEO.
    • Use the Worksheets – download WORKSHEETS that guide you step-by-step to search engine optimization success.
    • Measure via Metrics – navigate the complexities of GOOGLE ANALYTICS.
    • Access Free Tools – access the companion MARKETING ALMANAC with hundreds of free tools for search engine optimization, a $29.99 value!

    One of the Best Books on SEO of 2022 for Search Engine Optimization for Beginners and Experts Alike

    • Jason McDonald – written by a successful practitioner of SEO. Just Google ‘SEO Expert Bay Area’ or ‘SEO Expert Witness’. He’s there at the top!
    • Stanford University – used by Dr. McDonald in his courses, both online and on campus, at Stanford University’s Continuing Studies
    • An Easy to Follow Method – written in PLAIN ENGLISH for MERE MORTALS. Learn how to do SEO step by step.
    • Got Questions? – just Google ‘Jason McDonald’ and send a quick email or call.

    The author, Jason McDonald, has instructed thousands of people in his classes in the San Francisco Bay Area, including Stanford Continuing Studies, as well as online. Jason speaks in simple English and uses the metaphor of The Seven Steps to SEO Fitness to explain to you how to ‘get SEO fit.’
    Table of Contents

    1. Goals: Define Your SEO Goals
    2. Keywords: Identify Winnable, High Value SEO Keywords
    3. On Page SEO: Optimize Your Website to ‘Speak Google’ via Page Tabs, your home page, and structural elements
    4. Content Marketing: Learn to produce content that pleases Google and your customers
    5. Off Page SEO: Build links, leverage social media, and go local. Includes detailed ‘Local SEO’ information for local businesses!
    6. Metrics: Master Google Analytics
    7. Learn: Pointers to SEO Tools and Online Resources

    If you want to master SEO (Search Engine Optimization) for your business, you can do no better than the 2023 edition of the SEO Workbook!

    Read more

    £31.60
  • The SEO Blueprint: How to Get More Organic Traffic Right Now

    05

    Rank in Position 1, Increase Revenue, Crush Competition

    If you can rank your website 1st in Google, your business make more money.

    But you already know that…otherwise you wouldn’t be here.

    We’ve been in the same spot as you, when we’ve done everything we can to rank well, but there always a few sites that we just can’t seem to outrank.

    What if you knew exactly what you needed to do to beat them?

    How can we promise you these amazing results?

    After 10 years of doing SEO for clients, author Ryan Stewart’s agency (WEBRIS) was acquired.

    Why?

    The agency was an attractive asset because of its uncanny ability to deliver the highest quality SEO services across hundreds of websites and get results every time.

    Read that last sentence again…“GET RESULTS EVERY TIME”.

    And in The SEO Blueprint, he’s literally giving you their success formula!

    Here’s what you’ll learn inside The SEO Blueprint:

      • The types of keywords you should try to rank first (follow this and you’ll make money faster)

      • How competitors can help any page rank for MORE keywords

      • The type of page you should NEVER build links to (this will save you money, and possibly avoid disaster!)

      • How to know exactly what type of content to write so that search engines love every time page you write

      • How to audit your site for hidden problems & what to do when you find them

      • Why Google may never rank your content (even though it’s brilliant!)

      • Which of your site’s pages have the most potential (& which you shouldn’t waste your time on)

      • The 15 errors that can ruin any chance of your site seeing page 1, and how to fix them fast

      • How to know if a keyword is worth going after (this will save you tons of lost time, effort & money)

      • How to structure your website properly (this will help you win those massive head keywords)

      And much more!

      Plus a FREE goody bag with everything you need to run a website like a boss!

      Aside from the years of SEO experience packed into this book, you’ll also get free access (FOREVER) to the tools & templates we use to make SEO campaigns so much easier to run.

      Imagine how much of an edge over your competitors all this will give you…

      Take action to start ranking your site better today, scroll up, and buy The SEO Blueprint now!

      Editorial reviews

      “I’ve been working in the SEO industry for 10+ years – this is by far the best book on subject that I’ve read.”
      Brent Carnduff, Amazon.com

      “This guy is legit. Save yourself 1000 hrs of study by picking up this gem.”
      Cole L, Amazon.com

      “What Ryan has created is a step by step no nonsense process on how to do SEO from the ground up. I already knew how to do SEO in bits and pieces, but Ryan really helped me to put everything together.”
      Stephen, Amazon.com

      “Easy read, well written and insightful. I don’t have a ton of SEO experience so this book has been helpful.”
      Pamela P, Amazon.com

      “This book isn’t all talk – there are real actionable processes and templates.”
      Trevor Stolber, Amazon.com

      Read more

      £1.40
    • Advanced SEO: A step-by-step guide on getting to the top of Google (Advanced Digital Marketing)

      06

      Are you tired of seeing your website buried on page three of Google’s search results? Do you want to learn how to get your site to the top of the rankings and stay there? Look no further than “Advanced SEO: A Step-by-Step Guide on Getting to the Top of Google.”

      In this comprehensive book, you will learn the advanced techniques and strategies that top SEO professionals use to achieve top rankings. You’ll learn how to conduct thorough keyword research, optimize your website’s structure and content, build high-quality backlinks, and track your progress with analytics.

      But this book goes beyond the basics. You’ll also learn advanced tactics such as how to use data-driven content marketing to drive traffic and conversions, how to leverage the power of social media for SEO, and how to keep up with the latest trends in mobile and voice search.

      Written by an experienced SEO practitioner, “Advanced SEO” breaks down complex concepts into easy-to-understand language and provides step-by-step instructions for implementing each strategy. Whether you’re a seasoned SEO pro looking to take your skills to the next level or a beginner just starting out, this book has something for everyone.

      Don’t let your website get lost in the vast sea of the internet. With “Advanced SEO,” you’ll have the knowledge and tools to climb to the top of Google’s search results and stay there. So what are you waiting for? Get your copy today and start taking your SEO game to the next level.

      Read more

      £9.30
    • SEO For Dummies, 7th Edition

      03

      Up relevance scores, improve page speed, optimize voice search questions, and more!  

      Search Engine Optimization For Dummies shows website owners, developers, and search engine optimizers (SEOs) how to create a website that ranks at the top of search engines and has high-volume traffic, while answering the essential question of “how do I get people to visit my site?”

      By understanding search engine basics (what are they, which ones are important, how to get started), building a search engine-friendly site, registering your site with directories and indexes, using analysis tools to track results and link popularity to boost rankings, and advertising your site by using pay-per-click options, you can use the tricks of SEO masters to drive traffic to your site. You’ll also discover how to write effective content, use social media to boost your profile, and manage your platform and reputation to positively impact your search engine rankings.

      • Develop a search strategy and use new SERP features
      • Maximize the effects of personalized search
      • Analyze results with improved analytics tools
      • Optimize voice search strategies

      There’s no time like the present to create a website that ranks at the top of search engines and drives traffic to your site with these tips, tricks, and secrets. 

       

      Read more

      £21.80£24.70
    • Product Marketing Management : How to become most influential person in the company

      03
      Product marketing management is one of the most important fields that you can grow your career. This book is focusing on the Product Marketing Management function in the international company environment. The book provides simple steps for you to consider to shine at your work and become one of the most influential person in your company.

      Many of the examples on the similar title is focusing on the one particular industry or start up environment, this book is targeting wider audience with focus on the key aspects of the Product Marketing Management role from roadmap management to go to market planning.

      Read more

      £5.70
    • Beyond The Agency Box: The Phoneless, Meetingless Digital Marketing Agency That Creates Lifetime Happy Clients Without Facebook Ads, Webinars, Google, or SEO

      01
      If you have a digital marketing agency or are just getting started as a freelancer, this book is for you.

      A digital marketing agency is a double-edged sword. You get started as a freelancer and you build everything through blood, sweat, and tears.

      Then you discover it’s one of the hardest businesses to scale. You are the product. Before you know it, you have built your own prison. Clients want constant meetings, phone calls, email requests, and they expect miracles. It can feel like you have 100 different bosses. Bad clients lead to burnout and can take down your entire agency. It’s a lot of stress and anxiety.

      The competition is happy to undercut you. People often say, “This industry SUCKS! It’s an insane amount of work, clients are mostly terrible, and every day you will have to deal with 10 different problems.” Of course, there is a better and simpler way.

      The Beyond The Agency Box book was created to help digital entrepreneurs scale an agency. Driving qualified clients who can afford high-end marketing services is a completely different beast. Instead of just grinding and working harder, this book shifts you into thinking differently by creating leverageable assets.

      Creating assets allows you to do something different in your agency. You earn far more without meetings, phone calls, emails, and the typical client headaches. It creates happy clients for life. It works without paid ads on Facebook, Google, and Youtube or without complicated funnels, webinars, and tech.

      This book gives you freedom and flexibility to travel and see the world without being tethered to a phone. If you want both a highly successful digital marketing agency and a life at the same time, this book is for you.

      This book helps agencies run phoneless and meaningless agencies.

      Here are some phrases to find this book: no bs guide to direct response social media marketing, ultimate guide to social media marketing, freelance marketing secrets book, seo 2022, freelance expert, the copywriter’s handbook, book yourself solid, million dollar consulting, freelance marketing, freelance marketing tactics, stop thinking like a freelancer, linkedin riches, online advertising books, social media marketing 2020, the 4 week agency, the facebook marketing guide, dotcom secrets, social media marketing, sell like crazy, conquer digital marketing, traffic secrets, social media communication, ultimate guide to google adwords, the complete guide to facebook advertising, digital and social media marketing, facebook advertising, local online marketing, social media marketing mastery, the six figure freelancer, digital marketing strategy, expert secrets, the automatic customer, essentialism, ryan deiss, perry marshall, digital marketing agency, marketing books, facebook ads 2022, seo, search engine optimization, agency model, agency books, marketing agency, social media marketing, guide for digital marketing, digital marketing strategies, ppc marketing, marketing automation, online internet marketing consultant, running facebook ads, youtube marketing, marketing business to business, marketing web design, facebook marketing strategy, social media marketing strategy, social media marketing for small business, social media marketing and online business, leverage your business, social media strategy, tiktok marketing, tik tok marketing, get more clicks, get more sales, facebook marketing secrets, marketing advertising books, marketing business books, business growth strategies, business strategy books, business mentoring and coaching, design your business, entrepreneurship marketing, 7 Figure Agency, The Retention Handbook, Outliers Malcolm Gladwell, magnetic marketing dan kennedy, Who not how, 100 million offers, Psycho-Cybernetics, 100M offers, The marketing agency blueprint, Perry marshall, Dennis Yu, Luca Senatore, Alex Hormozi.

      If you want a digital marketing agency to scale to 7-figures and beyond, read on.

      Read more

      £5.70
    • Building A Successful Micro-Agency: A Guide to Starting Profitable & Sustainable Digital Marketing Agencies

      01

      Drawing from lessons learned during founding and running a successful paid search agency, Discosloth cofounders Gil & Anya Gildner describe the critical elements of success in starting an agency that works…and then keeps on working.

      The Discosloth approach to successfully building a profitable and sustainable agency revolves around five factors: specialization, simplicity, branding, cashflow, and adjacency to revenue. By finding a niche, developing an inbound lead process, becoming an expert, leveraging the power of content creation, and above all making sure that your cashflow and margins can withstand unexpected downturns, this book explains both common pitfalls & hard lessons learnt by micro-agency founders across the world.

      REVIEWS OF BUILDING A SUCCESSFUL MICRO-AGENCY:

      “There is a longevity and stability to building a business the right way that is too often overlooked by the “SCALE IT TO THE MOON” crowd. In their latest book, Gil & Anya graciously open up their agency processes and philosophy to walk us through how they have managed and built their successful micro-agency. As a fellow “micro-agency” owner trying to do the same thing, this book is worth its weight in gold. The revolution of “stability over scaling” has begun, and Gil & Anya are leading the pack.”
      — Kirk Williams, owner of ZATO, author of Stop the Scale: Building a Digital Agency You Actually Like

      Read more

      £7.70
    • Evergreen Assets: The “Do The Work Once, Reap the Rewards Again and Again (and Again!)” Content Marketing Ecosystem

      08

      FINALLY… AN EVERGREEN CONTENT MARKETING SYSTEM – from the bestselling author of Big Ideas… for Small Businesses and Routine Machine.

      Content Marketing doesn’t work – at least not the way most people do it. Most people make content marketing harder work than it needs to be. This book will show you how to get your content marketing working hard for you, rather than the other way around! To do the work once, and reap the rewards again and again (and again!).

      EVERGREEN ASSETS WILL SHOW YOU:

      • How a cow’s arse got John on primetime BBC TV.
      • Why the world’s worst website is still better than yours.
      • How to make £125,000 from a 27p fridge magnet.
      • Why you should abandon social media.
      • How a spelling mistake increased sales by 48%
      • The real reason that “no-one’s buying” from you.
      • How to get the Queen of England to endorse you.
      • That your customers are all busy, lazy, drunk, amnesiac idiots
      • What you ACTUALLY earn in an hour.
      • How to sell more (by selling less).

      JOHN LAMERTON is a self-styled lazy entrepreneur and investor. He balances running an ambitious lifestyle business with raising two children. A former “hustler”, John now earns more money “working” 20 to 25 hours a week than he used to pulling all-nighters and “grinding” for 100+ hours per week. He now mentors fellow ambitious lifestyle business owners, showing them how to design their business around their ideal lifestyle.

      Read more

      £1.70
    • Ogilvy on Advertising in the Digital Age

      08

      David Ogilvy is remembered as one of the most influential admen of all time. His bestselling book Ogilvy on Advertising gave no-nonsense, essential advice to those in marketing, PR, advertising and other related industries wanting to improve their success rate. It has become the industry handbook.

      Ogilvy wrote his book before the Digital Revolution, and in this sequel, Miles Young brings the same erudite scrutiny to advertising in the digital age as he examines the challenges that agencies and their clients have faced with the arrival of ‘digital’. He demonstrates how to respond astutely and successfully to the myriad possibilities the digital world has to offer. The book is comprehensive in its reach, touching on all areas, from brand response to social media, pervasive creativity, smart content and good storytelling, to cautions about the power of big data, and what we can learn from the latest neuroscience findings and emerging markets. Backed up by sound research and an illustrious career working out of offices in the UK, US and Hong Kong, Young cuts through the ‘noise’ surrounding digital to outline some essential truths and offer sound practical advice.

      Read more

      £23.40£31.30
    • Planning for Success: A practical guide to setting and achieving your social media marketing goals

      06

      Discover how to adapt to the ever-changing social media landscape and unleash its full marketing potential. From setting meaningful goals to understanding your target audience and analysing your competition, this book equips you with the essential tools for success.

      Learn to captivate your audience through compelling storytelling, create content calendars, and optimise your activity for maximum impact. By the end of this book, you will know how to measure what matters and be ready to handle any potential crisis with confidence.

      “This book is for everyone who would like to gain an understanding in the ever-changing field of social media. Planning for Success takes you on the complete social media marketing journey, stripping back the complex topic to allow you not just to understand all the various aspects, but also how to utilise them to achieve your goals, and measure the results. It’s the perfect no-nonsense guide.” Anna Miller, Early career marketer

      “Once I started reading, I couldn’t put it down. This book is an essential guide if you’re using social media to market your organisation. Whether, like me, you’ve worked in social media for a decade, or you’re just starting out, there is a lesson for everyone. Why? Because this book uses data from industry professionals, case studies and expert opinions to provide you with best practices. This book will blow your mind, enable you to build smart strategies and send you on the path to social media success. I love this book, an absolute 10/10.” Jake Potter, Head of Social Media.

      ……………………………………………………………………………………………………………………………………………………………………………

      Planning for Success is for early career marketers, digital natives entering the workforce, and digital immigrants who are navigating their way through the ever-changing world of social media.

      At the end of each chapter, you will find a list of recommended actions. The intention is that you will be able to build a one-page social media marketing plan as you follow each chapter. Templates and further resources are available online at www.luanwise.co.uk/books

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      £18.00
    • Subscription Marketing: Strategies for Nurturing Customers in a World of Churn

      01
      The marketing playbook for the Subscription Economy, now in its 3rd edition

      Subscriptions are upending industries and reshaping customer expectations. Have you changed your marketing practices to thrive in this new reality?

      A successful subscription business is built on lasting relationships, not one-time sales.

      Stop chasing sales and start creating value.

      The third edition of this ground-breaking book offers updated advice for solopreneurs, small businesses, fast-growing start-ups, and large enterprises alike. You’ll find creative practices that will help you build and sustain the customer relationships that lead to long-term success.

      The revised third edition includes:
      – Updated research and case studies reflecting the rapid growth of subscription-based businesses

      – New chapters focusing on the needs of solopreneurs or small businesses and entrepreneurs/start-ups.

      – An expanded look at the risks and rewards of values-based marketing

      Whether you already have subscription revenues or you want to build an ongoing relationship with existing customers, you can adopt the practices and mindsets of the most successful subscription businesses.

      Find out why Book Authority considers Subscription Marketing to be one of the top marketing strategy books of all time.

      Read more

      £7.80
    • The Lead Generation Guide: The Five-Step Marketing System to Attract Your Ideal Clients & Increase Your Sales

      08
      When you start a business, no one teaches you how to be a business owner. No one teaches you how to market effectively and efficiently to attract your ideal client. It doesn’t matter how incredible your products or services are, without an effective marketing system, you don’t have a business.

      Gary has built multiple businesses to six and seven figures with one consistent method of marketing that works repeatedly, no matter the industry or niche – and he is sharing it with you in this book.

      In the Lead Generation Guide, you’ll learn:

      • How to find a profitable niche and the importance of niche marketing.
      • How to build cohesive business and personal brands.
      • My five-stage content marketing plan for creating and repurposing content.
      • How to harness the power of social media and use it productively.
      • Easy strategies for building an email list and starting your first campaign.
      • How to run profitable ads for your business (with real-world examples).
      • How to convert all of this marketing effort into consistent sales.

      Whether you are building a new company or you’ve been in business for years, the marketing principles in this book will help you generate more leads, boost your bottom line, and build a lifestyle business that gives you more time to do the things you love.

      Gary Das is an entrepreneur, bestselling author, and renowned speaker. He has built multiple successful businesses in a variety of service-based industries and, using the methods in this book, Gary has generated over £5 million in seven years with little marketing spend. With years of experience and a passion for marketing, Gary now teaches other self-employed people how to generate leads, increase sales, and maximise profit so they can live a lifestyle they love.

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      £0.90
    • Cold Calling: What You Should Actually Do!

      02
      It’s ringing! This could be it. The next big client. But what are you going to say to them? You’ve done the training and read the books and they all seem to say the same thing. But there’s something not quite right. It’s difficult to put your finger on it. But surely, it can’t be this hard?

      You’re right. It’s not. Read this book and it won’t ever be again. You’ve been told wrongly. And because of that, the majority of those dreadful calls you’re forced to make end abruptly. Leaving you with that little jolt, which you put to one side. As usual.

      Cold Calling: What You Should Actually Do is a concise, clearly written, guide to move you past all that. It’ll help you know exactly what to say and exactly when to say it. And it’ll show you how to take control of those nerves as well! It’s a fast read. And once you know it, you’ll see how much easier it makes things.

      Just imagine: going to work knowing that the calls you make will either end in the prospect moving along the sales funnel or, at the very least, a new contact being made. No more annoyed prospects. No more being told where to go. Just sales, sales, sales…Imagine that!

      Read more

      £9.50

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