• The Knitting Book: Over 250 Step-by-Step Techniques

    08

    DK brings you an all-encompassing knitting book jam-packed with pretty patterns, savvy stitches and more!

    With over 120 patterns to choose from for a variety of knitting stitches, this design book is sure to unleash your potential and inspire your creativity like never before!

    Dive straight in to discover:

    -More than 120 step-by-step guides on various knitting patterns within 20 different pattern projects
    -Complemented with a stunning visual gallery of over 120 stitches and their accompanying patterns
    -Featuring several handy how-to guides and basic embroidery considerations for beginners

    Whether you are a knitting beginner looking for a clear and easy-to-follow guide to a plethora of beautiful knitting patterns or an accomplished crafter seeking to perfect your technique and pattern design, this all-encompassing book on knitting has something for everyone to love.

    From materials to mounting techniques, fabrics to frames, this easy-to-navigate needlework book has more than 120 knitting techniques explained in excellent detail, with a practical visual gallery providing readers with a clear view of each knitting pattern, suitable for both beginners and proficient knitting enthusiasts. It’s time to perfect your patterns and clean up your cross stitch with this knitting starter kit that’ll redefine textile art as you know it!

    At DK, we believe in the power of discovery. So whether you fancy taking up a new skill this New Year, or simply find sanctuary in sewing, unleash your creativity and craftiness with this modern knitting book.

    Proving the perfect knitting gift for the stitching lover in your life, embark on knitting projects and create inspiring stitches to treasure forever.

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    £17.70£23.80
  • Fashion Illustration & Design: Methods & Techniques for Achieving Professional Designs: Methods & Techniques for Achieving Professional Results

    06
    A design tutorial by Daniela Brambatti, Versace’s chief (design) illustrator, the book is an idea of couturier Fabio Marconi who, impressed by her drawing style and the precision with which she captures the flow of fabric over the body, convinced her to put it into print. Here Bambrilla reveals her fresh and innovative style, halfway between fashion sketching and illustration.

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    £17.70£23.70
  • YouTube Channels For Dummies, 2nd Edition

    08

    Create a YouTube channel that draws subscribers with top-notch content 

    YouTube has the eyes and ears of two billion monthly users. YouTube Channels for Dummies, 2nd Edition offers proven steps to attracting a chunk of those billions to your personal or business channel.  

    This updated guide offers insight from a quartet of YouTube channel content creators, managers, marketers, and analysts as they share the secrets of creating great content, building an audience, and interacting with your viewers. The book includes information on: 

    ·         Setting up a channel 

    ·         Creating videos that attract viewers 

    ·         Putting together a video studio 

    ·         Editing your final product 

    ·         Reaching your target audience 

    ·         Interacting with your fans 

    ·         Building a profitable business 

    ·         Tips on copyright law 

    Written for both the budding YouTube creator and the business professional seeking to boost their company’s profile on the popular social networking site, YouTube Channels for Dummies allows its readers to access the over two billion active YouTube users who log on each day. 

    Learn how to create a channel, build a YouTube following, and get insight on content creation, planning, and marketing from established YouTube creators.  

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    £17.70£20.90
  • Avatar: The Last Airbender Hardcover Ruled Journal

    Celebrate the adventures of Team Avatar from the hit animated Nickelodeon series Avatar: The Last Airbender with this beautifully designed hardcover journal.

    With beloved characters, heartfelt storytelling, and stunning animation, Nickelodeon’s landmark series Avatar: The Last Airbender chronicles Avatar Aang’s journey to master the four elements and save the world from the threat of the Fire Nation. Featuring Aang, Katara, and Sokka as well as iconic art from the series, this deluxe journal lies flat when open and includes 192 ruled pages, a ribbon placeholder, an elastic band, and a back pocket for storing keepsakes and mementos.

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    £17.70
  • The Ultimate Unofficial Encyclopedia for Minecrafters: An A – Z Book of Tips and Tricks the Official Guides Don’t Teach You

    By New York Times bestselling author and Minecraft expert, Megan Miller, a full-color book full of practical advice that boys and girls will refer to again and again!

    Minecraft is the one game that children, parents, and teaches all agree on. It’s great fun and a wonderful teaching tool. The Ultimate Unofficial Encyclopedia for Minecrafters reveals expert tricks of the trade for gamers. This exciting book will cover everything players need to know about mining, farming, building, villagers, the Nether, and more! Young gamers will be surprised at how quickly they can learn hundreds of new tricks and tips!

    Want to know where you’ll find the most diamonds or how to protect your villagers at night? This A-Z reference is a quick guide to all the tips you want to know, including:

    • How to spawn and kill the Wither boss
    • How to rescue a baby zombie villager
    • How to make a portal without a diamond pickaxe
    • How to make a secret passageway using paintings

    A big book of players’ hacks organized in an easy-to-reference encyclopedia format, this book will show readers the ins and outs of the game, how to survive and thrive, and various mods that can improve play. The book is illustrated in full-color throughout, making it easy for new and experienced Minecrafters to build, fight, protect, and survive in their creative worlds.

    This is a great, unparalleled guide especially for readers who love the fight of good vs. evil, magical academies like Hogwarts in the Harry Potter saga and games like Terraria and Pokemon GO, ideal for both the young newcomer and the seasoned player. From abandoned mineshafts to mini-games, mods, and zombie sieges,

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    £17.70
  • Une Semaine De Bonté: A Surrealistic Novel in Collage

    08
    The great surrealist’s collage masterpiece was printed in 1934 in a limited edition of five now-priceless pamphlets. This single-volume edition contains all of the original publication’s 182 bizarre, darkly humorous scenes of violent dreams and erotic fantasies. “One of the clandestine classics of our century.”― The New York Times.

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    £17.70£19.90
  • Ukulele For Dummies, 3rd Edition

    04

    Strum a tune on your ukulele―no Hawaiian shirt required!

    Picture it now: the sun sets over the shimmering sea, and, as the beach bar falls quiet, you begin strumming Queen Liliuokalani’s “Aloha ‘Oe” to a mesmerized crowd. … Okay, while this doesn’t happen every day for ukulele-players, you’ll still have a lot of fun learning your favorite tunes on your ukulele. Widely associated with Hawaiian music, the ukulele has exploded in popularity in recent years as kids and adults alike have started their music education with a uke or added it to their collection of instruments.

    Learning to play this versatile instrument is made easier for the experience and inexperienced alike with this new edition of Ukulele For Dummies. Following its straightforward instructions, you’ll pick your way from the basics of purchasing your ukulele and accessories to confidently strumming through simple chord progressions and jamming through various styles and standards, including pop, folk, and those much-loved holiday favorites. Aloha, Santa Claus!

    • Buy the right ukulele for you
    • Perfect your pick and fret
    • Practice with downloadable audio
    • Get the best ukulele apps

    Whatever you want from your ukulele adventure―strumming on the beach or adding its island style to your distinctive new pop sound―Ukulele For Dummies will have you making a big splash with this tiny instrument in aloha no time at all!

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    £17.70£20.90
  • Antiquarian Sticker Book, The: Over 1,000 Exquisite Victorian Stickers

    08
    The Antiquarian Sticker Book Is A Beautiful Collection Of Sticker Ephemera For The Modern-Day Crafter, Scrapbooker, Art Lover, Or For Anyone Who Just Loves Stickers. Thousands Of Gorgeous Stickers The Perfect Present For Sticker Lovers Of All Ages Peel And Decorate Or Browse And Feast On The Beauty Of This Lush Sticker Book Unlike Any Other. A Treasure Trove Of Authentic Historical Prints From The Ornate Victorian Era To The Early Twentieth Century Can Live On Its Own, Be Used On Stationery And Wrapping, Or Create An Amazing Collage.

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    £17.70£20.90
  • The Dean of Shandong: Confessions of a Minor Bureaucrat at a Chinese University

    An inside view of Chinese academia and what it reveals about China’s political system

    On January 1, 2017, Daniel Bell was appointed dean of the School of Political Science and Public Administration at Shandong University―the first foreign dean of a political science faculty in mainland China’s history. In The Dean of Shandong, Bell chronicles his experiences as what he calls “a minor bureaucrat,” offering an inside account of the workings of Chinese academia and what they reveal about China’s political system. It wasn’t all smooth sailing―Bell wryly recounts sporadic bungles and misunderstandings―but Bell’s post as dean provides a unique vantage point on China today.

    Bell, neither a Chinese citizen nor a member of the Chinese Communist Party, was appointed as dean because of his scholarly work on Confucianism―but soon found himself coping with a variety of issues having little to do with scholarship or Confucius. These include the importance of hair color and the prevalence of hair-dyeing among university administrators, both male and female; Shandong’s drinking culture, with endless toasts at every shared meal; and some unintended consequences of an intensely competitive academic meritocracy. As dean, he also confronts weightier matters: the role at the university of the Party secretary, the national anticorruption campaign and its effect on academia (Bell asks provocatively, “What’s wrong with corruption?”), and formal and informal modes of censorship. Considering both the revival of Confucianism in China over the last three decades and what he calls “the Communist comeback” since 2008, Bell predicts that China’s political future is likely to be determined by both Confucianism and Communism.

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    £17.70£20.90
  • Herbs for Pets: The Natural Way to Enhance Your Pet’s Life (CompanionHouse Books) A-Z Guide to Medicinal Plants, Holistic Recipes, and Nutritional Supplements for Dogs, Cats,…

    08

    The natural way to enhance your pet’s life!

    • A-Z guide to 110 herbs for animals, from aloe and bee balm to willow and yarrow
    • Recipes for teas, tinctures, tonics, poultices, skin rinses, decoctions, salves, ointments, and more
    • Natural therapies to support parasite prevention, nutrition, anxiety, behavior issues, health issues, and senior care
    • Address common ailments like digestive upset, fleas, urinary health, ear problems, skin issues, and more—naturally

    This book is your go-to resource for helping your pet with natural remedies!

    Herbs for Pets, written by herbalists and holistic experts Gregory L. Tilford and Mary L. Wulff, is the bible for all pet owners looking to enhance their companion animals’ lives through natural therapies. Now in its second revised edition, Herbs for Pets is an indispensable resource for anyone who owns or cares for companion animals, providing an exhaustive compendium of medicinal plants and natural remedies.

    Remedies found in this book are applicable to dogs and cats, as well as birds, small mammals, and even farm animals; each remedy specifies which animals can benefit. The book is organized into three chapters, with the first dedicated to the “Principles and Practices of Herbalism,” discussing the many facets of herbs, concerns about toxicity, basic herbal preparation, the ethical use of herbs, the connection between herbs and diet, and using herbs as dietary supplements.

    The second section of the book, titled “Materia Medica: An A-Z Guide to Herbs for Animals,” exhaustive at over 160 pages, presents color photographs and text about the appearance, habitat and range, cycle and bloom season, parts used, primary medicinal activities, strongest affinities, common uses, availability, propagation and harvest, alternatives and adjuncts, and cautions and comments for 65 different herbs (from alfalfa to yucca), and 45 supplemental herbs (from ashwaganda to witch hazel). The common uses section is extensive for each herb, discussing the nutrient value, various qualities, and ways in which the herb is used for specific treatments.

    The third and final chapter of the book is titled “An Herbal Repertory for Animals: Ailments and Treatments” and details remedies for anxiety, nervousness, and behavioral problems; arthritis and hip dysplasia; cancer; cardiovascular problems; digestive system problems; ear problems; elderly animal care; endocrine system and related problems; epilepsy, convulsions, and seizures; eye problems; first aid, immune system care; mouth and nose problems; parasite-related problems; pregnancy and lactation; skin problems; and urinary problems. The authors share over two dozen herbal remedies for various ailments, from asthma and pneumonia to constipation and eye cleaner. A glossary of over 200 terms is included, as are references and a comprehensive index.

    Written by two of the world’s most respected herbalists, the second edition of this exhaustive compendium offers the latest scientific information as well as traditional, historical, and philosophical perspectives on hundreds of medicinal plants and natural therapies. Here you will find an illustrated tour through the herbs—including Western, ayurvedic, and Chinese—that grow in North America, their holistic applications and contraindications, and alternative approaches to treating a wide range of ailments. You will also learn to identify and grow a variety of herbs for yourself.

    Priceless for the health of your pet and the environment, Herbs for Pets will prove a valuable reference time and again!

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    £17.70£20.90
  • Platforms, Power, and Politics: An Introduction to Political Communication in the Digital Age

    Political communication has fundamentally transformed as digital technologies have become increasingly important in everyday life. Technology platforms have become powerful political instruments for world leaders, campaigns, social movements, journalists, and non-governmental organizations. Moreover, they are essential to how people communicate about politics, encounter and share political information, and take action to pursue their political goals.

    This is the first textbook to center digital platforms in understanding political communication. With global examples beyond the context of Western democracies, the text reveals how digital technologies such as social media and search engines are increasingly shaping political communication in countries around the world. It shows how the core processes of political communication are being reshaped by platforms, from how elections are contested to how issues make it onto policymaking agendas. Topics covered include public opinion, journalism, strategic communication, political parties, social movements, governance, disinformation, propaganda, populism, race, ethnicity, and democratic backsliding.

    Full of lively examples and pedagogical features, Platforms, Power, and Politics offers an exciting and innovative new approach to political communication. It is essential reading for students of political communication and an important resource for scholars, journalists, and policymakers.

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    £17.70
  • Cracking Key Concepts in Secondary Science (Corwin Ltd)

    08
    The perfect companion to help you crack some of secondary science’s most challenging concepts in your teaching.

    Secondary science teaching is a heroic task, taking some of humanity’s greatest discoveries and explaining them to the next generation of students. Cracking some of the trickiest concepts in biology, chemistry and physics, with walkthrough explanations and examples inspired by direct instruction, this book will bring a fresh perspective to your teaching. 

    ·        30 key concepts explored in depth 
    ·        Understand what students should know before and after the lesson 
    ·        Tips and tricks offer detailed advice on each topic 
    ·        Checks for understanding so you can test your students’ knowledge 

    Adam Boxer is Head of Science at The Totteridge Academy in North London. 
    Heena Dave was Head of Science at Bedford Free School.
    Gethyn Jones is a teacher of physics at an independent school in London

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    £17.70£20.90
  • ASIA: The Ultimate Cookbook (Chinese, Japanese, Korean, Thai, Vietnamese, Asian) (Ultimate Cookbooks)

    Asia: The Ultimate Cookbook is a beautiful and thorough collection of recipes drawn from the many rich traditions of Asian cuisines and inspired by contemporary influences.

    This comprehensive cookbook takes you on a tour of Chinese, Japanese, Korean, Thai, and Vietnamese cuisines. This wide array of recipes reflects the broad diversity of culture, history, and experience across Asia. Strike the perfect balance between contrasting textures and flavors to create a unique sensory experience with these sensational dishes. In this collection you will find:

    – 300+ easy-to-follow recipes that utilize regional authenticity and modern flair.
    – Stunning original photography and illustrations that will inspire you to make these mouthwatering meals.
    – Insights and recipes from industry insiders.
    – A fascinating history of each culture’s cuisine.

    This cookbook captures the spirit of these cuisines and provides a detailed look into the diverse approaches and influences that shaped Asian tradition over the centuries. Explore the rich traditions each region’s specialties with Asia: The Ultimate Cookbook.

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    £17.70£26.60
  • Central Asia: A New History from the Imperial Conquests to the Present

    02

    A major history of Central Asia and how it has been shaped by modern world events

    Central Asia is often seen as a remote and inaccessible land on the peripheries of modern history. Encompassing Uzbekistan, Tajikistan, Turkmenistan, Kyrgyzstan, Kazakhstan, and the Xinjiang province of China, it in fact stands at the crossroads of world events. Adeeb Khalid provides the first comprehensive history of Central Asia from the mid-eighteenth century to today, shedding light on the historical forces that have shaped the region under imperial and Communist rule.

    Predominantly Muslim with both nomadic and settled populations, the peoples of Central Asia came under Russian and Chinese rule after the 1700s. Khalid shows how foreign conquest knit Central Asians into global exchanges of goods and ideas and forged greater connections to the wider world. He explores how the Qing and Tsarist empires dealt with ethnic heterogeneity, and compares Soviet and Chinese Communist attempts at managing national and cultural difference. He highlights the deep interconnections between the “Russian” and “Chinese” parts of Central Asia that endure to this day, and demonstrates how Xinjiang remains an integral part of Central Asia despite its fraught and traumatic relationship with contemporary China.

    The essential history of one of the most diverse and culturally vibrant regions on the planet, this panoramic book reveals how Central Asia has been profoundly shaped by the forces of modernity, from colonialism and social revolution to nationalism, state-led modernization, and social engineering.

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    £17.70£20.90
  • Insider’s Guide to Cloud Computing, An

    Many cloud computing initiatives flat-out fail; others limp along, functioning tolerably without ever delivering what they promised. An Insider’s Guide to Cloud Computing reveals why and shows how to do better. Cloud pioneer and long-time CTO David Linthicum explodes the industry’s secrets and presents practical ways to optimize cloud for value and performance.

    Linthicum takes a hard look at aggressively marketed technologies such as cloud-based AI, containers, no-code, serverless computing, and multicloud. He illuminates what works, what absolutely does not work, and how to manage the difficult cost-complexity tradeoffs presented by many offerings. You’ll learn why some workloads and datasets still don’t belong on the cloud, and even discover “game changer” technology that has actually been undersold.

    Linthicum’s seen it all: the tricks providers play to make their numbers at customers’ expense…realities whispered about in conference rooms and spilled over drinks at conferences…facts and techniques you simply must know to deliver value-optimized solutions.

    An Insider’s Guide to Cloud Computing is for every technical and business decision-maker responsible for evaluating, planning, implementing, operating, or optimizing cloud systems. It offers exceptional value to professionals ranging from solution architects to cloud engineers, CTOs to enterprise consultants, or those just getting started on their cloud computing journey.

    • What cloud providers don’t tell you about their storage and compute services
    • Cloud-based artificial intelligence and machine learning: What are you actually paying for?
    • Containers, Kubernetes, and cloud-native development: truth versus hype
    • Multicloud: Which approaches actually save you money?
    • Real-world cloud security: beyond silos, black boxes, and out-of-control complexity
    • Cloud computing, carbon footprints, and sustainability: reality versus fiction
    • The crucial role of talent: how to identify, find, and keep the skills you need
    • How cloud computing is changing―and how to prepare for what’s coming

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    £17.70£21.80
  • The Encyclopedia of Ailments and Diseases: How to Heal the Conflicted Feelings, Emotions, and Thoughts at the Root of Illness

    04
    A comprehensive reference and healing tool to address the emotional and psychological causes of illness

    • Uncovers the conflicted conscious or unconscious feelings, thoughts, and emotions at the root of nearly 900 ailments and diseases

    • Details a unique Integration and Acceptance Technique for accessing information through the heart and thereby starting the healing process for emotions and feelings

    • Provides positive affirmations to effect change for each ailment and disease

    What if your body used a secret language to talk to you? What if an ailment or illness was your body’s way to shout for help, to make you understand that you need to change your thoughts, emotions, feelings, and behaviors? Your body wants you to become aware of the stress that you carry, conscious or not, so you can release unmanaged past and present emotions and the physical complaints that accompany them.

    Compiling years of research and the results of thousands of cases he encountered in his private practice and during workshops over the past 30 years, Jacques Martel explains how to read and understand the body’s language of disease and imbalance. In this encyclopedia, he shows how body language reveals specific thoughts, feelings, and emotions that are at the source of nearly 900 different ailments and diseases. The author also details his Integration and Acceptance Technique, which enables healing information to bypass the brain and connect directly with the heart. This technique disables the source of the conflict, conscious or not, that could be at the root of an illness, behavior, or condition and improves the chances of true healing.

    This comprehensive manual offers a tool to help each of us become, to some extent, our own doctor or therapist, get to know ourselves better, and recover health and well-being physically, emotionally, mentally, and spiritually. For practitioners and therapists, this remarkable reference tool provides invaluable insights and prompts for healing.

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    £17.70£23.80
  • Everyone Here Spoke Sign Language: Hereditary Deafness in Martha’s Vineyard: Hereditary Deafness on Martha’s Vineyard

    04

    From the seventeenth century to the early years of the twentieth, the population of Martha’s Vineyard manifested an extremely high rate of profound hereditary deafness. In stark contrast to the experience of most Deaf people in our own society, the Vineyarders who were born Deaf were so thoroughly integrated into the daily life of the community that they were not seen―and did not see themselves―as handicapped or as a group apart. Deaf people were included in all aspects of life, such as town politics, jobs, church affairs, and social life. How was this possible?

    On the Vineyard, hearing and Deaf islanders alike grew up speaking sign language. This unique sociolinguistic adaptation meant that the usual barriers to communication between the hearing and the Deaf, which so isolate many Deaf people today, did not exist.

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    £17.70
  • The Palace: From the Tudors to the Windsors, 500 Years of Royal History at Hampton Court

    08

    ‘If a house could gossip, this is the book that Hampton Court would whisper. An enjoyable and readable stroll through 500 years of Hampton Court history: royal residents, common visitors, thieves, invaders and ghosts’ PHILIPPA GREGORY

    For centuries, Hampton Court has been a place of power, scandal and intrigue: a stage for events that shaped the nation. The Palace raises the curtain on 500 years of British history with royals, politicians, criminals, and geniuses all playing their parts.

    Hampton Court has been an arc of monarchy, revolution, religious fundamentalism, sexual scandals, and military coups. In this rich and vivid history, Gareth Russell moves through the rooms and the decades, each time focusing on a different person who called Hampton Court their home.

    Beginning with the Tudors, Russell takes the reader from the kitchens of Henry VII and the dreams of Anne Boleyn to Elizabeth I’s brush with death and the staging of Shakespeare’s plays. To the commissioning of the King James Bible, the republican victories of Oliver Cromwell, the many mistresses of Charles II and their laxative-laced attempts to embarrass one another. The gossip and feuds of Georgian aristocrats lead into the era of the Windsors when Hampton Court becomes the place to host Elizabeth II’s coronation ball and hide the last Tsar’s sister.

    Fascinating and engaging, The Palace is as atmospheric as it is gossipy and through the many sovereigns and servants that lived and worked in its halls reveals the personal tragedy and political importance of this extraordinary place.

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    £17.70£23.80
  • French All-in-One For Dummies, with CD

    08
    Your comprehensive guide to speaking, reading, and writing in French

    French is a beautiful language but can be quite difficult to learn. Whether you need to learn the language for a French class, or for business or leisure travel, French for Dummies All-In-One makes it easier.

    With nearly 800 pages, French All-in-One For Dummies is for those readers looking for a comprehensive guide to help them immerse themselves in the French language.

    • Culls vital information from several Dummies titles, offering you a comprehensive, all-encompassing guide to speaking and using French
    • Includes French Canadian content and enhanced practiced opportunities
    • Its accompanying audio CD provides you with en effective tool to start speaking French right away

    Both new students of French and experienced speakers can benefit from the wealth of information that has been included in French All-in-One For Dummies.

    CD-ROM/DVD and other supplementary materials are not included as part of the e-book file, but are available for download after purchase.

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    £17.70£20.90
  • Real Estate Investing For Dummies, 4th Edition

    Make real estate part of your investing strategy

    Do you want to get involved in real estate investing, but aren’t quite sure where to start? This is your go-to resource for making sense of the subject. Written by industry experts Eric Tyson and Robert Griswold, this new edition of Real Estate Investing For Dummies offers timely, proven, practical, and actionable advice to overcome the challenges of the market and keep yourself one step ahead of the competition. 

    With the help of this straightforward and time-tested information, you’ll get the know-how to wisely and confidently make smart, sound, and informed real estate investing decisions that will reap big rewards. Highlights include:

    • The Tax Reform and Jobs Act bill that took effect in 2018 
    • The best types of investment properties for different types of investors 
    • NNN (triple nets) investments and REITs/TICs 
    • Tech applications to support property management operations and accounting

    A step-by-step primer for preparing to buy, identifying the property, due diligence, closing the transaction, leasing the property and ongoing operations and property management. 

    There’s no time like the present to jump into the real estate market―as first-time investors or experienced investors who want to brush up on the changes that have occurred in the market.

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    £17.70£20.90
  • Investment Banking For Dummies

    04

    Wrap your head around the complicated world of investment banking with this understandable and comprehensive resource 

    The celebrated authors of Investment Banking For Dummies, 2nd Edition have updated and modernized their best-selling book to bring readers an invaluable and accessible volume about the investment banking industry. 

    Written in the straightforward and approachable tone the For Dummies series is known for the world over, authors Matthew Krantz and Robert Johnson have created an indispensable resource for students and professionals new to investment banking. 

    The book covers all the crucial topics required to understand the fundamentals of the industry, including: 

    • Strategies for different types of risk management: market, credit, operating, reputation, legal, and funding 
    • The key investment banking operations: venture capital, buyouts, M&A, equity underwriting, debt, and more 
    • The relationship between leverages buyout funds, hedge funds, and corporate and institutional clients 

    Investment Banking For Dummies, 2nd Edition offers, for the first time, a brand-new chapter devoted to cryptocurrencies, and new content on “unicorn” IPOs, including Uber, Lyft, and Airbnb.  

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    £17.70£20.90
  • Marketing For Dummies: Use Marketing Strategies to Build Brands and Roi, Master Seo, E-commerce, Video, Digital, Social and Mobile Channels, Apply Psychology to Win Loyalty and…

    02

    Pump up your business with the latest, greatest marketing techniques

    This updated edition of Marketing for Dummies will walk you through the latest marketing technologies and methods, including customer experience, retargeting, digital engagement across all channels and devices, organic and paid SEO, Google ads, social media campaigns and posts, influencer and content marketing, and so much more. You’ll discover what works, what doesn’t, and what is best for your business and budget.

    • Learn the marketing and sales strategies that work in any economy
    • Discover how to engage customers with trust and enthusiasm
    • Understand post-pandemic changes in consumer attitudes
    • Discover new tools and technologies for finding customers and inspiring loyalty
    • Adapt your brand, pricing, and sales approach to make your business more valuable
    • Avoid common marketing mistakes and learn how to measure the impact of your efforts

    In a post-pandemic, up or down economy, it’s harder than ever to meet highly complex and ever-changing customer expectations. The top-selling Marketing For Dummies covers basics like sales strategy, channel selection and development, pricing, and advertising. We also teach you complex elements like personalization, customer behavior, purchasing trends, ESG ratings, and market influences. With this complete guide, you can build a business that not only competes in a challenging market, but wins.

    For small to mid-size business owners and marketing professionals, Marketing For Dummies lets you harness the latest ideas to drive traffic, boost sales, and move your business forward.

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    £17.70£20.90
  • PCs For Dummies

    08
    The bestselling PC reference on the planet―now available in its 13th edition

    Completely updated to cover the latest technology and software, the 13th edition of PCs For Dummies tackles using a computer in friendly, human terms. Focusing on the needs of the beginning computer user, while also targeting those who are familiar with PCs, but need to get up to speed on the latest version of Windows. This hands-on guide takes the dread out of working with a personal computer.

    Leaving painful jargon and confusing terminology behind, it covers Windows 10 OS, connecting to and using services and data in the cloud, and so much more. Written by Dan Gookin, the original For Dummies author, it tells you how to make a PC purchase, what to look for in a new PC, how to work with the latest operating system, ways to protect your files, what you can do online, media management tips, and even basic topics you’re probably too shy to ask a friend about.

    • Determine what you need in a PC and how to set it up
    • Configure your PC, hook up a printer, and connect to the Internet
    • Find your way around Windows 10 OS with ease and confidence
    • Play movies and music, view photos, and explore social media

    If you’re a first-time PC user at home or at work or just need to brush up on the latest technological advancements, the new edition of this bestselling guide gets you up and running fast.

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    £17.70£20.90

    PCs For Dummies

    £17.70£20.90
  • Currency Trading For Dummies (For Dummies (Business & Personal Finance))

    04

    Trade currencies like a seasoned pro with this friendly, fact-filled guide to the forex market 

    Over $6 trillion changes hands in the foreign exchange market every day. You can jump straight into the action with expert guidance from the hands-on Currency Trading For Dummies. You’ll learn how the foreign exchange market works, what factors influence currency values, and how to understand financial data. When you’re ready to create your own game plan for trading currencies, you’ll be able to build it around your investment objectives, experience level, and risk appetite. You’ll also find details on the latest trends in currency trading, including currency ETFs, cryptocurrencies, and currency options. 

    From essential newcomer knowledge to advanced positioning advice, Currency Trading For Dummies offers straightforward instruction that helps you: 

    • Source data and market intelligence, employ technical analysis, and use the latest tech to find the most lucrative trading opportunities 
    • Understand the most recent Securities and Exchange Commission (SEC) rules and regulations governing currency trading 
    • Avoid common pitfalls and mistakes made by novice and experienced currency traders 
    • Recognize profitable opportunities in the world of ETFs, currency options, and cryptocurrencies 

    Successful currency trading is within your grasp. This accessible roadmap to trading mastery provides the foundational knowledge you need to create a structured, winning strategy and conquer the forex market.  

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    £17.70£20.90
  • Bass Guitar For Dummies, 3rd Edition (For Dummies (Music))

    08

    Way more than just the bass-ics

    Whatever you’re playing―funk, soul, rock, blues, country―the bass is the heart of the band. Bassists provide a crucial part of driving force and funky framework that other members of any and work off. From John Paul Jones of Led Zeppelin, to “The Pixies’’ Kim Deal, to James Brown’s favored bassist, Jimmy Nolan, bass players have made big names for themselves and commanded respect throughout music history.

    In Bass Guitar For Dummies, Patrick Pfeiffer―who coached U2’s Adam Clayton, among others―is your friendly guide to laying down the low end. Starting from the beginning with what bass and accessories to buy, the book shows you everything from how to hold and position your instrument to how to read music and understand chords. You’ll develop your skills step-by-step until you’re confident playing your own solos and fills.

    • Sharpen skills with instructional audio and video
    • Discipline your play with exercises
    • Understand chords, scales, and octaves
    • Care for your instrument

    Whether you’re new to the bass or already well into the groove, Bass Guitar For Dummies gives you the thorough balance of theory and practice that distinguishes the titanic Hall of Famer from the just so-so.

    P.S. If you think this book seems familiar, you’re probably right. The Dummies team updated the cover and design to give the book a fresh feel, but the content is the same as the previous release of Bass Guitar For Dummies (9781118748800). The book you see here shouldn’t be considered a new or updated product. But if you’re in the mood to learn something new, check out some of our other books. We’re always writing about new topics!

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    £17.70£20.90
  • Instagram For Business For Dummies, 2nd Edition

    08

    Put your best brand story in front of 1+ billion users!

    One of the most energetically social of the major social media platforms, Instagram has the highest brand engagement rate of them all. Throw in the app’s more than 1 billion active monthly users and its powerful business tools―including shoppable posts, devoted business profiles, and advanced analytics―and you have an unmissable opportunity to tell a gripping story that bonds you with your customers and makes your business an integral part of their social media lives.

    The latest edition of Instagram For Business For Dummies puts you in the picture on how to showcase your product, craft your narrative, and gather insight into how your customers experience and react to your business. Presented in straightforward, practical language by three Instagram and marketing gurus, you’ll swiftly go from setting up your account and profile to applying strategies for writing winning captions and creating content that deliver super-engaged customers.

    • Set up your account, profile, and analytics
    • Upload content and get smart with IG Stories and live video
    • Build and target paid advertising
    • Master the art of the hashtag

    Whatever your current Instagram skill-level, there’s always somewhere new to take you’re the story of your business―and there’s no better way to begin a gripping new chapter in that story than with this book.

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    £17.70£21.80
  • REITs For Dummies (For Dummies (Business & Personal Finance))

    Get the 411 on real estate investment trusts (REITs) and how they might fit into your portfolio

    Are you looking for exciting―but responsible―new investment opportunities that go beyond simple stocks and bonds?

    In REITs For Dummies, celebrated investing lecturer and author Brad Thomas delivers an easy-to-understand guide to getting started with real estate investment trusts―also known as “REITs.” These flexible and lucrative investment tools package together individual properties so you can invest in land and buildings without the hassle of being a landlord.

    In the book, you’ll get a straightforward tour of REIT property sectors and the different ways you can invest in REITs. You’ll also find:

    • Strategies for selecting the best REITs for you and your family
    • Ways to navigate the sector and generate durable income that helps you sleep well at night
    • Options for those who want to go beyond the United States and investigate international REIT products.

    You already know about the basics of stock and bond investing. Now it’s time to learn about some of the other interesting financial products available to the responsible investor. In REITs For Dummies, you’ll get the jargon-free and easy-to-follow guidance you need to wrap your head around this exciting opportunity.

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    £17.70£21.80
  • Geography For Dummies

    The whole world in the palm of your hand

    Ever wonder how you can have a rainforest on one side of a mountain and a desert on the other? Or zoom around the globe with Google Maps and wonder how everything got to where it is now? The answer is…geography.

    In Geography For Dummies, you’ll discover that geography is more than just cool trivia―it explains tons about the world around us. From understanding the basics―like how to read maps and geographic coordinates―to learning about how the continents got to their current positions, you’ll learn fascinating things about the planet’s people, cities, resources, and more.

    In this book, you’ll discover:

    • How geographers make and use maps to understand and tell useful stories about the earth
    • How weather and climate shape the planet, impact the water supply, and change landscapes
    • How humans use (and overuse) the planet we live on to our advantage

    Geography For Dummies is an incredible exploration of our planet and the people who live on it. This book takes a huge subject and makes it accessible for the rest of us!

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    £17.70£20.90

    Geography For Dummies

    £17.70£20.90
  • Electronics Projects For Dummies

    08
    These projects are fun to build and fun to use Make lights dance to music, play with radio remote control, or build your own metal detector Who says the Science Fair has to end? If you love building gadgets, this book belongs on your radar. Here are complete directions for building ten cool creations that involve light, sound, or vibrations – a weird microphone, remote control gizmos, talking toys, and more, with full parts and tools lists, safety guidelines, and wiring schematics. Check out ten cool electronics projects, including; Chapter 8 – Surfing the Radio Waves (how to make your own radio); Chapter 9 – Scary Pumpkins (crazy Halloween decorations that have sound, light, and movement); Chapter 12 – Hitting Paydirt with an Electronic Metal Detector (a project that can pay for itself) Discover how to; Handle electronic components safely; Read a circuit diagram; Troubleshoot circuits with a multimeter; Build light-activated gadgets; Set up a motion detector; Transform electromagnetic waves into sound Companion Web site; Go to www.dummies.com/go/electronicsprojectsfd; Explore new projects with other electronics hobbyists; Find additional information and project opportunities

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    £17.70£20.90
  • Kellogg on Marketing: The Marketing Faculty of the Kellogg School of Management

    The ultimate marketing resource from the world’s leading scholars

    From the world’s #1 MBA marketing program comes the latest edition of Kellogg on Marketing, presented by Philip Kotler and Alexander Chernev. With hundreds of pages of brand-new material on timely topics, like creating value to disrupt markets, defensive marketing strategies, strategic customer management, building strong brands, and marketing in the metaverse, the book explores foundational and advanced topics in marketing management.

    You’ll discover a renewed focus on digital transformation and data analytics, as well as comprehensive explanations of the strategic and tactical aspects of effective marketing. From managing business growth to identifying target customers, developing a meaningful value proposition, and data-driven marketing, every area relevant to marketing professionals is covered by expert contributors possessing unique insights into their respective competencies.

    Readers will also find:

    • Discussions of the unique challenges facing brands in designing and managing their image and techniques for building resilient brands
    • Strategies for creating loyal customers and developing personalization at scale
    • Strategies for designing effective omni-channel marketing platforms
    • Strategies for crafting a successful cross-platform communications campaigns
    • Discussions on the application of data analytics and artificial intelligence to the creation of successful marketing programs

    An indispensable resource for any professional expected to contribute to their organization’s marketing efforts or business growth, Kellogg on Marketing, Third Edition, also earn a place in curricula of the business school educating the next generation of business leaders.

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    £17.70£25.60
  • Social Media Marketing For Dummies, 4th Edition

    01

    Make friends and sell things to people through social media 

    Social media technology is restlessly inventive, providing thousands of awesome ways for you to market your business inexpensively and on a large scale―often directly into the pockets of consumers. But in the proliferating, ever-changing world of tweets, influencers, handles, and alerts, it can be hard to know where to begin and then to evaluate what’s actually working for you. In the new edition of Social Media Marketing for Dummies, leading SMM voices Shiv Singh and Stephanie Diamond clear away the confusion and show you the smartest, most effective ways to plan, launch, manage, and assess your campaigns―and then iterate and optimize for increased success.

    Incorporating the latest trends and presented in a friendly, easily digestible step-by-step style, you’ll find the ultimate blueprint for developing your best SMM strategy. In no time, you’ll find out how to line up with Facebook, Twitter, Tumblr, and Google, develop a unique and compelling voice, and influence your key audience all the way to the bank.

    • Choose the best SMM combination for you
    • Avoid common mistakes and pitfalls
    • Track your customers from awareness to retention
    • Try out the latest stuff that really works

    Whether your organization is large or small, it simply doesn’t pay to be shy. Find your voice, get social, and chat your way to attracting and keeping new customers today!

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    £17.70£20.90
  • One Million Followers, Updated Edition: How I Built a Massive Social Following in 30 Days

    08

    Discover the updated edition of the go-to guide for rapidly scaling your social media platform.

    More than 60 billion online messages are sent on digital platforms every day, and only a select few succeed in the mad scramble for customer attention.

    This means that the question for anyone who wants to gain mass exposure for their transformative content, business, or brand or connect with audiences around the globe is no longer if they should use social media but how to best take advantage of the numerous different platforms and beat the algorithms.

    How can you make a significant impact in the digital world and stand out among all the noise?

    Digital strategist and “growth hacker” Brendan Kane has the answer and will show you how―in 30 days or less. A wizard of the social media sphere, Kane has built online platforms for A-listers including Taylor Swift and Rihanna. He’s advised brands such as MTV, Skechers, Vice, and IKEA on how to establish and grow their digital audience and engagement. Kane has spent his career discovering the best tools to turn any no-name into a top influencer simply by speaking into a camera or publishing a popular blog―and now he’ll share his secrets to success with you.

    In this revised and expanded edition of One Million Followers, Kane will teach you how to gain an authentic, dedicated, and diverse online following from scratch; create personal, unique, and valuable content that will engage your core audience; and build a multi-media brand through platforms like Facebook, Instagram, YouTube, and LinkedIn.

    Plus, Kane now shares his favorite tips for lead generation, e-commerce, direct response marketing, and how to skyrocket your revenue. Featuring in-depth interviews with celebrities, influencers, and marketing experts, including:

    • Chris Barton, cofounder and board director of Shazam and former head of Android business development for Google
    • Ray Chan, CEO and cofounder of 9GAG
    • Julius Dein, internet personality and magician with nearly 16 million Facebook followers
    • Mike Jurkovac, Emmy Award-winner and creative director of will.i.am and the Black Eyed Peas
    • Phil Ranta, former COO of Studio71 and VP of network at Fullscreen
    • Eamonn Carey, managing director at Techstars London
    • Jonathan Skogmo, founder and CEO of Jukin Media, Inc.
    • Jon Jashni, founder of Raintree Ventures and former president and chief creative officer of Legendary Entertainment

    One Million Followers is the ultimate guide to building your worldwide brand and unlocking all the benefits social media has to offer. It’s time to stop being a follower and start being a leader.

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    £17.70£20.90
  • Corporate Finance For Dummies – UK

    08

    The maths, the formulas, and the problems associated with corporate finance can be daunting to the uninitiated, but help is at hand.

    Corporate Finance For Dummies, UK Edition covers all the basics of corporate finance, including: accounting statements; cash flow; raising and managing capital; choosing investments; managing risk; determining dividends; mergers and acquisitions; and valuation. It also serves as an excellent resource to supplement corporate finance coursework and as a primer for exams.  

    Inside you’ll discover:

    • The tools and expert advice you need to understand corporate finance principles and strategies
    • Introductions to the practices of determining an operating budget, calculating future cash flow, and scenario analysis – in plain English
    • Information on the risks and rewards associated with corporate finance and lending
    • Easy–to–understand explanations and examples
    • Help to pass your corporate finance exam!

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    £17.70£20.90
  • Trinity College London Rock & Pop 2018 Drums Grade 5 (Trinity Rock & Pop)

    08
    Trinity College London’s Rock and Pop graded songbooks contain real songs from legendary artists, with specially written performance notes for the Rock and Pop exams from 2018. This book contains material intended for Drums at grade 5.

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    £17.80
  • Trinity College London Rock & Pop 2018 Drums Grade 4 (Trinity Rock & Pop)

    08
    Trinity College London’s Rock and Pop graded songbooks contain real songs from legendary artists, with specially written performance notes for the Rock and Pop exams from 2018. This book contains material intended for Drums at grade 4.

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    £17.80
  • The Thunder, Perfect Mind: Voice of the Divine Feminine

    The Thunder, Perfect Mind is one of many significant texts known as The Nag Hammadi Library, discovered in Egypt in 1945 and dated as approximately written around 325 CE. Similar to the form of certain Greek epics, the piece is repetitive and parallel in structure, paradoxical and confrontive in content, and written or spoken in a first-person voice. The author’s repeated declaration “I AM…” is clearly indicative of its narrator’s Divine nature one who possesses the “Perfect Mind” or “Perfect Intellect”; and one who passionately enjoins her hearers and readers to “wake up,” “give heed,” and “pay attention.”

    This Divine Voice is clearly Feminine, referring to “I am ‘she'” or “I am the ‘wife’ or ‘mother'” more than 25 times in the course of the short work, yet is far from comforting or sweet in its declarations. Rather this Voice “thunders,” unabashedly, offering contradictions and the enigma of opposites in almost every line. It is this paradoxical nature of its content and its upfront feminine power statement that make the work such a controversial, much researched, and highly regarded treasure. From scholar and author Elaine Pagels (The Gnostic Gospels) to bestselling novelist Sue Monk Kidd (The Book of Longing), from author Toni Morrison (who quoted the work in the epigraph of several books), to filmmaker and documentarian, Ridley Scott’s authoritative commentators within countless genres of religion, the arts, philosophy, history, etc., have been taken by the clarity and mystery of these obviously sacred but non-doctrinal utterances.

    This contemporary rendering by American spiritual teacher Lee Lozowick (1943-2010) reflects one individual’s heartfelt cry in response to the call of the divine Feminine. As both author and lyricist, Lozowick’s work is distinguished by his pleas for the awakening of Woman – not an individual female, but the Feminine principle that resides within all genders, and collectively within the world soul. He does what all seekers of truth are enjoined to do; that is, make the perennial wisdom one’s own.

    Today’s readers, searching for a ground on which to stand in catastrophic times, will find the text both empowering and humbling, challenging and view changing. Beyond the provincialism of many religious systems, The Thunder, Perfect Mind offers its readers and hearers the echo of their own truest longing.

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    £17.80£20.90
  • Collins Leadership 2024 Diary A4 Day to a Page Business Planner (4 Persons Appointments) – Business Planner and Organiser – January to December 2024 Diary – Daily – Graphite -…

    08
    • LAY FLAT OPENING – Keep your diary open on your desk for quick reference and writing down notes
    • MONTHLY TABS – quickly flick back and forth between the months with handy tabbing system
    • STYLISH PROFESSIONAL FINISH – The durable latex paper-based leathergrain flexible cover with a foiled date stamp will help your day planner last all year long. The stylishly professional look makes this diary perfect for business use or as a personal to-do list.
    • BRITISH HERITAGE – From humble beginnings in Scotland, Collins diaries and notebooks have spread over centuries throughout the globe. With over 200 years of experience, Collins is now one of the most trusted stationery brands on the market, bringing together quality, functionality and affordability.
    • FSC CERTIFIED PAPER – The paper of this diary is responsibily and ethically sourced from trusted suppliers and sustainably manufactured, adhering to strict FSC Certification rules for the mark of responsible forestry.
    £17.80£19.10
  • Gralal Advent Calendar 2023 Kids, Rubber Duck Bath Toys 24 Days Christmas Countdown Calendar 2023 Christmas Xmas Gifts for Kids Eve Gifts for 3-9 Year Old Girls Toys for 3-10…

    08
    • 【🎅Christmas Countdown Advent Calendar】Christmas Countdown is an exciting time for everyone, having an exclusive Advent Calendar 2023 Kids gift can improve children’s psychological expectations for Christmas, let’s start Christmas Countdown!
    • 【🎅24 kinds of surprises】Our 24 Days Christmas Countdown Calendar gift box contains 24 different types of ducklings, in the hopeful December, children can open a square every day to get cute ducklings to welcome the arrival of Christmas and New Year!
    • 【🎅Funny toys】24 different duck bath toys can accompany the children. When the children take a bath, they can bring joy and warmth to the children in the cold winter, and accompany the children to spend a good parent-child time and have a good childhood!
    • 【🎁Children’s Surprise Gift】Starting from December 1st, until Christmas Eve, get a cute little duck every day, get daily surprises, and welcome the arrival of Christmas, this must be a very good Christmas gift!
    • 【🎄Notice】Each duckling is random, please do not put it in your mouth, this product is not suitable for children under three years old, if you have any product questions, please contact us in time, we will provide you with a satisfactory answer.
    £17.80£20.90
  • Free Camping Directory For all 50 States: An Avid Camper’s Guide to Free Campsites Across the 50 States RV, Tent, Hike-in, Parks, BLM, Boondocking & MORE

    Free Camping in the United States

    They say that nothing is free, but when it comes to finding a place to camp for the night, you just might find a free spot. Are you an avid camper? Do you love the nomad lifestyle but hate to pay high campsite fees? Do you often travel in your RV? Do you enjoy tent camping? This book is for you!

    For the weekend warriors who want to make the most of their budget, my book will show you the best FREE places to camp across the United States. I have included free campsite listings in all 50 states.

    Includes free camping in Alaska and Hawaii!

    You must consider camping costs in relation to your vacation budget. The mistake that most travelers make is forgetting to account for camping costs, assuming that they will come across a free camp along the way. If your intention is to lodge at a free camp, make sure you know the name of the campsite, its location and any expenses that you may undertake while at your camping destination.

    These campsites are 100% FREE!

    In this guide, we will be answering most of your questions regarding the best and free camping destinations in the US. While there are plenty of camping sites across the US, some have charges while others are not in good condition. Being a traveler ourselves, we have visited hundreds of camps across the US and will be telling you which ones are worth your time and the ones that should be avoided at all costs.

    These camping destinations are the BEST!

    The book mainly covers the best free campgrounds in terms of their location, accessibility, facilities and the natural attractions they have to offer. We will also consider the security of each site and, most importantly, the climate of the area in which the camp is located. The book will also consider the possibility of camping in an RV at most of the locations.

    Our book is detailed.

    This book is all-around and does not focus on one part of America. The book covers at least two of the best free camping destinations in each state of all 50 states, making it one of the most comprehensive and detailed camping directories you will come across.

    In this book, you will see that the camping destinations are divided by state. In each listing, you will find:

    • Location by address or GPS coordinates
    • Contact information, if applicable
    • A concise explanation of directions on how to reach the site
    • A brief description of the camping spot
    • A list of Key Factors and features of each campsite

    In addition to the list of campgrounds, I have included bonus chapters on relevant camping information.

    • Camping Terms
    • Introduction to Boondocking
    • Some helpful camping tips listed in the Conclusion

    Shirley and I wrote this book to hopefully assist you on your nomadic journey across the glorious United States. If you’ve already made the investment in an RV and camping gear, you might as well get your money’s worth in finding free places to set up camp.

    If you enjoy RVing, you may want to check out our other book A Practical Guide to Full-Time RV Living: Motorhome & RV Retirement Startup.

    Just purchased a new to us Class A RV a few months ago. This book answered many questions we had…and many we didn’t know should ask! Great reference material and plan to re-read it from time to time. – Bev B

    So complete it may cause some people to be turned off from RVing :). Lots of detail on maintenance and upkeep which I found useful. Sad that so much of what owners have to do is the direct result of horrible RV manufacturers, but it appears to be a common problem even among high end builders. Good job by this couple who have a lot of experience to share. – ychuck46

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    £17.80
  • Public Transport and its Users: The Passenger’s Perspective in Planning and Customer Care (Transport and Society)

    Public transport is essential to the quality of life of its passengers, both as a means to move around but also to achieve a sustainable environment. However, the passenger’s position as a customer is weakened by the dominance of monopolies, regulation and political influence in our public transport systems. This book is one of the first to examine strategies for the representation of user interests in public transport from a variety of perspectives. The authors review approaches to integrating the passengers’ views in the planning process and to protecting their interests in operations and customer care across a range of European countries, including Austria, Czech Republic, France, Germany, Italy, the Netherlands, Sweden, Switzerland, the UK and EU policies. The book presents the conclusions of this research and examples of good practice. In this respect it will provide useful guidance for policy makers, stakeholder organizations and planners, as well as transport researchers.

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    £17.80£133.00

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