Recommended Items
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Preppy Stuff Coloring Book for Teens: Inspirational Wall Art Teen Girls Trendy Stuff Pink Preppy Aesthetic Stress Relieving Poster Design Adult … Teen Girls & Women (Color…
Preppy Stuff Coloring Books for Teens. This trendy coloring book is full of 40+ preppy wall art themed coloring pages for you to bring to life! Add your own artistic touch on these popular designs of evil eyes, cheetahs, tigers, lightning bolts, lips, skulls, animal print, balloon animals, mushrooms, cowgirl boots, cowboy hats, butterfly, xoxo, cactus, fake plant decor, drippy hearts, flowers, rainbows, giraffes, frogs, boho designs and more!
This Preppy Coloring Book features:
- One-sided coloring pages for you to extract and hang on the wall.
- Inspirational Quotes that make Great Wall Art for your room or office
- Over 40 trendy and high-quality designs to color!
Send this to your daughter at college as a calming self care activity for teens! Coloring is a stress relieving activity perfect for any college or camp care package for girls! This coloring book makes a perfect gift for teenage girls for their birthday, graduation, housewarming gift, dorm room, bedroom decor and more! Match any aesthetic including: preppy, boho, hippie, y2k, trippy, coconut girl, indie, minimalist, kawaii, cute stuff, funky, pink room decor, rainbow, beach, witchy and cottagecore. Color these wall art sign for your bedroom, dorm room, home office, match your desk decor, apartment essential, cubicle decor, art supplies, preppy school supplies, sister gifts from sister, teen room decor, hot pink aesthetic, and neon lights. Create your own preppy aesthetic paintings with these fun coloring book pages for teens and adults!
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£8.50 -
Gordon Ramsay’s Just Desserts
Here, Gordon Ramsay aims to demystify the art of dessert-making. There are the basic building blocks – fruits, ices and creams, mousses and souffles, crepes and batters – that can be served alone for everyday meals or in combination to impress. Then come the stand-alone dishes – homely favourites and special-occasion desserts – and a final chapter on vital accompaniments – biscuits, s[ponges and meringues. Throughout the book Gordon offers the benefit of his short cutsand tricks of the trade.Read more
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Homework Planner: Cute Student Homework Organizer Notebook Gift For Teens, Woman, Girls, Men, Boys & Kids – 120 Homework Tracking Pages, 6 x 9, Soft Cover, Matte Finish
Keep track of your homework and school assignments! Pages contain subject, assignments and notes tracking.This 120 page Homework Planner features:
- 120 homework tracking pages
- 6″ x 9″
- White color paper
- A cover page
- A matte finish cover for an elegant, professional look and feel
Product details:
- Perfect for gel pen, ink or pencils.
- Perfect size to carry everywhere in your bag, for home, university, school, work, office, holiday.
- Perfect gift idea for your friends and family.
- Great for back to school, home schooling, school supplies & essentials, composition books, homework, teachers gifts, stocking stuffers and birthday gifts.
This notebook journal is great for anyone wishing track their homework progress to keep more organized. Perfect for college, high school, university, elementary and home schooling.
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£4.20 -
One Of Us Is Next: TikTok made me buy it (One Of Us Is Lying, 2)
Book Two of the Bayview Trilogy. The sequel to the international bestseller One of Us is Lying.
Welcome back to Bayview High . . .
It’s been a year since the events of One Of Us Is Lying.
But nothing has settled for the residents of Bayview. Not now someone has started playing a sinister game of Truth or Dare.
Choose truth? You must reveal your darkest secret.
Choose dare? Well, that could be even more dangerous. Even deadly.When the game takes an even darker turn, suddenly no one at Bayview High knows who to trust.
But they need to find out who is behind the game, before it’s too late.
Discover the thrilling end to the One Of Us Lying trilogy with One Of Us Is Back.
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Praise for One of Us is Next:
‘Given that her high-school-based murder mysteries read like bingeworthy Netflix dramas, it’s easy to see why queen of teen crime Karen McManus is a bestseller on both sides of the Atlantic.’ – THE OBSERVER‘McManus keeps the juicy subplots ticking over and drip-feeds reveals as clinically as an IV tube.’ – THE GUARDIAN
Praise for One of Us is Lying:
‘Tightly plotted and brilliantly written, with sharp, believable characters, this whodunit is utterly irresistible’ – HEAT‘A fantastic murder mystery, packed with cryptic clues and countless plot twists. I could not put this book down’ – THE SUN
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£4.80£8.50 -
Introduction to Nursing for First Year Students
The perfect handbook for first year nursing students! Whether you are just starting your course, preparing for your first placement, writing an assignment, or revising for your end-of-year exams, this book will support you through it all, with interactive activities, real-life scenarios and interesting case studies. Covering all the skills, theory and knowledge that you will need to know in order to succeed, this book is packed full of information relating to the core modules taught in the first year of your nursing degree, including: Person centred care, effective communication and ethical values Research, academic and study skills Core clinical skills for effective practice Anatomy and Physiology Pharmacology and medicines management Written specifically for first year Nursing Students in all specialisms and students on the first year of their Nursing Associate or Nursing Apprenticeship programmes.Read more
£19.00£22.80Introduction to Nursing for First Year Students
£19.00£22.80 -
The First-Time Gardener: Growing Vegetables: All the know-how and encouragement you need to grow – and fall in love with! – your brand new food garden (1) (The First-Time…
You’re excited to plant your first vegetable garden—but where to start? In The First-Time Gardener: Growing Vegetables, you’ll find the answers you’re looking for.*Winner of the GardenComm 2022 Media Awards Silver Award of Achievement in the Photography/Book General Readership Category*
Homesteader Jessica Sowards, the warm and energetic host of YouTube’s Roots and Refuge Farm, is the perfect teacher for new gardeners, offering not just know-how but inspiration and time-management tips for success.
Before you sink your hands into the soil, she’ll answer all those questions rolling around inside your head:
- Where do I put my new garden?
- How do I prepare the soil?
- What vegetables should I plant?
- Is it better to start new plants from seed or should I buy transplants?
- What about watering, feeding, and taking care of my garden?
- What do I do if bugs show up?
There are no stupid questions here. Everyone has to start somewhere, after all. Not only will you learn how to prepare, plant, and tend your first vegetable garden, you’ll also learn:
- How to design an eco-friendly layout
- How to grow with the seasons
- How to maximize your harvest, even if you only grow in a small space
Jessica wants your first food-growing experience to be a positive one, and she’s prepared to go the distance to make sure tending the earth becomes your new favorite hobby.
A single growing season is all it takes to fall in love with growing your own healthy, organic, nutrient-dense food. With Jessica as your guide, you’ll soon discover all the satisfactions, challenges, and great joys of growing your own food garden.
This book is part of The First-Time Gardener’s Guides series from Cool Springs Press, which also includes The First-Time Gardener: Growing Plants and Flowers and The First-Time Gardener: Raised Bed Gardening. Each book in The First-Time Gardener’s Guides series is aimed at beginner gardeners and offers clear, fact-based information that’s presented in a friendly and accessible way, including step-by-step instructions and full-color illustrations throughout.
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£10.80£14.20 -
Marketing Plans: How to prepare them, how to profit from them
A fully revised and updated 8th edition of the highly renowned international bestseller The 8th edition of this highly acclaimed bestseller is thoroughly revised with every chapter having been updated with special attention to the latest developments in marketing. Marketing Plans is designed as a tool and a user friendly learning resource. Every point illustrated by powerful practical examples and made actionable through simple, step by step templates and exercises. The book is established as essential reading for all serious professional marketers and students of marketing, from undergraduate and postgraduate to professional courses for bodies such as CIM. Above all it provides a practical, hands on guide to implementing every single concept included in the text. New chapters and content include: * A Does it Work feature throughout demonstrating examples of real successes using the processes in the book * More substantial coverage of consumer behaviour to balance the book s focus with B2B planning * Digital techniques and practices brought fully up to date * Also includes a comprehensive online Tutors Guide and Market2Win Simulator for those who teach marketing strategyRead more
£36.00£37.00
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ACCA Management Accounting (MA) Study Text – 2023-24 (ACCA – 2023-24)
Fully covering the syllabus but without excessive detail, this book is written in clear English and uses an attractive, simple layout. With a large bank of practice questions and comprehensive solutions to help you with learning each topic, this book is an essential tool for passing your ACCA exam.
This book covers everything you would expect from an exam-focused text:
- The nature and purpose of cost and management accounting
- Cost classification
- Cost behaviour and cost estimation
- Presenting information
- Accounting for materials
- Accounting for labour
- Accounting for overheads
- Accounting for costs: ledger entries
- Marginal costing and absorption costing
- Job costing, batch costing and service costing
- Process costing
- Alternative costing systems
- Budgeting
- Statistical techniques
- Capital budgeting and discounted cash flows
- Standard costing and variance analysis
- Performance measurement
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£28.50 -
Value Pricing for Accounting Professionals: A Complete Guide for Accountants and Bookkeepers to Find the Right Clients and Increase Profitability
Accountants and bookkeepers are working long hours but not making the profits they should. A value pricing strategy can lead to better prices for accounting professionals and better results for their clients.
The concept of value pricing is simple to understand but many accountants struggle with the price conversation and lack the confidence to charge higher prices. Value Pricing for Accounting Professionals is a practical guide to building a clear pricing strategy, feeling more confident and increasing earnings. It covers the critical steps to pricing a new client and how to re-price existing clients without losing them by quantifying value.
The book’s step-by-step approach is backed up by dozens of real-life case studies of firms which applied these methods to get better results, along with benchmarking research based on a survey of thousands of accounting professionals. There is guidance on calculating a profitable price, creating effective packages and managing the ‘invisible’ cost of scope creep, and new insights into meeting clients remotely and pricing in difficult economic times. Become more profitable and deliver extraordinary solutions to clients with this essential guide to effective value pricing.
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£28.50 -
Nursing Research: Principles, Process and Issues
Learning about research can be a daunting task. This best-selling core text book offers a comprehensive introduction to important research concepts, processes and issues. The author guides readers who are new to research but also introduces new debates and perspectives to those with some experience wanting to develop their skills further.This popular book equips students with the information and skills they need to read, comprehend and critique research. Whether an undergraduate taking an introductory research module, a postgraduate nursing student embarking on a project, or an experienced practitioner wanting to sharpen your skills, Parahoo’s accessible writing style will ensure readers are able to utilise research throughout their study and in everyday practice.
New to this Edition:
– Three new chapters on qualitative methods, introducing grounded theory, phenomenology and ethnography
– Updated narrative and research examples to ensure content and application is relevantRead more
£28.50 -
An Almanac of Birds: 100 Divinations for Uncertain Days
From writer Maria Popova, creator of The Marginalian, comes a gorgeous and inspiring book of cards: one hundred “divinations” for daily living, partway between poem and koan yet neither, collaged from the texts and illustrations of 19th-century ornithological books.
How do we live with uncertainty? How can we come to know ourselves, to trust our own secret knowledge? Maria Popova was navigating a challenging season of being, longing for guidance, when this improbable project arrived one morning as a fully formed idea fusing her love of birds and her love of language, her skepticism about tarot and her compassion for the basic human yearning to be shown the way through, and her faith in constraint as a powerful catalyst of creativity.
Originally intended as a gift to her friends for her fortieth birthday, she set out to create a sort of avian alternative to tarot—a deck of cards less for telling the future than for making sense of the present, for finding grace in the complexities and confusions of our human lives. Each night before sleep, she chose a single bird to work with from a favorite 19th-century ornithological book—from John James Audubon’s Birds of America to John and Elizabeth Gould’s Birds of Europe—letting her wakeful mind seize a handful of words and phrases from the page, then handing them over to her unconscious to wrestle with in the land of dreams. Each morning, she would read over the text and a kind of message would come to enflesh the skeleton of the noted words—not a poem, not a prescription, but a way of eavesdropping on the conversation between logic and intuition, between knowledge and mystery, between the part of us that already knows how to live through any perplexity and the part that forgets in the overwhelming act of living.
Presented as a deck of cards tucked into book-safe in the style of a 19th-century ornithology tome, An Almanac of Birds gathers one hundred of these poetic collages for readers to savor and shuffle into relevance to their own lives, offering consolation, inspiration, and assurance for the daily perplexity of living.
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£28.50£36.50 -
Wristwatch Annual 2025: The Catalog of Producers, Prices, Models, and Specifications
The essential guide for the collector of mechanical wristwatches—now with an improved design for easier browsing.Wristwatch Annual provides an expertly curated overview of the global watch industry, with complete information on over 1,400 models from 130 international brands, from Swiss mainstays like Rolex and Patek Philippe to the independent producers emerging across the U.S., Europe, and Asia. The book is arranged alphabetically by brand, and the movement, functions, case, band, price, and variations of each pictured watch are fully described.
This year’s edition features an updated design with easier-to-read text, as well as QR codes that provide an instant connection to each brand. And, as always, it includes exclusive articles on the most important trends in watchmaking—plus an illustrated glossary and a guide to watch care. Trusted by watch collectors for more than 25 years, Wristwatch Annual remains a unique resource and a true pleasure to browse.
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£28.50 -
The Art of Death Stranding 2: On the Beach
The official art book for the action video game DEATH STRANDING 2: ON THE BEACH, from legendary game creator Hideo Kojima, including artwork by acclaimed artist Yoji Shinkawa.
With DEATH STRANDING 2: ON THE BEACH, step by step, legendary game creator Hideo Kojima changes the world once again. Embark on an inspiring mission of human connection beyond the UCA. Sam—with companions by his side—sets out on a new journey to save humanity from extinction. Join them as they traverse a world beset by otherworldly enemies and obstacles.
The Art of Death Stranding 2: On the Beach is packed with hundreds of pieces of concept art for the characters, equipment, locations and creatures featured in the game, as well as early and unused concepts, including artwork by character and mechanical design director, acclaimed artist Yoji Shinkawa.
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£28.50 -
Mythos: The stunningly iIllustrated story
THIS HANDSOME ILLUSTRATED HARDBACK OF STEPHEN FRY’S BRILLIANT BESTSELLING RETELLING OF THE ANCIENT GREEK MYTHS MAKES THE PERFECT GIFT FOR CURIOUS MINDS . . .
No one loves and quarrels, desires and deceives as boldly or brilliantly as Greek gods and goddesses.
In Stephen Fry’s vivid retelling, we gaze in wonder as wise Athena is born from the cracking open of the great head of Zeus and follow doomed Persephone into the dark and lonely realm of the Underworld. We shiver in fear when Pandora opens her jar of evil torments and watch with joy as the legendary love affair between Eros and Psyche unfolds.
Mythos: The Illustrated Story captures these extraordinary myths for our modern age in striking colour – in all their dazzling and deeply human relevance.
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£28.55£35.00Mythos: The stunningly iIllustrated story
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Word Aware 3: Teaching Vocabulary in Small Groups for Ages 6 to 11
Word Aware 3 is a comprehensive, practical and engaging resource that focuses on teaching vocabulary and word learning skills to children aged 6 to 11 years who have vocabulary learning needs.
For many children, particularly those with Special Educational Needs and Disabilities (SEND) or those whose home language isn’t English (ELL or EAL learners), the vocabulary of the classroom can be a barrier to learning. This book outlines how to best support these children who require extra help, offering concrete, easy-to-implement activities and resources for use in small groups, to maximise the impact on learning and open up access to the curriculum.
Word Aware 3:
- Takes a highly practical, evidence-based and curriculum-focused approach to vocabulary learning that supports a broad range of learners
- Includes photocopiable and downloadable planning, intervention and evaluation resources
- Provides staff training resources and an overview video presented by the authors
This book can be used as an adjunct to Word Aware 1, or as an intervention on its own. Although it is most suited to children aged 6 to 11 years, it may be adapted for older students with significant learning needs. It is an essential resource for teaching assistants and learning support assistants and will also save time for special educational needs co-ordinators (SENCOs) and speech and language therapists (SaLTs) who are keen to establish effective vocabulary interventions.
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£28.60£33.20 -
Gaslight Melodrama
Guy Barefoot explores Hollywood’s fascination in the 1940s, with late Victorian or Edwardian settings. All of the films studied are crime melodramas – films that feature a narrative pattern of sensation and reparation, and that involve crime, investigation and identification.Read more
£28.70Gaslight Melodrama
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Architect’s Legal Pocket Book (Routledge Pocket Books)
A little book that’s big on information, the Architect’s Legal Pocket Book is the definitive reference guide on legal issues for architects and architectural students. This handy pocket guide covers key legal principles which will help you to quickly understand the law and where to go for further information.
Now in its third edition, this bestselling book has been fully updated throughout to provide you with the most current information available. Subjects include contract administration, building legislation, planning, listed buildings, contract law, negligence, liability and dispute resolution. This edition also contains new cases and legislation, government policy, contract terms and certificates including the RIBA contract administration certificates, inspection duties and practical completion, The Building a Safer Future, Proposals for Reform of the Building Safety Regulatory System Report, the Hackitt review, the Report of the Independent Inquiry into the Construction of Edinburgh Schools and practical issues facing architects.
Illustrated with clear diagrams and featuring key cases, this is a comprehensive guide to current law for architects and an invaluable source of information. It is a book no architect should be without.
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£28.70£30.40 -
STARTUP SALES FIELD NOTES: How to Build Enterprise Sales …from Scratch to Scale: Practical Sales Methodology and Execution Skills for Founders and their Teams
STARTUP SALES FIELD NOTES provides a “block and tackle” education in enterprise sales fundamentals — practical “how to” knowledge, skills and tactics that founders and key startup personnel can put into practice right away to establish customer sales and accelerate revenue growth. You will learn how to:
- Build a repeatable sales process
- Employ effective customer prospecting practices
- Package and price a scalable revenue model
- Overcome barriers to purchase in large organizations
- Execute a successful pilot
- Gain support from the Decision-Making Unit
- Manage and negotiate effective Agreements
- Acquire successful Channel Sales partners
- Build and grow a high-performing sales team
Author Kent Summers teaches the B2B Sales for Startups IAP course at MIT, based on his experience growing five software startups over a 20 year period, three as founder. Kent is an active mentor with MIT Venture Mentoring Services, and an Executive Leadership Coach in the Harvard Business School Executive Leadership Initiative (ALI). Through sales workshops at many of top business accelerators around the world, hundreds of startup founders are growing their business by using Kent’s sales methods and practices.
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£28.70 -
Systemic Approaches to Brain Injury Treatment: Navigating Contemporary Practice
This book is an exploration of key systemic and socio-political considerations when working with people whose lives have been impacted by neurological injury and those who care for them.
Expert contributors consider the impact of intersectionality across domains that include gender, sexuality, class, education, religion and spirituality, race, culture, and ability/disability. It offers relevant literature in the field of neuropsychology as well as clinical case studies that provide inspiration and key reflections for clinicians, neurological specialist therapists, and medical staff alike. Chapters discuss navigating intersectionality in couple therapy, hidden social inequalities in paediatric neurorehabilitation, racial microaggression in inpatient settings, and more.
This book is essential for all health and social-care practitioners working in the field of brain injury and chronic illness who want to challenge the status quo and advocate for diversity and inclusion.
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£28.70£33.20 -
The Vietnam War: The Definitive Illustrated History (DK Definitive Visual Histories)
The definitive telling of one of the longest and most controversial wars in US history.Delve into the compelling history and impact of the Vietnam War in reverting detail. This authoritative visual guide unpacks accounts of struggle, sacrifice, and bravery, making this a perfect read for any military history enthusiast.
Inside the pages of this retelling of America’s bloodiest conflict, you’ll discover:
– A vivid, moving, and informative read written in an engaging style.
– A clear and compelling account of the conflict, in short, self-contained events from the Battle of Ia Drang to the Tet Offensive and The Khmer Rouge.
– Biography pages highlight major military and political figures such as Henry Kissinger, President Nixon, General Thieu, and Ho Chi Minh.
– Features on everyday life in the war offering additional context.
– Stunning image double page features display weapons, spy gear, and other equipment that defined the war.
– Maps and feature boxes provide additional information on significant events during the conflict.Created in association with the Smithsonian Institution, this history book for adults is an authoritative history of both the first televised war and its lasting impact through the lenses of both sides of the conflict. The Vietnam War explores all aspects of the conflict and the wider political landscape using compelling text, maps, and archive photography of collections of weapons, aircraft, and armored vehicles.
The military techniques and conduct employed against the inferior technologies of the Viet Cong remain controversial and intriguing to date. Eyewitness accounts and iconic photographs bring events to life – from the background of the conflict to the incidents that drew America into Vietnam, the chronological event
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£28.70£30.40 -
Advertising – Concepts and Copy 2e: Concept and Copy
Ideas are what make advertising great, but they’re elusive, which is why great ads are so rare. Advertising: Concept and Copy covers the conceptual process, from developing smart strategy to executing it with strong, distinctive copy. Over two hundred ads, many in color, demonstrate the strong thinking and writing that underlie the best advertising.Read more
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Trope New York (Trope City Editions)
Trope New York, the fifth volume in the Trope City Editions series, celebrates the architecture and urban landscapes of New York City, one of the world’s cultural capitals. The collection highlights the photographic images of emerging and independent photographers from New York and beyond, who through their passion for the craft, creative development, and social media smarts have attracted impressive followings on Instagram.
This carefully curated and bound collection of photographs offers a new perspective of New York. Each chapter is accompanied by a map, along with the locations where the photographs were taken. From high above Central Park to the lights of Times Square, these images command a strong point of view: digitally processed, filtered, toned, de-saturated, sharpened, for a very urban sensibility. Showcasing both the colorful flash and quiet elegance of contemporary New York, the images reveal distinctive and dramatic visions of one of the world’s greatest cities. A thoroughly modern collection, the book includes photographs of some of the city’s iconic destinations like the Empire State Building, Grand Central Station, and the Chrysler Building, as well as some of the city’s newest attractions, including Little Island, the Edge, and the Oculus.
Featured photographers include: Alexandre Martin, Aneela Choudhary, Beatriz Bajuelos, Brittany Kunkel, Buddhathida Wangsrimongkol, Chris Ngu, Chrystian Alvarado, Declan McWhinney, Diogo Paulo, Dylan Walker, Farhad Sarvari, Graham Chapman, Jamie, King, Jason Lee, Jay Wu, Kelly Kopp, Ksenia Marchenko, Laura Sills, Marc Santiago, Michael Sidofsky, Michele Thompson, Mike Poggioli, Monaris, Quentin Mui, Ray Leung, Reece Predmore, Sanmi Krueger, Selvon Ramsawak, Tom Maday
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£28.90£34.20Trope New York (Trope City Editions)
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Paula Rego (Hardback)
A stunning new volume which tells the story of Paula Rego’s extraordinary life, exploring the personal and socio-political contexts in which her work is rooted.
Since the 1950s, Paula Rego has played a key role in redefining figurative art in the UK and internationally. An uncompromising artist of extraordinary imaginative power, she has revolutionised the way in which women are represented. This stunning voulme tells the story of Rego’s extraordinary life, highlighting the personal nature of much of her work and the socio-political context in which it is rooted. It also reveals the artist’s broad range of references, from comic strips to history painting. Featuring over 100 illustrations, including collage, paintings, largescale pastels, ink and pencil drawings, etchings and sculpture, including including early work from the 1950s in which Rego first explored personal as well as social struggle, her large pastels of single figures from the acclaimed Dog Women and Abortion series and her richly layered, staged scenes from the 2000-10s. The range of texts reflects the themes explored in the exhibition, relating to the artist’s childhood memories and everyday life, the experience of love and the loss of the beloved. It also addresses broader socio-political issues, such as the policing of women’s bodies, the struggle to legalise abortion, and the fight against authoritarianism and war, from the dictatorship in Portugal to the Iraq War. The book reflects the richness of Rego’s work, from the socio-political context to the biographical, from her many literary references to her vast knowledge and referencing of key historical paintings from the Western tradition.Read more
£28.90£38.00Paula Rego (Hardback)
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Jean-Michel Basquiat: King Pleasure©
Organised by the family of Basquiat, the exhibition and accompanying catalogue feature over 200 never before and rarely seen paintings, drawings, ephemera, and artifacts. The artist s contributions to the history of art and his exploration into our multi-faceted culture incorporating music, the Black experience, pop culture, African American sports figures, literature, and other sources are showcased alongside personal reminiscences and firsthand accounts providing unique insight into Basquiat s creative life and his singular voice that propelled the social and cultural narrative that continues to this day. Structured around key periods in his life, from his childhood and formative years, his meteoric rise in the art world and beyond, to his untimely death, the book features in-depth interviews with his surviving family members.Read more
£28.90£38.00Jean-Michel Basquiat: King Pleasure©
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Action / Gesture / Paint: a global story of women and abstraction 1940–70
Drawing on the avant-garde movements of both Expressionism and Surrealism, the women of Abstract Expressionism redefined artistic practice as an immersive arena for action, process and consciousness. Their paintings were regarded not as images but as events. Although the movement officially began in mid-century USA, it quickly – through myriad means – spread around the world and became a catalyst for redefining ideas around aesthetics, poetry, philosophy and politics.This new publication, accompanying a major European touring exhibition, will include works by 40 artists from across the globe, from well-known practitioners such as Carmen Herrera, Etel Adnan, Sandra Blow and Helen Frankenthaler, to lesser-known names from countries such as Australia, China, Iceland, Japan, Mexico, Mozambique, Romania and Venezuela: women who took up the ideas and methodologies of the movement but endowed them with specific cultural and subjective dimensions.
The catalaogue will include essays by Christian Levett, Joan Marter, Agustin Perez Rubio and Elizabeth Smith, as well as full colour illustrations of all the works.
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£28.90£38.00 -
The V&A Sourcebook of Pattern and Ornament (Victoria and Albert Museum) (V&a Museum)
The wealth of surface pattern and three-dimensional ornamentation in the many objects that enrich our lives is testament to the inventiveness of designers and craftspeople around the globe and throughout history.This richly illustrated, easy-to-navigate sourcebook presents more than 1,000 historic and contemporary examples of pattern and ornamentation from around the world, each one succinctly identified and explained. Arranged thematically, it is unique among pattern books, as it includes examples not only of surface pattern but also of three-dimensional ornamentation and embellishment.
Two-dimensional pattern is ubiquitous, no matter what the age of an object or where it was created. From Japanese kimono and William Morris fabrics to Chinese porcelain and contemporary furniture, such works reveal humanity’s unceasing desire to combine pattern with design. Just as prevalent are examples of three-dimensional embellishments that go far beyond the requirements of their practical use: an acrylic handbag has a carved motif of insects and wildflowers, a cobalt-blue pottery ewer has a dragon’s-head spout and an early 19th-century fruit plate is shaped like a seashell.
Designers working today are as fascinated and inspired by pattern and ornament as they have always been. This expertly compiled selection will appeal to designers, artists, illustrators and other creatives from all disciplines as well as anyone interested in visual and material culture.
With 1146 illustrations in colour
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Sarah Lucas (Hardback): Happy Gas
Sarah Lucas is an internationally celebrated artist known for the provocative use of materials and imagery in her work. Incorporating ordinary objects in unexpected ways, she has consistently challenged our understandings of sex, class and gender over the last four decades. Looking beyond the generation of 1990s Young British Artists during which Lucas emerged, this visually stunning exhibition book invites the public to marvel at the diversity of her work across sculpture, installation and photography. Breaking boundaries with her bawdy humour and bold daring, Lucas shows us the whole spectrum of what it truly means to be human.Read more
£28.90£38.00Sarah Lucas (Hardback): Happy Gas
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In the Eye of the Storm: Modernism in Ukraine, 1900–1930s
A major study of Ukrainian art from 1900 to the mid-1930s – with loans from major museums in Ukraine, elsewhere in Europe, the United States (including MoMA) and Israel.How does artistic life flourish during revolution and conflict? Ukraine in the early 1900s endured unimaginable political upheaval, yet this became a period of true renaissance in Ukrainian art, literature, theatre and cinema.
In the Eye of the Storm: Modernism in Ukraine, 1900–1930s presents the ground-breaking art produced in Ukraine in the early 20th century, focusing on the three key cultural centres of Kyiv, Kharkiv and Odesa. Against a complicated socio-political backdrop of collapsing empires, World War I, the revolutions of 1917 with the ensuing Ukrainian War of Independence, and the eventual creation of Soviet Ukraine, several strands of distinctly Ukrainian art emerged.
While émigrés such as Sonia Delaunay and Alexander Archipenko found fame outside their homeland, the followers of Mykhailo Boichuk focused on Byzantine revivalism, and the artists of the Kultur Lige sought to promote the development of contemporary Yiddish culture. The first avant-garde exhibitions in Ukraine featured the radical art of Davyd Burliuk and Alexandra Exter, and the dynamic canvases of the Kyiv-based Cubo-Futurist Oleksandr Bohomazov. In Kharkiv, Vasyl Yermilov championed the industrial art of Constructivism, while Vadym Meller, Anatol Petrytskyi, Oleksandr Khvostenko-Khvostov and Borys Kosarev revolutionized theatre design. The attempt to build a national identity in Ukraine resulted in a polyphony of styles and artistic developments across a full range of media – from oil paintings, sketches and sculpture to collages, cinema posters and theatre designs.
Twelve internationally renowned scholars, including curators from the National Art Museum of Ukraine, bring to life this astonishing period of creativity in Ukraine and all the movements it encompassed.
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Oh My Gosh, I Love Your Shoes!: A Decade of Head-Turning Heels
“A vibrant, inspiring celebration of fashion, family and passion. I love this colourful celebration of all things shoes.” – Fearne Cotton
“I really enjoyed the personal insights into what makes Sophia so unique and wonderful. A brilliantly bold, colourful delight, just like Sophia’s shoes!” – Alesha Dixon
“Beautiful and motivational. A rare insight into what it’s like to walk in Sophia’s heels and build an empire in the fashion world.” – Laura Whitmore
Artist. Entrepreneur. Mum. Bosslady.
Leading British shoe designer Sophia Webster is known for her sense of fun, playful and feminine touches – but less well known is the story behind the shoes, and how Sophia juggled a fledgling business with a young family, turning her love of drawing into a renowned brand.
Charting her early days as a young creative, through her fashion inspirations (from the Spice Girls to Grayson Perry) and on to how her designs are brought to life, Oh My Gosh, I Love Your Shoes! shines a spotlight on Sophia’s boundless imagination and enthusiasm for her craft. Sophia reflects on how her early life experiences set her up to face the challenges of establishing a fashion brand and the benefits of quick thinking and infinite determination when navigating the daily trials of business ownership. Her story is told through 365 sketches of her favourite designs, each evoking their own memories of this fascinating and colourful journey.
Celebrating a decade of head-turning heels, Oh My Gosh, I Love Your Shoes! is an inspiring, uplifting showcase of Sophia’s remarkable shoes, inspiration and expertise. Gathering together the stories and learnings behind Sophia’s most cherished designs, it’s also a celebration of the many famous feet who have worn Sophia’s shoes on red carpets all over the world – from Taylor Swift to Beyoncé, Gwen Stefani and Michelle Obama.
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Game Anim: Video Game Animation Explained
Game Anim teaches the technical and artistic fundamentals of video game animation and goes further to provide practical advice and industry insights to help you become a rounded and successful game animator.
Covering every stage of game production from the animator’s perspective, it is packed with the lessons learned from working on a variety of game types in both in-game and cinematic roles in animator, lead, and director positions. These have been successful across multiple studios regardless of team, size and culture.
The 2nd edition includes a new chapter on 2D and Pixel Art Animation, an enhanced mocap chapter covering the latest developments in Motion Matching, and even more interviews with top professionals in the field.
Game Anim provides essential guidance to those looking to break into the industry and successful animators wishing to take the next step in their career.
Key Features
• 20 Years of Insight: Accumulated knowledge from 2 decades of experience in all areas of game animation.
• The 5 Fundamentals: Reinterprets the classic 12 animation principles and sets out 5 new fundamentals for great game animation.
• Animator Interviews: Notable game animators offer behind-the-scenes stories, tips, and advice.
• Free Animation Rig: Free “AZRI” maya rig, tutorials and other resources on the accompanying website: www.gameanim.com/book
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Ideas for the Animated Short: Finding and Building Stories
Editor’s note: there has been an issue with the book’s companion site. Focal Press is fixing the issue. In the meanwhile, please visit http://www.routledge.com/cw/sullivan-978024081872/ for all the material promised in the book.
From demo reel creation to festival shorts, students and professionals alike are creating animated shorts that are dynamic and eye catching but the time constraints of these shorts are challenging in their own right. The unique format of the animated short of two to five minutes in length presents a practical and aesthetic challenge that is rarely addressed in the classroom. Ideas for the Animated Short is a comprehensive and practical blueprint for creative and unique animated short creation with a focus on the strength of a compelling story. A comprehensive guide to the animated short, this title is an invaluable asset for aspiring animation professionals, students and independent filmmakers. Explore the process of developing a short from conception to final delivery and adapt the industry’s best practices in your own workflow. Written by four leading animators, artists and professors, Ideas for the Animated Short is written from the unique perspective of a professional animator adapting creative stories into incredible animated shorts.
Follow from start to finish the creation of an animated short from the pre-production thought process to story development and character design. Explore the best practices and avoid the common pitfalls of creating two to five minute shorts. Watch a specially created animated short, demonstrating the core techniques and principles at the companion website! Packed with illustrated examples of idea generation, character and story development, acting, dialogue and storyboarding practice this is your conceptual toolkit proven to meet the challenges of this unique art form. The companion website includes in-depth interviews with industry insiders, short animations (many with accompanying animatics, character designs and environment designs) and an acting workshop to get your animated short off to a flying start! With all NEW content on script writing, acting, sound design and visual storytelling that further enhance your animated shorts and apply the industry best practices to your own projects.
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William Blake: The Complete Illuminated Books
‘Sumptuous facsimiles…glorious coloured pages…like peeping into a furnace of light through a crack in the door’ London Review of BooksIn his ‘illuminated’ books, William Blake combined his handwritten text with his exuberant imagery on pages the like of which had not been seen since the great decorated books of the Middle Ages. To have Blake’s great prophetic poems – Jerusalem and Songs of Innocence and of Experience, for example – in cold letterpress bears no comparison to seeing and reading them in Blake’s own medium, with his sublime and exhilarating colours.
This edition, produced together with The William Blake Trust, contains all the pages of Blake’s twenty or so illuminated books reproduced in true size, an appendix with all Blake’s text set in type and an introduction by the noted Blake scholar, David Bindman.
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£28.90£33.30William Blake: The Complete Illuminated Books
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William Morris: A Life for Our Time
Winner of the Wolfson History Prize, and described by A.S.Byatt as ‘one of the finest biographies ever published’, this is Fiona MacCarthy’s magisterial biography of William Morris, legendary designer and father of the Victorian Arts and Crafts movement.
‘Thrilling, absorbing and majestic.’ Independent
‘Wonderfully ambitious … The definitive Morris biography.’ Sunday Times
‘Delicious and intelligent, full of shining detail and mysteries respected.’ Daily Telegraph
‘Oh, the careful detail of this marvellous book! . . . A model of scholarly biography’. New StatesmanSince his death in 1896, William Morris has been celebrated as a giant of the Victorian era. But his genius was so multifaceted and so profound that its full extent has rarely been grasped. Many people may find it hard to believe that the greatest English designer of his time – possibly of all time – could also be internationally renowned as a founder of the socialist movement, and ranked as a poet with Tennyson and Browning.
In her definitive biography – insightful, comprehensive, addictively readable – the award-winning Fiona MacCarthy gives us a richly detailed portrait of Morris’s complex character for the first time, shedding light on his immense creative powers as artist and designer of furniture, fabrics, wallpaper, stained glass, tapestry, and books; his role as a poet, novelist and translator; on his psychology and his emotional life; his frenetic activities as polemicist and reformer; and his remarkable circle of friends, literary, artistic and political, including Dante Gabriel Rossetti and Edward Burne-Jones. It is a masterpiece of biographical art.
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£28.90£38.00William Morris: A Life for Our Time
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The Hundred Years War Vol 5: Triumph and Illusion (Hundred Years War, 5)
The eagerly anticipated final volume in Jonathan Sumption’s prize-winning history of the Hundred Years War, ‘one of the great historical undertakings of our age’ (Dan Jones, Sunday Times).
Triumph and Illusion is the final volume of Jonathan Sumption’s epic history of the Hundred Years War. It tells the story of the collapse of the English dream of conquest, from the opening years of the reign of Henry VI, when the battles of Cravant and Verneuil consolidated their control of most of northern France, to the loss of all of England’s continental dominions except Calais thirty years later.
This sudden reversal of fortune was a seminal event in the history of the two principal nation-states of western Europe. It brought to an end four centuries of the English dynasty’s presence in France, separating two countries whose fates had once been closely intertwined. It created a new sense of national identity in both countries. The legacy of these events would influence their divergent prospects for centuries to come.
Behind the clash of arms stood some of the most remarkable personalities of the age: the Duke of Bedford, the English Regent who ruled much of France from Paris and Rouen; Charles VII of France, underrated in both countries, who patiently rebuilt his kingdom after the disasters of his early years; the captains who populate the pages of Shakespeare – Fastolf, Montagu, Talbot, Dunois and, above all, the extraordinary figure of Joan of Arc, who changed the course of the war in a few weeks at the age of seventeen.
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Videogame Atlas: Mapping Interactive Worlds
A dazzling look at modern videogame worlds seen through an architectural lens, utilizing maps, diagrams and graphic illustrations to offer new perspectives on the art of virtual world building.Videogame Atlas presents a journey through twelve well-known videogame worlds via panoramic maps, intricate exploded diagrams and detailed illustrations. The book offers a playful new way of seeing these beloved virtual worlds using the practices and academic rigour that underpins real-world architectural theory.
Titles such as Minecraft, Assassin’s Creed Unity and Final Fantasy VII are explored in exhaustive detail through over 200 detailed illustrations of the micro and macro, each with supporting commentary and architectural theory. Taking influence from high-end architectural monographs, the book is carefully designed to the smallest of details and its production is intricately executed.
This book, printed in five colours, with neon ink throughout, is a culmination of Luke and Sandra’s work, which includes founding the Videogame Urbanism studio at the Bartlett School of Architecture, UCL that promotes the use of game technologies in architectural education.
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£28.90£38.00Videogame Atlas: Mapping Interactive Worlds
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Supercade: A Visual History of the Videogame Age 1985-2001
The long-awaited sequel to Supercade: A Visual History of the Videogame Age 1971-1984,
the first book to illustrate the videogame phenomenon…In the years since the original Supercade was first published, the next generation of gamers have come of age. Raised in the aftermath of the crash – the grand arcade palaces of the early 80s replaced by battered Neo Geo cabinets in laundromats and the few remaining game parlors begging for play – they are the children of the Nintendo Entertainment System, the home console that saved the US game industry after Atari effectively destroyed it.
Over the past two decades they have expressed an intense love for the games of their youth including Super Mario, Space Harrier, and Street Fighter.
This volume chronicles the next era of gaming history, beginning with the NES and including the release of the Sega Master System, SNES, Genesis, TurboGrafx-16, Amiga, Game Boy, Atari Jaguar, PlayStation, Dreamcast, Xbox and more, as well as the companies, creators, and technologies that drove us into the digital future.
Earnestly written and designed by author and game historian Van Burnham, the second book is even more comprehensive than the first – featuring over 500 full-color pages – plus interviews with legendary game developers like Eugene Jarvis, John Romero, and Tim Schafer, as well as premium print upgrades including metallic inks, gatefold inserts, and so much more.
Supercade was conceived to pay tribute to the technology, games, and visionaries who created one of the most influential mediums in the history of entertainment – one that profoundly shaped the modern technological landscape, and inspired generations of gamers.
Contributors include Nathan Altice, Max Blackley, Ian Bogost, Chris Charla, Brian Crecente, Gabe Durham, Benj Edwards, Scott Fontana, Paul Ford, Darren Gladstone, Raiford Guins, Blake J Harris, Robin Hunicke, Roland Ingram, Alex Kane, Chris Kohler, Tim Lapetino, Kelsey Lewin, Henry Lowood, Chris Melissinos, Mike Mika, Jess Morrissette, Chris Moyse, Laine Nooney, Jeremy Parish, Chris Priestman, Chris Schilling, Brandon Sheffield, Dean Takahashi, Tony Temple, Tom Vanderbilt, Brittany Vincent, John Wills, and Erik Wolpaw.
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Darkstalkers: Official Complete Works Hardcover
Celebrating the franchise’s 25th anniversary, this new hardcover edition of Darkstalkers: Official Complete Works is the ultimate compilation of Darkstalkers artwork and history!The book collects the spectacularly haunting artwork behind every Darkstalkers game, including key visuals, character illustrations, promotional artwork, rough concepts, and creator commentary. Also featured are multiple interviews with the creators behind the series, plus tribute pin-ups from your favorite Capcom artists!
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£28.90£38.00Darkstalkers: Official Complete Works Hardcover
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Mega Man Zero: Official Complete Works
The Mega Man Zero series is a fan-favorite Mega Man spin-off known for it’s exciting gameplay, stellar character designs, and engaging story.Mega Man Zero: Official Complete Works collects the unique artwork of the series, and is filled with character designs, concept sketches, location artwork, key visuals, item charts, creator interviews, and more! A must-have for all video game fans and inspired artists!
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Medical Medium Brain Saver: Answers to Brain Inflammation, Mental Health, OCD, Brain Fog, Neurological Symptoms, Addiction, Anxiety, Depression, Heavy … Alzheimer’s,…
Discover why millions rely on the #1 New York Times best-selling Medical Medium for health answers and natural healing protocols they can’t find anywhere else to over 100 symptoms, nervous system diseases, and disorders.
The first of two essential books, in full color and over 600 pages, about our most complex organ―the BRAIN―dives deep into why people all over the world are suffering with mental health and brain-related symptoms and conditions, and explains what to do to finally heal.
“After years of doctors being unable to diagnose, identify, or pinpoint our child’s gastrointestinal issues, Anthony’s expertise and intuition led us to not only identifying the issue, but more importantly, Anthony’s precise protocols have been the invaluable catalyst in our daughter’s healing, recovery, and her happiness…” ― Dwayne “The Rock” Johnson and Lauren Hashian
WITH ALL THE ADVANCED BRAIN RESEARCH TODAY, WHY IS THERE SUCH A PREVALENCE OF:
· Addiction
· ADHD
· ALS
· Alzheimer’s
· Anxiety
· Autism
· Bipolar Disorder
· Brain Fog
· Burnout
· Deficiencies
· Dementia
· Depression
· Eating Disorders
· Fatigue
· Long-Haul COVID
· Mental Health Struggles
· Neurological Symptoms
· OCD
· Panic Attacks
· Parkinson’s
· PTSD
· Seizures
· Strokes
· Vagus Nerve problems…and beyondAs you search for lasting pain relief, it’s easy to become lost and blame yourself, wondering what you did wrong. Answer: you’re not the problem.
Medical Medium Brain Saver is designed to serve you as a lifelong brain health reference book. In it, you’ll discover:
· What it means to have a static brain, an alloy brain, a viral brain, an emotional brain, inflamed cranial nerves, an addicted brain, an acid brain, and a burnt out, deficient brain―and what you can do about it
· The true causes of over 100 brain- and nervous system–related symptoms, disease, and disorders
· In-depth insight into the unknown reasons for the epidemic of mental, emotional, and neurological suffering―from everyday struggles with focus, concentration, and mood to life-altering diagnoses
· How to protect your brain against Alzheimer’s, PTSD, strokes, seizures, and more―before it’s too lateBest of all, you’ll get specialized healing techniques and food recommendations. In addition to fresh perspective on how to nourish your brain and reduce your exposure to everyday toxins and contaminants, you’ll find cleanse protocols, heavy metal detox cleanse guidelines, and recipes for all-new Medical Medium Brain Shots Therapy―quick hits of medicinals in liquid form, designed to bring instant relief when the brain is under particular stress.
And when you want even more healing options, you can turn to Medical Medium Brain Saver Protocols, Cleanses & Recipes to take the essential information this book provides to a higher level.
“We suffer for very real and physical reasons,” Anthony writes, “and we can address those reasons at their core with the information here. When we know how to navigate this world, we have the power to heal.”
If you’ve been searching for direction about brain, neurological, or mental health, you’ve finally found the answers. Whether you’re just starting out or your journey has taken you to multiple neurologists, internists, and functional medicine doctors, your time has come to discover the true cause of your suffering, move forward, and heal.
With Medical Medium Brain Saver and its companion volume, Medical Medium Brain Saver Protocols, Cleanses & Recipes, Anthony William shares never before heard knowledge about our brain and nervous system.
Brain Saver unveils the why behind more than 100 brain- and nervous system–related symptoms, diseases, and disorders; Protocols reveals the truth about how to heal in even more detail. Originally conceived as one life-saving book, Brain Saver had to be divided in two when it became too big to print.
Each book now stands alone, so you can start with the one you need most―or read both for a full picture of your brain’s health.
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Fundamentals of Occupational Safety and Health
An excellent introductory reference for both students and professionals, this completely updated eighth edition of Fundamentals of Occupational Safety and Health provides practical information on technology, management, and regulatory compliance issues, covering crucial topics like organizing, staffing, directing, and evaluating occupational safety programs and procedures.
The book includes a handy directory of resources such as safety and health associations, First Responder organizations, and state and federal agencies. The eighth edition of this go-to reference work is easily comprehensible and is well-organized, giving readers a wealth of occupational safety and health information right at their fingertips.
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Cloud Computing: Concepts and Technologies
Comprehensive and timely, Cloud Computing: Concepts and Technologies offers a thorough and detailed description of cloud computing concepts, architectures, and technologies, along with guidance on the best ways to understand and implement them. It covers the multi-core architectures, distributed and parallel computing models, virtualization, cloud developments, workload and Service-Level-Agreements (SLA) in cloud, workload management. Further, resource management issues in cloud with regard to resource provisioning, resource allocation, resource mapping and resource adaptation, ethical, non-ethical and security issues in cloud are followed by discussion of open challenges and future directions.
This book gives students a comprehensive overview of the latest technologies and guidance on cloud computing, and is ideal for those studying the subject in specific modules or advanced courses. It is designed in twelve chapters followed by laboratory setups and experiments. Each chapter has multiple choice questions with answers, as well as review questions and critical thinking questions. The chapters are practically-focused, meaning that the information will also be relevant and useful for professionals wanting an overview of the topic.
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Cooking & Dining in the Victorian Country House
For centuries the food cooked in our country houses was the finest available, its variety greatly expanded by Victorian investment in new technology and professional cooks who were employed in the country houses. Adventurous, international trade in the Victorian period also meant that new ingredients became available. This great culinary tradition began its decline around the time of the First World War, and collapsed with the outbreak of war in 1939. Now, over eighty years later, it remains forgotten, as even those who experienced its final stages have passed away. Hopefully Peter Brears’ book will go a long way in reviving interest in it, and encouraging further appreciation and enjoyment of all its diverse aspects.Read more
£28.90£34.20Cooking & Dining in the Victorian Country House
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Cryptocurrency All-in-One For Dummies
Learn the skills to get in on the crypto craze
The world of cryptocurrency includes some of the coolest technologies and most lucrative investments available today. And you can jump right into the middle of the action with Cryptocurrency All-in-One For Dummies, a collection of simple and straightforward resources that will get you up to speed on cryptocurrency investing and mining, blockchain, Bitcoin, and Ethereum.
Stop scouring a million different places on the web and settle in with this one-stop compilation of up-to-date and reliable info on what’s been called the “21st century gold rush.” So, whether you’re just looking for some fundamental knowledge about how cryptocurrency works, or you’re ready to put some money into the markets, you’ll find what you need in one of the five specially curated resources included in this book.
Cryptocurrency All-in-One For Dummies will help you:
- Gain an understanding of how cryptocurrency works and the blockchain technologies that power cryptocurrency
- Find out if you’re ready to invest in the cryptocurrency market and how to make smart decisions with your cash
- Build a cryptocurrency mining rig out of optimized and specifically chosen computing hardware
- Dive into the details of leading cryptocurrencies like Bitcoin and Ethereum
Perfect for anyone curious and excited about the potential that’s been unlocked by the latest in cryptocurrency tech, this book will give you the foundation you need to become a savvy cryptocurrency consumer, investor, or miner before you know it.
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£28.90£38.00Cryptocurrency All-in-One For Dummies
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Introduction to Advertising: Understanding and Managing the Advertising Process
This book is an introductory roadmap to the advertising process. Advertising is explored as a creative communication message from a brand, created by advertising agencies and distributed across different media to target the right consumers.
The book provides an understanding of the benefits of advertising, its role in the economy and, even more so, acknowledges that advertisements are not only about selling but also about effectively communicating a message. The creative and conceptual approach towards the communication process is discussed, and insight is presented into the dynamics within the industry and the different stakeholders involved, while recognising how different creative elements in advertisements are consciously selected to make them appealing. Finally, it considers how to analyse and measure an advert’s effectiveness and looks ahead to future ideas and technologies arising in advertising. Effectively combining theory with practical insight, each chapter begins with learning objectives and ends with key learnings. International case studies feature throughout, including insights from British Gas, WPP, Audi and KFC, as well as other examples from smaller organisations and the non-profit sector.
Taking students step by step through the advertising process, it is important reading for undergraduate and postgraduate students studying Advertising, Brand Management, Marketing Communications and Media Planning.
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Nursing Research: Principles, Process and Issues
This popular text provides a clear introduction to the principles and processes of nursing research. Parahoo has brought his book up-to-date by including all relevant government initiatives, reworking the text’s Research Examples and including new chapters and expanded sections.Read more
£28.90