Recommended Items
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Don’t Buy Fruit & Veg Without Me!: Life-changing lowdown on how to choose, prep and cook with amazing produce
Meet Thanh Truong, aka ‘The Fruit Nerd’, Australia’s top fruiterer with a mission to revolutionise how we see and enjoy fresh produce!
Thanh’s passion and wealth of knowledge make him the perfect teacher, as he shares life-changing tips and delicious recipes to help enhance your eating experiences.
Need help picking the perfect avocado? Follow Thanh’s foolproof method for choosing well every time. Want to know how to select and tackle a satisfying pomegranate? Thanh has a tip that even most chefs don’t know!
Featuring 50 recipes inspired by Thanh’s family, travels and food-loving friends, such Matt Preston and Nat Paull from Beatrix Bakes, this book will help you choose and prepare the perfect ingredients to take your tastebuds on an unforgettable journey.
This is a specially formatted fixed-layout ebook that retains the look and feel of the print book.
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£9.50 -
Elevate Your SEO Game with AI: TRENDS AND STRATEGIES FOR SEO SUCCESS
Elevate Your SEO Game with AI: Trends and Strategies for SEO Success by Pathik ShahWithin the pages of this book, you will discover a wealth of knowledge encompassing the latest trends and strategies that can pave the path to successful SEO implementation for any business. It serves as a comprehensive guide, offering insights and practical advice to help you navigate the ever-evolving landscape of search engine optimization. By delving into this valuable resource, you will gain the necessary knowledge to stay ahead of the curve and propel your business towards online visibility, increased traffic, and sustainable growth.
The book explores the transformative impact of AI-powered tools on search engines and SEO practices, including their use in keyword research, content optimization, and user experience enhancement. It emphasizes the importance of optimizing for mobile users and implementing mobile-specific SEO strategies to cater to the dominance of mobile search. The significance of UX signals, such as Core Web Vitals, in search engine rankings is highlighted, emphasizing the need to optimize page loading speed, interactivity, and visual stability. The book also underscores the growing importance of E-A-T (Expertise, Authoritativeness, Trustworthiness) as a ranking factor and provides insights into establishing credibility through high-quality content and authoritative backlinks.
Furthermore, it delves into the impact of voice search and the rise of voice assistants on SEO strategies, stressing the need to optimize content for voice search and featured snippets. The utilization of schema markup is discussed as a means to improve search engine understanding and enhance search results. The book emphasizes the importance of developing comprehensive content strategies aligned with user and search intent to improve search rankings and drive organic traffic. Additionally, it provides guidance on local search optimization for location-based businesses, including optimizing Google My Business profiles, local citations, online reviews, and local keyword targeting.
Lastly, the book emphasizes the significance of building high-quality backlinks from reputable sources and outlines ethical link building strategies, influencer collaborations, and the role of social signals. It stresses the importance of tracking SEO metrics, KPIs, and goal conversions to measure success, and highlights the value of utilizing tools and platforms for comprehensive SEO analysis, data-driven decision making, and effective communication with stakeholders.
By staying updated on these key trends and implementing the corresponding strategies, businesses can adapt to the evolving digital landscape, improve their search engine visibility, and drive organic traffic and conversions in 2023 and beyond.
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Visualising Physical Geography: The How and Why of Using Diagrams to Teach Geography 11–16
This practical guide breaks down the complex and broad field of physical geography, demonstrating how diagrams can be used by teachers to effectively explain the key concepts behind many natural processes and landforms. Featuring over 200 diagrams that cover the key topics taught in Key Stage 3 and 4 Geography, the book shows teachers how they can convey age-appropriate concepts without overwhelming or oversimplifying.
Supported by summaries of background knowledge, common misconceptions, questions to check understanding, and extension activities, the concepts and topics explored include:
- Rocks and weathering
- Plate tectonics
- Rivers
- Coasts
- Weather and climate
- Ecosystems
- Glaciation
Backed by research and evidence to support the use of diagrams in the classroom, this is an essential read for any geography teacher or subject lead who wants to support their students in learning key concepts in physical geography.
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£18.00 -
Mushroom Coloring Book For Stress Relief and Relaxation: Adult Coloring Book Pages For Mushroom Lovers Featuring Magical Mushrooms, Fungi, Mycology and Much More
Mushroom Coloring Book For Stress Relief and Relaxation:
Get ready to add some color and explore the world of fungi!This book contains 50 imaginative illustrations that are sure to delight any mushroom enthusiast. If you’re a fan of these natural wonders, you’ve likely encountered many different types in forests or gardens. But now, let’s mix things up and imagine fantasy mushrooms floating in the air, trapped in jars, or even floating in space. Each page will introduce you to new and creative mushroom patterns, allowing your imagination to run wild as you indulge in this fun hobby.
As you color these unique woodland scenes, you’ll experience hours of relaxation and tranquility. And if you or your friends are interested in futuristic fantasy concepts, this book makes for an excellent source of inspiration and a perfect gift.
Why You Will Love this Book:
- Relaxing Coloring Pages. Every page you color will pull you into a relaxing world where your responsibilities seem to fade away.
- Beautiful Illustrations. We’ve included 50 unique images for you to express your creativity and create masterpieces.
- Single-sided Pages. Separately printed sheets to prevent bleed-through and allow you to easily remove and frame your favorite piece(s) of art.
- Great for All Skill Levels. You can color every page however you want.
What are you waiting for? Scroll up and purchase now!
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£4.70 -
Great Debates in Medical Law and Ethics: 6 (Great Debates in Law)
This textbook is an ambitious and engaging introduction to the more advanced writings on medical law and ethics, primarily designed to allow students to ‘get under the skin’ of the topic and begin to build their critical thinking and analysis skills. Each chapter is structured around key questions and debates that provoke deeper thought and, ultimately, a clearer understanding. The aim of the book is not to present a complete overview of theoretical issues in medical law and ethics, but rather to illustrate the current debates which are currently going on among those working in and shaping the area. The text features summaries of the views of notable experts on key topics and each chapter ends with a list of guided further reading.A perfect book for students taking a module in medical law, or for those wanting to deepen their knowledge.
New to this Edition:
– The Supreme Court decision in Montgomery receives extensive discussion and analysis
– Recent developments on the best interests test under the Mental Capacity Act are explored
– The latest case law on end of life decision making is set out
– Debates over whether abortion should be decriminalised are examined
– The Charlie Gard case is considered
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£26.60£31.30 -
Hartsford Mysteries Box Set Books 1–4: Four utterly spellbinding and uplifting timeslip romances (Spellbinding Romance Box Sets)
**FOUR** SPELLBINDING AND PAGE-TURNING TIMESLIP ROMANCE NOVELS TO CURL UP WITH THIS AUTUMN.⭐⭐⭐⭐⭐ ‘One of the best writers in the timeslip genre.’ Joy Bleach
⭐⭐⭐⭐⭐ ‘Kirsty Ferry is quickly becoming one of my favourite authors.’ Helen
This collection of four gripping tales effortlessly blends historical timeslip fiction with classic romance. Perfect for fans of Kate Ryder, Barbara Erskine, Nicola Cornick, Irina Shapiro, Diana Gabaldon or Marie Laval.
IN THIS AMAZING-VALUEFOUR-BOOK BOX SET:
BOOK 1: WATCH FOR ME BY MOONLIGHT
With her life in London collapsing, Elodie Bright takes refuge in Suffolk and the company of her childhood friend Alex, now the Earl of Hartsford. As they refurbish the ancient Hartsford Hall, Elodie and Alex make a shocking discovery in a forgotten tomb, growing closer as they piece together the secrets of long-ago lives and a forbidden love so strong that it echoes through the ages . . .BOOK 2: WATCH FOR ME BY CANDLELIGHT
While working at Hartsford’s Folk Museum, Kate Howard comes across some Victorian ice skates inscribed with the initials C.A.T. And she has no idea how much she has in common with the original owner of the skates, or how their lives will become strangely entwined. Then Kate meets Theo, the local farrier. But why does she have an overwhelming feeling that she’s met him before?BOOK 3: WATCH FOR ME BY TWILIGHT
Aidan Edwards has always been fascinated by his great-great uncle Robert, an aspiring poet. So he pays a visit to Hartsford Hall, where Robert stayed in the 1930s. As Aidan unravels the scandalous story of a bright young poet and a beautiful spirited aristocrat in the eve of World War Two, Aidan finds himself connecting with an aristocratic lady, just as Robert did all those years ago . . .BOOK 4: WATCH FOR ME AT CHRISTMAS
When Emma Berry arrives at Hartsford Hall, she feels immediately at home. Despite being there for the very first time. Then she instantly connects with Tom, a local man who also seems to recognize her. As their story unfolds, parallels emerge with a couple who fell in love more than a century before, and it seems that Emma may have visited Hartsford Hall before, after all . . .READERS LOVE KIRSTY FERRY’S TIMESLIP ROMANCES:
⭐⭐⭐⭐⭐ ‘This book does indeed confirm Kirsty Ferry as one of the best timeslip authors.’ Joanna Lambert
⭐⭐⭐⭐⭐ ‘A beautifully written timeslip novel perfectly blending the here and now directly with the past.’ Samantha E.
⭐⭐⭐⭐⭐ ‘This is a series I’m really looking forward to revisiting — more please!’ Anne
⭐⭐⭐⭐⭐ ‘I got hooked on them and couldn’t put them down to go to sleep.’ History Geek
DON’T MISS OUT ON THIS COLLECTION OF ENCHANTING LOVE STORIES FULL OF MYSTERY AND ROMANCE — YOU GET ALL **FOUR** BOOKS IN THIS BOX SET!
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How Turner Painted: Materials & Techniques
This authoritative visual guide to the artistic materials and painting techniques of J. M. W. Turner brings to life the skills of one of the world’s greatest artists. Details of his watercolours and oil paintings, usually only available to small numbers of museum professionals, and an experienced artist’s recreation of his core painting processes, combine with in-depth research into Turner’s use of new materials to give unique insights into his creative processes.How Turner Painted brings new research and understanding to the subject since the publication of the author’s earlier book Turner’s Painting Techniques (1993). Joyce Townsend, senior conservation scientist at Tate, which houses the majority of Turner’s work and is a centre of expertise on the artist, has revisited, updated and continued the examination of his innovative use of materials and early adoption of new colours. Comparisons are drawn across oil painting and watercolour to illustrate how Turner built up an image, and what his numerous unfinished works can tell us about his working methods. With a foreword by art historian Nicola Moorby and a chapter contributed by artist Tony Smibert, the book will coincide with two major new exhibitions planned for 2020, at Tate Britain and at the Queen Victoria Museum and Art Gallery in Tasmania.
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£11.60£14.20How Turner Painted: Materials & Techniques
£11.60£14.20
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Developing IoT Projects with ESP32: Discover the IoT development ecosystem with ESP32 to create production-grade smart devices, 2nd Edition
From smart sensors to cloud to TinyML, learn the IoT ecosystem by developing on ESP32 with industry-wide tools and technologies
Key Features
- Build IoT projects from scratch using ESP32
- Customize solutions, take them to cloud, visualize real-time data, implement security features
- Practice using a variety of hands-on projects such as an audio player, smart home, and more
Book Description
The ESP32 is a low-cost, low-power, SoC (system on a chip) series of microcontrollers with integrated WiFi and dual-mode Bluetooth. It has shipped >100M units as of 2018 and powers many WiFi devices on the market. This book provides end-to-end coverage of building an IoT system from the ground up to secure data communication techniques from sensors to cloud platforms that will help you to develop production-grade IoT solutions by using the ESP32 SoC.
Starting with the fundamentals of IoT supported with real-world use cases, this book will take you through every aspect of building an IoT device using ESP32 from scratch. With every chapter, you’ll learn to expand your IoT applications with features such as sensor communication, integrating popular IoT libraries such as Little FS, LVGL and more, connectivity via. WiFi/BLE, security features, cloud connectivity and real-time data visualization techniques using Grafana.
Moving further, an entire section is dedicated to covering AI/ML for embedded systems. You’ll learn to build and run ML applications using TInyML and ESP32-S3 to create state-of-the-art embedded products.
The book takes a hands-on approach to have you start building IoT solutions right from the start. An end-to-end IoT solution in the form of a Smart Home is dedicated towards the end of the book where you apply all the techniques learned through the book in real-time.
Get started with building secure, production grade IoT systems on ESP32, today!
What you will learn
- Using IDE and development tools effectively with debugging/testing features
- How to drive popular peripherals and external devices (GPIO, I2C, multimedia, storage)
- Handy IoT libraries to be integrated into ESP32 projects
- Managing WiFi (STA & AP modes, provisioning, ESP Rainmaker framework features)
- Security features (Secure boot, OTA firmware update)
- Developing AWS IoT and visualizing data with Grafana
- Adding voice capabilities by employing the ESP AFE and Speech recognition framework
- Develop ML applications using TinyML on ESP32-S3 and the Edge Impulse platform
- Developing TinyML applications on ESP32-S3
Who This Book Is For
If you are an embedded software developer, an IoT software architect or developer, a technologist, or anyone who wants to learn how to use ESP32 and its applications, this book is for you.
A basic understanding of embedded systems, programming, networking, and cloud computing concepts is necessary to get started with the book.
Table of Contents
- Overview of ESP32 / Introduction to IoT development and the ESP32 platform
- Understanding the development tools to create the first application
- Using ESP32 peripherals to drive external devices
- Employing 3rd-party libraries in ESP32 projects
- Project – Audio player
- Using WiFi communication for connectivity
- Learning ESP32 security features for production-grade devices
- Connecting to cloud platforms and using services
- Project – Smart home
- TensorFlow Basics and TinyML
- Developing on EdgeImpulse platform
- Project – Baby monitor
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£39.60 -
Digital Marketing All-In-One For Dummies
Unlock the value in online marketing
A well-executed digital marketing plan is a proven component of success in business, and Digital Marketing All-In-One For Dummies covers everything you need to build and implement a winning plan. Whether you’re a novice in the online space or an expert marketer looking to improve your digital ROI, this book has easy-to-absorb tips and insights that will turn online prospects into loyal customers.
This book compresses the essential information on 8 topics, so you have all the information you need and none of what you don’t. You’ll learn social media marketing, marketing to millennials, account-based marketing, influencer marketing, content marketing strategies, and more!
- Use targeted, measurable marketing strategies to promote brands and products
- Increase brand awareness, customer acquisitions, and audience engagement
- Measure what your online traffic is worth and improve ROI on digital marketing
- Develop a solid digital marketing plan and put it to work for your brand
From SEO and SEM to brand awareness and why you need it, Digital Marketing All-In-One For Dummies will help you level up your digital marketing game and avoid the common mistakes that might be holding your business back.
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£39.60 -
Probability and Computing: Randomization and Probabilistic Techniques in Algorithms and Data Analysis
Greatly expanded, this new edition requires only an elementary background in discrete mathematics and offers a comprehensive introduction to the role of randomization and probabilistic techniques in modern computer science. Newly added chapters and sections cover topics including normal distributions, sample complexity, VC dimension, Rademacher complexity, power laws and related distributions, cuckoo hashing, and the Lovasz Local Lemma. Material relevant to machine learning and big data analysis enables students to learn modern techniques and applications. Among the many new exercises and examples are programming-related exercises that provide students with excellent training in solving relevant problems. This book provides an indispensable teaching tool to accompany a one- or two-semester course for advanced undergraduate students in computer science and applied mathematics.Read more
£39.70£45.60 -
OCR A Level Law Second Edition
This fully updated and accessible textbook combines Year 1 and Year 2 content for the refreshed OCR specification with brand new cases, activities and features to provide comprehensive support for the A level course.
Written by experts Nigel Briggs, Nick Price and Richard Wortley, and edited by Sue Teal, the content is carefully tailored to the OCR specification.
– Develop conceptual understanding with full coverage of all topics in the OCR A level specification in one book.
– Establish a firm understanding with key term definitions and tables of relevant cases and legislation for each topic.
– Build sound knowledge and analysis throughout the course with knowledge-based questions and revision summaries at the end of each chapter.This Student Book is endorsed by OCR
– This title fully supports the specification
– It has passed OCR’s rigorous quality assurance programme
– It is written by curriculum expertsRead more
£39.70 -
Politics in China: An Introduction, Third Edition
On October 1, 2009, the People’s Republic of China (PRC) celebrated the 60th anniversary of its founding. And what an eventful and tumultuous six decades it had been. During that time, under the leadership of the Chinese Communist Party (CCP), China was transformed from one of the world’s poorest countries into the world’s fastest growing major economy, and from a weak state barely able to govern or protect its own territory to a rising power that is challenging the United States for global influence.Over those same years, the PRC also experienced the most deadly famine in human history, caused largely by the actions and inactions of its political leaders. Not long after, there was a collapse of government authority that pushed the country to the brink of (and in some places actually into) civil war and anarchy.
Today, China is, for the most part, peaceful, prospering, and proud. This is the China that was on display for the world to see during the Beijing Olympics in 2008. The CCP maintains a firm grip on power through a combination of popular support largely based on its recent record of promoting rapid economic growth and harsh repression of political opposition. Yet, the party and country face serious challenges on many fronts, including a slowing economy, environmental desecration, pervasive corruption, extreme inequalities, and a rising tide of social protest.
The third edition of Politics in China has been extensively revised, thoroughly updated, and includes a new chapter on the internet and Politics in China. It is an authoritative introduction to how the world’s most populous nation and rapidly rising global power is governed today. Written by leading China scholars, the book’s chapters offers accessible overviews of major periods in China’s modern political history from the mid-nineteenth century to the present, key topics in contemporary Chinese politics, and developments in four important areas located on China’s geographic periphery: Tibet, Xinjiang, Hong Kong, and Taiwan.
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£39.80 -
Cambridge International AS & A Level Accounting Coursebook with Digital Access (2 Years)
This series supports teachers and students of Cambridge International AS & A Level Accounting (9706) for examination from 2023. Empower your students to become confident learners and achieve success with our third edition of our Cambridge International AS & A Level Accounting series. Closely mapped to the new syllabus, our coursebook with digital access, workbook and digital teacher’s resource are the perfect addition to any classroom and come filled with real-world connections and exam support.Read more
£39.80 -
The Practical Sanskrit-English Dictionary
Book Dimensions: 25x18x5 cm.Read more
£39.90 -
Visual Culture: The Reader (Published in association with The Open University)
`This collection of classic essays in the study of visual culture fills a major gap in this new and expanding intellectual field. Its major strength is its insistence on the importance of three central aspects of the study of visual culture: the sign, the institution and the viewing subject. It will provide readers, teachers and students with an essential text in visual and cultural studies′ – Janet Wolff, University of RochesterVisual Culture provides an invaluable resource of over 30 key statements from a wide range of disciplines, including four editorial essays which place the readings in their historical and theoretical context. Although underpinned by a focus on contemporary cultural theory, this Reader puts the study of visual culture and the rhetoric of the image at centre stage.
Divided into three parts: Cultures of the Visual; Regulating Photographic Meaning; and Looking and Subjectivity, the Reader enables students to make hitherto unmade connections between art, film and photography history and theory, history, semiotics and communications, media studies, and cultural theory.
Visual Culture sets the agenda for the study of Visual Culture and will be essential reading for researchers and students alike.
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£39.90£44.60 -
Music Theory for Guitarists, the Complete Method Book: Volumes 1, 2 & 3 of the Music Theory for Guitarists Series in a Single Edition
This is a complete easy-to-understand music theory method book for guitarists to take your music theory knowledge from beginner through to pro level!
Consisting of volumes 1, 2 & 3 in the popular Music Theory for Guitarists series, this in-depth method book gives you step-by-step lessons in most of the music theory you’ll ever need to know – explained in straightforward, confusion-free language with absolutely no music reading necessary, with hundreds of practical examples to play and study.
Music Theory for Guitarists, the Complete Method Book also comes with over 100 downloadable audio lessons, demonstrations, backing tracks and practice drills to help you become the musician, guitar player or songwriter you always wanted to be.
- Volume 1 teaches you the basics all players need to know. Learn about the major scale, triads, basic intervals, major and minor keys, pentatonic scales, chord progressions and more
- In Volume 2 you’ll build on the basics with lessons on learning the fretboard, chord inversions, compound intervals (9ths, 11ths etc.), sus and add9 chords, seventh chords, the Circle of Fifths, and 2 chapters devoted to the modes of the major scale
- Volume 3 takes your music theory to almost pro-level. Master your fretboard with the CAGED System, learn about extended chords, improvising with modes, harmonic minor scale, diminished and augmented chords, key change/modulation techniques, ‘stand-in’ and substitute chords and much more…
Includes quizzes and assignments to test your understanding plus over 100 downloadable audio tracks so you can listen and hear how many of the concepts are taught in a musical setting
No music reading skills required!
For a complete easy-to-understand music theory method book for guitar players look no further than Music Theory for Guitarists, the Complete Method Book.
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£39.90 -
Structured Finance: Leveraged Buyouts, Project Finance, Asset Finance and Securitization
Comprehensive coverage of all major structured finance transactions
Structured Finance is a comprehensive introduction to non-recourse financing techniques and asset-based lending. It provides a detailed overview of leveraged buyouts, project finance, asset finance and securitisation.
Through thirteen case studies and more than 500 examples of companies, the book offers an in-depth analysis of the topic. It also provides a historical perspective of these structures, revealing how and why they were initially created. Instruments within each type of transaction are examined in detail, including Credit Default Swaps and Credit Linked Notes. A presentation of the Basel Accords offers the necessary background to understand the regulatory context in which these financings operate.
With this book, readers will be able to:
- Delve into the main structured finance techniques to understand their components, mechanisms and how they compare
- Understand how structured finance came to be, and why it continues to be successful in the modern markets
- Learn the characteristics of financial instruments found in various structured transactions
- Explore the global context of structured finance, including the regulatory framework under which it operates
Structured Finance provides foundational knowledge and global perspective to facilitate a comprehensive understanding of this critical aspect of modern finance. It is a must-read for undergraduate and MBA students and finance professionals alike.
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Research Methods in Education: Includes Companion Website
This thoroughly updated and extended eighth edition of the long-running bestseller Research Methods in Education covers the whole range of methods employed by educational research at all stages. Its five main parts cover: the context of educational research; research design; methodologies for educational research; methods of data collection; and data analysis and reporting. It continues to be the go-to text for students, academics and researchers who are undertaking, understanding and using educational research, and has been translated into several languages. It offers plentiful and rich practical advice, underpinned by clear theoretical foundations, research evidence and up-to-date references, and it raises key issues and questions for researchers planning, conducting, reporting and evaluating research.
This edition contains new chapters on:
- Mixed methods research
- The role of theory in educational research
- Ethics in Internet research
- Research questions and hypotheses
- Internet surveys
- Virtual worlds, social network software and netography in educational research
- Using secondary data in educational research
- Statistical significance, effect size and statistical power
- Beyond mixed methods: using Qualitative Comparative Analysis (QCA) to integrate cross-case and within-case analyses.
Research Methods in Education is essential reading for both the professional researcher and anyone involved in educational and social research. The book is supported by a wealth of online materials, including PowerPoint slides, useful weblinks, practice data sets, downloadable tables and figures from the book, and a virtual, interactive, self-paced training programme in research methods. These resources can be found at: www.routledge.com/cw/cohen.
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Road Passenger Transport Management: Planning and Coordinating Passenger Transport Operations
Road passenger transport management is an important role, involving the planning and coordinating of passenger transport operations, including routes and schedules.
Managers ensure that passengers reach their destinations safely, on time and in the most cost-effective way.Road Passenger Transport Management covers all the essential tasks a transport manager is expected to master.
Road Passenger Transport Managementprovides tips and tools for working with customers, planning routes and scheduling delivery times, as well as managing a team of supervisors, administration staff and drivers. The authors include guidelines for coordinating staff training and arranging vehicle maintenance, MOTs and tax payments, as well as organizing vehicle replacements and managing contracts and developing new business. This is a contributed book, with expertise shared from well-known academics and practitioners who have spent many years in the passenger transport field. The tools and case studies in this vital new guide will enable readers to learn new skills or build on existing expertise. Online supporting resources include sample performance reports and target assessment forms.
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£39.90£44.60 -
The Logistics and Supply Chain Toolkit: Over 100 Tools for Transport, Warehousing and Inventory Management
The Logistics and Supply Chain Toolkit provides practical tools for warehouse, inventory and transport managers and students to help them tackle the challenges of logistics and supply chain management. It is full of practical ideas and information to optimise the management of logistics and supply chain processes.
The Logistics and Supply Chain Toolkit offers solutions and plans spanning across a variety of sub-disciplines such as warehousing, logistics, supply chain management, inventory and outsourcing. Each toolkit addresses key principles within its area of discipline, providing the reader with a precision approach to be used in complex and sensitive circumstances. The toolkit presents a number of major management tools such as Fortna’s Product Flow Smart Design, SMART, DMAIC and Gantt charts. General management, performance management and problem-solving tools have also been included to provide a broader, transferable scope of tools for the reader.
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Foundations of Safety Science: A Century of Understanding Accidents and Disasters
How are today’s ‘hearts and minds’ programs linked to a late-19th century definition of human factors as people’s moral and mental deficits? What do Heinrich’s ‘unsafe acts’ from the 1930’s have in common with the Swiss cheese model of the early 1990’s? Why was the reinvention of human factors in the 1940’s such an important event in the development of safety thinking? What makes many of our current systems so complex and impervious to Tayloristic safety interventions? ‘Foundations of Safety Science’ covers the origins of major schools of safety thinking, and traces the heritage and interlinkages of the ideas that make up safety science today.
Features
- Offers a comprehensive overview of the theoretical foundations of safety science
- Provides balanced treatment of approaches since the early 20th century, showing interlinkages and cross-connections
- Includes an overview and key points at the beginning of each chapter and study questions at the end to support teaching use
- Uses an accessible style, using technical language where necessary
- Concentrates on the philosophical and historical traditions and assumptions that underlie all safety approaches
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£39.90£44.60 -
The Brain Injury Rehabilitation Workbook
Grounded in a holistic approach, this state-of-the-art workbook provides tools and resources for supporting clients with nonprogressive brain injury. Effective strategies are described for building skills and teaching compensatory strategies in such areas as attention, memory, executive functions, mood, and communication. Particular attention is given to facilitating the challenging process of identity change following a life-altering injury. In a large-size format for easy photocopying, the volume features 93 reproducible client handouts. Purchasers get access to a Web page where they can download and print the reproducible materials.
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£39.90£41.80The Brain Injury Rehabilitation Workbook
£39.90£41.80 -
Digital Marketing Excellence: Planning, Optimizing and Integrating Online Marketing
Now in its sixth edition, the hugely popular Digital Marketing Excellence is a practical guide to creating and executing integrated digital marketing plans, combining established approaches to marketing planning with the creative use of new digital models and digital tools.
Written by two highly experienced digital marketing consultants, the book shows you how to:
- Draw up an outline integrated digital marketing plan
- Evaluate and apply digital marketing principles and models
- Integrate online and offline communications
- Implement customer-driven digital marketing as part of digital transformation
- Reduce costly trial and error
- Measure and enhance your digital marketing
- Learn best practices for reaching and engaging your audiences using the key digital marketing platforms.
This new edition has been streamlined to seamlessly integrate the latest developments in digital analytics, ethics and privacy, Predictive Analytics, Machine Learning and Artificial Intelligence. Including new international case studies and up-to-date examples throughout, this book cuts through the jargon to show marketers how to leverage data and digital technologies to their advantage.
Offering a highly structured and accessible guide to a critical and far-reaching subject, Digital Marketing Excellence, 6th edition,provides a vital reference point for all digital marketing students, and managers involved in digital marketing strategy and implementation.
Online resources have been fully updated for the new edition and include a new set of PowerPoint slides and a full test bank of questions and exercises.
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£39.90£44.60 -
Essentials of Marketing: Theory and Practice for a Marketing Career
This comprehensive textbook introduces students to all the core principles of marketing practice using an employability-focused approach. Essentials of Marketing is underpinned by six pillars, which flow through each chapter: marketing ethics, sustainability, stakeholder engagement, globalisation, the power of new media, and measuring success. The book demystifies theory by placing it in contexts which are recognisable to a diverse readership, using real-life case studies and examples designed to engage today’s technologically savvy and internationally oriented students. The book includes a comprehensive running case study in which readers are invited to adopt the roles of marketing assistant, marketing manager, and marketing director within regional markets, applying the knowledge that they have learned in each chapter into modern, realistic contexts, which simulate a marketing career. Key features to aid learning and comprehension include case studies, chapter objectives and summaries, key learning points, and key questions. With a uniquely accessible and applied approach, Essentials of Marketing is designed as a core text for undergraduate and postgraduate students studying Introduction to marketing, marketing management, and principles of marketing modules. Digital learning resources include a comprehensive instructor’s manual to guide interaction with the applied case study, PowerPoint slides, and a test bank.
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Clinical Procedures in Veterinary Nursing
The new fourth edition of Clinical Procedures retains the popular format that has been so successful in establishing previous editions. All the principal procedures a nurse is likely to be called on to perform are presented in the most practically useful way, linking the action with the underlying rationale and illustrating both with ultra-clear line artworks and photographs. This new edition brings the text into line with the Day One Skills and Competencies which now govern training of veterinary nurses, with revision and updating throughout.
- All the principal basic procedures are covered
- Uses a step-by-step ‘action/rationale’ approach for maximum clarity
- Covers companion animals, equine and exotic species
- Never struggle to find definitive information on basic procedures again
- A reference guide to best practice for both qualified and trainee veterinary nurses and veterinary technicians
- All skills reviewed and updated in conformity with best practice
- Now aligned with RCVS Day One current skills and competencies
- Includes self-assessment questions on each chapter
- All-new design improves user-friendliness
- Chapters 4-6 restructured with new illustrations
- Now with new contributors
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£39.90£44.60Clinical Procedures in Veterinary Nursing
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Intellectual Property Law
Intellectual Property Law is the definitive textbook on the subject. The authors’ all-embracing approach not only clearly sets out the law in relation to copyright, patents, trade marks, passing off, and confidentiality, but also takes account of a wide range of academic opinion enabling readers to explore and make informed judgements about key principles. The particularly clear and lively writing style ensures that even the most complex areas are lucid and comprehensible.Digital formats and resources
The sixth edition is available for students and institutions to purchase in a variety of formats, and is supported by online resources.
The e-book offers a mobile experience and convenient access along with functionality tools, navigation features and links that offer extra learning support: www.oxfordtextbook.co.uk/ebooksRead more
£40.00£45.60Intellectual Property Law
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Accounting and Finance for Non-Specialists
Familiarise yourself with essential accounting and finance principles for business decision-making.
Connect your learning with relevant examples from real world businesses.
Accounting and Finance for Non-Specialists 12th Edition by Peter Atrill and Eddie McLaney is a highly accessible introduction to the subject. It equips you with a solid foundation in the principles and practice of accounting and finance, thereby laying the groundwork necessary to make successful business decisions in your future career.
Covering financial accounting, management accounting and financial management in a single text, you will discover what the major financial statements contain and why they are useful. You will also gain an appreciation of the key roles that accounting and finance play in business decision-making.
This easy-to-follow textbook examines widely-used accounting techniques, considers important international financial standards and contains a range of relevant, real-world examples, many of which are new to this edition. Activities and exercises frequently appear throughout the book and provide opportunities to engage with the issues raised.
Pair this text with MyLab®Accounting
MyLab is the teaching and learning platform that empowers you to reach every student. By combining trusted author content with digital tools and a flexible platform, MyLab Accounting personalises the learning experience and improves results for each student.
MyLab®Accounting is not included with this title. If you would like to purchase both the physical textbook and MyLab Accounting (which also comes with the eBook), search for:
9781292334745 Accounting and Finance for Non-Specialists 12th Edition ‘MyLab via Bundle’ which consists of:
- Print textbook
- eBook
- MyLab®Accounting
Students, MyLab should only be purchased when required by an instructor. If MyLab is a recommended/mandatory component of the course, please check with your instructor for the correct ISBN. Instructors, contact your Pearson representative for more information.
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£40.00£54.10Accounting and Finance for Non-Specialists
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Barbra Streisand the Albums, the Singles, the Music: The Music the Albums the Singles
On February 25, 1963, Columbia Records released The Barbra Streisand Album. The first song was “Cry Me a River,” and with that a star was born. Barbra Joan Streisand had a zany personality backed by a talent that Stephen Sondheim once described as “one of the two or three best voices in the world of singing songs,” adding “It’s not just her voice but her intensity, her passion and control.” Harold Arlen, another of her favorite composers, commented, “This young lady . . . has a stunning future.” With all-male rock groups like the Beatles, the Beach Boys, and the Four Seasons ruling the charts, no one expected a twenty-year-old female singer from Brooklyn to not just hit No. 1, but repeat that accomplishment every decade that followed all the way to the next millennium and become the best-selling female recording artist of all time. Now, for the first time ever, comes the definitive book on the extensive recording career of this towering cultural icon, the Funny Girl considered by many to be the most talented singer of her generation. Barbra Streisand: The Albums The Singles The Music takes readers on a journey through every album, soundtrack, and single Streisand has releasedRead more
£40.20£55.10 -
Fraud, Corruption and Sport
This book offers historical and contemporary international analysis of fraud and corruption in sport, including a diverse range of cases from the sporting world including football, cricket, horse racing and boxing.Read more
£40.20Fraud, Corruption and Sport
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Learning Microsoft Azure: Cloud Computing and Development Fundamentals
If your organization plans to modernize services and move to the cloud from legacy software or a private cloud on premises, this book is for you. Software developers, solution architects, cloud engineers, and anybody interested in cloud technologies will learn fundamental concepts for cloud computing, migration, transformation, and development using Microsoft Azure.
Author and Microsoft MVP Jonah Carrio Andersson guides you through cloud computing concepts and deployment models, the wide range of modern cloud technologies, application development with Azure, team collaboration services, security services, and cloud migration options in Microsoft Azure.
You’ll gain insight into the Microsoft Azure cloud services that you can apply in different business use cases, software development projects, and modern solutions in the cloud. You’ll also become fluent with Azure cloud migration services, serverless computing technologies that help your development team work productively, Azure IoT, and Azure cognitive services that make your application smarter. This book also provides real-world advice and best practices based on the author’s own Azure migration experience.
- Gain insight into which Azure cloud service best suits your company’s particular needs
- Understand how to use Azure for different use cases and specific technical requirements
- Start developing cloud services, applications, and solutions in the Azure environment
- Learn how to migrate existing legacy applications to Microsoft Azure
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£40.20£50.30 -
Training and Assessing Non-Technical Skills: A Practical Guide
Providing a practical guide to the training and assessment of non-technical skills within high-risk industries, this book will be of direct interest to safety and training professionals working within aviation, healthcare, rail, maritime, and other high-risk industries. Currently, each of these industries are working to integrate non-technical skills into their training and certification processes, particularly in light of increasing international regulation in this area. However, there is no definitive guidance to assist practitioners within these areas with the design of effective non-technical skills training and assessment programs. This book sets out to fully meet this need. It has been designed as a practically focussed companion to the 2008 book Safety at the Sharp End by Flin, O’Connor and Crichton. While Safety at the Sharp End provides the definitive exploration of the need for non-technical skills training, and examines in detail the main components of non-technical skills as they relate to safe operations, the text does not focus on the “nuts and bolts” of designing training and assessment programs. To this end, Training and Assessing Non-Technical Skills: A Practical Guide provides an extension of this work and a fitting companion text.Read more
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Paladone Harry Potter Advent Calendar Cube with 24 Gifts, Christmas Countdown
- Christmas calendar: Make the run-up to Christmas more exciting than ever with the 24 door Hogwarts Advent Calendar. Behind each door, there is an exciting item from the Harry Potter series
- Fun toy surprises: The Harry Potter Advent Calendar Cube includes pin badges, character backpack buddies, wand backpack buddies, and a wonderful Harry Potter snow globe
- Magical merchandise: This advent calendar includes some of the Harry Potter world’s most popular characters including Hermione, Ron, Hagrid, Dumbledore, and, of course, Harry himself
- Officially licensed: This quality collectible is a unique addition to any fan’s set. Give this cool collector’s merchandise to mums, dads, fans, kids, boys, and girls who love pop culture fun
- Original giftware: For those in the fandom looking for novelty items and all things geek, crazy, and unique, we are proud to create top selling toys, mugs, collectibles, and novelties
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The Art of SEO: Mastering Search Engine Optimization
Three acknowledged experts in search engine optimization share guidelines and innovative techniques that will help you plan and execute a comprehensive SEO strategy. Complete with an array of effective tactics from basic to advanced, this fourth edition prepares digital marketers for 2022 and beyond with updates on SEO tools and new search engine optimization methods that have reshaped the SEO landscape. Novices will receive a thorough SEO education, while experienced SEO practitioners get an extensive reference to support ongoing engagements. Learn about the various intricacies and complexities of internet search Explore the underlying theory and inner workings of search engines and their algorithms Understand the interplay between social media engagement and other factors Discover tools to track results and measure success Examine the effects of key Google algorithm updates Consider opportunities for visibility in mobile, local, vertical, social, and voice search Build a competent SEO team with defined roles Gain insights into the future of search and internet discoverabilityRead more
£40.20£50.30The Art of SEO: Mastering Search Engine Optimization
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Ad Law: The Essential Guide to Advertising Law and Regulation
Ensuring marketers and advertisers are aware of the laws and regulations of advertising is now more important than ever. If a campaign is found to be potentially offensive, harmful, or misleading, it can ‘go viral’ in just the click of a mouse, and the implications of breaching those laws are likely to be both damaging and costly to a brand’s reputation, its creative work, and the strategic planning behind it.
Now offering level-headed advice on everyday questions encountered when designing and running promotional campaigns, Ad Law, the new book from the Institute of Practitioners in Advertising (IPA), is the ultimate handbook to the law and regulation of advertising and marketing communications. Containing guidance based on real-world experiences from media and advertising lawyers and the IPA legal team, this book expertly leads readers through the most applicable laws and regulations, common pitfalls and the practicalities behind them, such as the new industry-standard client/agency agreement.
Covering issues such as intellectual property, privacy and defamation, plus the self-regulatory framework, Ad Law is the ideal companion for any advertising and marketing professional, or lawyer working within these sectors.
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Lectures on Optimal Transport (UNITEXT Book 130)
This textbook is addressed to PhD or senior undergraduate students in mathematics, with interests in analysis, calculus of variations, probability and optimal transport. It originated from the teaching experience of the first author in the Scuola Normale Superiore, where a course on optimal transport and its applications has been given many times during the last 20 years. The topics and the tools were chosen at a sufficiently general and advanced level so that the student or scholar interested in a more specific theme would gain from the book the necessary background to explore it. After a large and detailed introduction to classical theory, more specific attention is devoted to applications to geometric and functional inequalities and to partial differential equations.
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Hegarty on Advertising: Turning Intelligence into Magic by John Hegarty (June 6, 2011) Hardcover
Customer satisfaction is my top priority. New book.Read more
£40.30 -
The Linguistics of British Sign Language: An Introduction
This is the first detailed explanation of the way British Sign Language works and is the product of many years’ experience of research and teaching sign linguistics to deaf and hearing people. It assumes no previous knowledge of linguistics or sign language, and is not structured around traditional headings such as phonology, morphology and syntax. Instead it is set out in such a way as to help learners and their teachers understand the linguistic principles behind the language. There are sections on BSL grammar and also on the use of BSL, including social acceptability in signing, variation, and poetry and humour in BSL. Technical terms and linguistic jargon are kept to a minimum, and the text contains many examples from English, BSL, and other spoken and sign languages. The book is amply illustrated and contains exercises, as well as a reading list for further study. An accompanying 90-minute DVD is available from Talk With Sign Books. To find out more, visit http://www.talkwithsign.com/linguistics-british-sign-language-p-741.html.Read more
£40.40£41.80 -
The Linguistics of Sign Languages: An introduction
How different are sign languages across the world? Are individual signs and signed sentences constructed in the same way across these languages? What are the rules for having a conversation in a sign language? How do children and adults learn a sign language? How are sign languages processed in the brain? These questions and many more are addressed in this introductory book on sign linguistics using examples from more than thirty different sign languages. Comparisons are also made with spoken languages.This book can be used as a self-study book or as a text book for students of sign linguistics. Each chapter concludes with a summary, some test-yourself questions and assignments, as well as a list of recommended texts for further reading.
The book is accompanied by a website containing assignments, video clips and links to web resources.Read more
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The Golden Age of Advertising, the 60s: The 60s
Ads from the space age With the consumerist euphoria of the fifties still going strong and the race to the moon at its height, the mood of advertising in the sixties was cheerful, optimistic, and at times, revolutionary. The decade’s ads touted perceived progress (such as Tang-?just add water?) while striving to reinforce good old American values. Stars like Raquel Welch, Sean Connery, Woody Allen, and Sammy Davis Jr. endorsed everything from sunglasses to bourbon to handmade suits in an attempt by Madison Avenue to urge Americans to open their wallets and participate in one giant consumer binge. Social change at the end of the era brought psychedelic swirls and liberated women and minorities to a newly conscious public. From forgotten cars such as the Studebaker Avanti, to cigarettes (?Marlboro… a man’s world of flavor?) to food, clothing, consumer products, furniture, travel, and much more, this colorful collection of print ads explores the wide, wonderful world of 60s Americana.Read more
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AQA Business for A Level (Marcousé)
Exam Board: AQA
Level: AS/A-level
Subject: Business
First Teaching: September 2015
First Exam: June 2016Ian Marcousé has been trusted by Business students for over 15 years and his updated textbook has been fully revised to reflect the 2015 AQA Business specification, giving you up-to-date material that supports your teaching and student’s learning.
– Guides students through the content in an easy to understand way, with the new ‘logic chain’ feature at the start of every chapter showing them the progression clearly
– Helps students apply their knowledge and analyse business data with real business examples throughout
– Consolidates students’ learning and prepares them for assessment with the workbook feature at the end of every chapter containing knowledge check and practice questionsRead more
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Advertising: Strategy, Creativity And Media
The book covers advertising from top to bottom, including the history and development of the advertising industry, the academic thinking that underpins how advertising is practiced today and the strategies used in both conventional and digital advertising today.It offers extensive coverage of traditional and contemporary approaches to all mainstream media, strategy and planning, insights into the creative advertising process and how messages and content are developed and a wealth of contemporary examples from around Europe and beyond.
Importantly, the book also includes coverage of the challenges of measuring and delivering tangible results. This book is the essential companion for undergraduate, postgraduate and professional students studying Advertising, Media and related subjects.
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The Movie Business Book
Tapping experts in an industry experiencing major disruptions, The Movie Business Book is the authoritative, comprehensive sourcebook, covering online micro-budget movies to theatrical tentpoles. This book pulls back the veil of secrecy on producing, marketing, and distributing films, including business models, dealmaking, release windows, revenue streams, studio accounting, DIY online self-distribution and more. First-hand insider accounts serve as primary references involving negotiations, management decisions, workflow, intuition and instinct. The Movie Business Book is an essential guide for those launching or advancing careers in the global media marketplace.
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£40.80The Movie Business Book
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Women in British Cinema: Mad, Bad and Dangerous to Know (Rethinking British Cinema S.)
This book takes a broad perspective and analyses the ways in which the British film industry has dealt with women and their creativity from 1930 to the present. The first part of the book deals comprehensively with different historical periods in British film culture, showing how the ‘agency’ of production company, director, distribution company or scriptwriter can bring about new patterns of female stereotyping. The second part looks at the input of women workers into the film process. It assesses the work of women in a variety of roles: directors such as Wendy Toye and Sally Potter, producers such as Betty Box, scriptwriters such as Clemence Dane and Muriel Box, costume designers such as Shirley Russell and Jocelyn Rickards, and editors and art directors. This is a polemical book which is written in a lively and often confrontational manner. It uses fresh archival material and takes energetic issue with those explanatory models of film analysis which impose easy answers onto complex material.Read more
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OpenGL Superbible: Comprehensive Tutorial and Reference
OpenGL® SuperBible, Seventh Edition, is the definitive programmer’s guide, tutorial, and reference for OpenGL 4.5, the world’s leading 3D API for real-time computer graphics. The best introduction for any developer, it clearly explains OpenGL’s newest APIs; key extensions; shaders; and essential, related concepts. You’ll find up-to-date, hands-on guidance for all facets of modern OpenGL development―both desktop and mobile.
The authors explain what OpenGL does, how it connects to the graphics pipeline, and how it manages huge datasets to deliver compelling experiences. Step by step, they present increasingly sophisticated techniques, illuminating key concepts with worked examples. They introduce OpenGL on several popular platforms, and offer up-to-date best practices and performance advice.
This revised and updated edition introduces many new OpenGL 4.5 features, including important ARB and KHR extensions that are now part of the standard. It thoroughly covers the latest Approaching Zero Driver Overhead (AZDO) performance features, and demonstrates key enhancements with new example applications.
Coverage includes
- A practical introduction to real-time 3D graphics, including foundational math
- Core techniques for rendering, transformations, and texturing
- Shaders and the OpenGL Shading Language (GLSL) in depth
- Vertex processing, drawing commands, primitives, fragments, and framebuffers
- Compute shaders: harnessing graphics cards for more than graphics
- Pipeline monitoring and control
- Managing, loading, and arbitrating access to data
- Building larger applications and deploying them across platforms
- Advanced rendering: light simulation, artistic and non-photorealistic effects, and more
- Reducing CPU overhead and analyzing GPU behavior
- Supercharging performance with persistent maps, bindless textures, and fine-grained synchronization
- Preventing and debugging errors
- New applications: texture compression, text drawing, font rendering with distance fields, high-quality texture filtering, and OpenMP
Bonus material and sample code are available at openglsuperbible.com.
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£40.80£42.30 -
An Introduction to Health and Safety Law: A Student Reference
An Introduction to Health and Safety Law provides a clear, concise overview of health and safety law in the United Kingdom. With reference to the European Union, this book discusses criminal and civil liability at length to provide a clear understanding of this area of law which has been subject to change over the 20 years.
Key case studies and statistical information on prosecutions, fines and enforcement notices help to contextualise health and safety law to provide students and professionals with a full understanding of health and safety law in the UK.
This book includes chapters on:
- the legal framework
- criminal liability
- enforcement of criminal liability
- civil liability
- civil remedy
- subordinate legislation.
This book is an essential reference for students studying towards NEBOSH qualifications and students studying at university level. It provides a comprehensive understanding of UK health and safety law and will be a useful reference when entering the professional field.
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Manual of Engineering Drawing: Technical Product Specification and Documentation to British and International Standards
Now in its 4th edition, Manual of Engineering Drawing is a long-established guide for practicing and student engineers to producing engineering drawings and annotated 3D models that comply with the latest BSI and ISO standards of technical product specifications and documentation. This new edition has been updated in line with recent standard revisions and amendments, including the requirements of BS8888 2011 and related ISO standards. Ideal for international use, it includes a guide to the fundamental differences between the relevant ISO and ASME standards, as well as new information on legal aspects such as patents and copyright, and end-of-life design considerations. Equally applicable to CAD and manual drawing, the book includes the latest developments in 3D annotation and the specification of surface texture. Its broad scope also encompasses topics such as orthographic and pictorial projections, dimensional, geometrical and surface tolerancing, and the duality principle, along with numerous examples of electrical and hydraulic diagrams with symbols and applications of cams, bearings, welding and adhesives. Seen by many as an essential design reference, Manual of Engineering Drawing is an ideal companion for students studying vocational courses in technical product specification, undergraduates studying engineering or product design, and professional engineers beginning a career in design.Read more
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Complete Public Law: Text, Cases, and Materials
Complete Public Law is supported by clear author commentary, choice extracts, and useful learning features. The explanations and examples in this textbook have been crafted to help students hone their understanding of public law.The Complete titles are ambitious in their scope; they have been carefully developed with teachers to offer law students more than just a presentation of the key concepts. Instead they offer a complete package. Only by building on the foundations of the subject, by showing how the law works, demonstrating its application through extracts from cases and judgments, and by giving students the tools and the confidence to think critically about the law will they gain a complete understanding.
Digital formats and resources
The fifth edition is available for students and institutions to purchase in a variety of formats, and is supported by online resources.
· The e-book offers a mobile experience and convenient access along with functionality tools, navigation features and links that offer extra learning support: www.oxfordtextbooks.co.uk/ebooks
· The online resources include self-test questions with instant feedback and guidance on answering the end-of-chapter questions from the book.Read more
£40.80
